THE. Student Workbook. 1st Edition. The Development Team at B.E. Publishing and Todd Toporski.

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3 THE RESTAURANT Student Workbook 1st Edition The Development Team at B.E. Publishing and Todd Toporski B.E. Publishing, Inc. All rights reserved.

4 THE RESTAURANT Student Workbook 1st Edition The Restaurant Entrepreneur Student Workbook ISBN: Copyright 2014 by B.E. Publishing All Rights Reserved. No part of this work covered by copyright hereon may be reproduced or used in any form or by any means including but not limited to graphic, electronic, or mechanical, including photocopying, recording, taping, Web distribution, or information storage and retrieval systems without the expressed written permission of the publisher. Author The Development Team at B.E. Publishing and Todd Toporski Lead Editor Kathleen Hicks Permissions To use materials from this text, please contact us: B.E. Publishing, Inc. P.O. Box 8558 Warwick, RI U.S.A. Tel: Fax: All references made to specific software applications and/or companies used within this book are registered trademarks of their respective companies. Printed in the U.S.A. Reviewers Diane Silvia Linda Viveiros Graphic Design Fernando Botelho Mark Drake PUBLISHED BY

5 Table of Contents Introduction...ii Spreadsheets...33 About The Restaurant Entrepreneur...ii Project 12: Employee Roster...34 The Story Behind This Simulation The Food Connection... iii Project 13: Music Playlist...36 Meet Amanda Sanchez, Your Restaurant Navigator... iii Project 14: Equipment Inventory...38 The Tools and Skills You ll Need... iv Project 15: Menu Planner...40 The Projects You ll Complete...v Project 16: Employee Timesheet Schedule...42 Working with Each Project... vi Project 17: Revenue Projection...44 Start-up... 1 Databases...49 Project 1: Instructor Memo...2 Project 18: Employee Database...50 Project 2: Restaurant Logo...6 Project 19: Business Networking Contacts...52 Word Processing... 9 Desktop Publishing...55 Project 3: Letterhead Project 20: Business Card...56 Project 4: Business Envelope Project 21: T-shirt...60 Project 5: Help Wanted Ad Project 22: Floor Plan...64 Project 6: Employee Memo Project 23: Mobile App...68 Project 7: Press Release...20 Project 24: Takeout Menu...72 Project 8: Social Media Marketing...24 Project 9: Promotional Flyer...26 Project 10: Radio Commercial Script...28 Presentations Project 25: Lobby Presentation Project 26: Employee Orientation Presentation Project 11: Block Style Business Letter...30 NT R THE TAURA ES i

6 Introduction About The Restaurant Entrepreneur Welcome to The Restaurant Entrepreneur Simulation The Restaurant Entrepreneur is an integrated Entrepreneurship, Marketing, and Computer Applications simulation designed to let you, the student, be the owner of your own restaurant. As you embark on this entrepreneurial journey, this simulation will give you an in-depth, real-world view of what it is like to use your creativity, business, and computer skills to run your own restaurant. Using Microsoft Office (or equivalent applications), you will assemble and create all of the documents that a real restaurant would need to open its doors. From writing a radio commercial script, to designing a mobile app, you will experience life as a business owner. Who Should Use This Book? The Restaurant Entrepreneur is designed for middle and high school level students who are enrolled in a computer applications course that includes one or more of the Microsoft Office (or equivalent) software applications in its curriculum. This simulation is designed to allow you to use and apply your computer applications knowledge and skills in an integrated, creative, hands-on format. Your Role as the Restaurant Entrepreneur As you assume the role of a restaurant entrepreneur, your tasks will be challenging, yet rewarding. Your job will be to create a restaurant that will be successful in the highly competitive food industry. You will use computer applications to create a series of documents that will give your restaurant a professional image to potential customers. By completing the projects in this simulation, you will fine-tune your office, creativity, and design skills, and you will learn what it is like to promote a real product your own restaurant. ii

7 The Story Behind This Simulation The Food Connection Introduction One of the challenges most business owners face is obtaining the capital (or money) to start-up their businesses. In this simulation, however, the start-up capital has already been taken care of for you. Here is the scenario you will assume happened: The Food Connection is a privately owned television network that airs daily shows. The Food Connection s mission is to televise a variety of food and cooking themed shows that will appeal to food lovers of all ages. As part of its new marketing campaign, The Food Connection ran a national contest to promote and attract young entrepreneurs. The campaign included a nationwide Start Your Own Restaurant contest. To enter the contest, The Food Connection required contestants to be enrolled in middle school or high school. Contestants were required to pitch a new restaurant idea that included a creative name, a description of their restaurant, and the name of the restaurant signature dish. Knowing that the top ten finalists would receive the start-up financing to open a new restaurant, you decided to submit your proposal. Out of the thousands of entries received, The Food Connection selected your restaurant as one of the finalists. Meet Amanda Sanchez, Your Restaurant Navigator Throughout this simulation, you will be guided by Amanda Sanchez, an 11th grade student from El Paso, Texas. Amanda is enrolled in a wide variety of courses at her high school, and she is actively involved in several clubs and organizations. During her sophomore year, Amanda enrolled in two courses culinary arts and entrepreneurship that sparked a passion in her to someday own and operate her own restaurant. However, long before Amanda entered high school, she was inspired by her grandmother, Maria (known to her as Nana Maria ). Amanda s grandmother was always in the kitchen, or outside on the grill, cooking up some type of barbeque cuisine. Nana Maria, who was famous for adding fiery spices to her dishes, would always squeeze Amanda s cheeks and say, This is some wicked kickn stuff, as she proudly served her a dish of barbeque chicken, ribs, or whatever the main dish was that day. While watching The Food Connection one day, Amanda learned about the Start Your Own Restaurant contest. She decided to enter the contest in honor of Nana Maria and call her Texas-style BBQ restaurant Wicked Kickn BBQ. Amanda was selected as one of the finalists in the contest. Her restaurant dreams were going to come true even earlier than she had planned. Just like you, Amanda Sanchez had become an overnight restaurant entrepreneur. NOTE: As you travel through the projects in this simulation, you will be guided by Amanda as she creates her own new restaurant. Following each project, you will see a page titled In the Kitchen with Amanda Sanchez. These pages will help you see how Amanda s restaurant story unfolds. They also contain samples of the documents that Amanda created. You should use Amanda s samples as a guide to help you develop and create your own. THE RESTAURANT iii

8 Introduction The Tools and Skills You ll Need Materials Required to Complete This Simulation To complete the individual projects in this simulation, you will need the following: The Restaurant Entrepreneur Student Workbook Microsoft Word, Microsoft Excel, Microsoft Access, Microsoft PowerPoint, and Microsoft Publisher (or equivalent software applications) The Restaurant Entrepreneur Project Planning Forms, copied from The Restaurant Entrepreneur Instructor Resource CD Note: The Restaurant Entrepreneur Instructor Resource CD must be installed on your computer prior to beginning this simulation. This CD includes a series of printable planning forms that will assist you in planning and organizing each project in this simulation. Prerequisite Skills This simulation is designed to be used as a reinforcement supplement for Microsoft Office-based courses. In order to complete this simulation, students should have a basic working knowledge of the following (or equivalent software applications): Microsoft Word Microsoft Excel Microsoft Publisher Microsoft PowerPoint Microsoft Access Drawing or illustration software Note: The projects in this simulation are designed to be completed using any version of the software listed above. For that reason, project instructions have been generalized and do not provide step-bystep instructions for completing any one particular version of the software listed above. The Skills You Will Be Using In This Simulation The following is a list of the major skills you will be drawing on throughout this simulation: Establishing a real-world restaurant identity and image Using Microsoft Office (or equivalent software) to complete a comprehensive real-world business simulation Using creativity and design skills to produce professional business documents Applying technical writing skills in developing business documents Using planning and decision-making skills Applying accounting skills to develop projected revenue and inventory spreadsheets Using presentation software to create marketing presentations iv

9 The Projects You ll Complete Project # Start-up Project Title Approx. Completion Time (in hours) 1 Instructor Memo 1 2 Restaurant Logo 1-2 Word Processing 3 Letterhead.5 4 Business Envelope.5 5 Help Wanted Ad 1 6 Employee Memo 1 7 Press Release 1 8 Social Media Marketing 1 Table of Projects and Approximate Completion Times The individual projects and the approximate time it will take to complete each one are listed in the table. Completing all of the projects in The Restaurant Entrepreneur simulation will take approximately hours. However, completion times will vary based on the student s skill level. It is recommended that you use the table as a guide as you plan your classroom work schedule accordingly. Your teacher may instruct you to complete all or only a portion of this simulation. Completion times will vary based on skill level and the total number of projects you are required to complete. Introduction 9 Promotional Flyer 1 10 Radio Commercial Script Block Style Business Letter 1 Spreadsheets 12 Employee Roster Music Playlist Equipment Inventory Menu Planner 2 16 Employee Timesheet Schedule 1 17 Revenue Projection Databases 18 Employee Database Business Networking Contacts Desktop Publishing 20 Business Card 1 21 T-shirt 1 22 Floor Plan 1 23 Mobile App Takeout Menu 2 Presentations 25 Lobby Presentation 1 26 Employee Orientation Presentation 1 THE RESTAURANT Total Approximate Completion Time: hrs. v

10 Introduction Working with Each Project Understanding the Format of This Book Projects in this simulation have been organized into an easy-to-read, self-guided format. This book is divided into six sections, each containing a set of individual projects for each of the Microsoft Office (or equivalent) applications. A brief explanation of the individual sections that make up each project in this simulation is illustrated below. It is recommended that you read this section to become familiar with the format of this book. Amanda is excited about getting her restaurant opened. In the next few weeks, she will need to communicate with a variety of people, and it is important to project a professional image by using her new letterhead. Communicating a Professional Image with Style Overview: Provides a description of the type of document being produced and how it will be used in this simulation Overview A business letterhead, with its logo and contact information, makes an important first impression. When opening a new restaurant, you will be communicating with many people. You will be writing to the media, vendors, customers, and future employees, to name just a few. A letterhead is not just a form of correspondence, it can be a method of branding or identifying your restaurant. In this project, you will design the letterhead for your restaurant. Be sure it projects a professional image and works well with the look and style of your restaurant logo. The letterhead that Amanda created for Wicked Kickn BBQ is shown below. Instructions 1. Open and print the Project 3 Planning Form file. Follow the instructions and complete the form. Refer to Amanda s sample for guidance. Do not copy the content or design of this sample. Project 3 In the Kitchen with Amanda Sanchez Letterhead 3 Letterhead Project Title: The title of each project Wicked Kickn BBQ 1556 HWY 20 El Paso, TX P (915) F (915) Create a new word processing document and save it as Project Set the top margin to 2.5 inches and the left, right, and bottom margins to 1 inch. 4. In the document footer, key your name and the project number and title. 5. Using your completed Project 3 Planning Form, in the document header, create the letterhead for your restaurant from one of your sketches. Note: Most letterhead designs are within the top 2.5 inches of the document. Do not let your design fall below this area. Strategies Strategies: Provides suggestions to consider when working with the different projects Create your letterhead design within the top 2.5 inches of the document. The most important piece of information should be the largest in this case, the restaurant logo. Use fonts and colors that complement your restaurant logo. Keep the design professional, clean, and simple. 6. Arrange your restaurant logo and text to fit your letterhead design. 7. Format the text using the font, colors, size, and style that best match the design of your restaurant logo. Optional: Add additional graphic elements to enhance the design of your letterhead. 8. Carefully proofread your work for accuracy, format, spelling, and grammar, then resave. 9. Print a copy of your document if required by your instructor. Look at What Amanda s Cooked Up Use Amanda s letterhead as a guide for creating your own. Do not duplicate Amanda s work. NT R THE TAURA ES Block Style Business Letter Connecting With Other Business Leaders Instructions A block style letter is a common format used in writing business letters. 1. Open and print the Project 11 Planning Form file. Follow the instructions and complete the form. When starting any new business venture, it is important to stay in touch with current issues and trends within your community and local marketplace. To do so, you have decided to join the Chamber of Commerce. The Chamber is an organization of local business owners who share contacts and expertise. To get the ball rolling and apply for a membership, you will have to write a professional business letter introducing yourself to the membership board. In this project,, you will write a block style letter requesting membership in your local Chamber of Commerce. Refer to Amanda s sample for guidance. Do not copy the content or design of this sample. 2. Open the Project 3 file and save it as Project 11. [Insert current date] 3. In the document footer, change the project number and title. QS (4 RETURNS) 4. Using your completed Project 11 Planning Form, create a block style business letter. Note: Format your block style business letter according to the template provided in Figure Carefully proofread your work for accuracy, format, spelling, and grammar, then resave. 6. Print a copy of your document if required by your instructor. Strategies Visit your local Chamber of Commerce website to familiarize yourself with the organization and how it might help you build your business in the community. Outline a set of business goals for your restaurant so that you can communicate them clearly to Chamber of Commerce members. Convey a message of being a serious business owner who plans to be a successful member of the local business community. Block Style Business Letter Figure 11 Overview In the Kitchen With Amanda Sanchez: Provides a sample document for each project created by Amanda Sanchez, The Restaurant Entrepreneur student Project 11 Instructions: Provides step-by-step instructions to follow for completing each project [Insert the name of your restaurant s city] Chamber of Commerce Attn: [Insert instructor s name], President [Insert your school s street address] [Insert the City, State, and Zip Code of your restaurant] DS Dear [Insert name]: DS [The first paragraph of your letter should be a brief introduction of yourself and your restaurant. Inquire about membership to the Chamber of Commerce in your restaurant s city.] DS [The second paragraph should include a bulleted list of four business goals and how you think the Chamber of Commerce can help you achieve those goals. One of your goals must be community based, such as assisting a local charity.] DS [The third paragraph should conclude by saying how you look forward to becoming an active member in the Chamber of Commerce.] DS Sincerely, QS [Insert your name] Owner vi TAURA ES NT R THE Figure: Displays examples of text and/or instructions for entering text and data into a project document

