DATA. STRATEGY. TECHNOLOGY.

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2 DATA. STRATEGY. TECHNOLOGY. DMN is the leading provider of digital and data-driven marketing analysis, research, and content for senior marketers. Our core areas of focus are marketing strategy, marketing, analytics, marketing technology and social media. From long-form articles to shorter pieces like news roundups and explainers around emerging topics, our content covers all aspects of the data-driven marketing world. Our brand lives on all major social media sites and publishes video and podcasts. We also publish a number of special features, like our 40Under40 and Marketing Hall of Femme reports. DMN is the best destination for senior marketers to learn more about marketing strategy and the science and tech behind the best tools in the space.

3 2017 EDITORIAL CALENDAR Month In-Depth * Special Reports ** Themed Week *** ebooks**** Editorial Webcasts Virtual Events Live Events January Financial Services and Data Postal Reform Live Streaming 2017 and Beyond Future Data-driven Marketing Tech 2020 February Retail Tag Management Loyalty Programs Building a Better Marketing Department Career Retail Productivity 23rd: Marketing Tech March ABM Marketing Cloud Customer Acquisition The Agency Issue ecommerce Week Retail Artificial Intelligence Streamling Operations Bots 1st: DMN Awards, NYC 2nd: DMN Connect, NYC April CRM Audience Targeting UX Design Retention v. Loyalty Marketing Strategy Data Quality Customer Profiling ABM The Enlightened Customer 21st: Marketing Hall of Femme, NYC May Data Ownership Retargeting Predictive Analytics Best Places to Work AI Marketing Tech Programmatic Best Places to Work 11th: Lead Gen Strategies 16-17th: Caples Awards Live Judging, NYC June Creative CIO Productivity How to Build Your Data from Scratch Social Network Direct Mail Content Marketing (DAM) Mobile 16th: Caples Awards Reveal July Venture Capital data Webinars/ Webcasts The Modern Marketer Omnichannel Focus on CMOs Artificial Intelligence Future of August Customer Preferences Social Media Audience Data How I Got Here: CMOs CMOs Shopper Analytics Omnichannel Marketing Predictive Analytics 17th: B2B Marketing September Retail User Generated Content Healthcare The Future of ecommerce Data Data Quality CMOs (OTQ) Wearables 40Under40, NYC October Security Data Marketing Tech Autonomous Cars Retail Customer Acquisition Social Media Marketing Marketing in Crises November Product Launches Marketing Automation Client Services Marketing Tech Survey Marketing Tech Data Analytics Marketing Clouds December ABM Inbound Marketing Customer Experience Marketing Marketing Tech (OTQ) Segmentation 7th: Content Marketing * word story exploring the topic involving multiple sources ** 1,200-1,800 word story with multiple sources and other multimedia elements *** A series of articles **** Link to full ebook descriptions

4 CORE READERSHIP Marketers rely on DMN for the latest marketing insight and thought leadership our digital offerings reach more than 150,000 senior marketing executives per month. THE AUDIENCE ROLE SENIORITY 57% of DMN s audience is director level+ 68% of DMN s audience is marketers INFLUENCE B2B & B2C INTEREST 88% are either direct decision-makers or influencers DMN s audience is split across both B2B and B2C companies DMN s most popular topics

5 CONTENT MARKETING WHAT IS NATIVE ADVERTISING? Native advertising is an online advertising method in which the advertiser gains attention by providing content in the context of the user s experience. Native advertising formats match both the form and function of the user experience in which it is placed. GUIDELINES: Advertiser provides partner content. These can be point-of-view pieces that also offer learning in such areas as best practices and trends, take a stand on a current issue, or present a solution to a common direct marketing challenge. The content should be: Non-commercial Between 500 and 1,000 words All submissions are subject to DMN s editorial approval Frequency Partner Content provided by advertiser Partner content written by DMN for advertiser 12 articles $33,590 $82,070 6 articles $17,845 $43,599 3 articles $10,497 $25,647 PROMOTION: Week 1 3rd story on DMNews.com homepage for Week 1 3rd story on Daily Insider for 2 days in Week 1 2 DMN tweets in Week 1 Week 2 6th story on home page for Week 2 6th story on Daily Insider for 2 days in Week 2 Story tagged under keyword reflective of topic Companion display banners 728x90 and 300x250 running along advertiser s sponsored content Archived on DMN for 1 year Note: DMN reserves the right to edit opinion columns for style and clarity. All native advertising content will be labeled Partner Content.

