TV RATE CARD. February and March 2018 Rate Card

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1 TV RATE CARD February and March 2018 Rate Card

CARTOON NETWORK Turner s Cartoon Network is a universally appealing channel driven by its

For more than 25 years, Cartoon Network s line-up explores the relatable themes of humour,

The channel targets boys and girls aged 6-12 and aims to champion kids being themselves through

Awarded coolest kid s channel in South Africa (source: Sunday Times Generation Next Survey 2017),

Spot Advertising 30 Rate Spot Rates R6 000 Programme/Time Specific Rates R6 500 Package

of spots Average cost per spot Value Investment Cost CN - 1 week package* 25 R1 520 R150 000 R38

2 CARTOON NETWORK Turner s Cartoon Network is a universally appealing channel driven by its exciting slate of surprising comedy and adventure. For more than 25 years, Cartoon Network s line-up explores the relatable themes of humour, friendship, imagination, action and adventure. The channel targets boys and girls aged 6-12 and aims to champion kids being themselves through its rich mix of entertaining and globally successful content. Awarded coolest kid s channel in South Africa (source: Sunday Times Generation Next Survey 2017), Cartoon Network is the first choice for kids and families. Spot Advertising 30 Rate Spot Rates R6 000 Programme/Time Specific Rates R6 500 Package Advertising No. of spots Average cost per spot Value Investment Cost CN - 1 week package* 25 R1 520 R R CN - 2 week package* 50 R1 300 R R Combo - Cartoon Network & Boomerang - 1 week package* 50 R1 320 R R *Launch packages valid from February - March 2018 only, subject to availability. Please contact your Account Manager for detailed show information, sponsorship and promotion enquiries. Rates exclude VAT, Standard Terms and Conditions apply. E&OE. 1

BOOMERANG Turner s Boomerang is a 24-hour channel, offering classic remakes as well as the latest animated shows

Boomerang targets boys and girls aged 4-9 and their families, offering an exciting mix of light-hearted and fun

, The Tom and Jerry Show, Wacky Races, Dorothy and The Wizard of Oz, Masha and the Bear, Mr Bean, Grizzy and the

Awarded second coolest kid s channel in South Africa (source: Sunday Times Generation Next Survey 2017).

of spots Average cost per spot Value Investment Cost Boom - 1 week package* 25 R1 520 R150 000 R38 000 Boom - 2

3 BOOMERANG Turner s Boomerang is a 24-hour channel, offering classic remakes as well as the latest animated shows coming from the best studios across the globe. Boomerang targets boys and girls aged 4-9 and their families, offering an exciting mix of light-hearted and fun family favourite cartoons such as Be Cool, Scooby-Doo!, The Tom and Jerry Show, Wacky Races, Dorothy and The Wizard of Oz, Masha and the Bear, Mr Bean, Grizzy and the Lemmings or Angry birds. Awarded second coolest kid s channel in South Africa (source: Sunday Times Generation Next Survey 2017). Spot Advertising 30 Rate Spot Rates R6 000 Programme/Time Specific Rates R6 500 Package Advertising No. of spots Average cost per spot Value Investment Cost Boom - 1 week package* 25 R1 520 R R Boom - 2 week package* 50 R1 300 R R Combo - Cartoon Network & Boomerang - 1 week package* 50 R1 320 R R *Launch packages valid from February - March 2018 only, subject to availability. Please contact your Account Manager for detailed show information, sponsorship and promotion enquiries. Rates exclude VAT, Standard Terms and Conditions apply. E&OE. 2

TCM Since its rebrand from classic black and white movies to a blockbuster movie destination channel, TCM is one of South Africa s fastest-growing movie channels.

TCM is the only movie channel on the DStv platform available on all DSTV bouquet tiers, including the Access (estimated 1.2m households) and Easy View options.

