Ride Sharing and Multimodal Transportation in Connected Environments
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1 Ride Sharing and Multimodal Transportation in Connected Environments Timothy Evavold Executive Director Automotive
2 The World is Changing Multiple Personas Then Now 1 Owner 1 Car (1) Car (1) Owner Many Drivers Many Users
3 The World is Changing Multi-Modal Then Now (1) Person (1) Mode Destination (1) Person Car Bus Train Car Share Destination
4 Big Challenges Time Consuming and Complex to Set Up Complexity Builds Exponentially and More End Points More Vulnerability Device Access Varies Device Brand Manufacturer Multiple Stakeholders Multiple Objectives
5 Keys to Success in a Changing World Identity Relationship Frameworks Move from Vehicle-centric Design to Context-centric Design Ecosystem Interoperability Lifecycle Management
6 Identity Relationship Framework
7 Identity Frameworks Creates identity issues and prevents agility for future programs Current Owner Car Future Owner s Car Child s Car Child Owner Mobile Devices Mobile Devices Mobile Devices Head Unit Drivers Apps Apps
8 Identity Relationship Frameworks Simplifies the ability to maintain information about people, objects and links between them Increases Security Authentication Only valid people can talk to valid devices Authorization Only valid actions can be executed Increases Usability Each person controls their identity and information Relationships self-detect and receive confirmation from owner As rules change, change them in one place (vs. every end point) Increases Personalization As identities and/or events come together, they create treatment trigger points
9 Content-centric Design
10 Connected Car: Offers Extensive Benefits to Multiple Stakeholders Auto OEM Vehicle Designer OTA SW Update Telemetry Usage data Value Added Services Usage VAS Provider Part Supplier Component Telemetry Personalized Experience Content Notifications Operational Health OTA SW Update Commands Commands Auto OEM Operational Data Usage Data Customer Data DSC Rep Telemetry Diagnostics Commands Notifications Service Offers Operational Data Customer Data DSC Manager Vehicle Driver/ Passenger
11 Goal: Provide Platform to Enable True Consumer Experience
12 Context-centric Design Focus on solution frameworks vs. vehicle technology You can t be everything to everyone Embrace openness (with control) Leverage an interoperability approach Transformational data orchestration Modular business logic framework Identity framework Flexible content driven visualization
13 Ecosystem Interoperability
14 IoT Ecosystem People Systems Processes IoT Ecosystem is a business context allowing enterprises to aggregate people, systems, processes and things. The unique business context under which the interaction across people, processes, systems and things allow enterprises to access and share information securely across business entities. Onboarding, provisioning and ability to manage across people, processes, systems dynamically and things create a unique value proposition. Things/Devices
15 Ecosystem Interoperability Personalization Unlimited Triggers Access Management Identity Lifecycle Unlimited Content Integration User Preferences Lifestyle Preferences Radio Presets Travel Location Speed Sensors Databasex(Status Updates, Profiles, etc.) Time Rules SSO Trust and Federation Identity Management Security Auditing Tokens PKI Monitoring User Management Credential Mgt. Identity Integration Provisioning/ De-provisioning User Generated Social Networks Ecommerce Corporate Collaboration Others
16 Lifecycle Management
17 Lifecycle Management DERIVE SOLUTION SYNTHESIZE IDENTITY REGISTER EXTRACT CONNECT Thing identity management Fine-grained authorization Data security and access rules Data governance Multifactor authentication RFID, NFC support for authentication Rules-based authorization Event-based history Pre-defined and custom defined lifecycle events Many-to-many relationship model
18 Lifecycle Management Enables Capture entire history of Things and their Ecosystems throughout their lifecycle Ability to REPLAY a specific Thing, or an Ecosystem to simulate events that led to critical business scenarios Health monitoring Diagnostics / Root Cause Analysis Innovation Simulation Ability to do Comparative Analytics and Big Data Analytics at any point in time providing broader business insight Provide insight into major security threats and security flaws Ability to apply dynamic rules to devices for specific lifecycle events
19 Thank you Tim Evavold
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