Cloud Computing Directions: Developing your Oracle (Apps, Database and Middleware) Strategy Session 552

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1 Cloud Computing Directions: Developing your Oracle (Apps, Database and Middleware) Strategy Session 552 Ron Batra and Sushil Motwani P&S Tech Solutions Inc.

2 Information contained in this presentation represents the views of the presenters only. It is intended for information purposes only, and may not be incorporated into any contract. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions. All content is copyrighted by P & S Tech Solutions Inc., and no reproduction in any format allowed, unless authorized by the authors.

3 Speakers Background Ron Batra ~18+ years cross industry technology experience in IT, Consulting and Product Management Oracle experience include Database, Apps and Middleware Served as an Oracle Deputy CTO Serving as an Oracle ACE Director since 2007 Serving as a Oracle Fusion UX Advocate, since 2010 Serving on several industry advisory boards and committees Delivered projects from $500K to $20MM+ Hands-on Technology, Delivery, Sales, Strategy, Thought Leadership Industry vertical includes Energy, Utilities, Semi-Conductor, Telecom, Healthcare, Finance, Automotive, Aerospace, Retail Process background includes PMP, Six Sigma

4 Speakers Background Sushil Motwani Almost 20 years of experience as an Oracle Professional, especially on the Oracle Database Administration, Oracle Apps DBA technologies and the Oracle Fusion Middleware Technologies. Worked as a Director of the DBA Practice at a Startup Firm from 2007 to 2009 Started P & S Tech Solutions Inc. in September 2009 Presented several papers in the United States, and internationally at Oracle Conferences Won several awards like "Harvard Hero" and "All-Star" at Harvard University, and "Pacesetter Awards" during his roles as an Individual Contributor.

5 Agenda Cloud Computing Basics Typical Cloud Computing Use Cases Developing a Cloud Computing Business Case Cloud Adoption Inhibitors Oracle in the Cloud Mapping your Direction in the Cloud Q&A

6 Cloud Computing Basics

7 NIST Definition of Cloud Computing Cloud computing is a model for enabling convenient, on-demand network access to a shared pool of configurable computing resources (e.g., networks, servers, storage, applications, and services) that can be rapidly provisioned and released with minimal management effort or service provider interaction. This cloud model promotes availability and is composed of five essential characteristics, three service models, and four deployment models. Note 1: Cloud computing is still an evolving paradigm. Its definitions, use cases, underlying technologies, issues, risks, and benefits will be refined in a spirited debate by the public and private sectors. These definitions, attributes, and characteristics will evolve and change over time. Note 2: The cloud computing industry represents a large ecosystem of many models, vendors, and market niches. This definition attempts to encompass all of the various cloud approaches Source: National Institute of Standards and Technology (NIST). 7

8 5 Essential Characteristics On Demand Self Service Broad Network Access Resource Pooling Rapid Elasticity Measured Service 8

9 Cloud Computing Deployment Models VPN PaaS IaaS Virtual Private Cloud Public IaaS SaaS IaaS Hybrid Private For Tips on Calculating TCO: Session 11937: Cloud Directions and Business Case 9

10 Top 10 Reasons To Go Cloud

11 Cloud Computing Use Cases Matrix Cross Referenced by Segment and Delivery Model Use Case Segment Public Private Hybrid 1 Seasonal Capacity Enterprise IaaS, PaaS IaaS, PaaS IaaS, PaaS 2 Financial Model (Opex. Vs. CapEx) Enterprise IaaS, PaaS, SaaS IaaS, PaaS, SaaS IaaS, PaaS, SaaS 3 Non-Core Competency Enterprise IaaS, PaaS, SaaS IaaS, PaaS, SaaS IaaS, PaaS, SaaS 4 Outsourcing Enterprise IaaS, PaaS, SaaS IaaS, PaaS, SaaS IaaS, PaaS, SaaS 5 Short Life Cycle Projects Enterprise IaaS, PaaS IaaS, PaaS IaaS, PaaS 6 Disaster Readiness Enterprise IaaS, PaaS IaaS, PaaS IaaS, PaaS 7 Massively Scalable Computing Enterprise IaaS, PaaS IaaS, PaaS IaaS, PaaS 8 Infrastructure Consolidation Enterprise IaaS, PaaS, SaaS IaaS, PaaS, SaaS IaaS, PaaS, SaaS 9 Universal Access Consumer Pictures, Videos, other media N/A N/A 10 Data Center Real Estate/Capacity Management Enterprise IaaS, PaaS IaaS, PaaS IaaS, PaaS For Tips on Calculating TCO: Session 11937: Cloud Directions and Business Case

12 Why are we going Cloud? CURRENT TREND OUTSOURCING COST SAVINGS CONSOLIDATION SEASONAL CAPACITY For Tips on Calculating TCO and Cloud Economics Session 11937: Cloud Directions and Business Case

