INCREASE VISIBILITY & Drive Sales! FranchiseExpoWest.com 2017 PROMOTIONAL OPPORTUNITIES NOVEMBER 2-4, 2017 LOS ANGELES CONVENTION CENTER.

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Myrtle Linette Shepherd
5 years ago
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1 INCREASE VISIBILITY & Drive Sales! NOVEMBER 2-4, 2017 LOS ANGELES CONVENTION CENTER #FranWest

These programs are designed to reinforce your message and expand your footprint to highly qualified, highly motivated prospects.

2 Wouldn t you like to accelerate your sales process and lower your cost per lead by increasing your brand s visibility to highly qualified and motivated prospects? To help you achieve your goals, we are offering creative and effective marketing opportunities that enable you to improve your chances to meet with qualified candidates and more of them face-to-face! The opportunities outlined allow you to take your brand to the next level. Choose from digital and print marketing, to onsite promotion and advertising, prior to the start of the Expo. These programs are designed to reinforce your message and expand your footprint to highly qualified, highly motivated prospects. Take advantage of the variety of ways to keep your brand front and center at Franchise Expo West. LEARN MORE ABOUT HOW YOU CAN MAXIMIZE YOUR VISIBILITY AT FRANCHISE EXPO WEST For more information, please exhibit@mfvexpo.com and your sales representative will be happy to engage with you on how to maximize your presence and success at Franchise Expo West.

3 DIGITAL MARKETING ONLINE REGISTRATION & REMINDER Introduce your brand to every registered visitor with this high profile sponsorship. Your banner ad with a link to your website will be prominently positioned and seen in each step of the registration process, included on the visitor confirmation and on the reminder ebadge sent out days prior to the show. This is a great way to deliver your message to the most serious visitors to Franchise Expo West. PRE & POST-SHOW NEWSLETTER SPONSORSHIPS Your message can be delivered to pre-registered and prospective attendees prior to the show. You supply us with a 600 x 90 banner ad and a word description, and we ll add a link to contact you directly! To maximize the impact of your message, we limit this program to 2 Category Exclusive sponsors per newsletter. VISITOR ADVANCED REGISTRATION ebadge SPONSORSHIP Franchise Expo West sends an to all pre-registered attendees 2 days prior to the event with their ebadge confirmation. You supply banner artwork, and we ll add a link to contact you directly!

4 PRINT MARKETING ATTENDEE BROCHURE ADVERTISING SOLD! Advertising in this brochure ensures your message will be seen by thousands of qualified candidates months before the doors of the exhibit hall open. EVENT GUIDE ADVERTISING This Event Guide is the only official program and exhibit guide to Franchise Expo West. The guide will be distributed to every visitor at the expo. POST-IT TAB ON EVENT GUIDE SOLD! Put your message right on top with a Post-It note stuck to the front cover of the Event Guide. The size is 3 x3 and you provide the high-resolution artwork. BOOKMARK IN EVENT GUIDE This double sided gloss printed bookmark helps attendees find your business AND keep their place in the Show Directory. You provide your high resolution message and artwork. VISITOR ADVANCE REGISTRATION POSTCARD Get your message out 2 weeks prior to the show by providing us with a postcard that will get into the mailbox of all of our pre-registered attendees. This is also available as a post-show direct mail engagement opportunity.

ESCALATOR RUNNER Imagine a 28 banner in between up and down escalators for every visitor attending

You ll get them coming and going as they learn more about the benefits of franchising.

5 ON-SITE MARKETING GLASS CLINGS - WINDOWS Greet all attendees with your logo and booth number on the windows upon entry and exit from the Main Hall. GLASS CLINGS - ESCALATORS Greet all attendees with your logo and booth number on the escalator as attendees ride to and from the Expo Hall. ESCALATOR RUNNER Imagine a 28 banner in between up and down escalators for every visitor attending the conference program over the three days of the event. You ll get them coming and going as they learn more about the benefits of franchising. ESCALATOR FLOOR GRAPHICS A huge 11 x 6 floor graphic will be seen from registration. But more importantly, every person attending the conference program about the benefits of franchising, how to finance their new venture, and so much more will have to walk right by your message

ON-SITE MARKETING BANNER SIGNAGE MULTIPLE LOCATIONS You will have instant visibility as visitors enter the convention center and walk through the Hall

This is a bold call to action sure to resonate with your prospects!

There s no better way to be top of mind than this billboard opportunity right at the show entrance.

