M E D I A K I T

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1 2017 MEDIA KIT

2 SUCCESS SUCCESS IS THE MOST TRUSTED RESOURCE FOR PEOPLE SEEKING TO IMPROVE THEMSELVES PROFESSIONALLY AND PERSONALLY FOR THE GROWING ENTREPRENEUR, THE HOME-BASED AND SMALL-BUSINESS MARKETS. SUCCESS.COM 2 million monthly average uniques SUCCESS MAGAZINE 167,000 print circulation SUCCESS E.NEWSLETTERS 550,000 total distribution newsletter audience

3 AUDIENCE PROFILE DEMOGRAPHIC PROFILE DEMOGRAPHIC AMOUNT Male 57.9% Female 42.1% Median Age 44.8 Married 69.9% Median Household Income $126,000 Owns a Home 90.5% Graduated College 59.5% Postgraduate Degree 18.4% Business Owner/Executive 53.2% Professional/Managerial 40.9% * Source: 2016 SUCCESS Subscriber Survey conducted by Skybridge Research EXCLUSIVE AUDIENCE TO SUCCESS SUCCESS readers who do not engage in the following publications COMPANY SIZE MAGAZINE % WHO NEVER READ # OF EMPLOYEES AMOUNT Entrepreneur 47.9% Fast Company 59.9% Forbes 46.0% Fortune 48.9% Inc. 51.2% Self 33.8%* Wall Street Journal 51.1% *Of those who are single employee companies, 33.5% are employed elsewhere

4 DISTRIBUTION STATEMENT AVERAGE CIRCULATION TOTAL CIRCULATION 167,613 Newsstand 10,236 Subscriptions* 157,377 Other Licensed Access* 417,603 *Source: June 2016 CVC audit AVERAGE TOTAL SUCCESS.COM VISITORS MONTH VISITS UNIQUE VISITORS PAGE VIEWS January 1,655,161 1,622,449 2,663,151 February 1,477,185 1,445,587 2,407,469 March 1,927,451 1,903,423 3,167,189 April 1,771,318 1,745,106 2,929,223 May 1,743,159 1,715,168 2,861,171 June 1,665,895 1,639,649 2,719,369 July 1,821,738 1,799,059 3,003,182 August 2,160,028 2,128,265 3,555,774 September 2,017,259 1,996,053 3,348,642 October 1,998,391 1,978,661 3,399,579 November 1,806,772 1,806,772 2,923,580 AVERAGE 1,823,759 1,804,343 2,998,030 Source: google analytics SOCIAL MEDIA PLATFORM FOLLOWERS Facebook 3,292,417 Twitter 242,241 Instagram 191,393 LinedIn 18,517 Data pulled September 2016

5 EDITORIAL CALENDAR 2017 AD CLOSE MATERIALS DUE ON SALE DATE JANUARY 2017 LEGACY 3rd annual SUCCESS 25: The World s Greatest Motivators Plus: Introducing the SUCCESS Hall of Fame FEBRUARY 2017 JOY: Exploring the latest in positive psychology Plus: Our Achievers of the Year MARCH 2017 CONFIDENCE: Build trust in your abilities APRIL 2017 TOUGHNESS Research suggests grit is the greatest predictor of success MAY 2017 EMPOWERING WOMEN Introducing today s most inspiring female entrepreneurs JUNE 2017 GRATITUDE: The secret ingredient to happines JULY 2017 PARTNER: We re better working together Plus: Leadership lessons from the masters AUGUST 2017 ABUNDANCE Plus: The entrepreneur s toolkit 2017 SEPTEMBER 2017 PATIENCE: The journey, not the destination, is the reward OCTOBER 2017 POSITIVITY: How to build and harness optimism NOVEMBER 2017 CLARITY: Discover your passion DECEMBER 2017 FAITH: The belief that you can achieve Plus: The SUCCESS Gift Guide 10/28/16 11/04/16 12/13/16 11/25/16 12/02/16 1/10/17 12/23/16 12/30/16 2/07/17 1/20/17 1/27/17 3/07/17 2/24/17 3/03/17 4/12/17 3/24/17 3/31/17 5/09/17 4/28/17 5/04/17 6/13/17 5/26/17 6/02/17 7/11/17 6/23/17 6/30/17 8/08/17 7/28/17 8/04/17 9/12/17 8/25/17 9/01/17 10/10/17 9/22/17 9/29/17 11/07/17

