Safety Instructions. Please Read Before Streaming. Cord Cutting. Never run while attempting to cut the cord.

Transcription

1

2 Safety Instructions Please Read Before Streaming Cloud Encoding Cord Cutting Enterprise Cloud Encoders do not actually reside in the sky. Never run while attempting to cut the cord. Wear appropriate attire when video conferencing. DRM Tampering with DRM is prohibited and may result in a fine or worse. Video Editing Adaptive Streaming Encoding Cutting the edges of your laptop screen will not adjust your source video from 16X9 to 4X3. Education Adaptive streaming does not mean your video will work underwater. On completing encoding, please trash the file, as it is now out-of-date. Mind your framing when capturing classroom lectures.

3 Buckle Up. This year s Sourcebook marks the 10th annual edition of Streaming Media s definitive industry guide, which brings together the highest level of buyers and sellers for our industry. And how are we doing? Better than ever. Did you know that 2012 Streaming Media magazine readers brought more than $6.5 billion in budget to the table for our advertisers? Our passengers are C-level decision makers, representing companies with an average of 1,500 employees all which have qualified budgets for online video products and services. Our top three verticals are media and entertainment, enterprise, and education. And the news gets even better. Out of everything the Streaming Media brand does, more than 75% of these passengers value Streaming Media magazine and its most important issue, the annual Sourcebook as their definitive resource for online video purchasing decisions. In fact, 71% of these buyers took immediate action with the issue in hand, whether directly contacting an advertiser, visiting an advertiser s website, or making a business decision after reading an article. If your destination for 2013 is "online video success," sign up for your first-class package, lean back, enjoy the in-flight service, and let us do our job to get you there in style. Oh, and as an executive on this flight, you may enjoy a complementary issue of Streaming Media magazine. Pack your bags we re going on a business trip Passengers Include.. Joel Unickow PUBLISHER

4

5 Streaming Media Industry Sourcebook Industry Update STREAMTICKER Making sense of 2012 s mergers, acquistions, and investments STATE OF... Circulation: 20,000 print copies A look a the major developments during the last 12 months and a look toward the next 12 months in seven separate articles: Enterprise Media & Entertainment Mobile OTT Delivery Buyer s Guide A collection of checklists and analyses to help you make the smartest business and purchasing decisions on a variety of products and services: Cameras Light Kits Microphones Production Stations Video Editing Software Live Encoders Live Transcoders Hardware Encoders Software and Cloud Encoding CellMux, Link Aggregator, and Channel Bond Devices Portable Capture and Transcoding Metadata Quality Control Media Servers Content Delivery Networks Online Video Platforms Reporting and Analytics How-To s and Tutorials Connected Home Advertising Government & Education Implementing MPEG DASH Encoding for Multiple Devices Planning for IPv6 Webcasting Closed Captioning/Subtitling/Multiple Languages All editorial content is subject to change. AD SPACE DEADLINE: December 17, 2012 INDUSTRY DIRECTORY AD MATERIAL DUE: January 10, 2013 DISPLAY AD MATERIAL DUE: January 17, 2013 MAIL DATE: February 5, 2013 Contact: Joel Unickow Publisher, Streaming Media Case Studies Direct: Mobile: joel@streamingmedia.com Real-world success stories from the enterprise, entertainment, education, marketing, and more Online Video Industry Directory Highlight your company, products, or services with an affordable Industry Directory listing in the Sourcebook. Each Industry Directory listing is positioned in one of four categories service, software, hardware, or content. Multiple listings are available at a reduced rate for companies that want to appear in more than one category. Limited Premium Packages Cover Foldout Logo with page # reference to your ad or advertorial 1 Full-Page ad & 1 Full-Page Case Study/Advertorial in Case Study Section 1 Premium Directory Ad Listing Hurry! These are limited and sell out fast every year!