11 Using the Project Planning Forms Project Planning Forms are included on The Restaurant Entrepreneur Instructor Resource CD. These planning forms give you a framework in which to begin mapping out a project s content, design, and layout on paper first. It is recommended that you complete the planning forms prior to beginning each project. Introduction NAME DATE Project 5 Planning Form Help Wanted Ad Letting the World Know You re Hiring Instructions Complete this form to help you organize and arrange the information that you will include in your help wanted ad for your restaurant. 1. Write a short, catchy headline that will grab the reader s attention. For example, New Restaurant Needs Help in the Kitchen! Project Title: The title corresponding to the particular project in the student workbook Instructions: Provides guidance on how to best utilize the project planning form 2. Write a brief description that clearly defines the type of employees you want to hire. Begin with your restaurant name and include why you are hiring. 3. List at least six job positions that you are looking to fill. 4. Explain how applicants can apply for the job. Data Recording: Tables corresponding to the data needed for completing a project 5. Provide the days and time an applicant can apply. 6. Provide your restaurant contact information; for example, Contact Name, Phone Number, Website Address, etc. Page 1 of B.E. PUBLISHING, INC. ALL RIGHTS RESERVED. FREE TO REPRODUCE. NAME DATE Project 8 Planning Form Social Media Marketing Using Social Media to Boost Business Instructions Complete this form to organize the information for the social media posts about your restaurant. In the space provided, list ten possible post ideas as follows: 1) list the social media platform 2) write the post ideas for each platform 3) note any action needed for the posts such as pictures, video, links, etc. Question and Answer: Questions that capture the information needed to complete a project Examples Social Media Platform Post Ideas Action/Information Needed Twitter Tweet the Daily Specials Create weekly list Facebook Post El Paso 5K sponsorship photos Upload photos Required Information: Provides the important information to incorporate into a project 2014 B.E. PUBLISHING, INC. ALL RIGHTS RESERVED. FREE TO REPRODUCE. NAME DATE Project 22 Planning Form Floor Plan Planning the Layout of Your Restaurant Instructions Use this form to sketch a floor plan design for your restaurant. The design should include the following types of information: A kitchen/food preparation area Floor Plan Design A dining area A waiting area A cashier station Restrooms Entrance(s) and exit(s) Storage area A legend to explain the floor plan Restaurant logo (optional) NOTE: The Project Planning Forms on The Restaurant Entrepreneur Instructor Resource CD must be installed on your computer prior to beginning this simulation. Floor Plan Design Legend 2014 B.E. PUBLISHING, INC. ALL RIGHTS RESERVED. FREE TO REPRODUCE. Design Areas: Provides space to sketch out or plan project designs THE RESTAURANT vii

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13 Start-up Projects Instructor Memo 2 2 Restaurant Logo 6 THE TAURA ES NT R 1 1

14 1 Instructor Memo Getting Approval to Open Your New Restaurant Overview In the real world of business, a restaurant must get the necessary permits before opening its doors. Before you can begin to establish your dream restaurant, the name and theme of your restaurant must be approved by your instructor. To begin the process, you will complete a planning form to help organize your ideas. Once you have made some decisions about your new restaurant, you will create a memo to inform your instructor on what you have decided and why. Only after receiving approval from your instructor, can you continue in this simulation. In this project, you will write a memo to your instructor seeking approval of your new restaurant. Instructions 1. Open and print the Project 1 Planning Form file. Follow the instructions and complete the form. Refer to Amanda s sample for guidance. Do not copy the content or design of this sample. 2. Create a new word processing document and save it as Project In the document footer, key your name and the project number and title. 4. Using your completed Project 1 Planning Form, create your instructor memo. Note: Format your memo according to the template provided in Figure Carefully proofread your work for accuracy, format, spelling, and grammar, then resave. 6. Print a copy of your document if required by your instructor. Strategies Since most of what you do in this simulation is based on the decisions you make right now, make your decisions carefully. Your memo should be well thought out, organized, and professional. Keep your memo concise and to the point. 2

15 Figure 1 TOP MARGIN AT 2 MEMO TO: TAB [Insert your instructor s name] DS (2 RETURNS) FROM: [Insert your name] DS DATE: [Insert current date] DS SUBJECT: [Restaurant Proposal] DS As you are aware, I am in the process of completing The Restaurant Entrepreneur simulation. In order to continue with this simulation, I am required to first establish the name and location of my restaurant. Please review the proposed restaurant provided below and indicate if I have your approval to use the proposed idea by completing the bottom portion of this memo and returning it to me. DS Proposed Restaurant: The second paragraph of your memo should include the name of your restaurant as well as its theme and color scheme. The location (include City and State) of the restaurant and a description of the signature dish should also be included in this paragraph. DS Restaurant Reasoning: The third paragraph of your memo should include a brief explanation of the reasons why you chose to open this type of restaurant. TS (3 RETURNS) I approve this restaurant proposal for use in The Restaurant Entrepreneur simulation. Instructor Memo Project 1 I do not approve this restaurant proposal for use in The Restaurant Entrepreneur simulation. THE RESTAURANT 3

16 Project 1 In the Kitchen with Amanda Sanchez Amanda s choice of restaurant that she wanted to open was easy. In honor of her grandmother s passion for fiery spices and barbeque cuisine, a BBQ restaurant was an obvious choice. The memo that Amanda created for her instructor is shown below. Instructor Memo TO: FROM: DATE: Mr. Matt Spencer Amanda Sanchez May 8, 20 MEMO SUBJECT: Restaurant Proposal As you are aware, I am in the process of completing The Restaurant Entrepreneur simulation. In order to continue with this simulation, I am required to first establish the name and location of my restaurant. Please review the proposed restaurant provided below and indicate if I have your approval to use the proposed idea by completing the bottom portion of this memo and returning it to me. Proposed Restaurant: The name of my restaurant is Wicked Kickn BBQ. The theme for my restaurant is to give my customers the feeling of being at a summer barbeque in the heart of Texas with a spicy sauce and all the fixin's. The color scheme that I have decided to use is a combination of red, yellow, orange, and white. The signature dish at my restaurant is Wicked Kickn Chicken. The restaurant will be located in El Paso, TX. Restaurant Reasoning: My grandmother was always either in the kitchen or outside cooking up some type of barbeque cuisine on the grill. Nana Maria, who was famous for adding fiery spices to her dishes, would always squeeze my cheeks and say, This is some wicked kickn stuff, as she proudly served me a dish of barbeque chicken, ribs, wings, or whatever the main dish was that day. I approve this restaurant proposal for use in The Restaurant Entrepreneur simulation. I do not approve this restaurant proposal for use in The Restaurant Entrepreneur simulation. Look at What Amanda s Cooked Up Use Amanda s memo as a guide for creating your own. Do not duplicate Amanda s work. 4

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18 2 Restaurant Logo Designing Your Restaurant s Identity Overview A logo is often the first thing potential customers notice about your business. A logo is a name, symbol, or trademark designed for easy recognition; for instance, the swish logo checkmark used by Nike or the white bitten apple seen on Apple products. Many companies will spend a lot of time and money to create the logo that they feel represents their organization to the public. Restaurants are no different. Having a recognizable logo that customers can identify with is essential in a market crowded with restaurant choices. It helps people become connected to your restaurant. In this project, you will design a logo for your restaurant to get your customers mouths watering before they even see the menu. The logo you develop will be used with different documents throughout this simulation. Strategies Use the Internet to research different restaurant logos. Analyze logos that appeal to you and incorporate similar characteristics into your logo designs. Creating a logo with too many graphics or too much text makes it difficult to read and remember. Therefore, your logo should be simple, unique, and easily recognizable. Many logos feature shapes or lines to make them more recognizable. Identify one or two fonts to use in your design and be sure to incorporate the colors you decided on for your restaurant. Instructions 1. Open and print the Project 2 Planning Form file. Follow the instructions and complete the form. Refer to Amanda s sample for guidance. Do not copy the content or design of this sample. 2. Using an illustration or drawing software program such as Adobe Illustrator, Adobe Photoshop, Microsoft Paint, or any graphics software, create a new document. Using your sketches on the Project 2 Planning Form, create each logo as a separate file. Note: Be sure to design your logos large enough in size so that they can be resized and scaled without losing quality and resolution. 3. Save the first version of the logo as Version 1 Logo, the second version as Version 2 Logo, and the third version as Version 3 Logo. Note: Be sure to save each logo in a format that will allow it to be placed as an image in other software applications; for example, JPEG, TIFF, or WMF. 4. Create a new word processing document and save it as Project In the document footer, key your name and the project number and title. 6. Insert all three logos in proportion on the page. This will allow you to review all three versions of the logos at one time. 7. Carefully proofread your work for accuracy, format, spelling, and grammar, then resave. 8. Print the document and survey your classmates and instructor, asking them to select their favorite logo. 9. Upon your instructor s approval, retrieve the approved version of the logo file and save it as Project 2 Final Logo. 10. Print a copy of your document if required by your instructor. 6

19 Creating a logo for a restaurant is extremely important. To ensure an appropriate choice of logo, Amanda created three designs and then surveyed her classmates and instructor before deciding on her final logo design. Restaurant Logo The logos that Amanda created for Wicked Kickn BBQ are shown below. Project 2 In the Kitchen with Amanda Sanchez Version 1 Logo: Version 2 Logo: Version 3 Logo: Look at What Amanda s Cooked Up Use Amanda s logos as a guide for creating your own. Do not duplicate Amanda s work. NT R THE TAURA ES 7

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21 Word Processing Projects Letterhead 10 4 Business Envelope 12 5 Help Wanted Ad 14 6 Employee Memo 16 7 Press Release 20 8 Social Media Marketing 24 9 Promotional Flyer Radio Commercial Script Block Style Business Letter 30 THE TAURA ES NT R 3 9

