FAQ LAFLEUR GET TOGETHER. 1. How to enter the "GET TOGETHER" contest online

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1 FAQ LAFLEUR GET TOGETHER 1. How to enter the "GET TOGETHER" contest online INSTANT REBATES To earn instant rebates under the contest, purchase any package of Lafleur smoked sausages with a special contest sticker. Cut open the sticker to reveal the instant rebate. DRAW To enter the contest draw, locate the unique code under the contest sticker of one of the Lafleur smoked sausages products especially identified or obtain a unique code via the Lafleur newsletter. Once you have a unique code, proceed as follows: 1. Visit enter your address where indicated, and click "Enter" If this is your first entry, complete the electronic entry form with your first name, last name, phone number including area code where you can be reached during the day or evening, and full address including postal code. Also enter your unique codes and/or entry codes as indicated. Declare that you have read and agree to all terms and conditions of the contest rules by checking the corresponding box, then click "Submit". You will qualify for one (1) entry in the weekly draws per valid code. 2. A confirmation message will appear to confirm the number of entries you have obtained. 3. For any subsequent entry, click "Enter" sign in with your address, then enter your codes where indicated (maximum five a day). Declare that you have read and agree to all terms and conditions of the contest rules by checking the corresponding box and click "Submit". You will qualify for one (1) entry in the weekly draws per valid code. 4. A confirmation message will appear to confirm the number of entries you have obtained and the total number of entries registered in your name since the start of the contest. For more details on how to enter, go to and visit the "Rules and Regulations" section.

2 2. Where can I find a unique code? The unique codes are located under the promotional stickers on participating Lafleur smoked sausages packages. Simply cut the sticker open along the dotted line and peel back the upper portion to reveal your unique code and rebate. 3. What should I do if there is no promotional sticker on my Lafleur product? All Lafleur smoked sausage products are part of the "GET TOGETHER" promotion. If there is no promotional sticker on your package, your grocer may have had these products in inventory before the promotion started and the packages with special promotional stickers may not have arrived yet in store. Contact us via the "Questions and Comments" section on the official Lafleur website. If you can give us your complete mailing address and proof of purchase (original grocery receipt), we will mail a free promotional sticker to you. 4. How can I enter the contest without making a purchase? To enter the contest without making a purchase, you must submit an original, legible, handwritten letter at least fifty (50) words long on the topic of "An all-dressed summer". Include your first and last names, full address including postal code, phone number including area code, and date of birth. You must sign and mail the letter in a postage-paid envelope postmarked no later than August 9, 2015, to the following address: Lafleur GET TOGETHER 1744 William Street, #108 Montreal, Quebec H3J 1R4 Once your letter has been received and validated, a Sponsor representative will contact you if time permits and provide you with a code from a randomly selected promotional sticker. The promotional sticker with the letter for the collectible portion of the contest will be mailed to you. 5. If I'm a newsletter subscriber, how can I get my free unique code? If you are a subscriber in good standing to the Lafleur newsletter at contest start, you will automatically receive a unique code in your next newsletter issue, allowing you to obtain ten (10) additional subscriptions to the weekly draws. If you subscribe to the newsletter during the contest period, you will receive a unique code in the sent to confirm your new subscription. Use this unique code to obtain ten (10) additional subscriptions to the weekly draws. Subscribe to the free newsletter by following the instructions on

3 6. Are there entry restrictions? Entrants must abide by the following restrictions, failing which they may be disqualified: 1. Each unique code may only be used once during the contest period and each entry code may only be used once per person during the contest period. 2. The maximum number of entries per day per entrant is five (5) including unique codes and entry codes. 3. Entrants who have more than one address may use only one address for contest purposes. 4. There is a limit of one (1) no purchase entry request per week per entrant for the contest period. 7. What are instant rebates are available under the promotional stickers? Two million four hundred fifty thousand (2,450,000) stickers have been printed for distribution during the contest period. Each sticker is good for one of the following rebates: 1. Three hundred fifty thousand (350,000) "Earn 500 additional 360 BMR Points" coupons, each valued at $3.33, valid on any purchase of a minimum of $125 before taxes. 2. Two hundred thousand (200,000) Earn 750 additional 360 BMR Points coupons, valid on any purchase. Each coupon has a value of $5. 3. Fifty thousand (50,000) "Earn 20x BMR Points" coupons, valid on purchases of a minimum of $500 before taxes. Each coupon has an average value of $15. each valued between $0.06 and $1.68 (depending on the amount of the bill), applicable on bills whose total value is between $1 and $25 before taxes 4. One million ( ) coupons of $12 valid on purchase of a one-day ticket (1.37m+) for La Ronde, valid for the 2016 season. 5. Seventy-five thousand (75,000) coupons valued at a maximum of $4.79, each redeemable for a free Lafleur smoked sausage 450g product upon purchase of another Lafleur smoked sausage 450g product. 6. Seventy-five thousand (75,000) coupons valued at a maximum of $4.79, each redeemable for a free Lafleur Natural smoked sausage product. 7. Eight-hundred and ninety-thousand ( ) $1 coupons, each redeemable on the purchase of a Lafleur smoked sausage product. 8. Three-hundred thousand ( ) coupons each redeemable for one (1) free admission ticket for the Jean-Doré Beach at Jean-Drapeau Park, upon