6 YOU WANT SALES LEADS? We have multiple ways to deliver them. Don t pick just one ask about our content syndication program, which will utilize all appropriate lead generation products to guarantee you the most qualified, up-todate, sales-and/or marketing-ready leads. Receive high-quality leads through segmented and targeted content syndication Showcase your organization s expertise with decision-makers and influencers who are looking to DMN for comprehensive marketing coverage Promote products, offers, and new solutions directly to decision makers Leverage the industry-leading DMN brand by having your materials appear alongside trusted editorial content Expand your reach with dedicated promotions sent to the engaged DMN network Access a dedicated campaign team to optimize your program and achieve high-quality results 2017 MEDIA KIT LEAD GENERATION WHITEPAPER OF THE DAY Delivered to over 33K* opt-in integrated marketers. This service enables suppliers and research firms to announce whitepapers, best practice guidelines, research results and other free literature in all sectors of integrated marketing. Rate: $3,595 SPONSORED PROMOTION Delivered to over 34K* marketers. Sponsorships available for blast of special client promotions. Promotion examples include, but are not limited to: Webcasts, Trade Show Exhibition, New Product Launches, and Advertisements. Rate: $5,965 HOT LIST OF THE DAY Delivered to 20K* direct, database & interactive marketers; single sponsored daily HTML blast to eager subscribers. These direct marketers want to stay informed on what s new in response, compiled, postal and lists in this popular service which showcases one new mailing list every business day. Detailed info on each list and where to get it make this an invaluable resource for mailing professionals. Rate: $2,545 TELEMARKETING Our telemarketing program utilizes our year-round circulation requalification efforts to target the most customized lead requests. Add proprietary questions to our ongoing efforts to ensure you are only receiving what you deem an acceptable marketing or sales ready lead. Rate: Upon Request *2016 average

7 LEAD GENERATION EVENTS WEBCASTS are an interactive marketing opportunity for advertisers, allowing you to communicate thought leadership to a captive audience while developing leads. 1. PARTNER WEBCAST Sponsor provides speaker and content. DMN promotes, manages logistics, provides intro, and manages Q&A, as well as supplies leads. Rate: $19, CUSTOM WEBCAST DMN creates, delivers webcast based on sponsor s brief, and manages Q&A, as well as supplies leads. Sponsor can provide speaker to participate in Q&A. Rate: $24, EDITORIAL WEBCAST DMN editorial team responsible for all content and design. Sponsor receives branding, an opportunity to be involved in the Q&A, plus all leads. Rate: $14,875 Format Content Creation Moderator Speaker Recruitment Speaking Opportunity Editorial DMN DMN In-house Q&A Partner Sponsor DMN Sponsor Sponsor speaks on panel Custom DMN DMN DMN Q&A

8 LEAD GENERATION EVENTS VIRTUAL EVENTS WHO: Estimated 800+ marketing decision makers WHAT: An online event to foster live, interactive dialogue between marketers & sponsors SPONSORSHIP OPPORTUNITIES INCLUDE: EDITORIAL KEYNOTE: Sponsor benefits by being the exclusive keynote sponsor and aligning its brand with the keynote speaker (typically a client-side marketer) and content. This package includes: A digital skin during the keynote to promote your company A high-level executive from your company takes part in the Q&A with the keynote speaker Your speaker closes the last 5 min. of the keynote session Booth with unlimited content to engage attendees Contact details from all registrants Rate: $9,870 SESSION SPONSOR: Sponsor has a session during which you present a case study or best practices workshop The session is 30 min. and has 10 min. Q&A A booth in the exhibition hall where your sales executives can engage with attendees in real time Booth with unlimited content (whitepapers, ebooks, videos) Contact details from all registrants Rate: $9,870 VIRTUAL BOOTH IN EXPO HALL: Sponsor has a booth to engage with attendees in real time Booth with unlimited content (whitepapers, ebooks, videos) Contact details of the attendees that engaged with your booth Rate: $4,715 FEBRUARY 23 rd : Marketing Tech MAY 11 th : Lead Generation Strategies AUGUST 17 th : B2B Marketing DECEMBER 5 th : Content Marketing