22 3 Letterhead Communicating a Professional Image with Style Overview A business letterhead, with its logo and contact information, makes an important first impression. When opening a new restaurant, you will be communicating with many people. You will be writing to the media, vendors, customers, and future employees, to name just a few. A letterhead is not just a form of correspondence, it can be a method of branding or identifying your restaurant. In this project, you will design the letterhead for your restaurant. Be sure it projects a professional image and works well with the look and style of your restaurant logo. Strategies Create your letterhead design within the top 2.5 inches of the document. The most important piece of information should be the largest in this case, the restaurant logo. Use fonts and colors that complement your restaurant logo. Keep the design professional, clean, and simple. Instructions 1. Open and print the Project 3 Planning Form file. Follow the instructions and complete the form. Refer to Amanda s sample for guidance. Do not copy the content or design of this sample. 2. Create a new word processing document and save it as Project Set the top margin to 2.5 inches and the left, right, and bottom margins to 1 inch. 4. In the document footer, key your name and the project number and title. 5. Using your completed Project 3 Planning Form, in the document header, create the letterhead for your restaurant from one of your sketches. Note: Most letterhead designs are within the top 2.5 inches of the document. Do not let your design fall below this area. 6. Arrange your restaurant logo and text to fit your letterhead design. 7. Format the text using the font, colors, size, and style that best match the design of your restaurant logo. Optional: Add additional graphic elements to enhance the design of your letterhead. 8. Carefully proofread your work for accuracy, format, spelling, and grammar, then resave. 9. Print a copy of your document if required by your instructor. 10

23 In the Kitchen with Amanda Sanchez Amanda is excited about getting her restaurant opened. In the next few weeks, she will need to communicate with a variety of people, and it is important to project a professional image by using her new letterhead. The letterhead that Amanda created for Wicked Kickn BBQ is shown below. Wicked Kickn BBQ 1556 HWY 20 El Paso, TX P (915) F (915) Letterhead Project 3 Look at What Amanda s Cooked Up Use Amanda s letterhead as a guide for creating your own. Do not duplicate Amanda s work. THE RESTAURANT 11

24 4 Business Envelope Creating Consistent and Professional Stationery Overview In order to communicate a consistent, professional image, the business envelope for your restaurant needs to match your letterhead. Envelopes come in many shapes and sizes, but they all need to display the sender s and recipient s addresses. The standard size of a business envelope (No. 10 envelope) is 9.5 inches wide by inches tall. Your restaurant s name and address (with or without a logo) goes in the top left-hand corner, with the recipient s address placed in the center. In this project, you will design the business envelope for your restaurant. Strategies Coordinate the envelope design with the letterhead for your restaurant. Make sure the restaurant address is readable. Size your restaurant logo so that it is in proportion to the restaurant address. Be consistent with fonts and colors. Keep the design professional, clean, and simple. Instructions 1. Open and print the Project 4 Planning Form file. Follow the instructions and complete the form. Refer to Amanda s sample for guidance. Do not copy the content or design of this sample. 2. Create a new word processing document and save it as Project In the document footer, key your name and the project number and title. 4. Set the page orientation to landscape. 5. Set the page size to 9.5 inches wide by inches tall with.25 inches for the top, bottom, and left margins, and 1 inch for the right margin. Note: This is the size of a standard No. 10 business envelope. 6. Using your completed Project 4 Planning Form, in the top left-hand corner of your document, create the return address for your restaurant from one of your sketches. 7. Arrange your restaurant logo and text to fit your business envelope design. 8. Format the text using the font, colors, size, and style that best match the design of your restaurant logo. Optional: Add additional graphic elements to enhance the design of your business envelope. 9. Carefully proofread your work for accuracy, format, spelling, and grammar, then resave. 10. Print a copy of your document if required by your instructor. 12

25 Wicked Kickn BBQ 1556 HWY 20 El Paso, TX In the Kitchen with Amanda Sanchez Amanda has designed a business envelope to accompany her restaurant letterhead. She knows that using consistent looking stationery will project the professionalism her restaurant deserves. The business envelope that Amanda created for Wicked Kickn BBQ is shown below. PLACE STAMP HERE Business Envelope Project 4 Look at What Amanda s Cooked Up Use Amanda s business envelope as a guide for creating your own. Do not duplicate Amanda s work. Note: Envelope window and stamp placeholder are shown for reference only. THE RESTAURANT 13

26 5 Help Wanted Ad Letting the World Know You re Hiring Overview Your restaurant is set to open in a few months, so it is time to begin to interview potential new hires. People seeking employment often look at the classified advertisements in a newspaper or job search websites. Placing a help wanted ad in a community newspaper is a great way to find local help. A well-written ad should always include the job title and description, company name, contact phone number and address as well as when and how people should apply. In this project, you will create a help wanted ad that clearly defines the type of employees you want to hire. Strategies Review samples of help wanted ads from a newspaper or employment websites, and analyze them to help prepare your own. Be specific and concise in stating the positions that you are looking to hire. Include the company name, the necessary contact information, and instructions on applying. Instructions 1. Open and print the Project 5 Planning Form file. Follow the instructions and complete the form. Refer to Amanda s sample for guidance. Do not copy the content or design of this sample. 2. Create a new word processing document and save it as Project In the document footer, key your name and the project number and title. 4. Insert a rectangle that measures 4 inches wide by 5 inches high, and position it in the center of the page. 5. Format the border of the rectangle with a 2 point outline. 6. Using your completed Project 5 Planning Form, create your help wanted ad from your sketch. Optional: Add additional graphic elements to enhance the design of your help wanted ad. 7. Carefully proofread your work for accuracy, format, spelling, and grammar, then resave. 8. Print a copy of your document if required by your instructor. 14

27 Project 5 In the Kitchen with Amanda Sanchez Amanda is eager to hire her staff. With the grand opening only a few months away, there is a lot to be done. Placing this help wanted ad in the local paper will help speed up the hiring process. Help Wanted Ad The help wanted ad that Amanda created for Wicked Kickn BBQ is shown below. New Restaurant Needs Help in the Kitchen! Wicked Kickn BBQ is hiring motivated, experienced, and fun loving people to fill several positions before its Grand Opening in June. Available Positions: Assistant Manager Hostess Wait Staff Bus Person Cooks Maintenance To Apply: Visit us at 1556 HWY 20, weekdays, to fill out an application [between 10 a.m. and 3 p.m.] or submit one online at Call Amanda Sanchez at (915) for more info! Look at What Amanda s Cooked Up Use Amanda s help wanted ad as a guide for creating your own. Do not duplicate Amanda s work. NT R THE TAURA ES 15

28 6 Employee Memo Communicating with Your Staff Effectively Overview Usually brief and to the point, memos are a common form of interoffice business communication. Now that interviews have been completed and positions have been filled, it is important to consistently communicate with your new staff. A concise memo is an effective way to communicate with your new staff. Memos have a specific format that includes the date, the subject being discussed, the author, and the recipient(s). Unlike business letters, memos do not need a salutation or complimentary closing. In this project, you will write a memo to all new employees to inform them about the mandatory upcoming training session and the required Employee Personnel Form that must be on file. Strategies Instructions 1. Open and print the Project 6 Planning Form file. Follow the instructions and complete the form. Refer to Amanda s sample for guidance. Do not copy the content or design of this sample. 2. Create a new word processing document and save it as Project In the document footer, key your name and the project number and title. 4. Using your completed Project 6 Planning Form, create your employee memo. Note: Format your memo according to the template provided in Figure Carefully proofread your work for accuracy, format, spelling, and grammar, then resave. 6. Print a copy of your document if required by your instructor. Choose an easy-to-read font with a maximum point size of points. Communication with your employees should be brief and the intended message should be clearly stated. Use proper memo format. 16

29 Figure 6 Project 6 TO: FROM: DATE: MEMO [Name of Your Restaurant] Staff [Insert your name] [Insert the current date] Employee Memo SUBJECT: New Employee Meeting [The first paragraph of your memo should be a brief statement to welcome all of the new employees to your restaurant.] [The second paragraph should inform employees of their new staff training sessions to be held next Tuesday, Wednesday, and Thursday from 10:30 a.m. until 3:15 p.m. Lunch will be provided.] [The third paragraph should explain that there is an Employee Personnel Form enclosed with the memo. Employees should complete the form and return it by Friday.] Enclosure THE RESTAURANT 17

30 Employee Memo Project 6 TO: FROM: DATE: Wicked Kickn BBQ Staff Amanda Sanchez May 8, 20 In the Kitchen with Amanda Sanchez Amanda is thrilled with the employees she was able to hire. She needs to send out a brief memo to talk about training times and verify employee information. The employee memo that Amanda created for Wicked Kickn BBQ is shown below. MEMO SUBJECT: New Employee Meeting Welcome to Wicked Kickn BBQ! As we gear up for next month s Grand Opening, I wanted to personally let you know that I m very excited to have you on our team. Let s get cooking! New employee training sessions will begin next week on Tuesday, Wednesday, and Thursday from 10:30 a.m. until 3:15 p.m. Lunch, of course, will be provided. Please complete the enclosed Employee Personnel Form. All completed forms should be placed in my mailbox by the end of day on Friday. I will then update your file and send you a revised copy for your records. Thank you. Enclosure Look at What Amanda s Cooked Up Use Amanda s employee memo as a guide for creating your own. Do not duplicate Amanda s work. 18

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32 7 Press Release Announcing the Grand Opening Overview A press release provides the media with information that their audience will find interesting and useful. Since your restaurant is just getting started, you should use the power of the media to get some free advertising. Ever since you won The Food Connection s Start Your Own Restaurant contest, the local media has made you somewhat of a celebrity. You can take advantage of that recognition by preparing a press release to announce the grand opening of your restaurant. In this project, you will write a press release to send to local newspapers, radio, and TV stations. The more interesting your message, the better your chances are of having your event covered. Instructions 1. Open and print the Project 7 Planning Form file. Follow the instructions and complete the form. Refer to Amanda s sample for guidance. Do not copy the content or design of this sample. 2. Open the Project 3 file and save it as Project In the document footer, change the project number and title. 4. Using your completed Project 7 Planning Form, create your press release Note: Format your press release according to the template provided in Figure Carefully proofread your work for accuracy, format, spelling, and grammar, then resave. 6. Print a copy of your document if required by your instructor. Strategies Keep the format clean and readable. Grab your audience s attention with a compelling headline. Write a message that is informative and interesting. Make sure the information is accurate and well written. GRAND OPENING! 20

33 Figure 7 DS DS TS [Key the text FOR IMMEDIATE RELEASE left aligned, all caps, and in bold.] DS [Key the Headline from the Project 7 Planning Form announcing the grand opening of your restaurant, left aligned, all caps, and bold.] DS [Key the text for the first paragraph of your press release from the Project 7 Planning Form.] DS [Key the text for the second paragraph of your press release from the Project 7 Planning Form.] DS [Key the text for the third paragraph of your press release from the Project 7 Planning Form.] DS [Insert ### center aligned.] Press Release Project 7 THE RESTAURANT 21

34 Project 7 In the Kitchen with Amanda Sanchez Members of the media have been interested in Amanda s story ever since she won The Food Connection s Start Your Own Restaurant contest. Amanda knows the importance of good publicity. Preparing a press release will get the grand opening of her restaurant noticed by the public. The press release that Amanda created for the grand opening of Wicked Kickn BBQ is shown below. Press Release Wicked Kickn BBQ 1556 HWY 20 El Paso, TX P (915) F (915) FOR IMMEDIATE RELEASE EL PASO IS SET TO GET SOME WICKED KICKN BBQ El Paso, TX May 8, 20, Ever since Amanda Sanchez won The Food Connection s Start Your Own Restaurant contest, her dream of opening her own restaurant has been a top priority. That dream has finally become reality. The young restaurant entrepreneur is proud to announce the grand opening of her new restaurant, Wicked Kickn BBQ. The BBQ style restaurant, located at 1556 HWY 20 on the southeast side of El Paso, will officially open on June 5th with a Grand Opening Extravaganza from 11:00 a.m. until 11:30 p.m. Festivities will include a free drink with every meal purchased, half price desserts, free T shirts to the first 100 customers, and a BBQ rib eating contest. Sanchez was the winner of The Food Connection s Start Your Own Restaurant contest earlier this year. Her restaurant proposal for Wicked Kickn BBQ, along with its signature dish, Wicked Kickn Chicken, won first prize and start up money for her restaurant. For more information, visit Even better, come on out to the grand opening of Wicked Kickn BBQ for some great BBQ and remember, come hungry! ### Look at What Amanda s Cooked Up Use Amanda s press release as a guide for creating your own. Do not duplicate Amanda s work. 22

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36 8 Social Media Marketing Using Social Media to Boost Business Overview Social media can be a powerful tool to get your restaurant liked by a wider community. Many businesses use social media to post timely messages that customers find beneficial and want to share with friends. Your customers are connected to many other people who are potential customers. To get online traffic in the door of your restaurant, you will need to continually post new and interesting information. In this project, you will create a table listing ideas for social media messages. They can include text, photos, video, hyperlinks, or other information that might interest your customers. Instructions 1. Open and print the Project 8 Planning Form file. Follow the instructions and complete the form. Refer to Amanda s sample for guidance. Do not copy the content or design of this sample. 2. Create a new word processing document and save it as Project In the document footer, key your name and the project number and title. 4. Insert and center align your restaurant logo at the top of the page. 5. Below your logo, key and center align the text Social Media Posts in 24 point. 6. On the next line, insert a 3 column by 11 row table. 7. Using your completed Project 8 Planning Form, key the headings and information for at least ten social media posts promoting your restaurant into each column in the table. Strategies Research restaurant social media sites (with instructor approval) and see what types of information they share with customers. Think about what types of information your restaurant s target audience might like to see on Facebook or Twitter. 24 Incorporate in your posts what studies have shown people like to see most: pictures, status updates, and links. 8. Format the table with the colors of your restaurant logo. Resize the table (if necessary) so that it fits on one page. 9. Sort the table by social media platform. 10. Carefully proofread your work for accuracy, format, spelling, and grammar, then resave. 11. Print a copy of your document if required by your instructor.