6 ON-SITE MARKETING BANNER SIGNAGE MULTIPLE LOCATIONS You will have instant visibility as visitors enter the convention center and walk through the Hall of Franchising as they move towards Franchise Expo West registration. Your logo, message, and booth number will be prominently displayed. This is a bold call to action sure to resonate with your prospects! ENTRANCE UNIT ADVERTISING Every brand wants to make a splash as visitors enter the expo floor. There s no better way to be top of mind than this billboard opportunity right at the show entrance. Pump up your development efforts with a great call to action along with your booth location this billboard has high visibility and you can use it as another opportunity to drive traffic right to your booth. FOOTPRINTS RIGHT TO YOUR BOOTH Each footprint has your logo and booth number! Exhibitor provides artwork and we produce & install the footprints at the show.

This is a great way to drive traffic to your booth. SOLD!

7 ON-SITE MARKETING AISLE SIGN SPONSORSHIPS Your logo, message, and booth number on a 6 x 3 sign hanging from the Aisle Signs. Your prospects will have no trouble finding you when they see your logo overhead. BADGE HOLDER INSERTS Watch as every attendee and exhibitor promotes your brand and booth number as they walk the show floor. Your message will be in every badge holder and visible to everyone at the show. This is a great way to drive traffic to your booth. SOLD! LANYARD SPONSOR Your company name will be seen throughout the show when you sponsor the badge lanyards. These branded SOLD! lanyards are given to every visitor and exhibitor at registration and used to hold their badge. It s a walking advertisement for your company that will be seen in every aisle, every booth and throughout the show.

ON-SITE MARKETING BILLBOARD ADVERTISING Watch visitors as they stop to read your Billboard located in the Lobby outside the Exhibit Hall.

Use this innovative marketing medium to increase your branding and drive traffic to your booth. You supply the design and we create the Billboard.

These massive columns with your graphics are the ideal way to attract qualified candidates to your booth!

8 ON-SITE MARKETING BILLBOARD ADVERTISING Watch visitors as they stop to read your Billboard located in the Lobby outside the Exhibit Hall. These 2-sided meter boards (3 x 8 ) will catch the attention of every visitor and exhibitor as they enter and leave the show floor. Use this innovative marketing medium to increase your branding and drive traffic to your booth. You supply the design and we create the Billboard. You can even include photos. COLUMN WRAPS Pump up your message with a graphic wrap! Every attendee will see your brand message as they approach the expo floor. These massive columns with your graphics are the ideal way to attract qualified candidates to your booth! EXPO FLOOR GRAPHICS Get on the path to brand visibility with these great 30 x30 floor graphics. There are a multitude of locations on the show floor to lay these customized floor graphics as booth locators, directionals, and simply reminding show visitors to stop by and visit with your team.

9 ON-SITE MARKETING LOBBY FLOOR DECALS 5 x 5 floor decals will be placed at the entrance to the show. This is a great way to familiarize expo attendees with your brand! OFFICIAL VISITOR SHOW BAG See your brand coming and going. Take advantage of one of the most visible sponsorships: the Official Franchise Expo West Show Bag. Visitors walk the floor, attend seminars and visit other booths with your logo and message for everyone to see. The best part? Visitors collect information at the expo and take the bag home. As an added bonus: Show Bag sponsors get an insert into the bag, making the sponsorship even more valuable. VISITOR SHOW BAG INSERT Promote your company in every Show Bag provided to every visitor at the show. You can include a flyer, brochure or promotional item that will catch the attention of every visitor. Plus you get two for one: visitors will see it when they open their bag at the show and when they go through their bag after they leave. What a great way to increase your ROI for the show. (Insert provided by sponsor; Limit 1 insert per sponsor)

ON-SITE MARKETING RESTROOM MIRROR GRAPHICS We all know the one place we all need to go - so why not deliver your message to show attendees in the restrooms!

VEHICLES IN LOBBY ONLY 2 LOCATIONS AVAILABLE Your car will be positioned in a strategic location in the West Hall Lobby.

This promotion gives your business a virtual second location on the show floor. Grab everyone s attention with a message that drives traffic!

10 ON-SITE MARKETING RESTROOM MIRROR GRAPHICS We all know the one place we all need to go - so why not deliver your message to show attendees in the restrooms! These 30 x 30 clings stick right on the mirror so there s no chance your message will be missed! VEHICLES IN LOBBY ONLY 2 LOCATIONS AVAILABLE Your car will be positioned in a strategic location in the West Hall Lobby. Make sure everyone knows your concept is ready for expansion with this great promotion. EXPO FLOOR INFLATABLE Show off your brand in a Big & Bold way! This promotion gives your business a virtual second location on the show floor. Grab everyone s attention with a message that drives traffic! LOBBY INFLATABLE Get into expo attendees line of sight. Rise above your competitors in an unmistakable location via an inflatable message outside of the expo floor. Grab everyone s attention with an inflatable message in the lobby that drives traffic to your booth.