4 TCM Since its rebrand from classic black and white movies to a blockbuster movie destination channel, TCM is one of South Africa s fastest-growing movie channels. Known by the signature Powered by Movies tagline, TCM has become the choice American blockbusters destination. TCM is the only movie channel on the DStv platform available on all DSTV bouquet tiers, including the Access (estimated 1.2m households) and Easy View options. Spot Advertising 30 Rate Spot Rates 06h00-16h59 R h00-22h59 R2 500 Programme/Time Specific Rates Sat - Sun 20h00 R4 000 Package Advertising No. of spots Average cost per spot Value Cost TCM - 1 Week Package* 28 R1 071 R R TCM - 2 Week Package* 56 R893 R R *Launch packages valid from February - March 2018 only, subject to availability. Please contact your Account Manager for detailed show information, sponsorship and promotion enquiries. Rates exclude VAT, Standard Terms and Conditions apply. E&OE. 3

Cape Town TV CAPE TOWN TV is a non-profit, free-to-air, community television station licensed to serve the greater Cape

The channel aims to showcase local talent and address economic and social development through informative and

Cape Town TV is deeply rooted in the community it serves and encourages active community participation in the channel.

* * Segment Mon - Fri Sat/Sun 24h00-02h00 Off Peak R750 R500 02h00-06h00 Off Peak R950 R750 06h00-08h00 Off Peak R1 250

5 Cape Town TV CAPE TOWN TV is a non-profit, free-to-air, community television station licensed to serve the greater Cape Town metropolitan area. The channel aims to showcase local talent and address economic and social development through informative and educational programming produced by and for the community. Community participation is the DNA of Cape Town TV. Cape Town TV is deeply rooted in the community it serves and encourages active community participation in the channel. Programmes are created in partnership with stakeholders such as GOs, educational institutions and the private sector. * * Segment Mon - Fri Sat/Sun 24h00-02h00 Off Peak R750 R500 02h00-06h00 Off Peak R950 R750 06h00-08h00 Off Peak R1 250 R950 08h00-12h00 Off Peak R1 500 R h00-15h00 Off Peak R1 750 R h00-18h00 Off Peak R1 950 R h00-22h00 Prime Time R3 250 R h00-24h00 Off Peak R1 500 R1 250 Rates exclude VAT, Standard terms and conditions apply. E&OE. 4

GLOW TV GLOW TV is an Eastern inspired entertainment channel.

Glow TV offers entertainment for the whole family. Available on DStv 167 and OVHD 140.

Off Peak R1 000 R1 000 R1 000-R10 000 06h00-08h00 Off Peak R1 000 R1 000 R1 000-R10 000 08h00-10h00 Off Peak R1 000 R1 000

6 GLOW TV GLOW TV is an Eastern inspired entertainment channel. Glow TV s premium shows and genre mix have proven a popular alternative for South African s looking to celebrate life with eastern inspiration. From gripping love stories and suspense filled dramas to exotic destinations, delectable dishes and side splitting comedy, Glow TV offers entertainment for the whole family. Available on DStv 167 and OVHD 140. * * Segment Mon - Fri Sat/Sun Programme Specific Price Range 24h00-02h00 Off Peak R1 000 R1 000 R1 000-R h00-06h00 Off Peak R1 000 R1 000 R1 000-R h00-08h00 Off Peak R1 000 R1 000 R1 000-R h00-10h00 Off Peak R1 000 R1 000 R1 000-R h00-14h00 Off Peak R1 000 R1 000 R1 000-R h00-16h00 Off Peak R1 000 R1 000 R1 000-R h00-18h00 Prime Time R2 500 R2 500 R2 500-R h00-22h00 Prime Time R2 500 R2 500 R2 500-R h00-24h00 Off Peak R1 000 R1 000 R1 000-R Rates exclude VAT, Standard terms and conditions apply. E&OE. 5

Sony TV Asia SONY ENTERTAINMENT TELEVISION is a 24 hour Hindi General Entertainment Channel that

A dynamic channel that responds to the diverse needs of its viewers, it offers a complete spectrum

7 Sony TV Asia SONY ENTERTAINMENT TELEVISION is a 24 hour Hindi General Entertainment Channel that provides complete family entertainment. A dynamic channel that responds to the diverse needs of its viewers, it offers a complete spectrum of genres from thrillers to dramas, events to comedies, game shows to dance shows and much more. Our Brand Belief is When relationship turns into partnership, life looks up and leaps forward, our differences dissolve and we appreciate each other more, laugh together more and hence it s a win win for all. With our prudent story telling we continue to rule the roost with stories that are relevant, engaging and entertaining. 30 Rate 00h00-18h00 R h00-23h00 R h00-24h00 R3 400 Rates exclude VAT standard terms and conditions apply. E&OE. 6