37 With millions of people using social media every day, Amanda wants to make sure that Wicked Kickn BBQ connects with as many of them as possible. Having a social media plan with ideas ready to post will help her do just that. Social Media Marketing The social media marketing that Amanda created for Wicked Kickn BBQ is shown below. Social Media Posts Social Media Platform Post Ideas Action/Information Needed Facebook Send out a thank you to those who attended the grand opening. What did you like best about it? Post grand opening photos. Contact list Facebook Like us and get entered into a drawing for a free lunch. $10 Gift card Facebook Vote on your favorite BBQ sauce. Kickn Sauce or Wicked Sauce? Create a poll Facebook Comment on this new menu item and get entered into a drawing for a dinner for two. $20 Gift card Facebook Mention this Facebook post and get a discount. Specific discount Instagram Post BBQ eating contest photos. Upload photos Linkedin Spotlight Amanda Sanchez. Photo and profile Pinterest Share a dessert recipe. Text and picture Snap Chat Post video from the Big Texas concert from the grand opening. Commentary: Were You There? Tweet the daily special. Upload video Facebook Twitter Project 8 In the Kitchen with Amanda Sanchez Upload photos Create a list of daily specials Twitter Announce the start of BBQ Happy Hour every day from 2 4 p.m. Assign to staff Twitter Download our new mobile phone app! Upload link Look at What Amanda s Cooked Up Use Amanda s social media marketing as a guide for creating your own. Do not duplicate Amanda s work. NT R THE TAURA ES 25

38 9 Promotional Flyer Announcing the Grand Opening Overview A promotional flyer is a relatively inexpensive way to announce an upcoming event. Hosting a grand opening will help get people in the door of your new restaurant. This event will generate publicity for your restaurant, showcase your menu items, and begin building a customer base. Offering enticing menu specials and free tastings are ways to motivate customers to visit your restaurant. In this project, you will create a promotional flyer announcing the grand opening of your restaurant. Your flyer should clearly communicate information about the where and when of the grand opening with bold headlines and vivid images. Strategies Instructions 1. Open and print the Project 9 Planning Form file. Follow the instructions and complete the form. Refer to Amanda s sample for guidance. Do not copy the content or design of this sample. 2. Create a new word processing document and save it as Project In the document footer, key your name and the project number and title. 4. Using your completed Project 9 Planning Form, key and format the contents of your promotional flyer. 5. Add a page border around the entire document to enhance the appearance of your flyer. Optional: Add additional graphic elements to enhance the design of your promotional flyer. 6. Carefully proofread your work for accuracy, format, spelling, and grammar, then resave. 7. Print a copy of your document if required by your instructor. Use bold fonts that can be clearly seen. Be careful not to use fonts that are too fancy or script-like. They can be hard to read. Use starbursts or other call-out graphics to highlight important information. Use larger graphics instead of cluttering the page with numerous smaller graphics. Communicate all of the information about your event with as few words as possible. 26

39 In the Kitchen with Amanda Sanchez Amanda wants to make sure that a good crowd shows up at her grand opening. A simple eye-catching flyer that she can distribute throughout the community will help announce the big day. The promotional flyer that Amanda created for Wicked Kickn BBQ is shown below. Grand Opening Celebration Join us for some Wicked Kickn' BBQ June 5 th 11:00 a.m. 11:30 p.m. Includes a free drink with every meal, half-priced desserts, and some Wicked Kickn music and fun! Promotional Flyer Project 9 First 100 Customers Get a Free Wicked Kickn T-shirt! 1556 HWY 20 El Paso, TX (915) Look at What Amanda s Cooked Up Use Amanda s promotional flyer as a guide for creating your own. Do not duplicate Amanda s work. THE RESTAURANT 27

40 10 Radio Commercial Script Using the Radio to Promote Your Restaurant Overview A commercial on local radio is a good way to create some buzz about your new restaurant. You have decided to try and reach a broader audience by purchasing a 30-second radio commercial. To attract customers to your restaurant, you thought having a celebrity read your commercial might create some much-needed hype. In order to save time and money, you have decided to write your own script. Writing a script is like telling a story. It must communicate a clear, concise message. In order to help the celebrity you have hired to know when it s time for him/her to read, you need to create a chart with Cues (what s happening), Output (what the listener will hear), and Time in seconds (how long each cue will last). In this project, you will write a radio commercial script, outlining each part of your story. Strategies Use the Internet and listen to the radio to research different types and styles of radio commercials. Familiarize yourself with the kind of information these commercials present and the types of sounds or music they use. Create your script to appeal to the target audience of your restaurant. Remember that you are writing for listening and not for viewing or reading. Instructions 1. Open and print the Project 10 Planning Form file. Follow the instructions and complete the form. Refer to Amanda s sample for guidance. Do not copy the content or design of this sample. 2. Create a new word processing document and save it as Project In the document footer, key your name and the project number and title. 4. At the top of the page, key the text Script for <insert your restaurant name here> Radio Commercial. Change the font size to 24 and center align. 5. On the next line, insert a table with three columns and at least seven rows. 6. Using your completed Project 10 Planning Form, key the headings and information into each column in the table. 7. Add up the total time in the last column, making adjustments to the time of each cue so that your radio commercial is exactly 30 seconds. 8. Carefully proofread your work for accuracy, format, spelling, and grammar, then resave. 9. Print a copy of your document if required by your instructor. 28

41 In the Kitchen with Amanda Sanchez Amanda has been working hard to get Wicked Kickn BBQ ready for the grand opening. Getting the word out through radio advertising is a great means of motivating potential customers to visit her restaurant. The radio commercial script that Amanda created for Wicked Kickn BBQ is shown below. Project 10 Script for Wicked Kickn BBQ Radio Commercial Cues Output Time in Seconds Sound Effect The sound of a dinner triangle (bell) ringing loudly. 1 Music Old time banjo melody fades up and continues. 3 Tony Romo Come and get it! 3 Music Old time banjo melody fades under voice over and continues. 1 Radio Commercial Script Tony Romo Are you hungry for the best BBQ in all of Texas? Well, get yourself to the grand opening of Wicked Kickn BBQ this Friday, June 5th, starting at eleven a.m. Try the award winning Wicked Kickn Chicken and see why it s Wicked Kickn! Drinks are free with every meal and all desserts are half price. Don t wait! Grab your family and get to Wicked Kickn BBQ on Highway 20 in El Paso for the best tastin BBQ you ve ever had. Come hungry! 18 Sound Effect The sound of a dinner triangle (bell) ringing loudly. 1 Music Old time banjo melody picks up and fades out. 3 Total time in seconds: 30 Look at What Amanda s Cooked Up Use Amanda s radio commercial script as a guide for creating your own. Do not duplicate Amanda s work. THE RESTAURANT 29

42 11 Block Style Business Letter Connecting With Other Business Leaders Overview A block style letter is a common format used in writing business letters. When starting any new business venture, it is important to stay in touch with current issues and trends within your community and local marketplace. To do so, you have decided to join the Chamber of Commerce. The Chamber is an organization of local business owners who share contacts and expertise. To get the ball rolling and apply for a membership, you will have to write a professional business letter introducing yourself to the membership board. In this project, you will write a block style letter requesting membership in your local Chamber of Commerce. Instructions 1. Open and print the Project 11 Planning Form file. Follow the instructions and complete the form. Refer to Amanda s sample for guidance. Do not copy the content or design of this sample. 2. Open the Project 3 file and save it as Project In the document footer, change the project number and title. 4. Using your completed Project 11 Planning Form, create a block style business letter. Note: Format your block style business letter according to the template provided in Figure Carefully proofread your work for accuracy, format, spelling, and grammar, then resave. 6. Print a copy of your document if required by your instructor. Strategies Visit your local Chamber of Commerce website to familiarize yourself with the organization and how it might help you build your business in the community. Outline a set of business goals for your restaurant so that you can communicate them clearly to Chamber of Commerce members. Convey a message of being a serious business owner who plans to be a successful member of the local business community. 30

43 Figure 11 Project 11 [Insert current date] QS (4 RETURNS) [Insert the name of your restaurant s city] Chamber of Commerce Attn: [Insert instructor s name], President [Insert your school s street address] [Insert the City, State, and Zip Code of your restaurant] DS Dear [Insert name]: DS [The first paragraph of your letter should be a brief introduction of yourself and your restaurant. Inquire about membership to the Chamber of Commerce in your restaurant s city.] DS [The second paragraph should include a bulleted list of four business goals and how you think the Chamber of Commerce can help you achieve those goals. One of your goals must be community based, such as assisting a local charity.] DS [The third paragraph should conclude by saying how you look forward to becoming an active member in the Chamber of Commerce.] DS Sincerely, Block Style Business Letter QS [Insert your name] Owner THE RESTAURANT 31

44 Project 11 In the Kitchen with Amanda Sanchez Amanda wants Wicked Kickn BBQ to be a successful restaurant for years to come. By joining the local Chamber of Commerce, she will be part of an organization that can help her business continually grow. The block style business letter that Amanda created for Wicked Kickn BBQ is shown below. Block Style Business Letter May 9, 20XX QS Wicked Kickn BBQ 1556 HWY 20 El Paso, TX P (915) F (915) El Paso Chamber of Commerce Attn: Mr. Matt Spencer, President 475 W. Spartan Drive El Paso, TX DS Dear Mr. Spencer: DS My name is Amanda Sanchez, and I am opening a new restaurant, Wicked Kickn BBQ, in El Paso. Our grand opening is next month on June 5th. I would like to find out more about the El Paso Chamber of Commerce and how to become a member. DS Being a new business owner, I have several goals I would like to accomplish in the coming year. Having a successful grand opening extravaganza Successfully advertising my restaurant in the El Paso area Working with local vendors Partnering with local food charities I feel that being an active member of your organization will allow me to meet people with unique skills and contacts to help me accomplish my goals. DS I look forward to hearing from you with information about how I can become an active member of the El Paso Chamber of Commerce. DS Sincerely, DS DS DS Amanda Sanchez Owner Look at What Amanda s Cooked Up Use Amanda s block style business letter as a guide for creating your own. Do not duplicate Amanda s work. 32

45 Spreadsheets Projects Employee Roster Music Playlist Equipment Inventory Menu Planner Employee Timesheet Schedule Revenue Projection 44 THE TAURA ES NT R 12 33