6 INTEGRATED ADVERTISING & MARKETING OPPORTUNITIES A POWERFUL SELECTION OF MULTIMEDIA PROGRAMS COMPLEMENTS AND SUPPORTS THE SUCCESS BRAND. INTEGRATED ADVERTISING, MARKETING AND SPONSORSHIP CAMPAIGNS ARE CUSTOMIZED TO FIT THE SPECIFIC GOALS AND BUDGET OF EACH ADVERTISER. SUCCESS MAGAZINE SUCCESS offers you a national run-of-book placement to showcase the value of your brand. Premium placement will result in prime exposure to your target market and is available for an additional fee. SUCCESS.COM The SUCCESS website offers unique content for readers seeking additional personal and business achievement tools and resources. Updated daily with fresh content, SUCCESS.com guarantees a dedicated audience. OPT-IN NEWSLETTERS ed to loyal opt-in subscribers each week, the SUCCESS e-newsletters offer personal-development tips, inspiration and insights. Speak to your sales representative about specifics. ADVERTORIALS Talk to your representative about the seasonal advertorials we create to inform our readers of the latest developments with products affecting their lives. For single sponsors, ask about our adjacency program. SUCCESS INSIDER PODCAST A weekly podcast to engage, educate and inspire emerging leaders and success seekers. Director of Digital Content - Shelby Skrhak and Editor in Chief of SUCCESS - Josh Ellis discuss the latest trends in personal empowerment, entrepreneurship and career development. They dig into books, ideas and news the audience will want to know about. They chat with special guests, inclduing authors, industry experts, business leaders, trendsetters on the SUCCESS staff and all around successful people.

7 PRINT RATE CARD 2017 SUCCESS MAGAZINE Based on 167,000 Circulation 4-COLOR Full Page Spread 2/3 Page 1/2 Page 1/3 Page 1X 3X 6X 12X $10,000 $9,000 $8,000 $7,000 $18,500 $16,650 $14,800 $12,950 $6,700 $6,030 $5,360 $4,690 $5,500 $4,950 $4,400 $3,850 $4,200 $3,780 $3,360 $2,940 SUCCESS CD Sponsorship See SUCCESS CD sponsorship for details. All rates and advertising transactions are subject to SUCCESS s Terms & Conditions. * Call for your customized proposal. Spread 1/2 Page Vertical 1/2 Page Horizontal For a customized marketing proposal please contact: KELLY DANIEL Advertising Manager kdaniel@success.com Full Page 1/3 Page Horizontal 2/3 Page Square

8 PRINT FILE SPECIFICATIONS SPACE LIVE TRIM BLEED Spread, bleed x x x Spread, no bleed x x Full-page, bleed x x x Full-page, no bleed x x /3-page vertical, no bleed x /3-page square, no bleed 4.5 x 4.5 1/2-page horizontal spread, bleed x x x /2-page horizontal spread, no bleed x x /2-page horizontal, bleed x x x /2-page horizontal, no bleed 8.25 x x /2-page, veritcal, bleed x x x /2-page, veritcal, no bleed x x /3-page, horizontal, no bleed x /3-page, vertical, no bleed 2.75 x color process only. No spot color. Non-bleed elements must be a minimum of 3/16" from trim margin. Include standard trim, bleed and center marks in all separations, 1/2" outside trim (no marks within bleed area). A contract color composite proof should accompany all ad file submissions.

