» DESTINATIONSMAGAZINE.COM

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1 MEDIA KIT 2018 DESTINATIONS MAGAZINE 2018» DESTINATIONSMAGAZINE.COM

2 » OUR BRAND «A platform for those consumed by wanderlust. DESTINATIONS MAGAZINE 2018» DESTINATIONSMAGAZINE.COM

3 OUR BRAND Destinations Magazine is a digital travel resource that debuts the best in the written word, photography and video, catering to the adventurous at heart. PLATFORM 12K+ SUBSCRIBERS GLOBALLY WITH A MINIMUM OF 12 NEWSLETTERS PER YEAR 17K M O N T H L Y PAGE VIEWS 6K+ SOCIAL FOLLOWERS

4 » OUR AUDIENCE «An audience made up of the curious, unconventional, intelligent and creative. DESTINATIONS MAGAZINE 2018» DESTINATIONSMAGAZINE.COM

5 OUR AUDIENCE READERSHIP Visitors to destinationsmagazine.com are global citizens who travel often, and travel well when they do. They ve proven themselves to be curious, observant, creative and intelligent. Travel is perceived as a path to personal development, which can be accessed at any age and is about seeking out authentic experiences. Our core audience is the tertiary-educated professional working in the areas of technology, business innovation, environment, design and medicine. 58% 42% 160K 250K FEMALE AUDIENCE MALE AUDIENCE HOUSEHOLD INCOME AGE OF USERS TRIPS PER YEAR CREATIVE» CURIOUS» INTELLIGENT» OBSERVANT» WELL TRAVELLED

6 » GLOBAL REACH «Dreamers are encouraged to seek out adventure and prepare for meaningful travel experiences.

7 GLOBAL REACH 24/7 CONTENT DELIVERY 23% NEW ZEALAND 22% UNITED STATES 5% UNITED KINGDOM 5% AUSTRALIA 4% MYANMAR 3% CANADA 2% ALBANIA 2% GERMANY 34% OTHER

8 » DIGITAL OPPORTUNITIES DIGITAL OPPORTUNITIES «From the initial dreaming to the planning phase, our platform aims to inspire and inform.

9 DIGITAL OPPORTUNITIES Homepage Banner Premium advertising placement on the Destinations Magazine homepage offers optimal visibility and maximum exposure. If the picture matters, the camera matters. Nikon MEDIUM RECTANGLE FORMAT 300 X 250 HOMEPAGE PLACEMENT SECTIONS FEATURED, EVENTS, TRAVEL GUIDES, STORIES MONTHLY: $350 // ONGOING: $250 I AM BORN TO EXPLORE Ongoing rates start at three months minimum. All rates are in USD.

10 DIGITAL OPPORTUNITIES Country Page Sponsorship A brand can take full ownership of the country profile page by sponsoring the entire page. In addition to the two advertising spaces, the sponsorship Ut enim ad minim veniam, quis nostrud exercitation ulla mco laboris nisi ut im veniam, quis nostrud exerc itation ulla mco laboex ea commodo con sequat. Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum. includes a hyperlink to the company website within the text and brand logo inclusion. Time To Travel / Seasons Labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation encupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum. Getting Around Labore et dolore magna aliqua. Ut enimsum dolor sit amet, consectetur adipiscing elit, Dolore magna aliqua: Ut enim ad minim veniam, quis nostrud exercit ation encupidatat non, sunt in culpa qui deserunt mollit anim id est laborum. WHERE IS YOUR FAVOURITE PLACE IN VANUATU? Ut enim ad minim veniam: Wuis nostrud exercit ation encupidatat non, sunt in culpa qui deserunt mollit anim id est laborum. Labore et dolore magna aliqua: Ut enim ad minin encupidatat non, sunt in culpa qui deserunt mollit anim id est laboru eniam, quis nostrud exer cit ation encupidatat non, sunt in culpa qui deserunt mollit anim id est laborum. Ut enim ad minim veni: Am quis nostrud exercit ation encupidatat non, sunt in culpa qui deserunt mollit anim id est laborum. MEDIUM RECTANGLE FORMAT 300 X 250 HALF PAGE 300 X 600 BRAND LOGO INCLUSION ONE HYPERLINK INCLUSION MONTHLY: $350 // ONGOING: $250 Ongoing rates start at three months minimum. All rates are in USD.

11 DIGITAL OPPORTUNITIES Article Page Banner Advertising placement on Destinations Magazine's interior article pages offer impactful visibility and allows advertisers to target users as they browse specific sections. WHERE IS YOUR FAVOURITE PLACE IN VANUATU? MEDIUM RECTANGLE FORMAT 300 X 250 HALF PAGE FORMAT 300 X 600 ARTICLE PAGES AVAILABLE COUNTRIES, EVENTS, TRAVEL GUIDES, STORIES, PHOTOGRAPHY, FILM MONTHLY: $250 // ONGOING: $200 Ongoing rates start at three months minimum. All rates are in USD.

12 DIGITAL OPPORTUNITIES Sponsored Article Sponsored by A sponsored, feature-length travel article can include up to 1000 words and two backlinks to target urls of the sponsor's choice. Collaborative content can also include the sponsor's logo. ARTICLE TYPES EVENTS, TRAVEL GUIDES, STORIES NATIVE ADVERTISING FEATURE-LENGTH EDITORIAL RATE: $800 // WITH LOGO: $900 Six-month period. All rates are in USD.