9 LEAD GENERATION SOCIAL WANT TO MAKE A SERIOUS SOCIAL IMPRESSION? A sponsored tweetchat is your answer. Created around a specific topic of your choice, tweetchats are fast-paced, actionoriented, live discussions that take place around a designated hashtag. They allow you to engage directly with top-level integrated marketers who while also spreading awareness of your brand and increasing your social footprint. PRE CHAT: Sponsor recruits speakers 1 tweet a day the week prior 2 tweets a day the week of the tweetchat Post on DMN Facebook & LinkedIn the week of the chat Promotion in our Daily Insider newsletter the day before Prestitial promoting event day before and day of event blast to our Twitter followers DAY OF CHAT: DMN moderates Sponsor owns Twitter skin exclusively POST CHAT: DMN moderator blogs the findings of the tweetchat from an editorial perspective Storify your chat so a cliff note version is available for anyone who missed the live event Rates Tweet Chat Sponsor $4,565 2 Sponsored Tweets $1,750 5 Tweets $3,350 22,000 TWITTER FOLLOWERS 2% AVERAGE MONTHLY GROWTH EXPOSURE*: 1,216,596 IMPRESSIONS * Twitter Analysis

10 DMN AWARDS MARCH 1, 2017 Recognizing the most innovative data-driven marketing companies, campaigns, and personalities in a variety of fields, DMN Awards will award top-level awards in three tracks: marketing tech companies, marketing campaigns, and personalities. But it s not just about the tools. Data scientists, marketing technologists, and other specialists are the indispensible drivers of ensuring that technology is an asset, not just a tool. Logo placement on all event promotion (online, newsletters, dedicated s, signage, event marketing materials, etc.) MARKETING & TECH INNOVATION AWARDS PROGRAM SPONSORSHIPS Connect & Awards Sponsored Cocktail Hour: $5,000 Provide welcome announcement during summit & awards cocktail hour Logo placement within room during cocktail hour 2 complimentary summit and award passes for staff 2 complimentary summit and award passes for clients Customized HTML provided to you to promote summit and awards program to clients with unlimited $100 discount code Awards Category Sponsor: $3,000 Exclusive sponsorship of selected category (category based on availability and on a first come first serve basis). Sponsor logo, company description (100 words maximum) and URL to appear on sponsors section of the awards website Sponsor Company will be included in all pre-promotional material about the 2017 DMN Connect Awards from date of signing until the event itself on March 10. This includes event website and print/digital promotional ads. 2 complimentary award passes for staff Sponsor s logo and/or company name will be included in the script, shown on the screen during sponsored category, printed on event program and engraved on the winner s trophy for sponsored category A company executive can appear on stage to present the winner of sponsored category. Details of who this person will be must be submitted by the given deadline date.