46 12 Employee Roster Tracking Employee Information Overview An employee roster is a list of basic information about each employee. Depending on the size of your restaurant, the number of employees could range from a few to several dozen. No matter the number, an employee roster is a necessary tool for managing the personnel in your business. In this project, you will enter employee information into a spreadsheet. This will allow you to contact your employees quickly, compare wages, and help plan work schedules. You can also easily add or update employee information as needed. Strategies Use the Internet to research the average pay rate for each job title listed on the Project 12 Planning Form. Use either fictitious names or the names of friends and family when completing the Project 12 Planning Form. Use proper currency style in formatting the dollar amounts on the worksheet. Be sure to enter all of the information accurately. Instructions 1. Open and print the Project 12 Planning Form file. Follow the instructions and complete the form. Refer to Amanda s sample for guidance. Do not copy the content or design of this sample. 2. Create a new workbook and save it as Project Insert a header and key the following text: <Your Restaurant Name> Employee Roster. 4. Format the header to 18 point bold. 5. In the spreadsheet footer, key your name and the project number and title. 6. In cells A1 E1, key the following column headings: Employee Name, Job Title, Employee Number, Phone Number, and Pay Rate. Note: Adjust row heights and column widths when needed so that all data displays properly. 7. Bold and center align cells A1 E1. 8. Using your completed Project 12 Planning Form, key your employee roster information into the spreadsheet. 9. Format column E as Currency showing the $ symbol and two decimal places. 10. Shade the cells below the heading in column D in a bright color. 11. Sort the spreadsheet by Employee Name in ascending order (A-Z). 12. Below the last cell that contains data in column A, key the following text: Average Pay Rate and format to bold. 13. Below the last cell that contains data in column E, enter a formula to compute the Average Pay Rate for all employees and format to bold. Hint: Use the AVERAGE formula. 14. Carefully proofread your work for accuracy, format, spelling, and grammar, then resave. 15. Print a copy of your spreadsheet if required by your instructor. 34

47 Amanda s help wanted ad generated more than 50 responses. After three days of interviews, she hired 15 qualified candidates. As soon as her new team was hired, Amanda created a spreadsheet with the employee information she needed. Employee Roster The employee roster that Amanda created for Wicked Kickn BBQ is shown below. Wicked Kickn BBQ Employee Roster Employee Name Job Title Employee Number Phone Number Pay Rate Amanda Sanchez Owner/Manager $20.00 Bethany Mayer Assistant Manager $18.00 Brynn Mayer Hostess $10.00 Danielle Argo Waitstaff $8.00 George Pera Dishwasher $8.00 Gina Marchon Dishwasher $8.00 Joseph Murano Cook $12.00 Katie Walker Waitstaff $8.00 Keisha Johnson Cook $12.00 Kerrie Langston Waitstaff $8.00 Nathan Greene Bus Person $8.00 Parker Wilson Waitstaff $8.00 Ronnie Light Bus Person $8.00 Shannon Foster Waitstaff $8.00 Sherry Sidlak Maintenance $8.00 Yolanda Martin Hostess $10.00 Average Pay Rate Project 12 In the Kitchen with Amanda Sanchez $10.13 Look at What Amanda s Cooked Up Use Amanda s employee roster as a guide for creating your own. Do not duplicate Amanda s work. NT R THE TAURA ES 35

48 13 Music Playlist Creating the Right Atmosphere Overview The songs selected for your music playlist should closely mirror the theme and style of your restaurant. People love music. It sets the mood for all sorts of occasions, including dining out. Music will play an important part in how customers feel about your restaurant. In this project, you will create a music playlist in a spreadsheet. Having information in a spreadsheet will make it easy to add and remove songs and change the order in which they are played. Strategies Choose your music carefully. Customers who do not enjoy the atmosphere in your restaurant may not return. If your restaurant has a theme such as Westernstyle, Italian, or Mexican, carefully consider whether the music on your playlist matches your restaurant s theme. Use the Internet to find information about the type of music a restaurant similar to yours plays. Use the information to help create your playlist. Your music playlist should match the music interests of your target customers. Instructions 1. Open and print the Project 13 Planning Form file. Follow the instructions and complete the form. Refer to Amanda s sample for guidance. Do not copy the content or design of this sample. 2. Create a new workbook and save it as Project In the spreadsheet footer, key your name and the project number and title. 4. In cell A1, key the following title: <Your Restaurant Name> Music Playlist. 5. Merge and center align the title in cell A1 across four columns of the spreadsheet. 6. Format the title with an appropriate font size, style, and color. 7. In cells A2 D2, key the following column headings: Song Title, Artist, Song Length, and Genre. Note: Adjust row heights and column widths when needed so that all data displays properly. 8. Bold, center align, apply white text and a dark shade to cells A2 D2. 9. Using your completed Project 13 Planning Form, key your music playlist information into the spreadsheet. 10. Format column C with a Number/Time format in hours, minutes, and seconds, (h:mm:ss). 11. Shade each genre of music in a different color. 12. Sort the spreadsheet by Song Title in ascending order (A-Z). 13. Below the last cell that contains data in column A, key the following text: Total Play Time. 14. Below the last cell that contains data in column C, enter a formula to compute the total number of hours, minutes, and seconds for that column. Hint: Use the SUM formula. 15. Format the cells in the last row of the spreadsheet using the same formatting as the column heading row. 16. Carefully proofread your work for accuracy, format, spelling, and grammar, then resave. 17. Print a copy of your spreadsheet if required by your instructor. 36

49 Amanda loves music almost as much as she loves BBQ. She has put together a list of some popular songs that her customers are sure to appreciate as they enjoy their favorite Wicked Kickn dish. Music Playlist The music playlist that Amanda created for Wicked Kickn BBQ is shown below. Wicked Kickn' BBQ Music Playlist Song Title American Girl Artist Tom Petty Song Length Genre 0:03:35 Classic Rock Born Free Kid Rock 0:04:39 Rock Cheap Sunglasses ZZ Top 0:04:46 Classic Rock Cherry Bomb John Mellencamp 0:04:47 Classic Rock Comin' Home Lynyrd Skynyrd 0:05:52 Classic Rock Don't Stop Believin' Journey 0:04:13 Classic Rock Friends In Low Places Garth Brooks 0:03:45 Country Gimme Some Water Eddie Money 0:03:38 Classic Rock Good Girl Carrie Underwood 0:03:25 Country Hotel California The Eagles 0:06:08 Classic Rock How You Remind Me Nickelback 0:03:45 Rock I Run to You Lady Antebellum 0:04:16 Country If I Die Young The Band Perry 0:03:43 Country I'm No Angel Gregg Allman Band 0:03:42 Classic Rock Landslide The Dixie Chicks 0:03:19 Country Last Name Carrie Underwood 0:04:01 Country Livin' On A Prayer Bon Jovi 0:04:09 Rock Mary's Song (Oh My My My) Taylor Swift 0:03:35 Country Night Moves Bob Seger 0:05:25 Classic Rock Rock & Roll Band Boston 0:03:00 Classic Rock Roll Me Away Bob Seger 0:04:39 Classic Rock Sharp Dressed Man ZZ Top 0:04:11 Classic Rock Classic Rock Small Town John Mellencamp 0:03:42 Soak Up The Sun Sheryl Crow 0:04:53 Rock Start Me Up The Rolling Stones 0:03:33 Classic Rock Stuck Like Glue Sugarland 0:03:26 Country Take The Money and Run The Steve Miller Band 0:02:50 Classic Rock Time Hootie and the Blowfish 0:04:54 Rock Walking in Memphis Marc Cohn 0:04:18 Country What Hurts the Most Rascal Flatts 0:03:47 Country Total Play Time Project 13 In the Kitchen with Amanda Sanchez 2:03:56 Look at What Amanda s Cooked Up Use Amanda s music playlist as a guide for creating your own. Do not duplicate Amanda s work. NT R THE TAURA ES 37

50 14 Equipment Inventory Building a List of Equipment Inventory Overview An equipment inventory list should include a description of each piece of equipment a business has in inventory. Businesses use spreadsheets to store various types of information in order to stay organized and have the ability to retrieve data quickly. A spreadsheet containing a list of your restaurant equipment is a good example. In this project, you will create a spreadsheet to help keep accurate records of the equipment you have in inventory. Not only will this list of equipment be useful to you, but your accountant will also use this information when preparing financial records for your restaurant. Strategies Use the Internet to research the different types and costs of restaurant equipment that you will need to run your restaurant. For example, if you open an ice cream shop, you will need items like a freezer, freezer display cases, blenders, trays, chairs, tables, dishes, and cups. Format numbers in financial data in the Accounting format so that the $ symbols are leftaligned and numbers are decimal-aligned. Be consistent when entering data into a spreadsheet so that if the data is sorted or filtered, the results will be correct. For example, if you list a vendor as ABC Equipment, it must not be entered in another row as ABC. Carefully check your results after entering the formulas in the spreadsheet. Instructions 1. Open and print the Project 14 Planning Form file. Follow the instructions and complete the form. Refer to Amanda s sample for guidance. Do not copy the content or design of this sample. 2. Create a new workbook and save it as Project Insert a header with the following text: <Your Restaurant Name> Equipment Inventory. 4. Format the header to 18 point bold. 5. In the spreadsheet footer, key your name and the project number and title. 6. Set the page orientation to landscape. 7. In cells A1 F1, key the following column headings: Item, Description, Vendor, Item Cost, Number in Inventory, and Total Item Value. Note: Adjust row heights and column widths when needed so that all data displays properly. 8. Bold and center align cells A1 F1. 9. Using your completed Project 14 Planning Form, key your equipment inventory information into the spreadsheet. 10. Enter a formula in cell F2 to compute the Total Item Value. This is computed by multiplying the Item Cost by the Number in Inventory. Hint: D2*E2 11. Copy the formula entered in cell F2 and paste it into the remaining cells in that column for each item listed. 12. Format columns D and F as Accounting showing the $ symbol and two decimal places. 13. Below the last cell that contains data in column A, key the following text: Total Equipment Inventory and format to bold. 14. Below the last cell that contains data in column F, enter a formula to compute the total value of all your restaurant equipment and format to bold. Hint: Use the SUM formula. 15. Carefully proofread your work for accuracy, format, spelling, and grammar, then resave. 16. Print a copy of your spreadsheet if required by your instructor. 38

51 In the Kitchen with Amanda Sanchez Amanda used the start-up money from winning The Food Connection s Start Your Own Restaurant contest to purchase some of the equipment for her restaurant. She needs to keep track of it in an accurate and efficient way. The equipment inventory spreadsheet that Amanda created for Wicked Kickn BBQ is shown below. Wicked Kickn' BBQ Equipment Inventory Item Description Vendor Item Cost Number in Inventory Total Item Value Wall Oven Double commercial oven Garland $ 5, $ 5, Grill Gas grill top Avantco $ $ Refrigerator 3 door, stainless Avantco $ 3, $ 3, Walk in Freezer 6' x 6' x 7' Avantco $ 5, $ 5, Prep Table Stainless with under shelf Regency $ $ Trays Stainless, 24" Carlisle $ $ Tongs Stainless, 18" Carlisle $ $ Glass Front Refrigerator Stainless on wheels Avantco $ 1, $ 1, Sauce Pots 16 qt. Vollrath $ $ Stainless Containers 2 qt. Vollrath $ $ Dinner Plates 12" stoneware Libby $ $ Drink Glasses 12 oz. Libby $ $ Stainless Flatware Sets Stainless service sets Regency $ $ 1, Total Equipment Inventory $ 20, Equipment Inventory Project 14 Look at What Amanda s Cooked Up Use Amanda s equipment inventory spreadsheet as a guide for creating your own. Do not duplicate Amanda s work. THE RESTAURANT 39

52 15 Menu Planner Planning What s On the Menu Overview A menu planner is a useful way to organize the menu items your restaurant will offer to its customers. A restaurant menu should be visually appealing, well organized, and easy to read. For example, dividing a menu into sections for different food categories makes it easy for customers to find what they are looking for. In this project, you will use a spreadsheet to plan your menu. Be sure the menu reflects your type of restaurant. Instructions 1. Open and print the Project 15 Planning Form file. Follow the instructions and complete the form. Refer to Amanda s sample for guidance. Do not copy the content or design of this sample. 2. Create a new workbook and save it as Project In the spreadsheet footer, key your name and the project number and title. 4. Set the page orientation to landscape. 5. Using your completed Project 15 Planning Form, key your Category 1 menu planner information into Sheet 1, including the title and column headings. 6. Format the title and column headings with an appropriate font size and style. Strategies Create a minimum of five menu items within each category. Categories and menu items should reflect the style and theme of your restaurant. Brainstorm several special dish ideas that you can offer your customers. Use the Internet to research examples of menus for restaurants similar to yours. Look for examples of menu items and pricing that you can include in your menu. 40 Restaurant menus can be quite complex. The first step is to create different categories to organize the menu items for your restaurant. The most commonly used categories are appetizers, entrees, sides, desserts, and beverages. Consider your target customer when determining menu prices. Note: Adjust row heights and column widths when needed so that all data displays properly. 7. Format column C as Currency showing the $ symbol and two decimal places. 8. Copy Sheet 1 multiple times so that there is a separate sheet for each of the categories you listed on your Project 15 Planning Forms. 9. Rename each Sheet tab with the corresponding category name. 10. Delete the contents of Sheets 2 through 5, except for the column headings in row Using your completed Project 15 Planning Forms, key your menu planner information for the remaining categories into their respective sheets. 12. Carefully proofread your work for accuracy, format, spelling, and grammar, then resave. 13. Print a copy of your spreadsheet if required by your instructor.

