2017 SPONSORSHIP OPPORTUNITIES

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1 WASHINGTON, DC APRIL 9, 2017 THE NATIONAL MALL WASHINGTON, DC 2017 SPONSORSHIP OPPORTUNITIES Contact: Kelsey Leichtnam WISH (9474)

2 BRAND ALIGNMENT AND IMPACT Please join us for the sixth annual Walk For Wishes on April 9, 2017 to benefit Make-A-Wish Mid-Atlantic, which has served more than 8,800 local children and families in the last 34 years. Sponsoring Walk For Wishes will not only impact the lives of the local children we serve, but it will also strategically align your company with one of the country s top charitable brands. Walk For Wishes is a powerful way for your company to publicly demonstrate your commitment to your employees, their families and the community. WHO DOES MAKE-A-WISH REACH? 8,800+ wish families who the Foundation has served since our inception in volunteers throughout the Mid-Atlantic region 20,000+ social media followers 6,000+ past event participants 15,000 print news subscribers 50,000 enews subscribers WHAT ADDITIONAL MARKETING AND MEDIA INITIATIVES WILL MAKE-A-WISH PURSUE PRIOR TO THE EVENT? TV promotion in regional market Exposure via event websites and listings with over 3,000 monthly visitors Support from local blogs to encourage event participation Radio sponsorship to aid in event promotion HOW WILL MY BRAND BE LEVERAGED LEADING UP TO THE EVENT? Your company name or logo will appear on the Exposure through the media and marketing initiatives for Walk For Wishes website the event* Your sponsorship will be acknowledged in regular e-newsletters to each registered participant* WHAT EXPOSURE WILL MY COMPANY RECEIVE AT THE EVENT? Your company name or logo will appear on each participant shirt* Your support will be highlighted during the event* You will be featured on Make-A-Wish social media channels throughout the region* *(as they correspond to your sponsorship level) YOU RE IN GOOD COMPANY Thanks to our 2016 sponsors!

3 WALK TO HELP MAKE LOCAL WISHES COME TRUE Be a superhero for local children at Make-A-Wish Mid-Atlantic s 2017 Walk for Wishes Washington, DC. Join this community-wide celebration and use your superpowers to assist in the effort to grant the wishes of local kids battling life-threatening medical conditions. Superheroes of all ages will unite for a day to walk and enjoy music, games, face painting, special guest appearances and more. in the months leading up to Walk For Wishes to help grant wishes to local children. with wish children, families and other enthusiastic supporters of Make-A-Wish. Make sure to bring your capes, masks and superpowers! your success with fellow walkers, wish families, sponsors and community members by enjoying our ongoing walk festivities! YOUR DOLLARS, YOUR COMMUNITY. HELP LOCAL KIDS! ABOUT MAKE-A-WISH MID-ATLANTIC The mission of Make-A-Wish is to grant the wishes of children with lifethreatening medical conditions to enrich the human experience with hope, strength and joy. Founded in 1983, Make-A-Wish Mid-Atlantic has granted more than 8,800 wishes. The Mid-Atlantic chapter serves children who reside in the District of Columbia, Maryland, northern Virginia, and central and southern Delaware. Bo, age 4, Fairfax Station, VA I wish to go... to Florida to meet superheros Ava, age 5, Ellicott City, MD I wish to be... on a TV show Currently, more than 600 local children are waiting on their one true wish from Make-A-Wish Mid-Atlantic. Alexianna, age 16, Washington, DC I wish to have... a shopping spree Brandon, age 4, Baltimore, MD I wish to have... a superhero shopping spree

4 The following sponsorship packages were designed to maximize recognition at every level of engagement. Make-A-Wish Mid-Atlantic would be happy to discuss custom package options with you as well, in order to meet your community outreach goals. SPONSORSHIP BENEFITS SPONSORSHIP LEVELS STAR $40,000 HOPE $15,000 STRENGTH $7,500 JOY $5,000 MAGIC $2,500 SUPPORTER $1,000 Exclusive Presenting Sponsor Company profile on event website Company representative participation in event program (to be defined for event day) Dedicated with message from your company to event participants Logo recognition on chapter website Opportunity to have a Wish Kid Captain walk with your team at the event Logo at start and finish line Company signage and tabling opportunity at event course checkpoint Inclusion in an event press release and minimum of five social media postings* Presentation at event awards ceremony Verbal recognition at event Opportunity to display company banner along route Kick-off party with Make-A-Wish representative at company Logo on Save the Date postcard* Recognition on post-event chapter newsletter Inclusion in event outreach blasts to all participants and recruitment s to prospective participants* Inclusion in event thank you logo logo logo logo listing Recognition on event website* logo logo logo logo listing listing Recognition on event participant shirts* logo logo logo logo listing listing inclusion of company on event signage* *Subject to timing of Sponsor commitment

5 Specialty Sponsorships Activity Area $5,000 Signage in family activity area Ability to distribute company branded materials Opportunity to provide activities in designated area Opportunity to provide volunteers in activity area Stage $5,000 Start/Finish $5,000 Premier Signage at Start and Finish Mile Marker $2,500 Opportunity to place mile markers and signs of encouragement throughout course (sponsor provided) Premier Signage on stage

6 WASHINGTON, DC Thank you for helping to Share the Power of a Wish! 2017 SPONSORSHIP COMMITMENT FORM YES! I would like to help make wishes come true by sponsoring the Walk For Wishes on April 9, Please fill out the form entirely and return no later than March 16, Sponsor Name: Please print name exactly as you wish to be listed on promotional materials Contact Name: Address: Telephone: ( ) Fax: ( ) Website (for appropriate sponsorship levels): By providing this information, you agree to have your website linked to Make-A-Wish Mid-Atlantic s website, if applicable. SELECT SPONSORSHIP Star Sponsor ($40,000)* Hope Sponsor ($15,000)* Strength Sponsor ($7,500)* Joy Sponsor ($5,000)* Magic Sponsor ($2,500)* Supporter Sponsor ($1,000)* HOW DID YOU HEAR OF THIS SPONSORSHIP OPPORTUNITY? METHOD OF PAYMENT Check (Please make check payable to Please send me an INVOICE Make-A-Wish Mid-Atlantic and mail to the address below) Visa MasterCard AMEX Discover Activity Area Sponsor ($5,000)* Stage Sponsor ($5,000)* Start/Finish Sponsor ($5,000)* Mile Marker Sponsor ($2,500)* Card number CSC*** Name as it appears on credit card Exp. _/ Signature ***Card Security Code (CSC) is the three or four digit number on the back of card I, commit to on behalf of on sponsorship level company/organization date Authorized signature Return completed forms via fax, mail or to: Make-A-Wish Mid-Atlantic Attn: Kelsey Leichtnam 5272 River Road, Suite 700 Bethesda, MD Fax: kleichtnam@midatlantic.wish.org * In exchange for this contribution level, you will not receive any goods or services and may be able to claim a tax deduction on your federal income tax returns. Please contact your tax advisor should you have any questions, and retain a copy of this form for your records. A copy of our current financial statement is available by contacting Make-A-Wish Mid-Atlantic, at 5272 River Road, Suite 700 Bethesda, MD or via telephone at (301) Documents and information submitted to the State of Maryland under the Maryland Charitable Solicitation Act are available from the Office of the Secretary of State for the cost of copying and postage.

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