11 DMN CONNECT MARCH 2, 2017 Keeping you connected in an ever-evolving industry via thought leadership, tactical solutions and ground breaking technologies that are changing the future of marketing. Change is the very core of evolution and DMN understands that marketers are now connecting to clients and consumers in new transformative ways. Because of this, we have re-launched our annual Marketing & Tech Innovation Summit as DMN Connect. DMN Connect will connect marketers to the future of the industry via thought leadership, tactical solutions, and groundbreaking technologies that will inspire and provoke change within marketing and the industry. SPONSORSHIP PACKAGES GOLD SPONSORSHIP LEVEL Keynote Session Presentation Sponsorship: $15,000 (2 available) Delivery of 25-minute presentation (content to be approved prior by conference organizers, case study format with client recommended) 1 pg marketing piece to be distributed to attendees (seat dropped prior to start of session) 1 exhibitor pod 4 complimentary summit only passes for staff or clients (does not include awards) 4 complimentary passes to awards (staff or clients) Customized HTML provided to you to promote summit and awards to clients with unlimited $100 discount code Logo placement on all event promotion (online, newsletters, dedicated s, signage, event marketing materials, etc.) 2-3 minute video interview with editor (will be hosted on dmnews.com and available for your own use) Editorial coverage and banner ad placement on DMN website Concurrent Session Presentation Sponsorship: $13,500 (2 available) Delivery of 25-minute presentation within a concurrent session (content to be approved prior by conference organizers, case study format with client recommended) 1 pg marketing piece to be distributed to attendees (via seat drop prior to start of session) 1 exhibitor pod 3 complimentary summit only passes for staff or clients (does not include awards) 3 complimentary passes to awards (staff or clients) Customized HTML provided to you to promote summit and awards to clients with unlimited $100 discount code Logo placement on all event promotion (online, newsletters, dedicated s, signage, event marketing materials, etc.) 2-3 minute video interview with Editor-In- Chief (will be hosted on dmnews.com and available for your own use) Editorial coverage and banner ad placement on DMN website SILVER SPONSORSHIP LEVEL DMN Connect Rapid Fire Sponsorship: $10,000 (3 available) These three 15 minute Ted-Style talks will provide attendees a peak into innovative hot topics, analytics, or technology solutions marketers should be using. All content should be presented in a case study format. Company executive to present 15 minute Ted-Style talk (content to be approved by conference organizers, 20 slides maximum, case study format) 2 complimentary summit only passes for staff or clients (does not include awards) 2 complimentary passes to awards (staff or clients) Logo placement on all event promotion (online, newsletters, dedicated s, signage, event marketing materials, etc.) Editorial coverage and banner ad placement on DMN website DMN Connect Lunch & Learn Sponsorship: $8,500 (1 available) Moderate a private 1-hour roundtable discussion for 8-10 attendees covering topics such as C-level partnerships, cross channel customer insight strategies, or digital marketing tech tools (content to be approved prior by conference organizers). Sponsor will have the ability to select up to 10 attendees from the registration list to attend this special invitation-only roundtable discussion. 1 pg marketing piece to be distributed to attendees (via seat drop during sponsored roundtable) 1 exhibitor pod 2 complimentary summit only pass for staff or clients (does not include awards) $100 Discount for awards program upgrade Customized HTML provided to you to promote summit and awards to clients with unlimited $100 discount code Logo placement on all event promotion (online, newsletters, dedicated s, signage, event marketing materials, etc. Editorial coverage and banner ad placement on DMN website BRONZE SPONSORSHIP LEVEL DMN Connect Sponsored Cocktail Hour: $5,000 Logo placement within room and on napkins during cocktail hour 2 complimentary summit and award passes for staff 2 complimentary summit and award passes for clients Customized HTML provided to you to promote summit and awards program to clients with unlimited $100 discount code Logo placement on all event promotion (online, newsletters, dedicated s, signage, event marketing materials, etc.) Exhibitor Pod Sponsor: $3,500 (2 available) 1 exhibitor pod 2 complimentary conference only passes for staff (does not include awards) Logo placement on all event promotion (online, newsletters, dedicated s, signage, event marketing materials, etc.)

12 2017 MARKETING CELEBRATING THE MOST INFLUENTIAL WOMEN IN MARKETING The DMN Hall of Femme honors the senior-most female marketers in organizations of all sizes and across all industries who have made a significant impact on their business in the past year. These women have storied careers, taken risks, and have pushed the industry and their companies forward with their marketing strategies. Join us at the 2017 Marketing Hall of Femme (MHoF) to meet the women whose marketing strategies have made the biggest business impact over the past year. WHEN: APRIL 2017 LOCATION: NYC

