Allyn White =====================================================================

Transcription

1 Allyn White ===================================================================== Office Address Home Address Joseph A. Butt, S.J., College of Business 189 Walnut Street Loyola University New Orleans Unit B Miller 301/Box 15 New Orleans, LA St. Charles Avenue New Orleans, LA Phone: (504) allynwhite@business.loyno.edu EDUCATION PhD, Marketing June, 2011 Mississippi State University Starkville, MS Master of Business Administration May, 2005 The University of Alabama at Birmingham Birmingham, AL B.A., Accountancy May, 2003 University of Mississippi Oxford, MS WORK EXPERIENCE Loyola University New Orleans, August 2013 Present Assistant Professor of Marketing Eastern Kentucky University, August 2011 May 2013 Assistant Professor of Marketing Mississippi State University, August 2006 July 2011 Research and Teaching Assistant Lake Tiak-O Khata Resort, August 2005 August 2006 Marketing Executive Piedmont Health Alliance, February 2005 August 2005 Staff Marketing Representative Pearce, Bevill, Leesburg, Moore, P.C., August 2003 February 2005 Staff Auditor Page V1

2 RESEARCH Refereed Journal Publications White, Allyn, Michael Breazeale, and Joel E. Collier (2012), The Effects of Perceived Fairness on Customer Responses to Retailer SST Push Policies, Journal of Retailing, 88 (2), Ragsdale, Kathleen, Jeremy R. Porter, Byron L. Zamboanga, Janet S. St. Lawrence, Rebecca Read-Wahidi, and Allyn White (2011), High Risk Drinking among Female College Drinkers at Two Reporting Intervals: Comparing Spring Break to the 30 Days Prior, Sexuality Research and Social Policy, doi: Ragsdale, Kathleen, Cheryl Gore, Elizabeth L. McGarvey, Rahel Matthews, and Allyn White (2012), Liquor before beer, you're in the clear : Binge Drinking and Other Risk Behaviors among Fraternity/Sorority Members and their non-greek Peers, Journal of Substance Use, 17 (4), Webster, Cynthia and Allyn White (2010), Exploring the National and Organizational Culture Mix in Service Firms, Journal of the Academy of Marketing Science, 38 (Dec), Working Papers Collier, Joel E., Michael Breazeale, and Identifying the Employee s Role in Self-Service Recovery, preparing first submission to the Journal of the Academy of Marketing Science, Fall White, Allyn and Jerry Goolsby, The Rise and Fall of The Customer As King, undergoing conceptual development, targeting submission to Harvard Business Review, Winter White, Allyn, Kevin Shanahan, and Alex Krallman, Understanding the Role of Regulation in Marketing to the Deaf Population, data collection to begin November White, Allyn, Generational Differences in Regulatory Focus: Implications for Marketing Strategy, undergoing second round of data collection, targeting submission to the Journal of Marketing, Spring Bacile, Todd, and Stacey Robinson, Understanding Real-time Engagement Evaluations from the Customer Perspective, undergoing conceptual development, target journal TBA. Page V2

3 Refereed Conference Proceedings White, Allyn (2012), Exploring Generational Differences in Consumer Product Evaluations, (summary brief), accepted for the 2012 Society for Marketing Advances Conference Proceedings. White, Allyn and Cynthia Webster (2011), Understanding Consumer Responses to Endorser Failures, Second Annual Colloquium on the Consumer-Brand Relationship, Rollins College, Winter Park, FL. *Best Doctoral Contribution. White, Allyn, Michael Breazeale, and Cynthia Webster (2010), The Brand Avoidance Relationship: Understanding Consumer Motivations, First Annual Colloquium on the Consumer-Brand Relationship, Rollins College, Winter Park, FL. Wilder, Kelly, and Cynthia Webster (2009), Toward an Understanding of Consumer-Food Relationships, (summary brief) 2009 Society for Marketing Advances Conferences Proceedings. *Best Paper in Consumer Research Track. White, Allyn and Nicole Ponder (2008), Using Service-Dominant Logic to Achieve a Sustainable Competitive Advantage (summary brief), 2008 Society for Marketing Advances Proceedings. *Best Paper in Conference; Best Paper in Marketing Strategy Track. Kinard, Brian, Cynthia Webster, and Allyn White (2008), A Comparison of Advertising, Social, and Cognitive Predictors of Adolescent Tobacco Use, 2008 Proceedings of the American Marketing Association Marketing and Public Policy Conference. Kinard, Brian, Cynthia Webster, and Allyn White (2008), A Comparison of Advertising, Social, and Cognitive Predictors of Adolescent Overeating Behavior, Advances in Consumer Research, 35, Collier, Joel E., Nicole Ponder, and Allyn White (2007), An Examination of Online Education Convenience in Graduate Business Programs (summary brief), 2007 Proceedings of the Society for Marketing Advances, Marketing Education Track. Barnes, Donald C., Michael Breazeale, and Zachary Williams (2007), Customer Outrage and Delight in a Services Setting: Understanding Key Aspects of the Relationship, 2007 Proceedings of the Society for Marketing Advances, Doctoral Track. Page V3