StarSat STARSAT gives you top class entertainment

music, gospel documentaries, sports, lifestyle,

Spot Advertising 30 Rate Spot Rate 06h00-24h00 R8

8 StarSat STARSAT gives you top class entertainment with over 120+ channels to choose from. Our channel offering is vast. We offer movies, news, series, kids programmes, music, gospel documentaries, sports, lifestyle, telenovelas, comedy and dramas. Spot Advertising 30 Rate Spot Rate 06h00-24h00 R8 000 Special Events 06h00-24h00 R Rates exclude VAT standard terms and conditions apply. E&OE. 7

DUMISA TV DUMISA TV provides a voice and a platform for African Traditional churches. More than 1.

Viewers find inspiration in the live broadcasts of the Sunday Church Services.

* * Segment Mon - Fri Sat/Sun Programme Specific Price Range 24h00-06h00 Off Peak R2 500 R2 500 R2 500-R12

9 DUMISA TV DUMISA TV provides a voice and a platform for African Traditional churches. More than 1.6 million* loyal viewers tune in to Dumisa weekly. Viewers find inspiration in the live broadcasts of the Sunday Church Services. Viewers can also enjoy coverage of live events, gospel music and talk shows. *Source: TAMS. * * Segment Mon - Fri Sat/Sun Programme Specific Price Range 24h00-06h00 Off Peak R2 500 R2 500 R2 500-R h00-08h00 Off Peak R2 500 R2 500 R2 500-R h00-22h00 Prime Time R4 500 R4 500 R4 500-R h00-24h00 Off Peak R2 500 R2 500 R2 500-R Rates exclude VAT standard terms and conditions apply. E&OE. 8

ONE GOSPEL Gospel music enjoys the largest following of any musical genre in Africa and ONE Gospel answers this need as the only 24 hour gospel

ONE GOSPEL unites Africa through music and provides inspirational and relevant content to more than 1,5 million* South Africans.

7 Viewership on DStv Premium, Access, Compact, Compact Plus and Family, nationwide and in 7 other African countries Botswana, Malawi, Mozambique,

10 ONE GOSPEL Gospel music enjoys the largest following of any musical genre in Africa and ONE Gospel answers this need as the only 24 hour gospel music channel on DStv. ONE GOSPEL unites Africa through music and provides inspirational and relevant content to more than 1,5 million* South Africans. One Gospel boasts viewership across all provinces nationwide and in 10 other African countries via GOtv. 7 Viewership on DStv Premium, Access, Compact, Compact Plus and Family, nationwide and in 7 other African countries Botswana, Malawi, Mozambique, Namibia, Swaziland, Zambia & Zimbabwe. *Source: TAMS. * * Segment Mon - Fri Sat/Sun Programme Specific Price Range 24h00-08h00 Off Peak R2 750 R2 750 R2 750-R h00-22h00 Prime Time R5 000 R5 000 R5 000-R h00-24h00 Off Peak R2 750 R2 750 R2 750-R Rates exclude VAT standard terms and conditions apply. E&OE. 9