9 PRINT FILE SPECIFICATIONS DIGITAL SPECIFICATIONS (PDF/X-1A FILES REQUIRED) - All furnished PDF files should comply with PDF X-1a specifications. - All high-resolution images and fonts must be included (linked and updated) when the PDF/X1a file is saved. - Images must be SWOP (CMYK or Grayscale), TIFF or EPS between 200 and 400 dpi. - Do not nest EPS file into other EPS files. Do not embed ICC Profiles within images. - Fonts can be Type 1, Open type, or TrueType fonts. Multiple Master fonts are not recommended. - Do not submit CT/LW, TIFF-IT, or DCS files embedded in a PDF wrapper (PDF to go). - Ensure that all image, art, tint and type elements are set to knock out or overprint as desired; do not use registration color or 4/c black for text. - The ad should be right-reading, in portrait mode, at 100% size, and no rotations. - Exporting a PDF from Photoshop is not recommended. Composite fonts (also known as CID or Identity-H fonts) have a risk of not imaging correctly. DIGITAL SPECIFICATIONS CONTINUED It is recommended that the PDF file be certified PDF X-1a using a PDF preflight utility. PDF certification utilities include: Adobe Acrobat Professional, version Creative Suite or higher Apago Check Up Enfocus Instant PDF Enfocus PitStop We cannot accept materials in native application files such as Quark, InDesign, Photoshop or Illustrator. OTHER MATERIALS The SUCCESS magazine art department, and authorized outside resources, may modify or create production materials for advertisers. Other typesetting, mechanical or film work is billable at commercial rates, with a minimum charge of $50. PROOFS: An authorized advertiser representative must approve in writing and return a proof of any production work done by SUCCESS magazine before the ad can be printed. SCHEDULES: Materials-due dates refer to deadlines for acceptable production materials. Any such materials delivered to SUCCESS magazine requiring modification will require additional time to ensure proper review and finalization to meet the intended deadline. LIABILITY: Production materials are accepted with the understanding that they will be printed at commercial-magazine quality. Spot colors simulated with process colors may vary significantly from PMS or other samples. Process-color materials printed in SUCCESS magazine may not match brightness, color or clarity of proofs made by other methods or on other papers. SUCCESS magazine will not be liable for any claim resulting from its perceived failure to match a color printed by another technique. SUCCESS magazine, as an accommodation to an advertiser, may print from material not fully accepted as described above with the understanding that SUCCESS is not liable for any claim based on this accommodation. Liability for production work produced through SUCCESS magazine is limited to production charges for that work. SUCCESS is not liable for production claims in any instance in which the requirement for a contract proof is waived. PRINTING PROCESS: Web offset BINDING METHOD: Perfect-bound LINE SCREEN: 133 MAX DENSITY: 300% COLOR ROTATION: Y, M, C, K FILE TRANSFER INFORMATION: Host: ftp.videoplus.com User: successmagftp Password: SucsM4gz We recommend Hightail as it is free, cross platform and an application we support. MATERIALS SUCCESS magazine Alan Dwelle 5800 Democracy Drive Plano, TX adwelle@successpartners.com EDITORIAL SUCCESS magazine Attn: Editor 5800 Democracy Drive Plano, TX editor@success.com Please include information as to which issue the materials are for.

10 SUCCESS.COM SUCCESS PROVIDES CONTENT FOR EMPLOYEES SEEKING CAREER, LEADERSHIP, ENTREPRENEURIAL AND PERSONAL DEVELOPMENT ADVICE. ITS DESIGN IS TO ENSURE AN EASY PLATFORM FOR USERS TO ENGAGE IN A WIDE VARIETY OF BUSINESS SAVVY ARTICLES. ADVERTISING SPECS Super Leaderboard (970x90) Medium Rectangle (300x250) Half Page (300x600)