13 Top 10 Cloud Computing Inhibitors

14 Top 10 Cloud Adoption Inhibitors IT Costs ROI Heterogeneous Portfolios Existing Investment Cloud Maturity Interoperability and Integration Security and Privacy Provider Lock-In Existing Culture Governance and Regulatory Compliance Businesses have spend 10 years reducing IT (with other SG&A costs) Disruption to a massive global support structure There may not be a promised land Cost estimates to migrate to Cloud are new Portfolios are usually complex and multi-source Data Center and Infrastructure Software People and support structure Product Maturity Lifecycle Product Roadmaps are unique (from same software provider) Product Roadmaps are unique (across different software providers) Not all tools and methods work across the Public, Private and Hybrid Cloud Lingering concerns especially in the Public and Hybrid Cloud Models Perceived lack of control Unclear exit strategy Historical way of doing things (since the mainframe/midrange days) Blurs the boundaries of ownership and geographies

15 Oracle in the Cloud in 2011

16 Building the Foundation: Version 1.0

17 After Oracle Open World 2012

18 Refining the Offer(s): Version 2:0

19 Oracle in the Cloud Today

20 Oracle in the Cloud Today (April 2013) Application Services Social Services Platform Services Common Infrastructure Services Other Cloud Solutions ERP Planning and Budgeting Human Capital Management (HCM) Talent Management Social Sourcing Cloud Service Sales and Marketing Customer Services and Support Social Network Social Marketing Social Engagement and Monitoring Data and Insight Java Database Developer Storage Messaging Oracle Private Cloud Products Oracle Managed Cloud Services

21 Oracle in the Cloud Today (April 2013) Acquisitions and Rebranding Applications Platform Infrastructure Everything Else Application Services Social Services Platform Services Common Infrastructure Services Other Cloud Solutions ERP Planning and Budgeting Human Capital Management (HCM) Talent Management Social Sourcing Cloud Service Sales and Marketing Customer Services and Support Social Network Social Marketing Social Engagement and Monitoring Data and Insight Java Database Developer Storage Messaging Oracle Private Cloud Products Oracle Managed Cloud Services

22 Oracle Cloud Products Overview Application Services Social Services Platform Services Common Infrastructure Services Other Cloud Solutions ERP: Fusion Financials Fusion GRC Fusion Procurement Planning and Budgeting: Hyperion Planning Fusion HCM: Global Core HCM Workforce Service Delivery Talent Management HR Analytics Talent Management: Oracle Taleo Social Sourcing Cloud Service Oracle Taleo Sales and Marketing: Oracle CRM Cloud Service and likely Eloquoa Customer Services and Support: Oracle RightNow Social Network Oracle WebCenter Social Marketing Cloud Service Social Engagement and Monitoring: Cloud Service Data and Insight Cloud Service (P) Java Oracle Cloud based Service Database Oracle Cloud based Service Developer Platform as a Service framework in Oracle Cloud (P) Storage Oracle Cloud Based Service (P) Messaging Oracle Cloud Based Messaging Service (P) Oracle Private Cloud Oracle Fusion Applications Cloud Platform Cloud Infrastructure Oracle Managed Cloud Services Applications on Demand Technology on Demand Disaster Recovery Testing Security Transition

23 Oracle Private Cloud Products (Expanded View) Oracle Cloud Applications Oracle Cloud Platform Oracle Cloud Infrastructure (Servers) Oracle Cloud Infrastructure (Storage) Oracle Cloud Infrastructure (Networking) Oracle Fusion Applications Oracle CRM On Demand Oracle Exadata Database Machine Oracle Exalogic Elastic Cloud Oracle Database 11g Oracle Real Application Clusters (RAC) Oracle WebLogic Server Oracle Enterprise Manager SPARC SuperCluster Oracle Servers SPARC SPARC SuperCluster Sun x86 Systems Sun Blade Servers Sun Netra Carrier-Grade Servers (x86, SPARC, Rackmount, Blade) Oracle Storage NAS Storage SAN Storage Tape Storage Flash Storage Storage Software Oracle Virtual Networking Oracle Fabric Interconnect Oracle Fabric Manager Oracle Fabric Monitor Oracle SDN Storage Networking Host Bus Adapters Extension Products Blades and Modules Switches and Directors Ethernet Networking Networking Adapters Cryptographic Accelerators Top of Rack Switches Gigabit Ethernet Network Express Modules

24 Typical Cloud Transformation Process Identify Top Business Drivers Align Technology and Business Analyze Cloud Use Cases Develop Cloud Business Case Develop Phased Roadmap Start from the very top e.g.: Increase Order Fulfillment Decrease Order to Ship Time, Reduce SG&A Identify Key Processes and Systems e.g.: App A may need be upgraded Consolidate Data Centers may be a solution Review the typical Cloud Computing Use Cases e.g: Reducing CapEx can be accomplished by a Public Cloud Running a datacenter is not our main business Identify Key Cost Items Develop your Financial Parameters (ROI, IRR, etc.) Make a GO/NO GO Decision Analyze Software Provider Roadmap Align Software Product Roadmap with your goals Develop a 6, 12, 18 month implementation plan

25 Summary Recommendations Take Note of Cloud Computing Inhibitors Clearly identify your drivers to go Cloud Develop a solid Cloud Business Case Take time developing a Phased Roadmap Have the patience to take measured steps as Products, Standards and Policies mature

26 Questions? Comments? Ron Batra Sushil Motwani

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