POSITION DESCRIPTION. All young people have something to say. At Shopfront, our job is to make sure their voices are heard.

Transcription

1 POSITION DESCRIPTION Position Title: Reports to: Salary & Conditions: Marketing & Communications Manager Executive Director / CEO The role is part time (three days per week). This role will require some work out of hours and off site based around the Shopfront schedule. Conditions are commensurate with Level 8 of the Live Performance Award 2010 and the National Employment Standards. About Shopfront: All young people have something to say. At Shopfront, our job is to make sure their voices are heard. Shopfront is a space where young people come together to express themselves; to learn, share and bring their imaginations to life. It s a space for celebrating the amazing ideas and creativity generated by young people and emerging artists. We believe all young people have a right to expression no matter their background or ability. That finding their voice and ensuring it is heard is crucial to them, as it is to Australia s cultural landscape. This belief is intrinsic to the Shopfront process of creation. As a youth-led co-operative, young people have a say in everything we do. Through Shopfront they gain invaluable skills in artistic leadership and community building, shaping and becoming the next generation of creative content makers and community leaders. We are 40 years old, but we re young at heart (just like our members). We re known for our daring, adventurous and socially relevant work with young people across Australia and internationally, and are the only dedicated youth-led arts organisation across Southern Sydney and the Illawarra region. Shopfront is currently in the first year of a multiyear funding agreement with ArtsNSW, and will commence four year funding with the Australia Council in Shopfront is also supported by a small number of trusts and foundations including the Matana Foundation, Crown Resorts Foundation, Packer Family Foundation and the St George Foundation. The Shopfront premises in Southern Sydney was purchased by the Young People in 1978, and is a unique space that has grown around the changing needs of our young members. We are currently working to secure funding to redevelop our building and extend our capacity. This is a very exciting time in the life cycle of the organisation, with a fresh and bright new future on the horizon. We hope you ll join us in our mission to empower the young artists and social change makers of tomorrow.

2 Purpose & Person Specification Shopfront needs a Marketing & Communications Manager who is an ambitious, handson creative thinker with an innovative approach to marketing and communications. This person must be able to lead the marketing, promotion, engagement and communication strategies for key projects, programs and campaigns. The ideal candidate will look forward to the challenge of juggling the day to day marketing and communications requirements of the organisation while also contributing to the strategic vision and development of the organisation. This person needs to have a passion for giving creative opportunities and a voice to young people, as well as for making positive community change. They must be able to thrive in an environment where they are required to work independently and take initiative, while also being able to work closely with our innovative and fun team. Importantly this person must be prepared for an environment of considerable challenge and change, working with young people and working in a team to develop new processes and ideas for the organisation. Key Roles and Responsibilities: The key roles and responsibilities for the position are as follows: - Ensuring the views of our young people are respected and form the basis of the organisations output, creating an environment where young people have ownership of Shopfront and can discover and nurture their own creativity. - Leading the strategic development and evolution of the Shopfront brand, including the art direction, style guides and tone. - Managing the development of printed collateral that is on brand and engages audiences, including art direction, copywriting, and collaborating with staff and external contractors. - Overseeing all digital platforms (including the website, EDMs and social media platforms) and producing strategic and effective content. - Managing the Shopfront venue s site-wide signage and identifying opportunities to assist visitors in navigating the site through low-budget creative solutions. - Developing key relationships in the media and increasing media coverage for Shopfront generally as well as for specific programs and campaigns.

3 - Collaborating closely with others in the Shopfront team on their marketing and communications needs including: Development manager for key fundraising campaigns Creative Team for their key artistic programs Executive Director / CEO for advertising of studio and office spaces as well as identifying new marketing opportunities to increase revenue and build stronger relationships. - Establishing and maintaining a calendar of the year s key communications projects and campaigns. - Analysing data to identify patterns and trends to create more targeted and effective content. - Cultivating and managing relationships with various stakeholders and suppliers - Assisting with some grant writing and acquittals - Assisting with organisation of various events - Supporting engagement of Shopfront membership - Working with the Administration Coordinator to ensure Shopfront websites are updated and maintained - Participating in and attending relevant meetings as required - Participating in staff development and training activities as required - Having an on-the-ground presence, welcoming the public and the local community into our centre, explaining what we do, and forging links into the community. This is a requirement of the entire Shopfront team. - Act as a representative of Shopfront at industry or other events from time to time as required. - Other tasks as required by the Executive Director / CEO. Professional accountabilities: - Manage own role and responsibilities in a varied work environment - Pursue new skills and knowledge for personal and organisational development - Contribute to and champion Shopfront through participation in planning and review processes, staff meetings and other activities as required.

4 Selection Criteria: Candidates are asked to reply to each of the following criteria outlining their relevant experience Essential Criteria At least three years experience working in communications and/or marketing in an arts environment Commitment to diversity and inclusion, and experience working with culturally and linguistically diverse people, people with a disability, Indigenous people and LGBTI people. Proven track record of delivering successful marketing and communications strategies in an arts industry setting Strong time management skills with proven ability to manage several projects at once, to prioritise work and to work effectively to meet tight deadlines Demonstrated, outstanding interpersonal skills, including the capacity to communicate a compelling brand and identity to engage a diverse range of people, communities audiences and stakeholders High attention to detail with exceptional written and oral communication skills and curatorial approach to developing visually engaging brands Solid understanding of and experience working with diverse internal and external stakeholders, including team members, colleagues, project teams, artists and external contractors Demonstrable experience in leading and managing a team High level organisation skills and a proven ability to manage a range of projects simultaneously and deliver agreed outcomes within agreed timeframes and tight budgets Strong digital projects experience and approach to digital strategy (e.g., websites, social media, EDMs, apps, analytics) Excellent organizational skills and demonstrable ability to develop and maintain quality systems Knowledge of computer systems including Microsoft Office suite (Salesforce knowledge will be highly regarded, though not essential) An interest in and passion for the creativity and agency of Young People Desirable Criteria NSW Drivers License First Aid Certificate Experience with Salesforce, WordPress and Mailchimp The successful applicant must undertake a Police Check and Working with Children check prior to commencement and is subject to an initial six month probationary period.

5 HOW TO APPLY Written applications MUST include a covering letter that addresses the selection criteria, your resume and three referees you are happy for us to contact. Forward applications to: Daniel Potter, on ceo@shopfront.org.au by 11pm on Sunday 16 th July For more information, visit Aboriginal and Torres Strait Islander people, people with disability and culturally and linguistically diverse applicants are encouraged to apply.