11 DIGITAL RATE CARD 2017 ONLINE UNITS PLACEMENTS AD UNIT SPECS NET CPM ROS Super Leaderboard Rectangle Half Page Video 970 x x x 600 Pre-roll $30 $25 $25 $100 Homepage Super Leaderboard Rectangle Half Page 970 x x x 600 $25 $20 $20 Targeted Channel Super Leaderboard Rectangle Half Page Video 970 x x x 600 Pre-roll $30 $20 $25 $100 VIDEO LINEAIR IN-STREAM (PRE/POST ROLL) Recommended Formats Recommended Dimensions Video Length MPEG, MOV, AVI 960 x 720 px (4:3 Standard) or 960 x 540 px (16:9 Widescreen) 15 Seconds * Longer video lengths available for Sponsored content MOBILE Recommended Formats Original creative file, PSD or InDesign Recommended Dimensions 2048 x 1536 SUCCESS INSIDER PODCAST *CALL FOR PRICES Podcast 15 seconds or 60 seconds advertisements Message lead-in to the episode or mid-roll CHANGES AND CANCELLATIONS All creative materials must be received at least five business days prior to launch of campaign. Streaming video creative must be received at least 10 business days prior to launch of campaign. SUCCESS.com reserves the right to approve all ad creative that will run on SUCCESS.com and reject all ad creative it does not find appropriate. SUCCESS.com will provide click-through data for each campaign and report will be given to advertiser upon request.

12 NEWSLETTERS OUR NEWSLETTER STRATEGY CONSISTS OF THREE DIFFERENT NEWSLETTERS THAT ARE SENT OUT WEEKLY AND OFFER DIFFERENT CONTENT BASED ON THE SUBSCRIBER. WITH HAVING OVER A 550,000 NEWSLETTER AUDIENCE, OUR ADVERTISERS CAN REACH A VERY ACTIVE AND VAST NETWORK OF SUCCESS USERS. INSIDE SUCCESS 200,000 TOTAL SUBSCRIBERS Every Friday, this newsletter recaps the most interesting, most shared articles, videos, blog posts and more from that week on Success.com. SEEDS OF SUCCESS NEWSLETTER 185,00 TOTAL SUBSCRIBERS Readers receive great idea, tips and inspirational insight you apply for your personal and professional life every Tuesday. JIM ROHN 200,00 TOTAL SUBSCRIBERS Jim Rohn, considered America s foremost authority on success, was recognized as a world-renowned business philosopher and leader in the field of motivation and personal achievement. This weekly publication contains articles, business and success quotes, as well as special product offers. NEWSLETTER SPECS Sizes Creative formats accepted: 550x250 and 300x250 JPG, GIF or PNG

13 CONTACTS ADVERTISING GENERAL ADVERTISING INQUIRIES Kelly Daniel MATERIALS SUCCESS magazine Alan Dwelle 5800 Democracy Drive Plano, TX Please include information as to which issue the materials are for. EDITORIAL SUCCESS magazine Attn: Editor 5800 Democracy Drive Plano, TX

