2017 SHOW INFORMATION

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1 MANCHESTER MAY 10 LONDON SEP SHOW INFORMATION Boutique Bar Show offers the perfect platform to launch a small brand to precisely the right people in the trade - from purchasing directors to bartenders the best way to begin seeding a new brand in the capital. alex wolpert east london liquor company

2 Boutique Bar Show Sales Pack show objectives To promote new and interesting drinks brands to a discerning audience in unique spaces around the UK. To provide each exhibitor with equal, simple and effective stands to create a time and cost efficient show. To deliver a friendly, helpful and enjoyable show experience for every guest from start to finish. 100% of 2016 exhibitors SURVEYED would recommend the show to a company similar to theirs.

3 Boutique Bar Show Sales Pack DATES & RATES 2017 MANCHESTER / MAY 10 OLD GRANADA STUDIOS Price: 990 Guests: 600 london / september 26 VICTORIA HOUSE Price: 1150 Guests: % discount when booking both shows.

4 Boutique Bar Show Sales Pack THE BBS EXPERIENCE We supply each exhibitor with equal size stands with your branding, display shelf and service counter. With your space taken care of simply turn up on the morning of the show with stock, smile and talk business with your guests. Spend time discussing your brand with interested potential and existing customers. Don t pass the day sending out hundreds of samples to a non-targeted audience without the opportunity to engage in meaningful conversation. Receive detailed post show contact data using our wristband QR scanners. As one of up-to forty exhibitors you won t be lost on the show floor, your needs will be looked after and you can be confident of equal voice with your fellow exhibitors. Take advantage of the shows offer to personally contact key people you want to see at the event including personal introductions to new potential routes to market.

5 Boutique Bar Show Sales Pack They said bimber distillery: "As a new, independent distillery, Boutique London was a great platform to showcase our unique range of natural spirits to an appropriate audience." emporia brands: "We used the show to host a Armagnac blending sessions. It was a really effective platform for us, well organised and well promoted. A great activation." sipsmith independent spirits: "Boutique makes up an important & hugely enjoyable part of our annual calendar. It's always a fantastic crowd who are engaged, looking to broaden their knowledge and take real pride in the industry. As a producer it s this crowd that we ll always do our best to support!" 10 degrees c: "Boutique Bar Show is a key marketing tool for any new brands that come into my drinks portfolio and every year proves a time and cost effective way for me to reach the best of the UK s dynamic bar scene." kokoro gin: "As a brand new product to market we picked up loads of leads and was the perfect way to start growing our business with great bars and look forward to being involved with future shows

6 SHOWS IN 2016

7 Boutique Bar Show Sales Pack MANCHESTER 18 May '16 Old Granada Studios Total number of visitors: 595 business type Bar 46% Restaurant 16% Pub 7% Supplier to Industry 5% Hotel 4% Retailer 4% Press/PR/Marketing 4% Wholesaler 3% Club 2% Brand/Importer 2% Consultant 2% Other 5% JOB TITLE Management 43% Bartender 25% CEO/MD/Owner 16% Retailer 3% Wholesaler 2% Journalist 1% Sommelier 1% Other 9% 71% Registed with Purchashing Authority Guests included: Marks and Spencer, Living Ventures, Mojo Group, Leelex Group, Fazenda Group, Latitute Wines, Jones Bar Group, LWC, Bitters n Twisted, Beautiful Drinks, Hammonds of Knutsford

8 Boutique Bar Show Sales Pack LONDON 20 Sep ' Commercial St Total number of visitors: 785 business type Bar 22% Restaurant 16% Brand/Importer 12% Hotel 10% Club 8% Press/PR/Marketing 8% Wholesaler 5% Pub 3% Retailer 2% Other 10% JOB TITLE Bartender 32% Management 22% CEO/MD/Owner 20% Journalist 5% Wholesaler 4% 77% Registed with Purchashing Authority Guests included: Harvey Nichols, Barworks, Soho House, Urban Leisure Group, The Lanesborough, Milroys of Soho, 31Dover.com, Doyle Collection Hotels, Rocket Restaurants, The Savoy, MEATliquor, The Dorchester, Inception Group, Hawksmoor, DandD, The Breakfast Group, Caprice, Searcys, Zetter Townhouse

9 Boutique Bar Show Sales Pack EDINBURGH 26 Oct '16 The Mansfield Traquair Total number of visitors: 410 business type Restaurant 39% Bar 30% Retailer 18% Hotel 5% Press/PR/Marketing 5% Pub 3% JOB TITLE Management 50% Bartender 23% CEO/MD/Owner 17% Wholesaler 6% Other 4% 67% Registed with Purchashing Authority Click here to relive the show s action Guests included: The Bon Vivant s Companion, Signature Pub Company, Buzzwork Holdings, Big Red Teapot Group, All Bar One, Bar Soba, Voodoo Rooms, The Balmoral Hotel, Marriott Hotel, Tonic, Montpelliers, The Good Spirit Co, Last Word Saloon, Moriarty, Royal Mile Whiskies, Kelvingrove Cafe, Lucky Liquor Co.

10 Boutique Bar Show Sales Pack KEEPING GREAT COMPANY A selection of exhibitors in 2016 Mangrove Arbikie Love Drinks Emporia Brands Cask Liquid Marketing Marblehead When We Are Giants East London Liquor Company Sipsmith Poetic License 10 Degrees C Spirit Cartel Adnams Masons Yorkshire Gin Fentimans Maverick Drinks Black Bottle Cellar Trends RB Distillers Vine Distribution Services Westerhall Rums Aspalls Indie Brands Spirit of Harrogate RB Distillers Glasgow Distillery Kokoro Gin BTW Drinks Rockland Distilleries

11 Boutique Bar Show Sales Pack GET IN TOUCH Interested in showcasing your brand to the very best of the UK s drinks industry in a time and cost effective manner? Get in touch we would love to hear from you. Andrew Scutts, Founder andrew@boutiquebarshow.com

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