Mobile Context-based Services: Current and Future Scenarios

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1 Mobile Context-based Services: Current and Future Scenarios Amnon Dekel! Shenkar: Engineering, Design, Art & The Hebrew University Jerusalem

2 ABOUT ME Amnon Dekel! Shenkar: Engineering, Design, Art & The Hebrew University Jerusalem

3 ABOUT ME Chair: The Dept. of Software Engineering Amnon Dekel! Shenkar: Engineering, Design, Art & The Hebrew University Jerusalem

4 ABOUT ME Chair: The Dept. of Software Engineering Serial Entrepreneur Amnon Dekel! Shenkar: Engineering, Design, Art & The Hebrew University Jerusalem

5 PhD Computer Science MS Interactive Telecommunications MA Cognitive Psychology Amnon Dekel! Shenkar: Engineering, Design, Art & The Hebrew University Jerusalem

6 PhD Computer Science MS Interactive Telecommunications MA Cognitive Psychology Amnon Dekel! Shenkar: Engineering, Design, Art & The Hebrew University Jerusalem

7 Context?

8 Context?

9 Context?

10 Context?

11 Context?

12 Context?

13 ontext?

14 ntex

15 te

16

17 Context?

18 Context?

19 Context?

20 Context?

21 Context?

22 Context is as ELUSIVE as it is IMPORTANT 20

23 Why ELUSIVE? 21

24 No Single Definition Why ELUSIVE? 22

25 No Single Definition Why ELUSIVE? No Single Application 23

26 No Single Definition No Single Method Why ELUSIVE? No Single Application 24

27 Why IMPORTANT? 25

28 Enables Systems to KNOW Why IMPORTANT? 26

29 Enables Systems to KNOW Why IMPORTANT? Enables Systems to UNDERSTAND 27

30 Enables Systems to Enables Systems to KNOW Why IMPORTANT? Enables Systems to UNDERSTAND ACT 28

31 Enables Systems to Enables Systems to KNOW Why IMPORTANT? Seem to Enables Systems to UNDERSTAND Seem to ACT 29

32 context

33 PEOPLE context PLACES THINGS

34 PEOPLE PEOPLE Interact with THINGS in PLACES PLACES THINGS

35 PEOPLE PLACES Enable PEOPLE to do THINGS PLACES THINGS

36 Mobile Phones are a Special Class of THINGS

37 Mobile Phones are a Special Class of THINGS They are a THING

38 Mobile Phones are a Special Class of THINGS They are a THING They represent a PERSON

39 Mobile Phones are a Special Class of THINGS They are a THING They represent a PERSON They are a PLACE

40 Mobile Context-based Services

41 Primary Contexts

42 Primary Contexts Secondary Contexts

43 Primary Contexts Secondary Contexts SERVICES / APPLICATIONS

44 CURRENT 39

45 Personalization 40

46 Personalization 41

47 Personalization 41

48 ! CONTEXT = YOU* * Your Browsing history Your Search history Your Online Persona! Personalization 42

49 NOW 43

50 44

51 44

52 44

53 ! Physical & Semantic Sensors > Perpetual Search > Context Relevant Information 44

54 AGENT 45

55 46

56 46

57 ! CONTEXT = YOUR PHONE Activity* * Your Location Time of Day Your Calendar! 47

58 COVER 48

59 49

60 49

61 ! CONTEXT = YOUR PHONE Activity* * Time of Day Apps Used Your Calendar! 50

62 MOVES 51

63 52

64 52

65 ! Captures Data that can be used for creating CONTEXT Based Services! 53

66 FUTURE 54

67 My Take on a Possible FUTURE 55

68 My Take on a Possible FUTURE 56

69 USE CONTEXT TO: ENHANCE PERSONAL WELL-BEING 57

70 USE CONTEXT TO: ie ENHANCE PERSONAL WELL-BEING! Identify your mood, your health, your needs and help improve them 58

71 USE CONTEXT TO:!? ENHANCE PERSONAL WELL-BEING How do we Identify mood, health, needs? How do we help to improve them? 59

72 USE CONTEXT TO: ENHANCE SOCIAL RELATIONSHIPS 60

73 USE CONTEXT TO: Increasingly, we are ALONE TOGETHER* 61 *: Sherry Turkle, MIT

74 USE CONTEXT TO: ie ENHANCE SOCIAL RELATIONSHIPS!! Identify close friends and find! opportunities for physical meetings 62

75 USE CONTEXT TO:!?! ENHANCE SOCIAL RELATIONSHIPS How do we identify close friends? How do we find opportunities for physical meetings? How do we create the meetings?!! 63

76 USE CONTEXT TO: ENHANCE COMMUNITY WELL-BEING 64

77 USE CONTEXT TO: ie ENHANCE COMMUNITY WELL-BEING! Identify communal needs and help take care of them META-Context 65

78 USE CONTEXT TO:!?! ENHANCE COMMUNITY WELL-BEING How do we identify communal needs? Who decides? How do we help take care of them? 66

79 Conclusions 67

80 Context based Computing is not new Mobile technology puts processing power and sensors in our pockets Cloud Computing puts large scale processing into our products Today: experimentation with the first real mobile context based services Tomorrow: maturity leads to interacting with deeper and more meaningful contexts 68

81 ! It is more than figuring out how to sell more ads 69

82 ! It has the potential to improve the lives of individuals, groups and communities! 70

83 It looks like it will be very INTERESTING! 71

84 AAAA BBBB CCCC BON VOYAGE! 72

85 AAAA BBBB CCCC 73

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