13 2017 MARKETING CONGRATULATORY PARTNERS GOLD PARTNER $11,950 Branding at the event s podium and welcome signs, and on all promotion leading up to the event Table of 10 at the event for your team and honoree (value of $3,300) Honoree profile on a two-page plaque frame with brass finish, making it the perfect display option for such achievement while reinforcing your brand with style Chilled bottle of champagne with your personalized, dedicated note to your honoree Congratulatory advert in the 2017 Honoree Book, distributed at the event s luncheon Full-page ad in the Marketing Hall of Femme ebook, deployed to the DMN audience Branding on Step & Repeat SILVER PARTNER $7,500 Branding at the event s podium and welcome signs, and on all promotion leading up to the event Half-table (five tickets) at the event for your team and honoree (value of $1,995) Chilled bottle of champagne with your personalized, dedicated note to your honoree Congratulatory advert in the 2017 Honoree Book, distributed at the event s luncheon Half-page ad in the Marketing Hall of Femme ebook, deployed to the DMN audience Branding on Step & Repeat EXCLUSIVE ROUNDTABLE SPONSORSHIP $16,500 Kicking off the day at the 2017 Marketing Hall of Femme is an exclusive roundtable for honorees only. Those executives participating will have the opportunity to share insight and discuss pressing issues and current trends with other honorees attending. Examples of topics to be discussed include the evolving role of the CMO, collaborating with the CIO, and keeping on top of issues like customer experience and Big Data. Sponsor has a seat at RT alongside the honorees (must be top marketer in attendance) Key point of RT will be referenced in the Marketing Hall of Femme ebook Branding at the event and on all promotion leading up to the event Half-table (five tickets) at the event (including one attendee for RT) Congratulatory advert in the 2017 Honoree Book, distributed at the event s luncheon Exclusive access to the closed-door photo shoot with the honorees, taking place before the RT Branding on Step & Repeat EXCLUSIVE COCKTAIL RECEPTION SPONSORSHIP $12,500 Logo branding at networking cocktail reception as a gobo Exclusive sponsor for the Champagne Diamond Raffle and presentation of champagne to the winner Retention of all business cards from raffle participants Sponsor addresses the audience with a congratulatory toast to the winners Recognition in the Marketing Hall of Femme ebook and online Congratulatory advert in the 2017 Honoree Book, distributed at the event s luncheon Branding on Step & Repeat Three tickets to the event EXCLUSIVE LUNCHEON SPONSORSHIP $8,950 Branding at the event and on all promotion leading up to the event Half-table (five tickets) at the event Sponsor will have five minutes on stage or the option of introducing the keynote session (dependent on availability) Co-branded cake-pops Marketing Hall of Femme logo and sponsor logo, along with branded napkins Congratulatory advert in the 2017 Honoree Book, distributed at the event s luncheon Branding on Step & Repeat PHOTOBOOTH SPONSORSHIP $9,500 Branding at the event and on all promotion leading up to the event Guests will be invited to take souvenir photos at the event in the branded photobooth. Photos will be printed in color, leaving guests with a souvenir photo which incorporates their logo for long-term exposure and association with a memorable event Custom backdrop includes sponsor s logo Photos can be uploaded onto social media sites in real-time by attendees All photos taken at the booth can be uploaded in real-time onto social media sites with sponsor s twitter handle Congratulatory advert in the 2017 Honoree Book, distributed at the event s luncheon Three tickets to the event Branding on Step & Repeat SOCIAL MEDIA SPONSORSHIP $4,950 Branding at the event and on all promotion leading up to the event Branding on a social media visualization wall that displays all social comments and live interactions Retention of all Twitter handles from participants Ownership of the Wi-Fi name and password Sponsor will reveal the winner of the Marketing Hall of Femme social tweet contest. Prize is a bottle of champagne - sponsor can provide an additional prize. Contest will be judged by DMN Editor-in-Chief Kim Davis. Three tickets to the event Branding on Step & Repeat