4 purchase of a regular priced ticket, valid for the 2016 season. Each coupon has a value of $ How to claim the instant rebates? The following terms and conditions apply to the instant rebates: 1. The original coupon must be presented at time of purchase at the participating store; no alteration or facsimiles allowed. 2. Instant rebates are non-refundable and non-redeemable for their cash value. 3. In case of loss, theft, mutilation, alteration or non-authorized use, instant rebates will not be reimbursed or replaced. 4. Instant rebates may not be combined with the same or any other offer or promotion. 5. Instant rebates are subject to all other applicable restrictions and conditions indicated on the instant rebates or that may be communicated by the contest organizers. Terms and conditions apply to BMR coupons, including but not limited to the following: 1. To use BMR coupons, entrants must be holders in good standing of BMR 360 cards and present them to the dealer when using the coupons. Membership in the BMR 360 program is free of charge. Please see for more details. 2. BMR coupons are not applicable to purchases charged to client/contractor accounts. 3. There is a limit of one coupon per person, per purchase. 4. BMR coupons are valid between May 2 and November 14, 2016, after which they may become null and void. 9. What are the weekly prizes available? A total of one hundred forty (140) weekly draw prizes are available during the contest period: 1. One (1) Magnolia five-piece polywood and aluminum patio set, including one (1) table and four (4) textilene-padded chairs, an approximate value of $490. Each; 2. One (1) Caimen hanging chair, an approximate value of $350; 3. One (1) Bellini three-piece white and brown polywood and aluminum folding bistro set, including one (1) table and two (2) chairs, an approximate value of $280;

5 4. One (1) cooler on wheels, an approximate value of $200; 5. One (1) Carvo sun umbrella, an approximate value of $270; 6. Two (2) portable BBQs and a utensil set, each valued at approximately $165; 7. Two (2) gift cards redeemable at participating Quebec BMR stores, each valued at $250; 8. One (1) patio heater, an approximate value of $200. The propane tank is not included. 9. Three (3) Broil-Mate BBQs, each at an approximate value of $650. The propane tank is not included; 10. Two (2) Kettle charcoal BBQs, each at an approximate value of $230. The charcoal is not included; 11. Thirty (30) season-pass for 4 valid at the Jean-Doré Beach of Jean-Drapeau Park, an approximate value of $101 each; 12. Twenty-five (25) prizes, each consisting of four (4) tickets for La Grande Chevauchée at the St-Tite Western Festival on September 11, 2016 at 11 am, each valued at approximately $ Twenty-eight (28) packages, each of which consists of one-day admission for four (4) to Village Vacances Valcartier, an approximate value of $146 per package; 14. Twenty-eight (28) packages, each of which consists of one-day admission for four (4) to the rides at La Ronde, an approximate value of $256 per package; 15. Fourteen (14) $150 gift cards redeemable at participating Sports Experts stores. 10. When are the draws for the weekly prizes and when are the winners' names announced? There will be fourteen (14) weekly draws during the contest period, taking place at 10 AM, at the office of the contest management agency, located in Montreal. At each of the weekly draws, ten (10) admissible entries will be randomly selected among all the admissible entries received in the contest portion in order to award ten (10) weekly prizes. The weekly draws will take place on the following dates: May 16, 2 and 30; June 6, 13, 20 and 27; July 4, 11, 18 and 25 and August 1, 8 and The winners will be contacted by phone or within five days of the weekly draw and will be required to complete a declaration and release form. The winners' names will then be announced on the Lafleur Facebook page. For further information on the draw dates, the prizes awarded at each draw and the order in which they will be awarded, consul the Official Rules annex.

6 11. Last week's winners have not been announced on the contest website. Is this normal? The winners cannot be announced until they have been reached by the contest organizers and have completed the declaration and release form. You may expect a small delay. Thank you for your patience. 12. I can't make out the unique code under my promotional sticker. What should I do? If you have trouble making out your unique code or any other kind of issue, please contact us via the "Contact us" section on the official Lafleur website or call us at , extension 289.