BASICS BACK TO. breakaway. Reflect Restrategise Recharge THURSDAY, 7 SEPTEMBER 2017 REGISTER NOW BFM.MY/BREAKAWAY

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1 PRESENTS YOU BACK TO BASICS Reflect Restrategise Recharge THURSDAY, 7 SEPTEMBER Connexion Conference & Event Centre, Nexus, Bangsar South REGISTER NOW.MY/BREAKAWAY

2 BREAKAWAY START-UPS. SCALE UP. GROWTH. PIVOT. Exciting buzz words in the business world but may not be applicable for YOUR business. Sometimes we need to get back to basics and the foundation of our core business to truly spring forward and to return to our vision. WHY SHOULD YOU ATTEND? Enterprise Breakaway was designed with the aim of taking entrepreneurs like you away from your hectic schedules for peer-to-peer mentoring and sharing and for a chance to reflect upon where you are and where you want to be. Designed to be an interactive platform, it is where you get a chance to exchange ideas and knowledge with your peers and seek out potential business partnerships. At the heart of the Malaysian business community, is the resource centre for all things business in the country. #BREAKAWAY

3 AGENDA 9.00AM WELCOME NOTE BY MALEK ALI 9.05AM WELCOME SPEECH BY TELEKOM MALAYSIA 9.15AM ONE STEP BACK, TWO STEPS FORWARD (Session 1) There are some areas of business which require a necessary ending in order for what we desire to come to fruition. The guiding question is this: What has to end to make room for our desires? It may be time to prune and invest that time and energy in the things that are going to bring health and life to the business. Business and life demand that we forever continue to cut out what does not fit tomorrow in order to make room for what does. Find out how these high-impact entrepreneurs do it. Speakers : Charif Mzayek, Alissar - Endeavor Entrepreneur, Jordan Ng Sang Beng, Aemulus - Endeavor Entrepreneur, Malaysia Freda Liu 10.30AM COFFEE BREAK 11.00AM 7 AREAS TO DOUBLE YOUR BUSINESS PROFITS IN THE NEXT 12 MONTHS A regular on since 2009, Jeevan will be sharing his thoughts on specific areas businesses should focus on by getting back to basics from vision and goals all the way to marketing and team performance. Speaker : Jeevan Sahadevan, Leverage Lab Arvindh Yuvaraj 12.15PM LUNCH 1.30PM ONE STEP BACK, TWO STEPS FORWARD (Session 2) Speakers : See Wai Hun, Juris Technologies - Endeavor Entrepreneur, Malaysia Sunderaj Nagalingam, DScaff Group - Endeavor Entrepreneur, Malaysia Jeff Sandhu #BREAKAWAY

4 AGENDA 2.45PM TRILLION DOLLAR ECONOMY: HOW TO CONNECT, ENGAGE AND MARKET TO THE WORLD'S MOST INFLUENTIAL CONSUMER Women are the world's fastest growing consumer market - worth over US$5 trillion globally. In South East Asia, the untapped female customer retail market is worth US$2.4 trillion. Women today either buy or influence over 80% of all buying decisions for their families - from groceries, to travel, to cars, healthcare etc. In this session, Faridah will share with you: The Power of the Female Asian Consumer - you are leaving millions on the table if you ignore them The 5 most important things women consumers want today - yet few businesses are listening 3 simple steps you can take today to change how you engage with women consumers - at low or no cost at all! Speaker : Faridah Hameed, Audrey Raj / Freda Liu 3.45PM WHERE ARE THEY NOW? These entrepreneurs were with us at our first Enterprise Breakaway seven years ago. What has happened since? How have they thrived (or not!) since, and what are they are doing in these volatile economic times? Panelists : Joanne Ho, Happy Bunch Mohamad Faisal Ahmad Fadzil, Tanamera Noel Chelliah, DailyMuscle Freda Liu 4.45PM NETWORKING SESSION 5.30PM END OF CONFERENCE #BREAKAWAY

