THE PRACTICE BUSINESS CONSULTANCY. Company Profile

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1 THE PRACTICE BUSINESS CONSULTANCY Company Profile

2 Franchising General In South Africa franchising accounts for approximately 12% of the retail market compared to more than 50% in the USA. This is a clear indication that franchising is a hugely under-utilised mechanism for expanding successful business concepts in this country. Business format franchising is a licence to replicate a successful business concept, making it available to meritorious newcomers to the business world. Franchising offers enormous benefits to both the franchisor and the franchisee. The franchisor will be able to actualise its expansion plans and develop its brand at a much faster rate by utilising funds provided by the franchisee who, because of its vested interest in the business, will maximise operational efficiencies. The franchisee on the other hand, will immediately share in the benefits offered by the franchisor s brand, the associated goodwill, and the know-how and support which it will receive from the franchisor. Background The Practice Business Consultancy is a business, franchise and strategy consultancy which was established in 2003 and which serves as a platform for professionals in the legal, accounting, marketing and business fields to apply their respective skills in providing the necessary expertise to start up, buy, sell, improve or franchise businesses, with special emphasis on business format franchising. Full FASA Membership 2

3 This platform is built on strategic partnerships which enable the company to provide the best services to its clients efficiently and economically. Since 2004, The Practice has been a Full Member of the Franchise Association of South Africa (FASA) and as such subscribes to its Code of Ethics and other guidelines. Mission Statement The Practice aims to become the leading facilitator in the expansion and development of businesses using mainly the franchising format to support entrepreneurs through consulting and training to become significant participants in the franchising arena; and aims to provide its clients with efficient, affordable and creative businesses, and to grow these businesses into successful, profitable franchised enterprises, whilst adhering to the strictest ethical business conduct. Franchising & The Practice DO YOU WISH TO BUY A FRANCHISE? The Practice represents a selection of excellent, well-researched franchises, covering a wide price and industry range. DO YOU WISH TO FRANCHISE YOUR BUSINESS? The Practice will evaluate your business concept and facilitate the entire franchising process, from compiling all your Consumer Protection Act compliant documentation, Full FASA Membership 3

4 to assisting you in marketing and selling your franchises. DO YOU, FRANCHISEE OR FRANCHISOR, REQUIRE TRAINING? The Practice provides SETA accredited franchise training which includes management-, sales-, marketing-, and accounting training courses. Services to Franchisees Identification of suitable franchise opportunities. Investigation of franchises on behalf of prospective franchisees. Advice on the franchising concept. Advice on Franchise Agreements. Negotiation with franchisors. Services to Franchisors General franchise and business consultation. Training in management, marketing, franchising, selling skills, etc. Feasibility studies of pilot operations. Preparation of : Disclosure Documents Franchise Agreements Full FASA Membership 4

5 Operations and Procedures Manuals Business Plans Marketing material Assistance with FASA membership application. Marketing of franchises. Co-ordination of site selections. Assisting in obtaining institutional funding. Training. Franchise management on behalf of franchisor. The Process The Practice is a longstanding member of Franchise Association of South Africa and its reputation is beyond reproach. The company consequently receives a continuous flow of referrals from the Association, various business publications, banks, and most often, from satisfied clients. This, together with normal advertising and branding activities, affords The Practice choice clientele. Once an individual or organisation expresses an interest in franchising their business, and elects The Practice to manage the process, the following procedures take place: Full FASA Membership 5

6 an exploratory interview with the prospective franchisor to determine, provisionally, the suitability of the concept and the individuals involved for franchising; a comprehensive, fifteen-point viability study to ascertain the replicability of the concept; audit, research, preparation and compilation of the Franchise Agreement, the Disclosure Document and the Operations and Procedures Manual; reworking the financial statements; obtaining FASA membership on behalf of the client; marketing the franchises; providing training and management services. The Principals Louis Mienie Louis matriculated from Pietersburg High School and after military training studied law at the Potchefstroom University. He also obtained a degree in Political Science, majoring in International Politics and Philosophy. He joined the Unifurn Group, a full subsidiary of Trust Bank, where he became the General Manager of some 100 retail stores. Full FASA Membership 6

7 In the mid 1980 s he started his own interior decorating business, which he successfully managed until he ventured into the corporate market where he was involved in the listing of various companies. He was appointed as director of the Sentinel Group in 1996 where he headed the business consulting division, after which he branched out to establish The Practice Business Consultancy and of which he is currently the Chief Executive Officer. Dr Jos Chadinha Jos Chadinha obtained a D Phil degree from the University of the Free State in 1989 and has been registered with the SABPP as a Master HR Practitioner in the category Generalist since 2002 and as a Master HR Practitioner in the category Education Training and HG Development since Dr Chadinha has vast practical and theoretical experience in Human Resources, General Management, Industrial Relations (with the inclusion of the CCMA), Training and Development, Organisational Design and Organisational Efficiency studies, and has worked in the national- and local government, mining industry and private sector, and in Higher Education. He went into private practice in He is a shareholder of and was appointed as a Director of The Practice Central Business Consultancy in He is also a shareholder and director of various other companies. Full FASA Membership 7

8 Our Clients The Practice specialises in assisting start-up franchise systems. This means that the company will evaluate relatively new but successful businesses in order to determine their franchiseability. Full FASA Membership 8

9 Should you wish to call for references: Inter Computers Johnny Buchling (079) Burger Bistro Corné Read (082) Defendoor Damian Dionisio (083) Amandla Plumbing Michael van Rooyen (083) Mr Kruger Arno Egen (082) Excell Catering Equipment Sean Kriel (083) Blind Guys Wynand Louw (071) Full FASA Membership 9

10 The Practice Business Consultancy (Pty) Ltd Address The Practice Gauteng Unit 30, Block C Brooklyn Office Park 488 Fehrsen St The Practice Central Willie Du Plessis Street 41 Fichardt Park Bloemfontein Brooklyn Pretoria P.O. Box Menlo Park 0102 Tel: (012) /8 P.O. Box Fichardt Park 9317 Tel: (051) Fax: (051) Fax: (012) jos@practice.co.za info@practice.co.za tessa@practice.co.za Website: Website: Full FASA Membership 10

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