4 Books White, Allyn, Michael Breazeale, and Cynthia Webster (2012), The Brand Avoidance Relationship: Exploring Consumer Motivations, in Consumer-Brand Relationships, Mark Fetscherin, Mike Breazeale, Susan Fournier, and T.C. Melewar, Routledge, White, Allyn (2011), Bullying Behavior: It s Not Just on the Playground Anymore, Case Study in Consumer Behavior, Consumer Behavior, Barry J. Babin and Eric Harris, 2 nd ed, Cengage Learning. White, Allyn (2008), I Didn t Buy That!, Case Study in Consumer Behavior, Consumer Behavior, Barry J. Babin and Eric Harris, 1 st ed, Cengage Learning. Teaching Experience TEACHING Advertising and Integrated Brand Promotion Consumer Behavior Principles of Marketing (Undergraduate and Graduate) Quantitative Analysis and Business Research (Undergraduate and Graduate) Internet Marketing Journal and Conference Reviews ACADEMIC SERVICE Reviewer, 2012, American Marketing Association Summer Marketing Educators Conference Reviewer, 2012, 3 rd Annual Colloquium on the Consumer-Brand Relationship Reviewer, 2011, Consumer-Brand Relationships, eds. Mark Fetscherin, Mike Breazeale, Susan Fournier, and T.C. Melewar Reviewer, 2011, 2 nd Annual Colloquium on the Consumer-Brand Relationship Reviewer, 2011, Journal of Brand Management Reviewer, 2011, Society for Marketing Advances, Buyer Behavior Track Reviewer, 2010, 1 st Annual Colloquium on the Consumer-Brand Relationship Reviewer, 2010, Society for Marketing Advances, Buyer Behavior Track Reviewer, 2010, Journal of Brand Management Reviewer, 2009, Marketing Management Association s 2008 Conference, Marketing Education Track Reviewer, 2008, Journal of Retailing Reviewer, 2007, Society for Marketing Advances, Buyer Behavior Track Page V4

5 Organizations, Offices Held Board Member, American Marketing Association, New Orleans Chapter Chair, Society for Marketing Advances, Tourism, Hospitality, Food, Music, and Sport Marketing Track, 2012 Faculty Adviser, Phi Beta Lambda, EKU Chapter, Academy of Marketing Science, Member, 2007 Present American Marketing Association, Member, 2007 Present Association for Consumer Research, Member, 2007 Present Phi Kappa Phi Honor Society, Member, Present Society for Marketing Advances, Member, 2007 Present MSU PhD Association, Member Secretary/Treasurer, Beta Gamma Sigma, Member, Present HONORS AND AWARDS 2011 College of Business Doctoral Student Research Award 2011 Best Doctoral Contribution, 2 nd Annual Colloquium on the Consumer-Brand Relationship 2010 Mississippi State University Outstanding Woman Award, College of Business Nominee 2009 Best Paper in Marketing Research Track, 2009 Proceedings of the Society for Marketing Advances 2009 Doctoral Consortium Fellow, 2009 Proceedings of the Society for Marketing Advances 2008 Stephen J. Shaw Award, Best Conference Paper, 2008 Proceedings of the Society for Marketing Advances 2008 Best Paper in Marketing Strategy Track, 2008 Proceedings of the Society for Marketing Advances , Research Assistantship, Mississippi State University Page V5

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