14 40UNDER40 CELEBRATING THE MOST INFLUENTIAL PEOPLE IN MARKETING Join us in September in New York for the DMN 40Under40 Awards, where we ll celebrate young marketing leaders who are not only succeeding, but excelling despite the many challenges they re faced with today. The DMN editorial team judged nominations from across agencies, brands, and vendors to select 40 professionals under the age of 40 who are among the brightest and most ambitious in the integrated, digital, and traditional direct marketing fields. Along with a festive awards ceremony to honor their accomplishments, the luncheon will feature a panel discussion among several past winners who will discuss their success strategies and what they re doing now to maintain their career and company momentum. You won t want to miss this exciting day! EXCLUSIVE ROUNDTABLE LUNCHEON SPONSORSHIP $22,500 A seat at the table with a selection of the 40Under40 Honorees around lunch Influence the conversation via a prominent speaking opportunity Table of 10 at the event for your team and honoree Branding at the event s podium and welcome signs, and on all promotion leading up to the event Congratulatory full-page advert in the 2016 Honoree Book, distributed at the event s dinner. This will also be added digitally to our site on dmnews.com Branding on Step & Repeat PHOTOBOOTH SPONSORSHIP $9,500 Branding at the event s podium and welcome signs, and on all promotion leading up to the event Guests will be invited to take souvenir photos at the event in the branded photobooth. Photos will be printed in color, leaving guests with a souvenir photo which incorporates their logo for long-term exposure and association with a memorable event Custom backdrop includes sponsor s logo All photos taken at the booth can be uploaded in real-time onto social media sites with sponsor s Twitter handle Congratulatory full page advert in the 2017 Honoree Book, distributed at the event s dinner. This will also be added digitally to our site on dmnews.com. 3 tickets to the event Branding on Step & Repeat DIGITAL PARTNER $8,500 Branding at the event s podium and welcome signs, and on all promotion leading up to the event Branding on a social media visualization wall that displays all social comments and live interactions Retention of all Twitter handles from participants Ownership of the Wi-Fi name and password Sponsor will reveal the winner of the 40Under40 Awards best selfie competition. Each table will have sponsor branded frames for selfie pictures. Prize is a bottle of champagne sponsor can provide an additional prize. Contest will be judged by DMN editorial team. Sponsorship of the digital/interactive guest directory with logo recognition 3 tickets to the event Congratulatory full page advert in the 2017 Honoree Book, distributed at the event s dinner. This will also be added digitally to our site on dmnews.com. Branding on Step & Repeat SNAPCHAT FILTER PARTNER $5,000 Branding at the event s podium and welcome signs, and on all promotion leading up to the event DMN will create a Snapchat filter that includes the sponsor logo that will be available for all attendees at the event 3 tickets to the event Congratulatory full page advert in the 2017 Honoree Book, distributed at the event s dinner. This will also be added digitally to our site on dmnews.com. Branding on Step & Repeat

15 EBOOKS OPTIONS AND SPONSORSHIPS DMN EDITORIAL EBOOKS: Produced by DMN editorial team Topics cover data-driven marketing strategies such as Big Data, omnichannel trends, marketing, content marketing, social media and more (see editorial calendar for complete list) Published on the DMNews.com ebook resource page Promoted via dedicated deployments, newsletters, social media, and online SPONSORSHIP INCLUDES: Branding within ebook (full page ad) Branding on cover page, landing page, and all promotional s (sponsor s logo) 150 leads Standard Rate: $7,500 net Exclusive Sponsor Rate: $15,000 net DMN CUSTOM EBOOKS: Complete turnkey solution created by DMN based on the sponsors brief Produced on-demand within 6 weeks Content may include sponsor s quotes, case-studies, and data Cost includes creation, design, distribution, and 150 leads Additional leads available on CPL basis Rate: $16,000 net Ebook Rates Editorial $7,500 Exclusive Editorial $15,000 Custom $16,000

16 ONLINE DIRECTORY Be one click away from buying decisions of thousands of marketing professionals turning to the DMN Online Directory every day. With over 150 categories, stand out in the areas that best define your capabilities and drive leads to your company. THREE OPTIONS AVAILABLE A. $1, word description, logo, full contact information, 2 corporate asset downloads, video, social media links, editorial links, featured listing on HomePage, featured listing channel page, featured in one week of Daily Insider Newsletter, featured as Company of the Week on dmnews.com B. $1, word description, logo, full contact information, 1 corporate asset download, social media links, editorial links, featured listing on channel page, featured in one week of Daily Insider Newsletter C. $ word description, logo, full contact information, social media links, editorial links, featured in one week of Daily Insider Newsletter 205,000 MONTHLY PAGE VIEWS 136,000 MONTHLY VISITS 113,000 MONTHLY UNIQUE VISITORS *Webstats: 2016 monthly average

