How to Create a Six-Figure Coaching Business Study Guide

Transcription

1 How to Create a Six-Figure Coaching Business Study Guide 2012 Relationship Coaching Institute.com

2

3 Months 1-3 Months 4-6 Months 7-9 Months Annual Total % Revenue Per Month 3 mth Per Month 3 mth Per Month 3 mth Per Month 3 mth Cummulative Cummulative Cummulative Cummulative Prospect Generators Group Presentations Seminars Dating Tele-Clinics # of New Prospects Workhops/Tele-Classes # Workshops Fee $147 $147 $147 $167 # Attendees Revenue $882 $2,646 $1,176 $3,528 $1,764 $5,292 $5,010 $15,030 $26, % 1-1 Coaching # Clients Fee/month $250 $250 $250 $300 Revenue $500 $1,500 $1,500 $4,500 $2,000 $6,000 $3,000 $9,000 $21, % Coaching Teams (Groups) # Groups Fee/mth $150 $175 $200 # Attendees Revenue $750 $2,250 $1,400 $4,200 $2,800 $8,400 $14, % Singles Events # Events Average Fees $19 $29 $39 $49 # Attendees Revenue $190 $570 $1,160 $3,480 $1,950 $5,850 $2,940 $8,820 $18, % Matchmaking # Clients Month Fee $2,500 $2,500 Revenue $2,500 $7,500 $2,500 $7,500 $15, % Inner Circle Membership # Clients 15 Fee/month $60 Revenue $900 $2,700 $2, % Platinum Coaching # Clients 3 Fee/month $1,500 Revenue $4,500 $13,500 $13, % Total Year 1 $1,572 $4,716 $4,586 $13,758 $9,614 $28,842 $21,650 $64,950 $112,266 Note: 12 Month Singles Relationship Coaching Business Model Sample Gross Revenues Year 1 1. Business Model provides sample revenue projections only. RCI makes no warranties, promises, representations or guarantees whatsoever to you about future prospects or earnings, or that you will earn any income. Any earnings or income examples, are only estimates of what it is possible to earn. There is no assurance you will do as well as stated in any examples. 2. Sample revenues are gross amounts and do not include expenses to operate the business. Copyright 2012 Relationship Coaching Institute. All Rights Reserved in all Media.

4 RCI TRAINING TRACKS Singles 1 RCI Membership Comparison Chart Couples 1 Membership s Family Relationship 1 1 Life & Relationship Coach Relationship Coaching Institute January 10, 2012 Life Coach (Non- Membership) 3 MEMBERSHIP FEES 1. One-Time Enrollment Fee - Single $2995 $2995 $2995 $4990 $5695 $2995 Payment (Payment plans available) 2. Monthly Licensing/Membership Fees $ 49 $49 $49 $49 $49 N/A TRAINING PROGRAMS Conscious Dating Singles Programs (CD-1-SDR & CD-2-A, CD-3-AP, CD-4-EP) Matchmaking Professional (MP-1) Event Planning Programs (By Market Segment) The Power of Money program (POM) Introduction to Coaching Basics (for non- coaching helping professionals) Private Practice Marketing Mentoring Program (PPMS) Couples Programs ( CRC-1-CL, CRC- 2-FP, CRC-3-PM & CRC-4-AP, CRC-5-CA) Family (Parent and Teen) Programs (FPT-1, FPT-2, FPT-3, FPT-4) Coaching Foundations (CF-1) - Life Coach Program includes 71 hours of Life Coach training with choice of one Elective (Singles, Couples or Family) CEU 2 TRAINING TRACK UPGRADE FEES Fees for Additional Elective $1495 $1495 $1495 $1995 Upgrade to Lifetime Membership - No monthly licensing/membership fees 1. RCI's "Singles, Couples, Family and Relationship" training tracks are only open to Helping Professionals e.g. coaches, therapists, counselors, clergy, social workers, matchmakers, etc. 2. RCI accepts aspiring relationship coaches who do not have any helping professional training. Aspiring coaches are required to complete RCI's life coach training "Coaching Foundations Program (CF-1)" that is included in the Life Coach & Relationship training track. One relationship training elective (Singles, Couples, OR Family) is also included in this membership level. 3. RCI's offers a stand-alone (non-membership) Life Coach training program that does not include any relationship coach training programs. 4. All RCI programs are certificate programs. Licensing, certification and access to training manuals, client workbooks, resources and benefits correlate to the training track selected. $2495

5 RCI TRAINING TRACKS Singles Couples Membership s Family Relationship Life & Relationship Coach Life Coach (Non- Membership) MEMBERSHIP BENEFITS 1. Licensing of RCI Proprietary Materials NA 2. Certification 3. Professional Coach Manuals 4. Unlimited Client Workbook Downloads NA 5. Listing in RCI Find-A-Coach Directory NA 6. Access to RCI Member Forum and NA Community 7. Access to RCI tele-seminar NA audios/transcripts 8. Monthly Member Support Calls NA 9. Submit Articles to RCI Newsletters NA 10. RCI Monthly Tele-Seminar Co-hosting NA Opportunities 11. RCI Template Web Site NA 2012 Relationship Coaching Institute January 10, 2012

