MEDIA KIT » FOR READERS Arlington Magazine taps into residents desire to learn more about their community and feel more deeply connected to it.

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1 2018 Arlington Magazine explores and celebrates life in Arlington, McLean and Falls Church.» FOR READERS Arlington Magazine taps into residents desire to learn more about their community and feel more deeply connected to it.» FOR ADVERTISERS Arlington Magazine provides a targeted and costeffective way for local businesses to reach highly qualified prospects in a compelling and relevant editorial environment.,

2 SUBSCRIBER SNAPSHOT: MEDIAN HOUSEHOLD INCOME $233,000 HOME VALUE $930,000 GENDER 67% FEMALE EDUCATION 63% WITH A GRADUATE OR PROFESSIONAL DEGREE *Source: 2016 Subscriber Survey READERSHIP Arlington Magazine's readers are affluent, educated and engaged. They love reading a magazine that s all about how and where they live. EDITORIAL Arlington Magazine brings the editorial and design standards of a national magazine to the community while covering the lives and lifestyles of local residents. Topics covered include:» PEOPLE» FOOD & DRINK» HOMES & REAL ESTATE» COMMUNITY» SCHOOLS & EDUCATION» PARENTING» HEALTH & FITNESS» SHOPPING & STYLE» ARTS & ENTERTAINMENT» REGIONAL TRAVEL» HISTORY Arlington Magazine [published] one of the best pieces ever on high school academic pressure. Jay Mathews Education Columnist The Washington Post

3 CIRCULATION AND DISTRIBUTION Published six times a year, Arlington Magazine is sold by subscription and on newsstands. Twenty-five thousand (25,000) copies of each issue are distributed through the following channels:» 15,000 COPIES are mailed to subscribers, prospective subscribers, and community and business leaders.» 6,000 COPIES are made available in prominent public places, such as doctors and dentists offices, gyms, salons and hotels.» 4,000 COPIES are sold in supermarkets, bookstores and other retail establishments.» 50,000 READERS! Each issue is read by an average of 2 people according to a 2016 reader survey. public places sold in stores mailed to readers

4 Wherever I go in Northern Virginia, from the doctor s office, the jewelry store or a restaurant, people tell me they saw me in Arlington Magazine. It has generated tremendous opportunities for John Marshall Bank. I appreciate the personal touch from Greg Hamilton, the Arlington Magazine Publisher. It has definitely been a very worthwhile investment. Sonia Johnston Arlington Regional President John Marshall Bank ADVERTISING If you do business in Arlington, McLean, Falls Church or nearby towns, Arlington Magazine provides the ideal advertising vehicle for you. Arlington Magazine delivers readers who live close to your place of business and have the means and motivation to purchase your products or services. It is highly targeted and there is no waste. ARLINGTON MAGAZINE OFFERS TWO WAYS TO ADVERTISE:» DISPLAY ADS (in a variety of sizes)» PROFILES (in spread, full or halfpage sizes) YOUR AD IS SURE TO BE SEEN AND READ.» More than 50 percent of each issue will consist of compelling editorial content, so there s no ad clutter. ADVERTISING DEADLINES» JANUARY/FEBRUARY 2018 Profiles reservation 11/2 Display ad reservation 11/16 Materials due 11/22» MARCH/APRIL 2018 Profiles reservation 1/5 Display ad reservation 1/20 Materials due 1/25» MAY/JUNE 2018 Profiles reservation 3/6 Display ad reservation 3/21 Materials due 3/27» JULY/AUGUST 2018 Profiles reservation 5/4 Display ad reservation 5/18 Materials due 5/24» SEPTEMBER/OCTOBER 2018 Profiles reservation 6/29 Display ad reservation 7/20 Materials due 7/26» NOVEMBER/DECEMBER 2018 Profiles reservation 9/6 Display ad reservation 9/20 Materials due 9/26» JANUARY/FEBRUARY 2019 Profiles reservation 11/1 Display ad reservation 11/15 Materials due 11/21

5 MEDIA PRINT ADVERTISING DISPLAY ADS My very first ad in Arlington Magazine generated a phone call that resulted in a multi-million dollar listing. I then acquired the listing next door due to the success I had with the first property. The return on investment from my advertising was more than I d ever hoped for. Wetherly Barker Real Estate Professional TTR Sotheby s International Realty Display advertising puts your brand and message in front of the most educated, affluent residents of Arlington, McLean and Falls Church. Arlington Magazine s stories are lively, relevant and thought-provoking. As a result, the magazine s readers are engaged, which leads to better outcomes for adverting clients. DISPLAY AD SIZES 2-page spread Full page 2/3 page (Vertical) 1/2 page 1/3 page (Square or Vertical) 1/4 page 1/6 page (Horizontal or Vertical) PROFILES SCHEDULE IN PRINT & ONLINE Jan/Feb 2018 Dentists Financial Professionals March/April 2018 Realtors Attorneys May/June 2018 PROFILES Each profile is published in print and online, and consists of a write-up and a photo. Arlington Magazine will write the profile and take your photo, both of which are subject to your approval. PROFILE SIZES 2-page spread Full page Half page Builders & Architects Ask the Beauty Experts Faces* July/Aug 2018 Women in Business Ask the Seniors Experts Sept/Oct 2018 Physicians Home Experts Nov/Dec 2018 Ones to Watch Test of Time * Different sizes and rates apply

6 ADVERTISING SPECS SIZES TriVistaUSA is all about two things: providing high-quality design that enhances our clients lives, and doing so in the community we live, breathe and believe in. That s why Arlington Magazine is such a great fit for us. The editorial quality is outstanding and, as a result, it is read by the people we want to reach our clients and prospective clients. Advertising in the magazine has helped us build our brand in the community, strengthen referrals, reach new people and grow our business. It is a wonderful partnership! Michael and Deborah Sauri Owners, TriVistaUSA A boutique design-build firm Keep all text & vital elements within the LIVE AREA 7 x 9.5 Ensure that crop marks don't enter the bleed area 2-PAGE SPREAD FULL PAGE final trim 8 x 10.5 live area 7 x 9.5 1/8" bleed 8.25 x /3 PAGE x 9.5 1/2 PAGE 7 x /3 PAGE SQUARE x /3 PAGE VERTICAL 2.25 x 9.5 1/4 PAGE x /6 PAGE HORIZONTAL x x 10.5 with 1/8 bleed and 1 gutter 1/6 PAGE VERTICAL 2.25 x 4.625» Measurements are shown width by height in inches. SENDING AD MATERIALS» FTP OR files under 10MB to susan.hull@arlingtonmagazine.com. For larger files, Susan for FTP host, login and password information.» PHYSICAL MATERIALS: Ship items to Arlington Magazine, Attn: Susan Hull, 7768 Woodmont Avenue, Suite 204, Bethesda, MD Files on disk should be flattened, press-quality PDFs preferred. CDs/DVDs accepted. We have Windows and Macintosh machines available, but differences in formatting may cause unreliable output. Please include a printout of the disk contents and ad layout for verification.