53 Amanda s award-winning Wicked Kickn Chicken will be highlighted prominently on her menu. Since Wicked Kickn BBQ is family friendly, Amanda wants her menu to reflect a fun environment as well as great food that s reasonably priced. Menu Planner The menu planner that Amanda created for Wicked Kickn BBQ is shown below. Beverages Menu Item Description Coke Products Coke, Diet Coke, Sprite, and Mello Yello $1.95 Desserts Oldstyle rootbeer $1.95 Menu Item Description Hand squeezed lemonade Apple, Peach, Cherry, Very Berry, Blueberry Price $1.95 Sun brewed sweet ice tea $1.95 Description Regular andtry Decaf our classic a luscious combination of sweet $1.95 Rootbeer Lemonade Coffee Sides Texas Mud Menu Cake Item Coleslaw Price A bowl of cool, crunchy, creamy coleslaw chocolate, crunchy pecans, and gooey marshmallows Sandwiches $4.95 Price $5.95 Chuckwagon Beans A bowl of baked beans mixed with brown sugar, ground and bits ofwarm bacon Nana's Peach Cobbler Old fashionmeat, cobbler served with a scoop of ice $4.95 Menu Item Description cream Corn on the Cob A full ear of delicous sweet corn Wicked Kickn' Chicken The one that started it all! Our award winning BBQ chicken sandwich. Shredded chicken piled high with French Fries A basket of your our hot andof salty choice BBQfrench sauce.fries Served with your choice of Orchard Apple Crisp Tasty crisp served warm with a scoop of ice cream $4.95 two sides and a pickle Menu Description Sweet Potato A basket of Our our fabulous fabulous sweet potato fries TheFries Swimmin' Pig Item pulled pork sandwich swimmin' in your Entrees $1.95 $1.95 Price $1.95 $8.95 $2.95 Price $2.95 $8.95 A full rack of fingerwith lickin' baby backofribs $14.95 choice of BBQ sauce. Served your choice twosmothered in your choice of BBQ sauce. Served with your$2.95 choice of sidespiled and ahigh pickle Loaded Baked Potato A baked potato with cheese, bacon, scallions, Ice Cream Sundae Three scoops of ice cream topped with your choice of $3.95 sour cream, and buttertwo sides, a salad, and a pickle vanilla, chocolate, or strawberry sauce, and topped with $9.95 Can't decide? Have them both! A mix of our shredded $1.95 ApplesauceThe Cowboy Combo Chunky style applesauce whipped cream and a cherry Menu Item Description Price The Lone Star State Sizzler BBQ chickena and 10 ounce sizzlin'loaded sirloin into steakone grilled to your selection. $13.95 pulled pork sandwich. Wicked Wings The only decision Six jumbo wings withsides, our signature BBQa sauce Servedyou withneed your of a of salad, and tochoice make is two your choice Mac and Cheese Home style macaroni and cheese $2.95 BBQ sauce!pickle Served with your choice of two sides and a i kl Western Brisket A tender beef brisket sandwich with your choice of BBQ $9.95 Chili A bowl of chili topped with shredded cheese $2.95 Wicked Wing Platter A dozen of our lip smackin' jumboand wings smothered in $10.95 sauce. Served with your choice of two sides a pickle The Kickn' Combo fried with mushrooms, mozzarella cheese your choiceaofcombination BBQ sauce. of Served your choice of Vegetable of the Day Corn, green beans, carrots, broccoli, or beets pickles, and potato skins $1.95 two sides, asticks, salad, and a pickle Rip Roarin' Ribs Appetizers The Texan $9.95 Looking for a good old fashioned burger? Try this 1/2 Grande Grilled Shrimp Eight Texas sized shrimp smothered in your choice of pound burger with all the fixin's. Served with your Slammin' Jammin' Chili of Cheese Fries Our tasty (Cheese french fries in chili and cheese BBQ sauce grilled to perfection. Served with your choice two sides andand a pickle andsmothered bacon ofeach) two sides, a salad, and a pickle please add choice 50 cents $5.95 $4.95 $13.95 $4.95 $11.95 Western Style Catfish An 8 ounce filet of fresh Texas catfish grilled and Wagon Wheel Onion Rings seasoned toour giant onion battered and fried of to perfection perfection withrings a touch of your choice BBQ sauce. Served with your choice of two sides, a salad, and a pickle Don't Mess with Texas Nachos Nachos with a Texas twist! Tortilla chips, cheese, and your choice of shredded pork, chicken, or brisket mixed in $4.95 $5.95 Look at What Amanda s Cooked Up Use Amanda s menu planner as a guide for creating your own. Do not duplicate Amanda s work. THE TAURA ES NT R Iced Tea Fresh Pie of the Day Project 15 In the Kitchen with Amanda Sanchez 41

54 16 Employee Timesheet Schedule Keeping Track of Employee Hours Worked Overview An employee timesheet holds information from the weekly time sheets submitted by each employee and calculates the total payroll amount for the week. Good recordkeeping is important for managing staff payroll costs. Every week employees submit a timesheet to you indicating the number of hours they worked each day and the total hours for the week. In this project, you will create a spreadsheet where you will enter the information contained in the time sheets. This spreadsheet will provide you with an overall picture of the hours each employee worked and the total payroll costs for that week. The information will be used in preparing the Payroll Register. Strategies A timesheet schedule should include your employees names and the days and hours they worked during the week being reported. Accurate records are essential since this information will be used to calculate payroll. Format your form for ease of use. Instructions 1. Open and print the Project 16 Planning Form file. Follow the instructions and complete the form. Refer to Amanda s sample for guidance. Do not copy the content or design of this sample. 2. Create a new workbook and save it as Project In the spreadsheet footer, key your name and the project number and title. 4. Set the page orientation to landscape. 5. In cell A1, key the following title: <Your Restaurant Name> Employee Timesheet Schedule. 6. Format the text in cell A1 to 20 point bold. 7. Merge and center align the title in cell A1 across 11 columns of the spreadsheet. 8. In cells A3 K3 key the following column headings: Employee Name, Monday, Tuesday, Wednesday, Thursday, Friday, Saturday, Sunday, Total Weekly Hours, Pay Rate, and Gross Weekly Pay. Note: Adjust row heights and column widths when needed so that all data displays properly. 9. Bold and center align cells A3 K Copy and paste the employee names and pay rates from the Project 12 file into the spreadsheet. 11. Using your completed Project 16 Planning Form, key your employees timesheet information into the spreadsheet. 12. Enter the formula =SUM(B4:H4) into cell I4 to compute the Total Weekly Hours for the employee in row Copy the formula in cell I4 and paste it into the remaining cells in that column for each employee listed. 14. Enter the formula =I4*J4 (Total Weekly Hours x Pay Rate) into cell K4 to compute the Gross Weekly Pay. 15. Copy the formula in cell K4 and paste it into the remaining cells in that column for each employee listed. 16. In the cell below the last Employee Name, key the following text: Total Weekly Pay. 17. Using the SUM function, enter a formula in the cell below the last Gross Weekly Pay value to compute the cost of the total weekly pay for all employees. 18. Carefully proofread your work for accuracy, format, spelling, and grammar, then resave. 19. Print a copy of your spreadsheet if required by your instructor. 42

55 In the Kitchen with Amanda Sanchez Amanda wants a simple way to schedule staff and keep good payroll records. She has prepared a spreadsheet that shows the time worked by her employees for the week. This information will be used to calculate her payroll expenses. The employee timesheet schedule that Amanda created for Wicked Kickn BBQ is shown below. Project 16 Wicked Kickn' BBQ Employee Timesheet Schedule Employee Name Monday Tuesday Wednesday Thursday Friday Saturday Sunday Total Weekly Hours Pay Rate Gross Weekly Pay Amanda Sanchez $ $ 1, Bethany Mayer $ $ Brynn Mayer $ $ Danielle Argo $ 8.00 $ George Pera $ 8.00 $ Gina Marchon $ 8.00 $ Joseph Murano $ $ Katie Walker $ 8.00 $ Keisha Johnson $ $ Kerrie Langston $ 8.00 $ Nathan Greene $ 8.00 $ Parker Wilson $ 8.00 $ Ronnie Light $ 8.00 $ Shannon Foster $ 8.00 $ Sherry Sidlak $ 8.00 $ Yolanda Martin $ $ Total Weekly Pay $ 6, Employee Timesheet Schedule Look at What Amanda s Cooked Up Use Amanda s employee timesheet schedule as a guide for creating your own. Do not duplicate Amanda s work. THE RESTAURANT 43

56 17 Revenue Projection Anticipating Future Sales Overview Projected revenue is the amount of money a business projects it will earn based on how much it expects to sell. Yes, a restaurant is an exciting business, but you have to be profitable to stay in business. A good way to plan for the success of your restaurant is to estimate how much revenue your Menu Items could potentially bring in. In this project, you will create a spreadsheet to help you track the projected revenue for your restaurant s top-selling categories. Determining how much your restaurant is projected to bring in will help you budget for expenses. Strategies Revenue is calculated by multiplying the price at which goods or services are sold by the number of units or amounts sold. Carefully check your results after entering the formulas in the spreadsheet. The spreadsheet will also display the percentage of total revenue that each menu category will generate. Instructions 1. Open and print the Project 17 Planning Form file. Follow the instructions and complete the form. Refer to Amanda s sample for guidance. Do not copy the content or design of this sample. 2. Create a new workbook and save it as Project In the spreadsheet footer, key your name and the project number and title. 4. Set the page orientation to landscape. 5. In cell A1, key the following title: <Your Restaurant Name>. 6. In cell A2, key the following text: <Projected Revenue for Main Menu Items>. 7. Format the text in cells A1 and A2 to 16 point bold. 8. Merge and center align the title in cell A1 across six columns of the spreadsheet. 9. Merge and center align the text in cell A2 across six columns of the spreadsheet. 10. In cells A3 through F3, key the following column headings: Category/Menu Item, Item Price, Projected Items Sold, Revenue per Item, Revenue per Menu Category, and Percent of Total Revenue. Note: Adjust row heights and column widths when needed so that all data displays properly. 11. Format cells A3 through F3 to bold, center aligned, and wrap text. 12. Using your completed Project 17 Planning Form, key the appropriate data into the correct columns. 13. Enter a formula in cell D5 to compute the Revenue per Item for each Menu Item as shown in Figure 17. This is computed by multiplying Item Price by the Projected Items Sold. Hint: =B5*C5 14. Copy the formula in cell D5 and paste it into the remaining cells for each menu item listed. 15. Enter a formula in cell E10 to compute the Revenue per Menu Category for the first category as shown in Figure 17. Hint: =SUM(D5:D9) 16. Enter a formula in cell E17 to compute the Revenue per Menu Category for the second category as shown in Figure 17. Hint: =SUM(D12:D16) 44

57 17. Enter a formula in cell E24 to compute the Revenue per Menu Category for the third category as shown in Figure 17. Hint: =SUM(D19:D23) 18. Enter a formula in cell E26 to find the Total Projected Revenue. Hint: =E10+E17+E Enter a formula in cell F10 to compute the Percent of Total Revenue for the first category as shown in Figure 17. This is computed by dividing the Revenue per Menu Category by the Total Projected Revenue. Hint: =E10/E Enter a formula in cell F17 to compute the Percent of Total Revenue for the second category as shown in Figure 17. Hint: =E17/E Enter a formula in cell F24 to compute the Percent of Total Revenue for the third category as shown in Figure 17. Hint: =E24/E Enter a formula in cell F26 to find the Total Projected Revenue percent as shown in Figure 17. Hint: =F10+F17+F Format cells A4, A10, A11, A17, A18, A24, and A26 to bold. 24. Format columns B, D, and E as Currency showing the $ symbol and two decimal places. 25. Format column F to Percentage and display two decimal places. Hint: The total should equal 100% 26. Format your spreadsheet with single lines and double lines, as needed, to reflect proper accounting style. 27. Carefully proofread your work for accuracy, format, spelling, and grammar, then resave. 28. Print a copy of your spreadsheet if required by your instructor. Project 17 Revenue Projection THE RESTAURANT 45