6 BUILD YOUR COACHING PRACTICE WITH RCI A. ABOUT RCI Our Mission is to promote fulfilling relationships by providing coach training, support, mentoring and resources to coaches and other helping professionals so they can effectively coach their clients. There are two main parts of this mission: 1. Relationship coaching training and certification to provide you the tools and skills to help your clients with their relationship goals, whether you specialize in relationships or as part of your existing services/specialties. We also provide a 77 hour foundational Life Coach certification program. We can confidently state that regardless of your specialty, all your clients have relationship goals, and we want to help you to help them have successful relationships. 2. Business development training, support and mentoring to help you strategically develop and market your coaching business, acquire and retain clients, and create a thriving, sustainable coaching business. We can only make a difference in the world if we are able to get clients. RCI is not satisfied to simply sell training; we want you to have a successful coaching business applying our tools and skills for coaching singles, couples, families and workplace relationships. RCI's proprietary 6-Figure Coaching Business Model is the cornerstone and road map for a successful coaching business. Our Vision is to create a social movement promoting successful relationships by collaborating with professionals who share our belief in the importance of healthy marriage and family relationships in the quality of life for children, our future generations, and ourselves. B. BEYOND RELATIONSHIP COACHING TRAINING Fully communicating what Relationship Coaching Institute is about; what we provide our members and how our system works, has been a challenge because few people have experienced anything similar. Just the fact that we are a membership organization can be confusing, as this is not a traditional model for a professional coach training organization. Why A Member Organization? We utilize a membership program for three reasons: 1. To make our trainings affordable. It is easy for members to upgrade and take additional training. 2. To enable you to use our turn-key, proprietary programs for singles, couples, families and workplace relationships in your coaching business at no additional cost. 3. To provide you a complete support system that helps you grow your successful business Relationship Coaching Institute.com 5

7 RCI started out like any other professional training organization, offering a menu of trainings and certification choices, each one having a price point and requiring a buying decision. Graduates from our trainings were excited and motivated to apply our programs, however, we were hearing over and over again how difficult it was for them to get clients, so we added practice development programs and marketing support, charging extra for each program, pricing them as low as possible to make them attractive and affordable. It was very difficult to witness our graduates needing and wanting to participate further in our programs, but not signing up because of the cost, even though we priced them as low as possible. When you make a buying decision you ask yourself questions such as "Can I afford this right now?" "Is this worth the cost?" "How will I pay my bills if I do this?" If something worthwhile requires a buying decision there is a risk you will not do it, even if you want or need to. We wanted to remove any and all barriers to accessing our trainings and practice development programs, so we converted to a membership organization where everything is included, and the buying decision is made only once. The added benefit of being a membership organization, besides being affordable and including everything, is that it motivates us to do a good job for our members because we want them to be happy and stay. Even though our membership is only $49.00 per month, few would continue paying that if they were not receiving tremendous value from RCI. This is the way it should bewe will only continue to be successful if we are helping you be successful. A membership model is a win-win; very affordable for you, and motivates us to continue to provide you value after your training is completed. Members are also able to upgrade their membership and take additional training at any time. About Our Membership Program: Here is an idea of what we provide our members beyond relationship coaching training and certification, included with RCI membership at no extra charge: 13 Week Business Building Mentoring Program. This member benefit alone is worth over $5,000.00! Membership in a supportive community of relationship professionals who share ideas, feedback, marketing materials, etc. Listing & Referrals from our website ranked #1 in Google for "relationship coaching". Listing & Referrals from our portal for the public. Unlimited Use of Proprietary Programs such as "Conscious Dating " for singles and "Partners in Life " for couples, Parent As Coach for Families including workbooks/manuals, assessments, etc. ($90.00 value per workbook). Mentoring and Consultation conference calls with Frankie Doiron, RCI President and staff (at least $ per month value). Continuing Education s and recordings of past trainings on specialized relationship coaching topics Unlimited Technical Support by and telephone. Marketing Materials such as flyers, bookmarks, audio programs, quizzes, e-programs, newsletters, seminar content and handouts, etc Relationship Coaching Institute.com 6

8 Turnkey Business Models for your coaching business with the information and support needed to implement them. (closest comparison is $1, $3, per year for a "Mars & Venus Counseling Center license). Monthly Newsletters members contribute to and get published in for singles, couples and parents that feature articles, "Ask the Coach" responses, and program listings from our coaches. C. TOP 10 REASONS TO JOIN RCI RCI is the first and largest relationship coaching training organization focusing on coach specialty relationship coach training so coaches can effectively work with singles, couples, families and in the workplace. We have been in business for 15 years and are growing strong! 1. Cutting-edge relationship coaching methods, tools, resources and materials. 2. Innovative, structured programs for coaching singles, couples, families, corporate leaders and teams. 3. Low enrollment and membership fees - the most competitive coach training fees in the coaching marketplace. 4. All trainings, materials, certification, support and mentoring included. 5. Ready-made Presentations, Seminars, Workshops and Tele-Classes for singles, couples, families, and workplace relationships, complete with handouts, PowerPoints, speaker outline and notes, announcements, etc. 6. Proven, turn-key business building models for each area of coaching specialty - easy to replicate in your business. 7. Earn passive income with our Revenue Sharing Programs. 8. Active, international community of relationship professionals for networking, support, ideas, resources. 9. Client referrals from our website as well as national and international co-marketing partnerships. 10. Membership benefits such as your own web site, individual mentoring, and much more! D. CONCLUSION We hope this has helped to clarify for you what Relationship Coaching Institute is about. Thanks for your participation in: How to Create a Six-Figure Coaching Business If you are interested in learning more about the relationship coaching or RCI, visit our website at: OR book a time to speak with Frankie Doiron go to: Relationship Coaching Institute.com 7