PERFORMANCE-BASED WELLNESS

Transcription

1 PERFORMANCE-BASED WELLNESS A Different Approach to Wellness Strength. Knowledge. Direction.

2 MEASURE QUANTIFY Flexible Biometric Screening Solutions Broad panel blood draw - no finger sticks Nicotine testing included for every participant Group, small site and individual screenings Proprietary Objective Scoring System No self-reported data Highly predictive model of healthcare costs Easy-to-understand scores Outcome-Based Incentive Models MOTIVATE Flexible incentive models evolve with company goals Rewards progress - not perfection HIPAA and ACA compliant Data-Driven Engagement & Programming ENGAGE Multi-media engagement programs driven by individual data Customized mobile app Personalized health coaching Client-Specific Reporting & Analytics REPORT Participation analysis Engagement levels Risk migration Claims and impact analysis Carrier Independent CONTROL Flexible program design and consistency You own the data Corporate culture specific

3 At Kapnick Insurance Group, we re taking a different approach to traditional wellness. Our unique program is changing the way business owners, HR professionals and risk managers lower their cost of risk and STRIVE to improve the health and productivity of their employees. KAPNICK strive PERFORMANCE-BASED WELLNESS You ve heard about the concept of wellness for decades, but few employers have seen a meaningful impact on rising healthcare costs. That is because most wellness programs have failed to indentify the key variable in rising healthcare costs employee health. KAPNICK strive is DIFFERENT KAPNICK strive was developed to change the wellness marketplace in the belief that improving health and employee accountability are the only paths to reduce costs. Our system revolves around six key components that deliver results: 1. MEASURE - Flexible Biometric Screening Solutions 2. QUANTIFY - Proprietary Objective Scoring System 3. MOTIVATE - Outcome-Based Incentive Models 4. ENGAGE - Data-Driven Engagement & Programming 5. REPORT - Client-Specific Reporting & Analytics 6. CONTROL - Carrier Independent Take control of your health plan. Talk to a Kapnick representative today and discover the difference of KAPNICK strive - solutions for a superior workplace.

4 BIOMETRIC PANEL HEIGHT/WEIGHT BODY MASS INDEX (BMI) BLOOD PRESSURE GLUCOSE LIPID PANEL (LDL/HDL/TOTAL CHOLESTEROL, TRIGLYCERIDES) NECK/HIP/WAIST MEASUREMENTS WAIST TO HIP RATIO NICOTINE (SERUM COTININE) GAMMA GLUTAMYLTRANSFERASE (GGT) GLYCATED SERUM PROTEIN BLOOD UREA NITROGEN CREATININE TOTAL BILIRUBIN AST (SGOT) ALT (SGPT) ALKALINE PHOSPHATASE TOTAL PROTEIN ALBUMIN GLOBULIN PROSTATE-SPECIFIC ANTIGEN (PSA) THYROID-STIMULATING HORMONE (TSH) HEMOGLOBIN A1C C-REACTIVE PROTEIN COMPLETE BLOOD COUNT (CBC) KAPNICK strive Typical Programs Identify risks & screen for CATASTROPHIC CONDITIONS (over 20 screening tests available)

5 1 FLEXIBLE BIOMETRIC SCREENING SOLUTIONS Most wellness programs fail before they even get started because they rely on self-reported health data. Biometric data is the cornerstone to successfully tracking population health risks. KAPNICK strive is different we utilize a venipuncture blood draw to provide greater accuracy compared to standard finger stick testing. This allows us to provide and customize testing to meet the additional needs of your demographics. The KAPNICK strive difference is: National Reach: screenings available in all 50 states and Puerto Rico Flexible Options: group, small site and individual screenings Consistency: same process for all participants regardless of screening size Dedication: account management team proactively manages implementation and employee communication strategies Administrative Ease: online participant sign-up and scheduling MEASURE

6 2 PROPRIETARY OBJECTIVE SCORING SYSTEM If you can measure it, you can manage it. KAPNICK strive is different we use biometric data to create an objective health score for all participants. By quantifying health into an easy-to-understand number, our scoring improves understanding and awareness in your employees - and can accurately track population metrics. The KAPNICK strive difference is: Easy-to-understand health score Scoring methodology that allows flexible and meaningful incentives Health scores exclude self-reported data $6,000 $5,500 In addition to being easy-to-understand and an effective incentive tool, the KAPNICK strive scoring algorithm is highly predictive of medical claims cost.* Health Score Correlation to Claims: $5,000 $4,500 $4,000 $3,500 $3,000 IDEAL (85+) LOW RISK (71-84) MODERATE RISK (61-70) HIGH RISK <60) *This Consensus Statement was prepared by a Joint Committee of the Health Enhancement Research Organization (HERO), American College of Occupational and Environmental Medicine (ACOEM), American Cancer Society (ACS) and American Cancer Society Cancer Action Network (ACSCAN), American Diabetes Association, and American Heart Association (AHA) and published in JOEM Volume 54, Number 7, July 2012.