58 Project 17 Figure 17 Revenue Projection A B C D E F 1 <Your Restaurant Name> 2 Projected Revenue for Main Menu Items 3 Category/Menu Item Item Price Projected Items Sold Revenue per Item Revenue per Menu Category Percent of Total Revenue 4 <Category Name> 5 =B5*C Total <Category Name> =SUM(D5:D9) =E10/E26 11 <Category Name> 12 =B12*C Total <Category Name> =SUM(D12:D16) =E17/E26 18 <Category Name> 19 =B19*C Total <Category Name> =SUM(D19:D23) =E24/E Total Projected Revenue =E10+E17+E24 =F10+F17+F24 46

59 In the Kitchen with Amanda Sanchez Amanda is assuming that most of the customers eating at Wicked Kickn BBQ will try her award-winning Wicked Kickn Chicken because of all the publicity she received after winning the contest. Based on the projected revenue spreadsheet, her projections are right on target and Wicked Kickn Chicken is going to be a big sell! The revenue projection spreadsheet that Amanda created for Wicked Kickn BBQ is shown below. Project 17 The Wicked Kickn' BBQ Projected Revenue for Main Menu Items Projected Items Sold Revenue per Item Revenue per Menu Category Percent of Total Revenue Category/Menu Item Item Price Appetizers: Wicked Wings $ $1, The Kickn' Combo $ $ Slammin' Jammin' Chili Cheese Fries $ $ Wagon Wheel Onion Rings $ $ Don't Mess with Texas Nachos $ $1, Total Appetizers $4, % Entrees: Rip Roarin' Ribs $ $2, The Lone Star State Sizzler $ $1, Wicked Wing Platter $ $ Grande Grilled Shrimp $ $1, Western Style Catfish $ $1, Total Entrees $7, % Sandwiches: Wicked Kickn' Chicken $ $1, The Swimmin' Pig $ $1, The Cowboy Combo $ $ The Western Brisket $ $ The Texan $ $1, Total Sandwiches $6, % Revenue Projection Total Projected Revenue $19, % Look at What Amanda s Cooked Up Use Amanda s revenue projection spreadsheet as a guide for creating your own. Do not duplicate Amanda s work. THE RESTAURANT 47

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61 Databases Projects Employee Database Business Networking Contacts 52 THE TAURA ES NT R 18 49

62 18 Employee Database Organizing Your Employee Data Overview A database is the perfect way for a business to organize its employee information. You already have an employee roster spreadsheet with some of the important employee information on file. However, you will also need a database of employee information to help you manage and communicate with your staff members. This database can be useful in creating mail merge documents, mailing labels, or employee reports. In this project, you will build a database with detailed information about your employees. Instructions 1. Open and print the Project 18 Planning Form file. Follow the instructions and complete the form. Refer to Amanda s sample for guidance. Do not copy the content or design of this sample. 2. Create a new blank database and name the database Project Create a new Table in Design View. 4. Set up the database Table by using the database structure provided below. Note: Database setup may vary based on which version and application you are using. Strategies Use the tab key to move quickly through fields when entering record data. The database Table View and Record View are two different ways of entering information, and regardless of which view is used to enter or update data, the information will be updated in both views. Be consistent in the wording of the data that you enter in the Table so that the results are accurate when you query or sort the Table. Field Name Employee Number First Name Last Name Street City State Zip Code Phone Number Job Title Pay Rate Data Type Short or Long text Short or Long text Short or Long text Short or Long text Short or Long text Short or Long text Short or Long text Short or Long text Short or Long text Short or Long text Number 5. Save the Table as Employee Information without defining a Primary Key. 6. Go to Datasheet View and enter the data for each record from your completed Project 18 Planning Form. 7. Adjust the Field Name column widths as necessary. 8. Sort the Last Name field in ascending order. 9. Carefully proofread your work for accuracy, format, spelling, and grammar, then resave. 10. Print a copy of your Employee Database table if required by your instructor. 50

63 Project 18 In the Kitchen with Amanda Sanchez Wicked Kickn BBQ has a lot of employees working for it. Organizing the employee contact information will be helpful when Amanda wants to communicate with them. Employee Database The employee database that Amanda created for Wicked Kickn BBQ is shown below. Look at What Amanda s Cooked Up Use Amanda s employee database as a guide for creating your own. Do not duplicate Amanda s work. NT R THE TAURA ES 51

64 19 Business Networking Contacts Organizing Your Chamber of Commerce Database Overview Having a database of local businesses at your fingertips will make networking fast and easy. Your Chamber of Commerce is an excellent resource for making connections in the local business community. A business networking database should include the business name, contact person, mailing address, address, and phone numbers. In this project, you will create a database of business contacts that you obtained as a member of the local Chamber of Commerce. Strategies Research the names of businesses in your local community and use either real or fictitious contact information for those businesses in your database. Be consistent with capitalization and abbreviations when entering data into records. Verify the accuracy of the data returned in the Query. Instructions 1. Open and print the Project 19 Planning Form file. Follow the instructions and complete the form. Refer to Amanda s sample for guidance. Do not copy the content or design of this sample. 2. Create a new blank database and name the database Project Create a new Table in Design View. 4. Set up the database Table by using the database structure provided below. Note: Database setup may vary based on which version and application you are using. Field Name Data Type Business Name Short or Long text Street Short or Long text City Short or Long text State Short or Long text Zip Code Short or Long text First Name Short or Long text Last Name Short or Long text Short or Long text Type Short or Long text 5. Save the Table as Chamber Contact List without defining the Primary Key. 6. Go to Datasheet View and enter the data for each record from your Project 19 Planning Form. 7. Adjust the Field Name column widths as necessary. 8. Carefully proofread your work for accuracy, format, spelling, and grammar, then resave. 9. Print a copy of your Chamber Contact List Table if required by your instructor. 10. Create a new Query in Design View that displays the business name, street, city, state, and zip code for each Chamber contact that has the type Office. 11. Save the Query as Chamber Contacts Office. 12. Print a copy of your Chamber Contacts Office Query if required by your instructor. 52

65 Business Networking Contacts Amanda wants to establish a strong relationship between Wicked Kickn BBQ and other businesses in the community. She wants her restaurant to have a big presence at community festivals such as El Paso s Downtown Street Festival, a non-stop party with food, fun, games, and outdoor music. The business networking contacts database that Amanda created for Wicked Kickn BBQ is shown below. Project 19 In the Kitchen with Amanda Sanchez Look at What Amanda s Cooked Up Use Amanda s business networking contacts database as a guide for creating your own. Do not duplicate Amanda s work. NT R THE TAURA ES 53

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67 Desktop Publishing Projects Business Card T-shirt Floor Plan Mobile App Takeout Menu 72 THE TAURA ES NT R 20 55

68 20 Business Card Making a Good First Impression for Your Business Overview Your business card is like a handshake that you leave behind after meeting someone. A business card is a small, convenient way to share information about you and your business. It usually includes your name and title, business name and logo, address, phone number, address, website address, and any other contact information. In this project, you will design your restaurant s business card. Since you will hand these out to current and potential customers as well as business contacts, it needs to be appealing and professional looking. Strategies Since a business card does not offer much room, its design needs to be carefully planned out. Experiment with different card layouts on paper before creating it on the computer. A business card should give potential clients a reason to keep it. You don t get business from a business card unless the person you give it to keeps it long enough to either call or visit your establishment. A business card should stand out from the cards of competitors so that it gets noticed. The overall look and feel of a business card should match the type of business for which it is being designed. After the logo, your name should be the largest piece of information on the card. Instructions 1. Open and print the Project 20 Planning Form file. Follow the instructions and complete the form. Refer to Amanda s sample for guidance. Do not copy the content or design of this sample. 2. Create a new desktop publishing document and set it up using the Page Setup instructions provided in Figure Save the document as Project At the top of your document, key your name and the project number and title. 5. Using your completed Project 20 Planning Form, place the contents of one of your business card designs within the rectangle on your page. 6. Format the size and placement of your text and other elements on your business card so that they are in proportion with each other and present a professional image. 7. Carefully proofread your work for accuracy, format, spelling, and grammar, then resave. 8. Print a copy of your document if required by your instructor. 56

69 Figure 20 Page Setup # of pages 1 Dimensions 8.5 x 11 inches Margins 1 inch on all sides Orientation Portrait Using the rectangle tool in your desktop publishing software, draw a rectangle that measures 3.5 inches wide by 2 inches high, giving it a 1 pt. border. Place the rectangle in the center of your page. The contents of your business card design will be placed within this rectangle. 8.5 Business Card Project Place the contents of your business card within this rectangle. 11 THE RESTAURANT 57

70 Project 20 In the Kitchen with Amanda Sanchez Amanda loved the restaurant logo she created for Wicked Kickn BBQ and couldn t wait to use it in her business card design. The business card that Amanda created for Wicked Kickn BBQ is shown below. Business Card Amanda Sanchez Owner amanda@wickedkicknbbq.com HWY 20 El Paso, TX P (915) F (915) Amanda Sanchez Owner amanda@wickedkicknbbq.com HWY 20 El Paso, TX P (915) F (915) Look at What Amanda s Cooked Up Use Amanda s business card design as a guide for creating your own. Do not duplicate Amanda s work. 58

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72 21 T-shirt Getting Customers to Promote Your Restaurant Overview T-shirts can be a very effective form of advertising. As a new business, your name needs to be out in public. During the grand opening of your restaurant, you will be handing out free T-shirts to the first 100 customers. As customers wear the T-shirt, your restaurant will be promoted around the community. In this project, you will design a promotional T-shirt that will capture the public s attention and help them remember your restaurant. Your design should reflect your restaurant s unique style. Instructions 1. Open and print the Project 21 Planning Form file. Follow the instructions and complete the form. Refer to Amanda s sample for guidance. Do not copy the content or design of this sample. 2. Create a new desktop publishing document and set it up using the Page Setup instructions provided in Figure Save the document as Project At the top of your document, key your name and the project number and title. 5. Using your completed Project 21 Planning Form, place the contents of one of your T-shirt designs on your page. Optional: Place the contents of your T-shirt design inside images of blank T-shirts, if available. Strategies The name and logo for your restaurant should be clearly visible in the design. Use a catchy phrase, slogan, or tagline in the design. Incorporate your restaurant color scheme into the design. Make your design fun. People that like the T-shirt will remember your restaurant. Besides the name of your restaurant, be sure to incorporate other information you want people to see. 6. Format the size and placement of your text and other elements on your T-shirt so that they are in proportion with each other and present a professional image. 7. Carefully proofread your work for accuracy, format, spelling, and grammar, then resave. 8. Print a copy of your document if required by your instructor. 60

73 Figure 21 Page Setup # of pages 1 Project 21 Dimensions Margins Orientation 8.5 x 11 inches.5 inches on all sides Portrait Place the contents of your T-shirt design inside a graphic image of a blank T-shirt (optional). T-shirt 8.5 Place the contents of your T-shirt design within a similar graphic (if available). 11 THE RESTAURANT 61

74 T-shirt Project 21 In the Kitchen with Amanda Sanchez Amanda thinks that handing out free promotional T-shirts to customers at the grand opening is a smart idea. The fun design will definitely catch people s attention and make them remember her restaurant the next time they are hungry. The T-shirt that Amanda created for Wicked Kickn BBQ is shown below. Look at What Amanda s Cooked Up Use Amanda s T-shirt as a guide for creating your own. Do not duplicate Amanda s work. 62