17 WEB PLACEMENTS Leaderboard (728 x 90) Skin (see specs) Prestitial (640 x 480) Pushdown (980 X 418) IMU (300 x 250) Page Peel (See Specs) Premium Sidebar Ad (980 X 418)

18 NEWSLETTERS The following editorial newsletters are published by DMN and are available for sponsorship. Sponsorship includes a leaderboard and a textbox banner located above the fold. DAILY INSIDER Delivered daily to 33,000 integrated marketers. It is the must-read for marketers and their agencies every business day for its breaking news coverage and expert analysis on all aspects of marketing. Sponsorship Rates 1 week $5,400 2 weeks $5,150 3 weeks $4,850 4 weeks $4,550 BEST OF...WEEKLY Since launching in January 2016, Best of...weekly has proven one of DMN s most popular newsletters. Deployed every Friday to a growing list of approximately 46,000 subscribers, Best of...weekly highlights the top articles from DMN s Daily Insider, and consistently experiences higher than average open rates. Sponsorship Rates 1 week $2,350 2 weeks $2,200 3 weeks $2,050 4 weeks $1,900 Roundup ROUNDUP A weekly update on marketing, tech, social, data & innovation from DMNTech. Delivered weekly to 13,000 subscribers, the DMNTech Roundup highlights the top articles featured on DMNTech from the past week. Roundup Sponsorship Rates 1 week $1,500 2 weeks $1,200 3 weeks $1,150 4 weeks $1,075

19 RECRUITMENT Direct and digital marketers turn to DMN to get an insider s view on the latest and greatest in the industry. Narrow your search and hone in on the perfect candidate by publishing the job opportunities at your company with the industry heavy-weight. 7,372 AVERAGE MONTHLY PAGE VIEWS 500% 2014 EMPLOYER REGISTRATION GROWTH

20 ROUNDTABLE SPONSORSHIP DMN S ROUNDTABLE SERIES FOR 2017 will address a wide range of topics critical to marketers, including: Analytics and measurement Big Data Consumer privacy E-commerce marketing Lead generation Mobile marketing Search marketing Segmentation and testing Social media Women in marketing The 8-12 participants will include client-side marketers and high-level thought leaders. For the sponsor company this is an outstanding opportunity to: Deliver insight Demonstrate expertise Share thought leadership Before the event: Inclusion within promotional activities leading up to the event. Invites for attendance include mention of sponsor. Sponsor can suggest prospects and clients they would like present, but a final decision will be made by DMN editors. During the event: Sponsor to attend and participate in closed-door roundtable with one seat at the table. After the event: Feature-length editorial coverage and advertisement for sponsor online at dmnews.com. DMN Roundtable Terms & Conditions: Videotaping the roundtable session is prohibited. The roundtable event will take place between the hours of 8:30 a.m. and 11 a.m. with breakfast being served. Request for different meals or time of day will come at a surcharge to the sponsor. Under no circumstance should the details of the roundtable discussion be published in any format including print, online, social media channels, etc. by the client or any attendees prior to the publication date. OTHER FACE TO FACE FORMATS INCLUDE: Live panels: Designed for an audience of , these gatherings include a keynote speaker and a panel of 4-6 industry leaders, all addressing a live invitation-only group of senior communicators. Workshops: Designed for audiences from 10-50, these workshops provide concepts, strategies, and practical actions relevant to the targeted audience and based on your marketing objectives.