7 Our tiered scoring structure REWARDS PROGRESS NOT PERFECTION This leads to higher participation and better results in the high risk population QUANTIFY

8 KAPNICK strive incentive model drives participation levels that consistently OUTPERFORM THE INDUSTRY AVERAGE 45% 82% Participation Industry Average KAPNICK strive

9 3 OUTCOME-BASED INCENTIVE MODELS Most wellness programs fail because they only reward participation. KAPNICK strive is different we do not confuse effort with results. Our program s flexible incentive models impact the entire employee population, allowing you to adjust the incentive to match the changing needs and outcomes of the program. The KAPNICK strive difference rewards the healthy participants for staying healthy and the at-risk participants for improving their health. KAPNICK strive incentive models are less administratively burdensome than other programs. We provide incentive eligibility reporting, HIPAA and ACA compliance consulting and reasonable alternative management. 98% of KAPNICK strive clients use outcome-based incentive structures 100% 75% 50% 25% 0% Percentage of employers using outcome-based incentive models 12% 10% 16% 47% th Annual Towers Watson/National Business Group Health Employer Survey on Purchasing Value in Health Care. MOTIVATE

10 4 DATA-DRIVEN ENGAGEMENT & PROGRAMMING Many wellness providers tout their online tools and programs, but engagement remains elusive because they lack the data to customize the participant experience. KAPNICK strive is different we utilize the expansive data set that we collect from each participant to customize their communications, coaching, and online experiences. KAPNICK strive tracks and reports utilization and interventions at all risk levels throughout our comprehensive user experience. The KAPNICK strive difference is: Personalized one-on-one health coaching Multi-media engagement programs driven by individual data Customized mobile app Having a program TAILORED TO MY LIFESTYLE was the first time I felt like I could actually live a HEALTHIER LIFE. I ve lost 10 pounds so far and have been taken off my cholesterol medication. I hope you know what an INFLUENCE YOU HAVE BEEN. - KAPNICK strive Participant

11 HEALTH COACHING PARTICIPANTS IMPROVE THEIR SCORE BY 30% OVER NON-PARTICIPANTS Average results based on ANNUAL SCREENINGS ENGAGE

12 RISK MIGRATION KAPNICK strive 4-YEAR REPEAT PARTICIPANT STUDY 48% INCREASE in IDEAL RISK participants 38% DECREASE in VERY HIGH RISK participants

13 5 CLIENT-SPECIFIC REPORTING & ANALYTICS We understand that our job is not only to implement a wellness program, but also to prove that it works. Most wellness vendors use empirical data and ultimately fail to deliver client-specific reporting. KAPNICK strive is different a custom reporting and analytics model uses your data to gain real insight into your population s health, which allows us to make decisions based on your specific needs. KAPNICK strive correlates biometric data to claims costs (when available) to identify trends, reduce risks and ultimately lower employer costs. The KAPNICK strive difference is: MULTIPLE REPORTING PACKAGES PARTICIPATION Analyze incentive design, communication effectiveness, and participation growth ENGAGEMENT Track activity for health coaching, online utilization, goals and program management RISK MIGRATION Break down individual risk factors and show program efficacy through change in risk for repeat participants CLAIMS AND IMPACT ANALYSIS Compare claims and health data to determine specific risk areas to target REPORT

14 6 CARRIER INDEPENDENT KAPNICK strive is different we believe that an employer s wellness program should be independent of their medical insurance carrier or third party administrators. This way, the employer has more flexibility in program design and is able to keep the program consistent over time. The KAPNICK strive difference is: FLEXIBLE PROGRAM DESIGN - The employer has control over the design of the wellness program including what is tested, incentive criteria and timing of screenings. Many carrier based programs alter their requirements annually and have a strict time frame concerning when components need to be completed. With KAPNICK strive, even if you switch carriers or administrators over the years, your wellness program will remain intact and you will have data for years to come. DATA DRIVEN - By having your own wellness program with KAPNICK strive, your organization owns the data. The risk bearer (the insurance carrier) doesn t have access to the risk data. CORPORATE CULTURE SPECIFIC - With KAPNICK strive, your organization will have a dedicated wellness team to assist with program design, implementation, communication and evaluation throughout the year. Having consistency in your program allows engagement to increase as employees become more comfortable with the program. CONTROL

15 CARRIER INDEPENDENCE INCREASES PROGRAM CUSTOMIZATION 100%

16 Kapnick Insurance Group KAPNICK strive Adrian Southfield Ann Arbor Strength. Knowledge. Direction.