11 Terms and Conditions All rates quoted are in respect of 30 second commercials (for other durations, please consult the table at the bottom of the rate card). Added Value is subject to availability at time of booking and transmission. All sponsorship rates are by negotiation, and are subject to change with the issuing of revised rate cards and show changes. Preferred spots, requested by advertising break or hour, carry a 25% surcharge, and will be adjusted with revised rate cards. Product exclusivity is not guaranteed within commercial breaks. All packages are subject to availability. SPONSORSHIP TERMS Consists of an OBB, CBB and generic spot. Rates for sponsorships are available on request and are subject to availability at time of booking and transmission. MATERIAL REQUIREMENTS Material requirements: ads to be sent to the following addelivery companies: MediaMove or Adstream. They will handle the Quality Control of the video encoding, automatic loudness levels/format and handle the electronic delivery in the various formats required for broadcast. The Advertisement Copy must be delivered to the ad-delivery company not less than 7 (seven) business days before the date of the intended transmission. BOOKING APPLICATIONS AND AMENDMENTS In the event that booking applications or amendments are received later than 7 (seven) working days prior to transmission, Mediamark will endeavour to transmit the relevant advertisements at the intended time, but accepts no responsibility or liability in the event of incorrect booking schedules, incorrect material being transmitted, material not being transmitted, or any other administrative errors whatsoever. CANCELLATION OF AIRTIME BOOKED Cancellations to booking applications must be received from the Advertising Agent or Advertiser by the Company in writing no less than 28 (twenty eight) days prior to the intended transmission date, failing which the Advertiser shall pay 100% of the total airtime value of such bookings: In the event of booking cancellations being received later than 7 (seven) working days prior to the intended transmission, Mediamark accepts no responsibility or liability for the transmission or non-transmission of any material incorrectly or erroneously flighted. RATES, CHARGES AND CHANGES All advertisement transmission bookings are accepted on the understanding that they will be paid for at the rate actually in force at the date of transmission. GENERAL Rates quoted exclude VAT. Rate card effective from 01 February - 31 March 2018 This is a nett rate card and excludes any negotiated incentives and/or discounts. This rate card is issued for the information of advertisers and advertising agencies and does not constitute an offer by Mediamark. Mediamark and/or the TV Channel reserves the right to change scheduled programming or rates. Confirmation of orders placed with Mediamark will be issued to verify the commercials booked. This will be deemed correct unless written notice contrary to such confirmation is received in writing within 2 (two) working days after the confirmation has been issued. Compensation for spots not flighted on a TV channel will be given in airtime. No credits will be passed. TV Channel and Mediamark liability for spots not flighted and/ or incorrectly flighted is limited to the value of the spots not flighted and/or incorrectly flighted. The advertiser and/or advertising agency acknowledges that the broadcaster of the Advertisement is subject to the provisions of the Advertising Standards Authority Code, or other such authority regulator body. The advertiser or advertising agency indemnifies Mediamark and the TV stations represented by Mediamark for damages resulting from any advertisements placed on any TV Channel within Mediamark s portfolio, including but not limited to any third party claim arising from any matter depicted in such advertisement of the Advertiser. The advertiser and/or advertising agency shall not be entitled to cede any of its rights in terms of this agreement to third parties, without the consent of Mediamark. The Advertising Agency that enters into this contract on behalf of the Advertiser warrants that it has the necessary authority from their Advertiser to do so. Such Agency shall be liable for amounts owed by the Advertiser in terms of this agreement. The rates represented in this document are the sole rates applicable for the period and supersedes all previous rates. E&OE PACKAGES All channel packages are based on 30 spot duration. All packages are scheduled at Mediamark s discretion based on inventory availability. For Telmar application purposes, the one and two week packages have been formulated to run over the relative period. Packages detailed on Telmar and Arianna are merely a guideline for campaigns the final schedule may differ from the contract supplied. Mediamark is not accountable for differing performances based on projections versus the actual transmitted plan.. Breaks are subject to change dictated by the Channel and Mediamark cannot be held responsible for scheduled spot moves as a result. ANNUAL COMMITMENT INCENTIVES All annual nett volume incentives require written approval from the client / agency. However, should the client / agency not respond in writing within 10 (ten) working days of receipt of the incentive letter, it will be deemed accepted and implemented as proposed. DELIVERY: Delivery of the Advertisement Copy shall be deemed to have been made only when Mediamark and/or the Broadcaster s technical requirements have been met and the relevant transmission instructions have been given. 10

12 Mediamark Johannesburg mediamark house. 36 homestead road. rivonia. po box rivonia tel: fax: Mediamark Cape Town mediamark. 9 parklane avenue. century city. milnerton tel:

JULY - SEPTEMBER TV RATE CARD

JULY - SEPTEMBER TV RATE CARD CARTOON NETWORK Turner s Cartoon Network is a universally appealing channel driven by its exciting slate of surprising comedy and adventure. For more than 25 years, Cartoon