Story. Fig 2: Shows the full task flow in PS for creating a new ISBN Impression. We will concentrate

Transcription

1 Segmentation: Global Publishing Company Targeting: Production Planning Managers Positioning: Updating Scheduled activities for an ISBN Impression Within a publishing company the PS module of SAP is used for the production of printed and digital products (referred to as ISBNs), for both first impressions and reprints. For each ISBN and its corresponding impression (referred to as an ISBN Impression, or WBS in the PS module) there are a number of activities that need to be done e.g. allocating printers, signing off the cover design, organising proofs, etc. and these activities are linked to the ISBN via the impression (Fig 1) and are refereed to as schedule activities. There can be up to 40 schedule activities for an ISBN impression that the Production Planning Manager needs to assign in a timely manner to members of his team. Story Fig 1: Shows the link between ISBN, Impression and scheduled activities Fig 2: Shows the full task flow in PS for creating a new ISBN Impression. We will concentrate on the users whose job it is to maintain and monitor ISBNs and their activities (the red chevron) While the work in PS is varied and has many components we will concentrate on the users whose job it is to maintain and monitor ISBNs and their activities (the red chevron in Fig. 2) which is done by the role of the Production Planning Managers. These users are not IT experts and do not like the overly complicated transaction screen CJ20n (Fig. 3), which was implemented as the main interface for the users. SAP technology has moved on significantly since the initial implementation project and users want to be provided with a more user friendly front end and not have the information overload of CJ20n, which was designed to be used by many different user groups. Quite often Production Planning Managers are seen as the people who hold up a book go-live due to their perceived inability to schedule activities on time or to quickly identify and follow up when activities are slipping behind schedule. This is hurting the profits of the business and eroding the trust of booksellers, and so a solution is urgently required. By being able to get the Production planning managers to assign schedule activities on their mobile devices and for them to only have access to the data they need the business hopes to remove the bottleneck, speed up this activity, and have more timely book launches and increased profitability. Fig 3: Shows the CJ20n Transaction in the PS module of SAP Terms Used: Impression: An impression is a term commonly used in publishing to identify an iteration of the manufacturing process. The initial printing of book is referred to as the 1st impression, the first reprint would be the 2nd impression etc. ISBN: The International Standard Book Number (ISBN) is a unique numeric commercial book identifier. PS: Project system is SAP module that provides tools to track project milestones, costs and resources.

2 Persona Sandy Freshwater Stop being the bottleneck in getting new impression publishing activities assigned and scheduled, and have the relevant information at my fingertips. 37 years old: Married, two children. Bachelor of Arts in English. 11 years working in the publishing industry. Affable, conscientiousness and very hard working. Publishing Production Planning Manager Assigning schedule activities to the members of his team for ISBN Impressions Updating actual delivery dates for scheduled activities for his team, based on outcomes from meeting and phone calls. Reviewing the status of various impressions for an ISBN and following up with the relevant production controller when Impressions are on hold Following up on scheduled activities when they have not met their agreed completion dates. Reduce time spent navigating Need real time insight of re-prints that need to be scheduled Be able to do my work on the go, in the between meetings Be able to quickly and easily identify a Production controller for an ISBN Be able to easily identify the status of an ISBN impression Reduce time spent navigating SAP; in less than 3 screens get to the information that needs attention and input Reduce time it takes to schedule the activities for a new reprint/impression Being able to identify what project an ISBN impression is linked to and what the description of the ISBN Impression is when communicating with colleagues in other parts of publishing Easily seeing when there are delays between planned and actual dates for activities in one place. Often in meetings and unable to process reprints until back at desk causes bottlenecks and deadline problems further down the re-print process. Excessive time spent navigating multiple screens and tabs in SAP to get to the necessary data Unable to delegate re-print tasks due to the detailed navigation training that is required. SAP is seen as boring and easy to make critical mistakes on the system Production Manager Production Controllers Junior Production Planners and staff

3 User Experience Journey Current User Experience Journey Duration of the Journey: 11 minutes Mindset What is on the Persona s mind while taking the actions of their journey? How do they feel each step of the journey? Need to assign a team member an activity but I m stuck in a meeting Free from meeting now need to get back to my desk on the other side of the building! I know the ISBN but not the impression. Agh! I have to type them each in until I find the one I want! Finally found the activity I need. Where was the tab I needed? Double check I am entering data in the right field Oh hang on was the right tab for the right activity? Go back and double check. There s no clear link between activity and my fields for update. Actions What actions and activities does the Persona take while going thru the journey to achieve their goal? External interface requests new impression in SAP Get /call to start assigning schedule activities Log onto SAP Navigate to transaction CJ20n Enter the ISBN and Impression In CJ20N: Double check the Next Impression (WBS) for Pack Project is released. Select the relevant activity Locate each relevant tab Update information and save activity for ISBN Impression Touch points What touch points does the Persona have? (Tools, channels, devices, conversations, and so on.) Desktop PC SAP GUI CJ20n CJ20n Open Project pop-up Project Structure Tree Dates Tab Assignments tab User fields tab Long text tab Pain points Internal tab Key action points External tab

4 Mock-up

5 Mock-up The user is now no longer restricted to their Desktop and they can use their tablet. The user can browse through the ISBN Impression they are responsible for via a combination of Status, ISBN, and Production Controller. They can further use the Search field to search for specific values in the returned dataset. Whenever they get a phone call or asking about a particular ISBN they can enter the ISBN view all the impressions and immediately know the status of each of them (the status is a measure of what has been done so far). If they d like to view/amend the schedule activities they simply click a line to be taken to the next screen (shown below) which shows the activity details for the ISBN Impression. When the Actual date (when an activity was actually completed) is different to the current schedule (when the activity was expected to be completed) the activity is highlighted in a different colour and a comment can be entered. Once an Actual date is in the past for auditing purposes it can no longer be amended.

6 SAP Web IDE Screenshot

7 SAP Web IDE Components Used Usage of ComboBox component Usage of Button component for Search and Reset buttons Usage of SearchField component Usage of Bar component Usage of sort and group-2 icons for buttons