14 TERMS & CONDITIONS A. PUBLISHER S RIGHT TO REJECT, CANCEL OR TERMINATE ORDERS SUCCESS magazine reserves the right at its absolute discretion, and at any time, to cancel any advertising order or reject any advertising copy, whether or not the same has already been acknowledged and/or previously published. In the event of such cancelation or rejection by SUCCESS, advertising already run shall be paid for at the rate that would apply if the entire order were published. In addition, SUCCESS reserves the right to remove from selected copies of the publication advertisements containing matter that subscribers have deemed objectionable. SUCCESS, at its absolute discretion, may terminate its relationship with Advertiser and/or Agency for the breach of any of the terms hereof, including without limitation a breach based on the failure on the part of either Advertiser or Agency to pay each bill by its due date. Should SUCCESS terminate its relationship with Advertiser and/or Agency, all charges incurred together with short-rate charges shall be immediately due and payable. Furthermore, in the event Advertiser or Agency breaches, SUCCESS may decide to exercise its right to (a) cancel its recognition of Agency, thereby causing Agency to lose claim to any commission for any further advertising placed with SUCCESS on behalf of Advertiser or any other client, and/or (b) refuse to publish any or all of Advertiser s advertising. SUCCESS will not be bound by any conditions whatsoever appearing on order blanks or copy instructions submitted by or on behalf of Advertiser when such conditions conflict with any provisions contained in the SUCCESS Rate Card or with its policies. Scheduled publishing dates are subject to change without notice and based solely on the discretion of SUCCESS. All orders are accepted subject to acts of God, such as fires, accidents or beyond the control of SUCCESS from partially or completely producing, publishing or distributing SUCCESS magazine. B. ADVERTISER S FAILURE TO RUN ADVERTISING / SHORT-RATE All agreements for advertising frequency discounts require that the specified number of advertisements be published within a 12-month period. In the event of Advertiser s or its Agency s cancelation of any portion of any advertising order/contract or failure to have published the specified number of advertisements, or if at any time SUCCESS in its reasonable judgment determines that Advertiser is not likely to publish the total amount of advertising specified during the term of the agreement, any rate discount will be retroactively nullified, including for previously published advertisements, and may result in a short-rate. In such event, Advertiser and/or Agency must reimburse SUCCESS for the short-rate (which is the difference between the rate charged on the contracted frequency and the higher rate based on the reduced frequency of advertisements actually published and paid for) within 30 days of invoice thereof and Advertiser will thereafter pay for advertising at the published rate(s) as applicable. Any additional marketing opportunity executed by SUCCESS in reliance on advertising that is canceled will be paid for by Advertiser at the fair market rate for such opportunity. C. RESTRICTIONS ON ADVERTISER S CANCELATION OF ADVERTISING ORDERS Orders for inside or outside cover pages are noncancelable. Options on cover positions must be exercised at least 30 days prior to four-color closing date. If an order is not received by such date, the cover option automatically lapses. Orders for all inside advertising units are noncancelable less than 15 days prior to closing date. Orders for supplied inserts are noncancelable the first of the fourth month preceding the date of issue. Orders for all SUCCESS-produced inserts are noncancelable without the written agreement of SUCCESS. Should SUCCESS agree to cancel an existing order, Advertiser will be responsible for the cost of any work performed or materials purchased on behalf of Advertiser, including the cost of services, paper and/or printing. D. ADVERTISING POSITIONING AT PUBLISHER S DISCRETION Orders for advertising containing restrictions or specifying positions, facings, editorial adjacencies or other requirements may be accepted and published, but such restrictions or specifications are at Publisher s sole discretion. E. LABELING OF ADVERTISEMENTS Advertisements that simulate editorial content must be clearly defined and labeled ADVERTISEMENT or PROMOTION or SPECIAL ADVERTISING SECTION at the top of the advertisement, and SUCCESS may, in its discretion, so label such copy.

15 F. INSERTS An accurate facsimile of any furnished insert must be submitted to SUCCESS for review prior to the printing of the insert. SUCCESS is not responsible for errors or omissions in, or the production quality of, furnished inserts. Advertiser and/or Agency shall be responsible for any additional charges incurred by SUCCESS arising out of Advertiser s and/or Agency s failure to deliver furnished inserts pursuant to SUCCESS s specifications. In the event that SUCCESS is unable to publish the furnished insert as a result of such failure to comply, Advertiser and/or Agency shall remain liable for the space cost of such insert. G. ERRORS IN OR OMISSIONS OF ADVERTISEMENTS In the event of SUCCESS magazine s errors in or omissions of any advertisement(s), including but not limited to those caused by force majeure, SUCCESS magazine s liability shall be limited to a credit of the amount paid attributable to the space of the error and in no event shall exceed the total amount paid to SUCCESS for the advertisement, provided that the error/omission is brought to the Publisher s attention no later than 60 days after the advertisement is first published. However, if a copy of the advertisement was provided or reviewed by Advertiser, SUCCESS shall have no liability. H. TRADEMARKS The titles and logos of the magazines published by SUCCESS are registered trademarks. Neither the titles nor the logos of the magazines may be used without the express written permission of SUCCESS. I. INDEMNIFICATION OF PUBLISHER Advertiser and its Agency, if there be one, each represents that it is fully authorized and licensed to use (a) the names and/or portraits or pictures of persons, living or dead, or things; (b) any trademarks, copyrighted or otherwise private material; and (c) any testimonials contained in any advertisement submitted by or on behalf of the advertiser and published in SUCCESS, and that such advertisement is neither libelous, an invasion of privacy, nor in any way unlawful to any third party. rights of, and is not harmful to, any person, corporation or other entity. As part of the consideration to induce SUCCESS to publish such advertisement, Advertiser and its Agency, if there be one, each agrees jointly and severally to indemnify and save harmless SUCCESS magazine, and its employees and representatives, against all liability, loss, damage, and expense of any nature, including attorneys fees, arising out of any actual or potential claims for libel, invasion of privacy, copyright or trademark infringement and/or any other actual or potential claims or suits that may arise out of the copying, printing, publishing, distribution or transmission of such advertisement (regardless of whether SUCCESS participated in the creation of such advertisement). J. RESPONSIBILITY FOR PAYMENT OF ADVERTISING BILLS In the event an order is placed by an Agency on behalf of Advertiser, such Agency warrants and represents that it has full right and authority to place such order on behalf of Advertiser and that all legal obligations arising out of the placement of the advertisement will be binding on both Advertiser and Agency. Advertiser and its Agency, if there be one, each agrees to be jointly and severally liable for the payment of all bills and charges incurred for each advertisement placed on Advertiser s behalf. Advertiser authorizes SUCCESS, at its election, to tender any bill to Agency, and such tender shall constitute due notice to Advertiser of the bill and such manner of billing shall in no way impair or limit the joint and several liability of Advertiser and Agency. Any bill tendered by SUCCESS shall constitute an account stated unless written objection thereto is received by SUCCESS within ten (10) days from the rendering thereof. Payment by Advertiser to Agency shall not discharge Advertiser s liability to SUCCESS. The rights of SUCCESS shall in no way be affected by any dispute or claim between Advertiser and Agency. Advertiser and Agency agree to reimburse SUCCESS for its costs and attorneys fees in collecting any unpaid advertising charges. Advertiser confirms that it has appointed Agency, if one is specified, to be its authorized representative with respect to all matters relating to advertising placed on Advertiser s behalf with the understanding that Agency may be paid a commission. Advertiser and its Agency, if there be one, each represents that any advertising or other material (including product samples) submitted by Advertiser or Agency complies with all applicable laws and regulations and does not violate the personal or proprietary