11 SUPPLIERS ONLY CONTINENTAL BREAKFAST Greet decision makers from exhibiting franchises by sponsoring the Exhibitor Breakfast. Located in the Supplier Section at the show. Sponsors will benefit from their logo and booth number on the breakfast invitations and on signage at the breakfast and at the entrance to the exhibit hall. EXHIBITOR LOUNGE CO-SPONSOR All exhibitors need a break away from their booths during the show day. Key franchise personnel will thank you for providing them with coffee, tea, soft drinks, snacks and a comfortable place to rest between conversations with visitors. Your logo will appear on signage as your prospective customers take a well-earned rest. PRE-SHOW EXHIBITOR NEWSLETTER SPONSORSHIP New features, schedule changes, shipping deadlines, marketing opportunities and other vital details ensure that this is read and circulated among exhibiting franchises. Your logo, link and message will be read. EXHIBITOR RECEPTION As a sponsor, your logo will be on the Invitation, signage, and video monitors so your customers and prospects know whom to thank for a wonderful evening.

SUPPLIERS ONLY PUBLICATION BIN DISTRIBUTION Display your magazines right at the front entrance of the show for everyone to pick up. Bins will be refilled constantly throughout the event.

12 SUPPLIERS ONLY PUBLICATION BIN DISTRIBUTION Display your magazines right at the front entrance of the show for everyone to pick up. Bins will be refilled constantly throughout the event. EXHIBITOR ebadge Place your brand and message front and center in s sent to all preregistered exhibitors 3 days prior to the event with their badge confirmation. You supply a 780x92 banner and link to the website of your choice, and we prominently place your artwork for all exhibitors to see. LEARN MORE ABOUT HOW YOU CAN MAXIMIZE YOUR VISIBILITY AT FRANCHISE EXPO WEST For more information, please exhibit@mfvexpo.com and your sales representative will be happy to engage with you on how to maximize your presence and success at Franchise Expo West.

13 ADVERTISING RATES NOVEMBER 2-4, 2017 LOS ANGELES CONVENTION CENTER ADVERTISING DEADLINE September 15, 2017 (Artwork must be camera ready - no production work) Take advantage of this special directory advertising to help increase your brand s exposure: Reinforce awareness to our expo visitors Increase traffic to your booth AD SIZE FULL PAGE HALF PAGE QUARTER PAGE QUARTER PAGE adjacent to Directory Listing or Product Category Listing (B/W only) LOGO by Directory Listing INSIDE FRONT COVER INSIDE BACK COVER The Franchise Expo West Event Guide is the official program and exhibit guide that is distributed to every visitor at the expo. This key guide includes all essential information: exhibitor listings, informative editorials, expo floor plan, and seminar and workshop highlights. The Directory is viewed extensively by visitors during and after the show. BACK COVER BOOKMARK TAB-ON COVER AD SOLD! ADDENDUM (B/W only) FOR ADDITIONAL INFO OR QUESTIONS, PLEASE CONTACT: Katharine Rosalen at or krosalen@mfvexpo.com AD SPECS Book Trim Size: x Full Page: Full Bleed: 5.75 x 8.75 Live Area: 4.5 x 7.5 Half Page Horizontal: 4.5 x Half Page Vertical: 2.15 x 7.5 Quarter Page: 2.15 x Please note: Ads not submitted in the correct spec size will be returned. FILE FORMAT Art files should be sent at 300dpi in the following formats: TIF PDF EPS JPG Files must be saved in Grayscale or CMYK. Spot colors will be converted to CMYK. We cannot accept RGB files. For information on submitting your file, please contact Rebecca McLouth at or rmclouth@mfvexpo.com

Promotional OPPORTUNITIES FranchiseExpoSouth.com JANUARY 18-20, 2018 KAY BAILEY HUTCHISON CONVENTION CENTER DALLAS, TX. #FranchiseExpoSouth

Promotional OPPORTUNITIES FranchiseExpoSouth.com JANUARY 18-20, 2018 KAY BAILEY HUTCHISON CONVENTION CENTER DALLAS, TX. #FranchiseExpoSouth Promotional OPPORTUNITIES 2018 JANUARY 18-20, 2018 KAY BAILEY HUTCHISON CONVENTION CENTER DALLAS, TX #FranchiseExpoSouth SPONSORED BY Take your brand to the next level! Accelerate your sales process and