Discover Hamburg The City on the Waterfront. Hamburg Metropolitan Region Northern Europe s Logistics Center

Transcription

1 Discover Hamburg The City on the Waterfront Hamburg Metropolitan Region Northern Europe s Logistics Center

2 International Trading Metropolis Most International City in Germany 650 Asian companies 400 Nordic companies 100 US companies 250 companies from Eastern Europe and Russia 2

3 International Trading Metropolis 3 Famous Brands From Hamburg Metropolitan Region 3

4 Attractive Business Environment Hamburg Metropolitan Region The region surrounding the city of Hamburg expends up the River Elbe from the North Sea right into the interior The Region has always been the major trade hub for all kinds of goods on their way to and from northern Europe, and it is the Baltic Nations's staging post for overseas trade. The Hamburg Metropolitan Region of is one of the areas to have gained most from fall of the Iron Curtain and from globalisation 4

5 Attractive Business Environment Business Profile Hamburg Metropolitan Region Hamburg is the 2nd biggest city in Germany (4,3 million inhabitants in the whole region) Highest Gross National Product per capita in Germany ( Euro) Above average economic growth Stable population growth (well over 100,000 net increase in the last decade) Supportive governmental growth policy Important level services industry (more than 80%) Well balanced industrial structure with strong small-sized companies 5

6 Attractive Business Environment Transport Connection International airport only 15 minutes by car from the city centre Flight connection to the major cities in Europe (Copenhagen 0:50 h, Vienna 1:25h, etc.) Railway connection to all major cities in Germany by the ICE One of the best developed urban transport system in Germany 6

7 Important Industry Cluster Renewable Energies Aviation Maritime Industry Life Science Media, IT and Telecommunications Logistics 7

8 Northern Europe s Logistics Center Hamburg Metropolitan Region is the No.1 in container transportation by train in Europe Hamburg Metropolitan Region is the No.1 in sea transportation to northern and Eastern Europe Hamburg Metropolitan Region is the crosspoint in the waterways in Europe One of Europe s most modern airports is located in Hamburg Hamburg Metropolitan Region is integrated in the perfectly extended road network in Europe 8

9 Logistic by numbers 2,7 Mill. Work spaces make the logistic secor the 3rd largest industry in Germany (8,4% des BIP) Work spaces in the MRH: ~ CAGR: 5 7 % on average(2008 / 2009 exceptions) What does belong to the logistic sector? 16. April 2009 Pressekonferenz zum Tag der Logistik 2009 Shippers and Trade (e.g. Beiersdorf, Airbus, Otto, Edeka, Rewe) Logistic specific service; Transport, transshipment, storage Services for logistics (Lawyers, financing) Technologies for logistics (e.g. Fork lifts by Jungheinrich, Still) 9

10 Logistics - Hamburg - a global hub As a global hub for Overseas Central and Eastern Europe And the entire Baltic Sea region MR Hamburg benefits from its central position at the heart of Europe s flow of goods 10

11 How is the European Distribution Structure changing due to the EU enlargement? 28% of all distribution centres in the European Union were located in the Netherlands 53% of all European-wide distribution centres are located in the Netherlands EU Enlargement causes a shift of the centre of Europe to the East Germany, but also Poland, Austria and Czech Republic become more important for establishing central distribution structures Source: Verband deutscher Kraftwagenspediteure, Cap Gemini, Ernst & Young 11

12 McKinsey Study 2008, Growth potential of German industry sectors 2008: Das Wachstum, 2009: Die Krise, 2010: Die Konsolidierung(?) 2009:110 Millionen Tonnen (- 21,4 Prozent) Containerumschlag TEU 7,01 Millionen TEU (- 28,0 Prozent) Davon Asien 4,2 Millionen TEU (- 24,3 Prozent). Feederverkehr mit den Ostseestaaten 1,4 Millionen TEU (-43,8) Seit dem dritten Quartal 2009 leichte Aufwärtsentwicklung 2010: Gesamtwachstum um die drei bis vier Prozent (Schätzung) Neue Angebote (Feederzentrale), neues Preissystem, alte Probleme (Fahrrinnenanpassung), Hinterland Engpässe wg. geringerer Volumen entschärft. 12

13 Logistics - German infrastructure as competitive advantage The German Federal Ministry of Transport expects an augmentation of the transport of goods around 45 % until 2020 Competitive advantages: Most dense road network Longest highway network Longest railroad network in Europe ( km) in Europe ( km) in Europe ( km) Infrastructure programs driven by the government offer great potential and are necessary to avoid bottlenecks in the future 13

14 Logistics - Companies and employees in Hamburg Metropolitan Region Companies, thereof 4,000 international enterprises About employees in the logistic sector in the MRH Companies participating in foreign trade and internationally aligned service enterprises Domicile of leading aviation companies as well as 300 subcontractors with over employees 6,170 IT companies with employees 5,700 Logistic companies 14

15 Logistics in Hamburg = Dynamics 200 Logistics experts in Germany in 2005, 2006, 2007, 2008: Hamburg is the most dynamic logistics Hot spot in Germany figures show 2007 source: SCI/Verkehr

16 Aims of the Logistics Initiative Hamburg 16 Strengthen Hamburg's role as the leading metropolis of logistics in Northern Europe with the port as the heart of logistics in the region Location conditions for logistic activities in the metropolitan region of Hamburg to be further developed. Establishment of a logistics network composed of the industry, politics, science and research to strengthen the companies themselves and therefore the entire local economy. 16

17 Structure of the Logistics Initiative 17 Private Public Board of Trustees Logistics Initiative Hamburg (reg.assoc.) Companies Institutions Individuals Cluster- Management State of Hamburg and institutions from the Metropolitan Region Public Public Partnership Partnership Projekte Projekte Working Groups Public Public Partnership Partnership Projekte Projekte Private Partnership Projects Public Partnership Projekte Public-Private Partnership Projects Public Partnership Projekte Public Projects 17

18 Fields of activity Competence Network Profiling the region Innovation and Technology Employees Industrial Real Estate and Infrastructure + Sustainability 18

19 Effects of the Logistics Initiative until additional employees 6,6 Bn. additional added growth value Strengthen the identification with Hamburg as the logistics location Quelle: Regionomica, Stand

20 Northern Europe s Logistics Center Major European Container Port Fully automated Container Terminal Almost 10 million TEU before backlash in 2008 On the way back through recently strong growth rates 135 million tons turnover Still European Headquarter of the seven most important shipping companies from China, Japan, Korea, Taiwan 20

21 Container Volumes in Hamburg Hamburg made no exception in strong volume drop in 2009 Reasoned more by in the loss of transshipment container than in volume decrease from/to Far East 21

22 Main trading partners Port of Hamburg 22

23 Ports in the Region Hamburg cooperates closely with the other ports on the Elbe River, Cuxhaven, Brunsbüttel, Stade and Glückstadt, as well as with the Baltic Sea ports Lübeck and Kiel. This cooperation is intended to help meet new logistical challenges in the future. The ports act together as a Northern European metropolitan area in competing on the international market. 23

24 Crisis - what Crisis? 16. April 2009 Pressekonferenz zum Tag der Logistik

25 Stay in contact! Hamburg Logistics Initiative c/o egeb: Wirtschaftsförderung Viktoriastraße 17 D Itzehoe Mr. Ralf FIEDLER Phone : fiedler@egeb.de 25