16 K. NO ASSIGNMENT OF ADVERTISING Advertiser and its Agency may not use any advertising space either directly or indirectly for any business, organization, enterprise, product, or service other than that for which the advertising space is provided by SUCCESS, nor may Advertiser or Agency authorize any others to use any advertising space. L. REPUBLICATION OF ADVERTISEMENTS Advertiser and Agency agree that any advertisements published may, at SUCCESS magazine s option, be republished or reused by SUCCESS or its agents in any form in whole or in part in all media now in existence or hereafter developed, whether or not combined with material of others. The copyright in any advertisement created by SUCCESS is owned by SUCCESS and may not be otherwise used by Advertiser or third parties without Publisher s prior written consent. M. ADVERTISING RATES P. CHOICE OF LAW AND FORUM All issues relating to advertising will be governed by the laws of the State of Texas applicable to contracts to be performed entirely therein. Any action brought by Advertiser against SUCCESS relating to advertising must be brought in the state or federal courts in Collin County, Texas. The parties hereby consent to the jurisdiction of such courts in connection with actions relating to advertising. Q. ENTIRE AGREEMENT The foregoing terms and conditions shall govern the relationship between SUCCESS and Advertiser and/or Agency. SUCCESS has not made any representations to Advertiser or Agency that are not contained herein. Unless expressly agreed to in writing by SUCCESS, no other terms or conditions in contracts, orders, copy, or otherwise will be binding on SUCCESS magazine. Failure by SUCCESS to enforce any of these provisions shall not be considered a waiver of such provision. Rates contained in advertising orders that vary from the rates listed on the SUCCESS Rate Card shall not be binding on SUCCESS and the advertisements ordered may be inserted and charged for at the actual schedule of rates. Announcement of any changes in rates will be made thirty (30) days in advance of the closing date for the first issue affected by such new rates. Advertising in issues thereafter will be at the rates then prevailing. N. RATE BASE GUARANTEES Rate base guarantees are made on an annual (12-month) contractyear average. O. TERMS OF SALE An agency commission of 15% will be allowed for recognized agencies. Payment is due thirty (30) days from the date of invoice. Interest will be charged at a rate of 1.5% per month on past-due balances. SUCCESS magazine may at its option require cash with order or change payment terms.