6 STREAMING MEDIA INDUSTRY SOURCEBOOK MAIL DATE: FEBRUARY 5, 2013 display and industry directory advertising rates 2013 Rate Card (net): DISPLAY AD RATES 1X 6x Trim Size Bleed Size (sourcebook +5 magazine issues) (w x h, inches) (w x h, inches) Premium Package $5,999 Exclusive IFC and Page 1 spread (see illustration) $6,495 Tab (double-sided) $6,995 $5,995 Cover 2 $3,740 $3,340 Cover 3 $3,500 $3,100 Cover 4 $3,740 $3,340 Spread $5,900 $5,200 17x x page $3,400 $2, x x /2 spread (horizontal) $3,400 $2,900 17x x5 1/2 page (horizontal) $2,200 $1,750 7x5 n/a 2/3 page (vertical) $2,550 $2, x10 n/a 1/3 vertical (vertical) $1,730 $1, x10 n/a Attention Vendors: Send a message to the entertainment, enterprise, and vertical market customers you want to influence! The Sourcebook is an advertising opportunity that you pay for once... but benefit from all year long as we: Mail to qualified subscribers on February 5. Distribute copies to attendees at tradeshows in Attract and mail to new subscribers in 2013 via our website, conferences, and enewsletters SOURCEBOOK DISPLAY AD CLOSING DATES: Date of Issue Space Reservation Material Due February 2013 December 17 January 17 INDUSTRY DIRECTORY AD RATES 2013 Rates (net) Listing Type: Additional Listings: Basic Listing $199 $99 Enhanced Listing $499 $249 Premium Listing $999 $499 Call for pricing on Section Opener pages, multiple-page insertions, and Special Advertising Supplements. The best spaces are already going fast, so don't delay! Industry Directory listings available to display advertisers at a 50% discount! 2013 SOURCEBOOK DIRECTORY AD CLOSING DATES: Date of Issue Space Reservation Material Due February 2013 December 26 January 10 Advertising/ Directory Sales Contact: JOEL UNICKOW Publisher Direct: Fax: joel@streamingmedia.com

7 BONUS DISTRIBUTION: SMEast, SMWest, SMEurope, NAB, IBC industry directory Highlight your company, products, or services with an affordable Industry Directory listing in the Sourcebook. Each Industry Directory listing is positioned in one of four categories (see below). Multiple listings are available at a reduced rate for companies that want to appear in more than one category. Sample Premium Listing Amazon Web Services see our ad on INSIDE BACK COVER StreamingMedia.com s free online Industry Directory currently has more than 1,500 companies offering digital media products and services. Separate your company from the pack with a Premium Listing package be upgraded online and in print for 12 months. ATTENTION DISPLAY ADVERTISERS! Your display ad includes a Basic Listing. You may purchase Enhanced & Premium Listings at a 50% discount. The Four Primary Industry Categories: Service Software Hardware Content INDUSTRY DIRECTORY 2013 Rates (net) Basic Listing* $199 - Bold company name - 50-word description - Contact info, including address, phone, website, and a contact s name and Enhanced Listing* $499 - Color logo - Bold company name - 75-word description - Contact info, including address, phone, fax, website, and a contact s name and - Outline edge around listing Premium Listing* $999 - Color logo - Bold company name word description - Contact info, including address, phone, website, and a contact s name and - Outline edge around ad - Tinted background - Ad page reference burst - Premium logo and background tint in online directory for 12 months (a $599 value) *Please be sure copy has been proofed and approved by all responsible before submitting text online. We will send out one final proof only. Amazon Web Services (AWS) provides a highly reliable, scalable, low-cost infrastructure platform in the cloud that powers hundreds of thousands of businesses around the world. Amazon CloudFront, part of the AWS suite of services, is a web service that delivers static and streaming (both live and on demand) content using a global network of edge locations automatically routing requests to the nearest edge location, so content is delivered with the best possible performance. There are no contracts or monthly commitments for using Amazon CloudFront you pay only for as much or as little content as you actually deliver. Company Contact Amazon Web Services th Avenue, Suite 400 Seattle, WA USA Phone: Sample Enhanced Listing Libre Communications Diabolically Simple High Def Live Streaming Libre delivers a breakthrough and affordable live streaming solution that allows any size organization to seize the immediate impact of live High Def communication. 5 simple reasons to call for a demo: Extremely easy to use idea to air in 5 minutes Better live viewing experience for all viewers IRS levels of security Simple, scalable cell phone pricing model No risk starter package Sample Basic Listing Anil Hinduja, Head of Global Sales, Amazon CloudFront cloudfront-sales@amazon.com Learn More aws.amazon.com/cloudfront Company Information: Libre Communications Wilshire Blvd. Suite 1600 Los Angeles, CA Toll Free: mgrayson@libre communications.com Learn More: librecommunications.com ATEME Inc. USA ATEME ( is a world leading provider of MPEG-4 / H.264 and MPEG-2 bandwidth efficient compression technology. ATEME encoding solutions are deployed widely for broadcast contribution links over satellite or fiber networks, distribution, multi-screen live channels delivery-live streaming, OTT and VOD applications. Company Contact: Contact Information: ATEME Inc. USA Andy Lovit 3400 Coral Way, Suite 303 sales@ateme.com Miami, Florida USA Phone:

8 your online industry directory listing What Happens With My Sourcebook Directory Listing Online? When you order your 2013 Sourcebook Issue Directory Listing, you get 12 months of online exposure at no additional cost! Research Centers: PRODUCTS/SERVICES Advertising Content Protection/DRM Formats/Players/Codecs IPTV Mobile Online Video Platforms Content Creation/Production Encoding/Transcoding Hosting/Delivery Legal Issues Music/Radio Video SEO HOW DO PEOPLE FIND ME ONLINE? All editorial content on StreamingMedia.com is tagged with the appropriate industry verticals and product/service categories. The Online Company Listings are then served up by the content management system so that they appear adjacent to relevant content as defined by the industry categories and product/service verticals assigned to the Company Listing. The full online Directory is also available here: INDUSTRY VERTICALS Education Government Streaming Industry Enterprise Media/Entertainment What Do I Get Online With My Listing Participation? BASIC ONLINE LISTING: $199 Contact Info Choice of 1 Industry Vertical Company Description Choice of 1 Product/Service Category ENHANCED ONLINE LISTING: $499 Logo Contact Info Choice of 3 Industry Verticals Company Description Choice of 3 Product/Service Categories Product Description PREMIUM ONLINE LISTING: $999 Logo Company Description Contact Info Choice of unlimited Product/Service Categories Product Description Choice of unlimited Industry Verticals Online Resources 5 URLs Video embedded into your listing you can upload pointing to your White Papers, Case Studies, Archived Webcasts, or Special Landing Pages that highlight your solution CONTACT US TODAY TO PLACE YOUR 2013 LISTING.

9 SOURCEBOOK ADVERTISING DISPLAY AD ORDER FORM 2013 AD SIZE OPTIONS QTY TOTAL Cover 2 Cover 3 Cover 4 Tab (double-sided) 1 Page Color (4-color or BW only) Spread 1/3 Vertical 1/2 Horizontal 1/2 Spread (horizontal) 2/3 Page (vertical) Premium Package Exclusive IFC and Page 1 spread TO VALIDATE THIS CONTRACT Please sign, date and return this form (by fax, , or post mail) to: Streaming Media Headquarters Attn: Joel Unickow 143 Old Marlton Pike Medford, NJ joel@streamingmedia.com Ph: , Fax: AD MATERIAL SUBMISSION INSTRUCTIONS Uploading Files Address: User ID: advert (case-sensitive) Password: advert1 (case-sensitive) or ing Files press quality PDF files with bleeds to adsubmit@infotoday.com. Ads sent via must not exceed 10MB (gross file size). Files should be compressed as a.sit,.zip, or.sea. INDUSTRY DIRECTORY AD ORDER FORM 2013 CHOOSE AN INDUSTRY DIRECTORY CATEGORY Service Hardware Software Content CHOOSE LISTING(S) QTY TOTAL Basic Listing $199 Enhanced Listing $499 Premium Listing $999 WRITE YOUR LISTING Log on to to upload order information. Write the text for your listing. You MUST include all of the following for each listing you purchase. This information will be published: Text: 50 words (if Basic Listing) or 100 words (if Enhanced or Premium Listing) Logo: see specs below (if Enhanced or Premium Listing only) Primary category name (choose one: Hardware, Software, Services, or Content) Company name, address, phone, URL and contact person name and Learn more (if Enhanced or Premium Listing only, space permitting, include URL of white paper, webinar, etc.) ARTWORK SPECS Logos must be supplied as color EPS or TIFF (Mac format). ALL logos must be sent from a vector-based drawing program (i.e., Illustrator, Freehand, or Corel). Please convert all fonts to outlines and save image as an EPS file. If that is not possible, then logos must be sent as TIFF or JPEG files at least 300dpi with an output size of 3"x 5". NOTE: GIF files are not useable. COMPANY INFORMATION: Company Name Address City State ZIP Contact Name Telephone Title Fax URL Please send me info regarding Streaming Media conferences PAYMENT INFORMATION Payment Method Credit card Check Credit card type: American Express Discover MasterCard Visa Name of Card Holder Credit Card Number Expiration Date Signature Total Quantity of ads ordered Total (NET): $ Placement Details TERMS AND CONDITIONS: Advertiser is responsible for supplying appropriate artwork by the material due date. Where a multiple insertion contract is in force, the publisher will pick up advertiser s ad from the most recent issue if new artwork is not received by this date. All advertising is subject to the publisher s approval. The publisher reserves the right and has the sole discretion to reject any advertising. Acceptance of an advertisement does not imply an endorsement by Streaming Media, a Division of Information Today, Inc., or its publications. Advertiser and advertising agency assume liability for all content of advertisements printed. All prices are net. All invoices due upon receipt, once an open account is established. A 1.5% per-month late charge will be added to invoices over 30 days past due. A statement, two tear sheets, and a copy of the magazine are sent at time of publication. Frequency rates are based on the total number of insertions of a 1/3-page or more within the contract year. Credits will be applied to current accounts for advertisers who increase frequency or space during the contract period. Advertisers who do not complete a scheduled advertising contract will be subject to short rate. All cancellations must be received in writing prior to the space reservation date. Information Today, Inc. reserves the right to make adjustments to the advertising rates.