5 SPEAKERS CHARIF MZAYEK ALISSAR Charif Mzayek is the CEO of Alissar Flowers International, which was established in 1979 as a single retail outlet selling floral arrangements and indoor plants to the local market. It has since grown to become a vertically integrated business in the floricultural and horticultural industry. Verticals include offering custom floral arrangements to over 29 luxury and high end hotels, bespoke wedding & event services, retail, production and agribusiness. Charif was selected into the Endeavor network in 2014 and has since been active in the entrepreneurial ecosystem. NG SANG BENG AEMULUS After graduation, Ng Sang Beng joined Altera Corporation, an American manufacturer of digital circuits. He left Altera in 2004 to start his own company focused on semiconductor software and along with four other engineers, Sang Beng developed a tester from scratch for a local semiconductor manufacturer. Aemulus continued to develop their prototype. As a relatively recent market entrant with close relationships, they have excellent insight into the demands of the market. In 2015, Aemulus listed on the ACE market at Bursa Malaysia. Aemulus is the third Malaysian company to be selected as an Endeavor Entrepreneur company at the 55th International Selection Panel in Istanbul. FARIDAH HAMEED FARIDAHHAMEED.COM Faridah Hameed is an international speaker and trainer who has spoken to audiences from over 50 countries. She spent over 20 years working full time in journalism, branding, marketing and content development. Today, she teaches entrepreneurs how to hone their marketing skills to connect and engage with powerful female consumers. You can learn more on this topic at her website which features free blogs, podcasts and videos. #BREAKAWAY

6 SPEAKERS JOANNE HO HAPPY BUNCH SUNDERAJ NAGALINGAM DSCAFF GROUP Sunderaj and Christian Hillier founded Dscaff Group. In 2013, Dscaff sold traditional scaffolding to clients while developing innovative modular scaffolding systems. By 2015, Dscaff developed new modular systems such as Shore Access Staging (SAS) system, DXS Alloy Frame Bridging system and SBS Plastic Framework system, which helped expand their product capabilities and applications in a single product suite while reducing time and effort to build the scaffolding structures. Dscaff Engineering has received recognition by Construct Pty Ltd. as the world s strongest scaffolding system. Currently, Dscaff holds 3 pending patents, 7 trademarks and is the only scaffolding company in the region certified with ISO9001 and ISO Sunder was selected as an Endeavor Entrepreneur in the 64th Endeavor International Selection Panel in Madrid. After 8 years in the banking industry, Joanne set up Malaysia s first cupcakery in the year Cupcake Chic obtained franchise status and quickly became a household name in Malaysia. In 2014, she co-founded Happy Bunch, an e-commerce online flower delivery service that has revolutionalise the way people send flowers. By being simple, affordable and convenient, Happy Bunch is the first and biggest of its kind in Malaysia. NOEL CHELLIAH DAILYMUSCLE Noel Chelliah is the founder of DailyMuscle - a gym for people who don't like gyms. At DailyMuscle, his approach to fitness is simple he believes that fitness should always be an invitation, and never intimidation. DailyMuscle runs fitness programs and online coaching for all fitness levels. #BREAKAWAY

7 SPEAKERS SEE WAI HUN JURIS TECHNOLOGIES MOHAMAD FAISAL B. AHMAD FADZIL TANAMERA TROPICAL SPA Faisal is the Founder of F.A. Herbs and Tanamera Tropical Spa. He manages and oversees the operations of both companies, from conceptualizing and product formulation of their natural product range, both internal and external formulation, design and packaging concept creation, also, turn key natural product project planning and management. Tanamera has represented the herbal industry with dialogs with governing bodies such as MITI, MATRADE, MOA and MOH. Faisal is the founding member and director of Malaysian Herbal Corporation under MiGHT and the founding member and director of the Malaysian Herbal Council under MOA. See Wai Hun and John Lim, founded Juris, a peer-to-peer network between banks and lawyers, allowing real-time collaborations throughout the debt recovery process. Today, Juris includes an end-to-end enterprise credit management ecosystem, which includes a suite of six core products developed largely for the banking sector. All the software systems are designed as collaborative solutions that bring all stakeholders within the credit management process onto the same web platform. Juris Technologies was selected at the 54th International Selection Panel in New York City in 2014, the second Malaysian company to be named Endeavor Entrepreneurs. JEEVAN SAHADEVAN LEVERAGE LAB Jeevan is the founder of Leverage Lab and Malaysia s Number One Business Growth Expert. He has worked with over 50,000 people from executives to CEOs and Business Owners in the last 17 years, made companies millions, and has won many local and global Awards including the Action Coach Best Client Results for Asia Pacific for 2008 and 2011 and Prestige Magazine s Top 40 Under 40. Recently, he was also recognised by Matrade and awarded The 100 Most Influential Young Entrepreneurs Award #BREAKAWAY