21 CUSTOM PROJECTS CUSTOM BRANDED CONTENT DMN expertly crafts your story in digital, print, social, video, or face to face. Across brands, channels, and oceans, we ll make sure your message is delivered to the right audience, in the right platform. MICROSITE FOR FLUENT Exclusive mobile security content only available on the mobile security hub Archive of weekly 10-minute video/slide presentation on mobile security hosted on DMN s platform with content developed by DMN Regular polls around mobile security managed by Haymarket 100% Fluent advertising SOV in Mobile Security Hub Fluent sponsorship of monthly newsletter promoting Mobile Security Hub Integration of Fluent social media links DMN s Custom Lab put together a Pfizer-hosted panel to discuss how corporate affairs leaders are evolving into CEOs most trusted advisers while enabling companies to have broader impact than ever before. Participants recruited by the Custom Lab Garnered a record 130 attendees The Custom Lab produced an ebook from the panel conversation, promoted and distributed to our subscribers. OTHER BRANDED CONTENT OFFERED: Surveys We can create and execute survey projects targeting any audience: B2B, consumer, domestic, or international DMN collaborates with client on questionnaire, and client is invited to include 3 proprietary questions DMN publishes 6-8 page report in print covering highlights of the survey, with commentary from the sponsor Video We can create short-form videos that amplify your message on Snapchat, Periscope, Instagram, Facebook, and Twitter, or longer-form videos for your website, YouTube, or Pre-roll on every long-form video We can customize the video content to work across multiple channels Use our expertise to help create content and strategy CONTACT: Greg Zalka, , Greg.Zalka@haymarketmedia.com Greg.Zalka@dmnews.com

22 2017 ADVERTISING RATES LEAD GENERATION Sponsored promotion White paper of the day Hot list of the day Telemarketing Deployment rate: $5,965 $3,595 $2,545 Upon Request CPL* $50-$200 LEAD GENERATION EVENTS SOCIAL EBOOK Webcast Virtual Events Twitter Custom $24,875 Keynote $9,870 Tweet Chat Sponsor Partner $19,875 Session $9,870 2 Sponsored Tweets $4,565 Editorial $7,500 $1,750 Exclusive Editorial $15,000 Editorial $14,875 Booth $4,715 5 Tweets $3,350 Custom $16,000 LIVE EVENTS Roundtable DMN Connect Hall of Femme Sponsor $19,500 Session sponsor $15,000 Gold $11,950 DIGITAL Online display: Frequency Leaderboard (728x90) Keynote sponsor $13,500 Silver $7,500 IMU (300x250) Nav. Bar (980x30) Push Peel (see specs) 1 month $3,125 $2,545 $2,890 $4,975 3 months $3,000 $2,440 $2,780 $4,750 6 months $2,880 $2,340 $2,660 $4, months $2,630 $2,140 $2,430 $4,440 CPM $105 $105 $105 DIGITAL CONTINUED Sponsorships: Frequency Channel Digital Edition Keyword 1 month $7,215 $2,756 $1,575 3 months $6,625 $2,620 $1,500 6 months $6,025 $2,478 $1, months $5,485 $2,342 $1,340

23 2017 ADVERTISING RATES Interactive/rich media: Frequency Prestitial Skin Premium Sidebar 1 day $1,750 $5,250 $3,995 3 days $1,650 $4,725 $3,555 6 days $1,575 $4,200 $3, days $1,475 $3,675 $2,755 Native advertising: Frequency Partner Content Provided by advertiser Partner content written by DMN for advertiser 12 articles $33,590 $82,070 6 articles $17,845 $43,599 3 articles $10,497 $25,647 Newsletters: Sponsorship Daily Insider Best of...weekly DMNtech Roundup 1 week $5,400 $2,350 $1,500 2 weeks $5,150 $2,200 $1,200 3 weeks $4,850 $2,050 $1,150 4 weeks $4,550 $1,900 $1,075 Text ad only 1 week $3,750 $950 $950 2 weeks $3,550 $850 $850 Daily Insider deploys 5x a week, Best of...weekly deploys 1x a week. All costs per week. Online directory: Type Option A Option B Option C Annual Rate $1,325 $1,130 $900 jobs.dmnews.com 30-day $ day $550

24 CONTACT INFORMATION FOR MORE INFORMATION REGARDING ALL DMN OFFERINGS: Greg Zalka, General Manager (646) Deborah Hartley, Senior Account Director (646) Jesse Freedman, Sales Executive (646)