13 DIGITAL OPPORTUNITIES 23% NEW ZEALAND» 22% USA» 5% UNITED KINGDOM» 5% AUSTRALIA» 4% MYANMAR» 41% OTHER EDM: Inclusion Destinations Magazine sends out 12 monthly EDMs per year, showcasing the best in new content. Advertisers can feature their creative within the EDM and include a clear call to action button that clicks through to content on destinationsmagazine.com or a landing page on the advertisers website. 12K+ SUBSCRIBERS Glamping, also known as luxury camping or glamorous camping, is that escape you ve been meaning to take. It s that little break from the hustle and bustle. TARGETED DATABASE BESPOKE CONTENT INCLUSION RATE: $550 PER INCLUSION All rates are in USD.

14 GLAMPING GLAMPING DIGITAL OPPORTUNITIES 23% NEW ZEALAND» 22% USA» 5% UNITED KINGDOM» 5% AUSTRALIA» 4% MYANMAR» 41% OTHER EDM: Takeover A bespoke EDM jointly branded by Destinations Magazine and the advertiser. High quality targeted content crafted by the editorial team in line with the advertiser s marketing objectives to fashion something distinctive to their brand. This clicks through to a target url of the advertiser s choosing. When delivered with a clear call to action the EDM takeover is a highly effective tool. Luxury Tented Cabins in an Adventure Park in Byron Bay These luxury tented cabins are located in Byron Bay and offer everything glampers could wish for during a vacation. Glamping, also known as luxury camping or glamorous camping, is that escape you ve been meaning to take. It s that little break from the hustle and bustle. PROMOTE NEW PRODUCTS / SERVICES CREATE BRAND AWARENESS Luxury Vintage Safari Tents on Tamar River near George Town, North East Tasmania Glamping, also known as luxury camping or glamorous camping, is that escape you ve been meaning to take. It s that l Luxury Vintage Safari Tents on Tamar River near George Town, North East Tasmania little break from the hustle and bustle. DRIVE WEBSITE TRAFFIC EXECUTE CAMPAIGNS R A T E : $ All rates are in USD.

15 DIGITAL OPPORTUNITIES 23% NEW ZEALAND» 22% USA» 5% UNITED KINGDOM» 5% AUSTRALIA» 4% MYANMAR» 41% OTHER Social Post A social post on Destinations Magazine s social network is ideal when you want to raise awareness about your brand or gain exposure with a targeted audience focused on high-quality travel experiences. When delivered with a clear call to action, a social post on our Facebook Combine luxury & nature and enjoy some rustic luxury in Australia with Glamping Hub»» take 20% off this month! #glampinghub #luxurycamping #Marchspecial or Instagram networks can be a highly effective marketing tool. TARGETED AUDIENCES FACEBOOK, INSTAGRAM CREATE BRAND AWARENESS destinations_mag Combine luxury & nature and enjoy some rustic luxury in Australia with Glamping Hub»» take 20% off this month! Link in bio! #glampinghub #luxurycamping #Marchspecial DRIVE WEBSITE TRAFFIC BOOST CONVERSIONS R A T E : $ 8 0 All rates are in USD. DESTINATIONS MAGAZINE 2017» DESTINATIONSMAGAZINE.COM

16 » BRAND COLLABORATIONS «Our dedicated creative team works tirelessly with our brand partners to connect and engage our audience with world-class co-branded content for lasting impressions.

17 CUSTOMISED BRAND COLLABORATION Co-branded Campaign Our dedicated creative team works closely with brands to develop world-class co-branded content that connects with Destinations Magazine s key audience and engages them on a deeper level. We partner with brands to distribute content across global platforms that include a variety of digital distribution and social media networks. HOMEPAGE TAKEOVER» EDM TAKEOVER» INTEGRATED SOCIAL CAMPAIGN Presented by I AM BORN TO EXPLORE Take your adventures to new levels with the new star of the Nikon GX-format line-up, the D7200. Ready for any challenge, rely on this 24.2 megapixel performer to capture the moment. VIEW MORE I AM BORN TO EXPLORE Take your adventures to new levels with the new star of the Nikon GX-format line-up, the D7200. Ready for any challenge, rely on this 24.2 megapixel performer to capture the moment. I AM Nikon Presents BORN TO EXPLORE VIEW MORE Take your adventures to new levels with the new star of the Nikon GX-format line-up, the D7200. Ready for any challenge, rely on this 24.2 megapixel performer to capture the moment. *Tailored proposals with rates to be provided in response to briefs. Bespoke creative content is available on request.

18 DIGITAL RATE CARD PLACEMENT FORMAT SPECS (PX) MONTHLY RATE ONGOING RATE Homepage Banner: Feature, Events, Travel Guides, Stories Medium Rectangle 300 x 250 $350 $250 Country Page Sponsorship: Includes logo and one hyperlink Medium Rectangle and Half Page 300 x x 600 $350 $250 Article Page Banner: Countries, Events, Travel Guides, Stories, Photography or Film Medium Rectangle or Half Page 300 x x 600 $250 $200 Sponsored Article: Article types include: Events, Travel Guides, Film 1000 words, two backlinks to target urls of the sponsor's choice and option to include logo for a period of 6 months $800 / $900 with logo EDM Inclusion $550 Please contact EDM Takeover $900 Please contact Co-branded Campaign Bespoke Content Please contact Social Posts: Facebook / Instagram 1200 x 630 / 1080 x 1080 $80 Please contact Ongoing rates start at three months minimum. All rates are in USD.

19 » DIGITAL OPPORTUNITIES «FOR ALL MEDIA AND ADVERTISING ENQUIRIES: Editor Mobile Office