8 SPONSORSHIP & EXHIBITION The Enterprise Breakaway is the perfect platform for vendors and service providers, serious about showcasing and promoting their product and service offerings to Malaysian businesses. Participating partners and exhibitors will have the undivided attention of the 500 delegates who are expected to attend the conference & exhibition. CO-SPONSOR (Maximum of 4) Commercial spots Online ad space on homepage 2 x Complimentary exhibition booths & 10 x conference passes Acknowledgement in event promotions on radio, online homepage, press releases and event marketing campaigns Prominent company listing on event website & all online event collaterals ASSOCIATE SPONSOR (Maximum of 8) Commercial spots 1 x Complimentary exhibition booths & 5 x conference passes Acknowledgement in event promotions on radio, online homepage, press releases and event marketing campaigns Prominent company listing on event website & all online event collaterals 1 x Full page ad and company listing in event handbook 2 x Full page ad and company listing in event handbook Logo placement on event collaterals Onsite exposure to over 500 attendees Logo placement on event backdrop Product placement and exposure onsite On-stage acknowledgement by facilitator Post-event report Logo placement on event collaterals Onsite exposure to over 500 attendees Logo placement on event backdrop Product placement and exposure onsite On-stage acknowledgement by facilitator Post-event report For sponsorship / exhibition opportunities, please contact: Sonya Chee Tel: / salesteam@bfm.my For registration and / or all other enquiries, please contact: Events Team Tel: / events@bfm.my #BREAKAWAY

9 ADMISSION Online admission (with payment by credit card) available at Alternatively, complete this form and fax to or to for manual processing. DELEGATE ADMISSION FEE (Please tick only one box) REGULAR RATE : RM 200 / TICKET GROUP RATE - RM160 / TICKET Each delegate must complete a separate admission form (including group registrations). DELEGATE INFORMATION (Please tick only one box) DR MR MRS MDM MS OTHERS FULL NAME : MOBILE : IC NUMBER : COMPANY : SIGNATURE : DATE : METHODS OF PAYMENT (Please tick only one box) ONLINE : (via credit card / online banking) CASH : Complete this form and fax to or to events@bfm.my CHEQUE FULL PAYMENT RECEIVED ON : RECEIPT ISSUED : Full payment is required prior to the conference. We reserve the right to refuse admission if payment is not received on time. ADMISSION REGISTRATION DETAILS DETAILS BREAKAWAY DATE : 7 September (Thursday) VENUE : Connexion Conference and Event Centre, Nexus, Bangsar South Fee includes admission to all Breakaway activities and BreakawayShowcase on 7 September, conference materials and meals provided at the event. Fee does not include any travel expenses local or international, accommodation and other incidentals. HOW TO REGISTER? Register online at For manual processing, please complete the registration form for each delegate and send it to us : By Fax : By events@bfm.my By Mail : Media Sdn Bhd 5.01 Wisma BU8, 11 Lebuh Bandar Utama, Petaling Jaya, Selangor FOR ENQUIRIES & GROUP ADMISSION Please contact Dania Amani Tel : Fax : events@bfm.my Delegates may wish to note that all payments received are processed by Media Sdn Bhd. TERMS & CONDITIONS 1. Payment Terms: Following completion and return of the registration form, full payment is required within 5 working days from receipt of invoice. PLEASE NOTE; Payment must be received 2 weeks prior to the event. We reserve the right to refuse admission if payment is not received on time. Payment must be made in Malaysian Ringgit. 2. Cancellation / Substitution: Provided the total fee has been paid, substitutions are allowed 10 working days before the Enterprise Breakaway commences. Otherwise, all bookings carry a 100% cancellation liability immediately after a completed registration form has been received by Media Sdn Bhd. By completing this registration form, the delegate agrees that in case of dispute or cancellation of this contract, Media Sdn Bhd will not be able to mitigate its losses for any less than 100% of the total contract value. If for any reason beyond its control, Media Sdn Bhd decides to cancel or postpone the event, it will not be responsible for covering airfare, hotel or any other travel costs incurred by the Client. The onference fee will not be refunded, but can be credited to other products or services of Media Sdn Bhd. 3. Copyright etc: All intellectual property rights in all materials produced or distributed by Media Sdn Bhd in connection with this event is expressly reserved and any unauthorised duplication, publication or distribution is prohibited. 4. Important note: While every reasonable effort will be made to adhere to the advertised package, Media Sdn Bhd reserves the right to change event dates, sites or location or alter the content and timing of the program or the speakers without penalty and in such situations, no refunds shall be made. In the event that Media Sdn Bhd permanently cancels the event for any reason whatsoever (including, but not limited to any force majeure occurrence), the Client shall receive a credit note for the amount that the Client has paid to such permanently cancelled event, valid for up to one year to be used at other products or services of Media Sdn Bhd. 5. Governing law: This Agreement shall be governed and construed in accordance with the law of Malaysia and the parties submit to the exclusive jurisdiction of the Malaysian Courts. However, only Media Sdn Bhd is entitled to waive this right. #BREAKAWAY