Market Data and Reports Free market data and reports in the form of an interactive reporting dashboard, where you could understand how y agency is per

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10 Market Data and Reports Free market data and reports in the form of an interactive reporting dashboard, where you could understand how y agency is performing against competitors in your local market (the local market being defined as 'all suburbs in wh agent has had active listings within the past 12 months'). Possible reports include: 1. Share of new listings 2. Time on market (comparative view) 3. Share of sales (for your specific market) 4. Conversion rate (percentage of listings converted to 'active' to 'sold') 5. Supply and Demand (a gauge of active listings and market interest) 6. Price per m2 (comparative view) This data would be based on REA's own historical data. Please note: in all cases, the reports would identify your ag but not your competitors by name. Social Sharing and Profile Management REA would assist in managing your social media and digital presence which would include: Providing links from Agent Desktop to sign-up for and begin networking/advertising your agency/properties on Facebook, Twitter and LinkedIn Providing tips/tricks for building your agency/agent profiles on social media sites such as Facebook, Twitter and LinkedIn Providing the functionality to easily share property listings with your fans and followers on Facebook and Twitte via Agent Desktop The additional benefits of: Ensuring that your agency/agent names have greater visibility in Google search results when potential vendors start searching to validate the information you have put on your site Providing an opportunity for past customers to provide endorsements to further legitimise the reputation of you agency/agents and support converting the potential vendor into a sales lead REA would provide subscribers with a free co-branded website package targeted towards the real estate market which would include: A co-branded agency website, Basic REA features/functionality that consumers recognize, Full search capability of your listings, The additional benefits of: lowering the costs of maintenance/ hosting of your own corporate website REA's ongoing marketing and consumer education programme Evolving with Australia's leading property portal

11 Customised website REA would provide subscribers with a free co-branded website package targeted towards the real estate market which would include: A co-branded agency website, Basic REA features/functionality that consumers recognize, Full search capability of your listings, The additional benefits of: lowering the costs of maintenance/ hosting of your own corporate website REA's ongoing marketing and consumer education programme Evolving with Australia's leading property portal REA would provide subscribers with a free customised website package targeted towards the real estate market which would include: A customised agency branded website All the REA features/functionality that consumers recognise, including the ability to select and share the details of a property with their social network on Facebook and Twitter Full search capability of your listings Optimization for use on mobile and tablet devices The additional benefits of: lowering the costs of maintenance/ hosting of your own corporate website leveraging technical capabilities and external licences with Google Maps/ Microsoft FAST of the REA property portal and benefit from economies of scale Search Engine ranking: ability to appear higher in results on Google/ Yahoo by leveraging REA's high SE rank REA's ongoing marketing and consumer education programme Evolving with Australia's leading property portal

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