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76 22 Floor Plan Planning the Layout of Your Restaurant Overview A well-thought-out floor plan is necessary for a restaurant s success. Serving great food is important, but so is having a space that is fun and relaxing for customers. An efficient floor plan will also help your employees be productive and stay organized. In this project, you will lay out a floor plan so that the contractor can start working on your new restaurant. You will want to maximize the customer dining room, and keep enough space for the kitchen, other work areas, and storage. Strategies Consider the genre or theme of your restaurant. Does your floor plan match a place for a buffet or for an elegant dining experience? Does your floor plan provide adequate space for romantic couples and for families with children? Families will need larger tables or booths. Couples will need smaller tables. Consider a floor plan that will make traffic patterns easy for your customers and employees to move around your restaurant. Your floor plan must include a legend to make it easier to follow. Instructions 1. Open and print the Project 22 Planning Form file. Follow the instructions and complete the form. Refer to Amanda s sample for guidance. Do not copy the content or design of this sample. 2. Create a new desktop publishing document and set it up using the Page Setup instructions provided in Figure Save the document as Project At the top of your document, key your name and the project number and title. 5. Using your completed Project 22 Planning Form, place the contents of your floor plan design and legend design within the appropriate sections on your page. 6. Format the size and placement of your text and other elements on your floor plan so that they are in proportion with each other and present a professional image. 7. Carefully proofread your work for accuracy, format, spelling, and grammar, then resave. 8. Print a copy of your document if required by your instructor. 64

77 Figure 22 Page Setup # of pages 1 1. Using the rectangle tool in your desktop publishing software, draw a rectangle that measures 7.5 inches wide by 8 inches high, giving it a Dimensions 8.5 x 11 inches 1 pt. border. Place the rectangle at the top of your page. The contents of your floor plan will be placed within this rectangle. Margins.5 inches on all sides 2. Using the rectangle tool in your desktop publishing software, draw a rectangle that measures 7.5 inches wide by inches high, giving it a Orientation Portrait 1 pt. border. Place the rectangle at the bottom of your page. The contents of your floor plan legend will be placed within this rectangle. 8.5 Project 22 Floor Plan 7.5 Place the contents of your floor plan within this rectangle Place the contents of your floor plan legend within this rectangle THE RESTAURANT 65

78 Floor Plan Project 22 Rear Exit Storage Closet In the Kitchen with Amanda Sanchez Amanda wants Wicked Kickn BBQ to be a fun place for families to eat. After sketching out several different floor plans with paper and pencil, she finally settled on a design. She feels that it will maximize the space that she has to use, create a great dining area, and still give the restaurant space so it doesn t seem crowded. With her floor plan complete, the builders can start making Wicked Kickn BBQ a reality. The floor plan that Amanda created for Wicked Kickn BBQ is shown below. Refrigerator/Freezers Sinks Dishwashers Food plating station Food prep station Stove Large Table Small Table Extra Small Table Medium Table Cashier Men s Restroom Waiting Area Couch Women s Restroom Coat Rack Small Table with coloring books and crayons for kids Check in/greeter Family/Handicap Accessible Restroom Main M Entrance/Exit t Emergency Exit Floor Plan Legend Kitchen/Food Preparation Area Dining Area Waiting Area Cashier Station Customer Restrooms Storage Area Bar Entrances/Exits Look at What Amanda s Cooked Up Use Amanda s floor plan as a guide for creating your own. Do not duplicate Amanda s work. 66

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80 23 Mobile App Staying Connected with Loyal Customers Overview Giving customers a free and useful mobile app for your restaurant is a smart idea. Since more and more people are using smart phones, you have decided to have a mobile app built for your restaurant. With a mobile app, customers can view your menu, make reservations, receive coupons, find you on a map, and stay connected on social media. In this project, you will design a home screen for your restaurant s mobile app. Your app developer will use your design to build an app your customers will find useful and enjoy using. Strategies Brainstorm several ideas for features that customers might want in a mobile app. Use the Internet to find information and examples of home screens for restaurant mobile apps. If you own a smart phone, explore mobile apps for restaurants that are similar to yours. Cell phone screens vary in size, but the common size is approximately 4 inches high by 2 inches wide. For design purposes, we will be creating a larger design. Instructions 1. Open and print the Project 23 Planning Form file. Follow the instructions and complete the form. Refer to Amanda s sample for guidance. Do not copy the content or design of this sample. 2. Create a new desktop publishing document and set it up using the Page Setup instructions provided in Figure Save the document as Project At the top of your document, key your name and the project number and title. 5. Using your completed Project 23 Planning Form, place the contents of your mobile app home screen design within the rectangle on your page. 6. Format the size and placement of your text and other elements on your mobile app home screen so that they are in proportion with each other and present a professional image. 7. Carefully proofread your work for accuracy, format, spelling, and grammar, then resave. 8. Print a copy of your document if required by your instructor. 68

81 Figure 23 Page Setup # of pages 1 Dimensions 8.5 x 11 inches Margins.5 inches on all sides Orientation Portrait Using the rectangle tool in your desktop publishing software, draw a rectangle that measures 4 inches wide by 6 inches high, giving it a 1 pt. border. Place the rectangle in the center of your page. The contents of your mobile app home screen will be placed within this rectangle. 8.5 Project 23 Mobile App 4 Place the contents of your mobile app home screen within this rectangle THE RESTAURANT 69

82 Mobile App Project 23 In the Kitchen with Amanda Sanchez Given the popularity of mobile devices, Amanda has decided to invest in having an app developed for her new restaurant. The app will be used to keep customers connected with Wicked Kickn BBQ events, new menu items, and special offers. Amanda spent a great deal of time planning and sketching ideas. The mobile app that Amanda created for Wicked Kickn BBQ is shown below. Look at What Amanda s Cooked Up Use Amanda s mobile app as a guide for creating your own. Do not duplicate Amanda s work. 70

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84 24 Takeout Menu Creating a Handy Takeout Menu Overview A restaurant menu makes an important, lasting impression on customers. A menu is a list of food items offered by an establishment that serves food. But a well-designed menu should also highlight your restaurant s identity and unique style. This is true even of a takeout menu because it becomes a form of advertising once it leaves the restaurant. In this project, you will create a booklet-style takeout menu. Since this is a menu that customers will take home with them, it must include your restaurant s contact information and business hours. Strategies The menu will be designed using a booklet-style format printed on two sides. When folded in half the long way (landscape), the menu will be divided into four equal panels as shown in Figure 24. Use at least two different fonts: one font for the menu items and their prices and another for subtext that describes the menu items. Use fonts that are easy to read. Keep the menu clean, uncluttered, and legible. Use graphics throughout the menu to bring the food items to life. Consider where you are placing menu items. Appetizers almost always go first and desserts last. Instructions 1. Open and print the Project 24 Planning Form file. Follow the instructions and complete the form. Refer to Amanda s sample for guidance. Do not copy the content or design of this sample. 2. Create a new desktop publishing document and set it up using the Page Setup instructions provided in Figure Save the document as Project At the top of the front cover of your document, key your name and the project number and title. 5. Using your completed Project 24 Planning Form, place the contents of your takeout menu design within the appropriate sections on your pages. 6. Format the size and placement of your text and other elements on your takeout menu so that they are in proportion with each other and present a professional image. 7. Add a bordered frame around the information on the inside left and right panels to give your menu a neat appearance. 8. Carefully proofread your work for accuracy, format, spelling, and grammar, then resave. 9. Print a copy of your document if required by your instructor. Suggested: Print both sides of the menu on one page and fold in half. 72

85 Figure 24 Page Setup # of pages 2 On each page, insert two column guides with a.5 inch gutter Dimensions 11 x 8.5 inches (to allow room for folding the menu in half). The menu should now be divided into two panels on each page as Margins.25 inches on all sides shown below. Note how the panels are labeled on each side. The contents of your takeout menu will be placed in their Orientation Landscape respective panels according to your completed planning form. 11 Project 24 Takeout Menu Outside Left Panel (Back Cover).5 Outside Right Panel (Front Cover) Inside Left Panel.5 Inside Right Panel 8.5 THE RESTAURANT 73

86 Takeout Menu Project 24 In the Kitchen with Amanda Sanchez Amanda knows that the menu is one of the most important documents that she will design for her restaurant. This menu design must capture the attention of her customers and make their mouths water. She worked hard to design a menu that was not only well organized and easy to read, but also had detailed food item descriptions and eye-catching pictures. The takeout menu that Amanda created for Wicked Kickn BBQ is shown below. Look at What Amanda s Cooked Up Use Amanda s takeout menu as a guide for creating your own. Do not duplicate Amanda s work. 74

87 Presentations Projects Lobby Presentation Employee Orientation Presentation 82 THE TAURA ES NT R 25 75

88 25 Lobby Presentation Promoting Your Restaurant in the Lobby Area Overview Displaying a slideshow as customers wait to be seated is an excellent way to highlight some of the daily specials on the menu. During peak hours, there may be a time when customers have to wait for a table. To keep customers entertained while waiting, a slideshow shown on the TVs in the lobby will help the time pass more quickly for them. In this project, you will create an informative presentation to hold customer interest as they wait for a table. Welcome to Home of the Wicked Kickn Chicken! 11/3/ Strategies Be sure to use consistent design and typestyle elements throughout your presentation. Each slide in your presentation should contain a consistent headline style. Use graphic images that are consistent in style and help illustrate the text on each slide. Instructions 1. Open and print the Project 25 Planning Form file. Follow the template provided in Figure 25 to complete the Planning Form and draft your 12-slide presentation. Refer to Amanda s sample for guidance. Do not copy the content or design of this sample. 2. Create a new presentation and save it as Project Using the information from your completed Project 25 Planning Forms, create your 12-slide presentation. Note: Be sure the different blocks of information are placed in separate text boxes. You should enter all of the text first and then go back to enhance the look of the presentation. 4. Add additional text and/or graphic images that you feel will help illustrate and enhance the content and appearance of each slide. 5. Apply the following features to your presentation: Apply a background to each slide that best matches the color scheme of your restaurant. Include your restaurant logo on each slide. Apply a slide transition to all slides. Insert a sound on at least three slides (optional). Apply custom animation to a minimum of three objects in the slideshow. 6. Upon completion, the slideshow should be set up to loop continuously. 7. Run the slideshow and carefully proofread your work for accuracy, format, spelling, grammar, and design. Be sure you have included all of the required information and features, then resave. 8. Print a copy of your presentation as handouts using 3 to 6 slides per page if required by your instructor. 9. If required, present your presentation to your instructor and/or your class. 76

89 Figure 25 Slide 1 Slide 2 1. Include the following headline: Welcome to <Your Restaurant Name> 2. Below the headline, include the following text: Home of <The name of your signature dish> 3. Include a graphic image of a restaurant building and your restaurant logo. Slide 3 Slide 4 1. Include the following headline: Try our Signature Dish <The name of your signature dish> 2. Below the headline, include an enticing description of your signature dish. 3. Include a graphic image of your signature dish. 1. Include the following headline: Highlights from our Grand Opening Extravaganza 2. Below the headline, give a brief summary of the events that you highlighted on your Project 9 Promotional Flyer. 3. Include a graphic image (or images) that will enhance the appearance of your slide. 1. Include the following headline: Our Menu 2. Below the headline, create a subhead from the FIRST category on your Project 15 Menu Planner. 3. Include a bulleted list of the names of the menu items within this category. 4. Include graphic images that best represent the content of your slide. Lobby Presentation Project 25 Slide 5 Slide 6 1. Include the following headline: Our Menu 2. Below the headline, create a subhead from the SECOND category on your Project 15 Menu Planner. 3. Include a bulleted list of the names of the menu items within this category. 4. Include graphic images that best represent the content of your slide. 1. Include the following headline: Our Menu 2. Below the headline, create a subhead from the THIRD category on your Project 15 Menu Planner. 3. Include a bulleted list of the names of the menu items within this category. 4. Include graphic images that best represent the content of your slide. THE RESTAURANT 77

90 Lobby Presentation Project 25 Slide 7 Slide 8 1. Include the following headline: Our Menu 2. Below the headline, create a subhead from the FOURTH category on your Project 15 Menu Planner. 3. Include a bulleted list of the names of the menu items within this category. 4. Include graphic images that best represent the content of your slide. Slide 9 Slide Include the following headline: Need a Caterer for that Special Occasion? 2. Below the headline, include the following text: < Your Restaurant Name> provides expert catering for all of your special occasions. Just call us at <Your Restaurant Phone Number> to schedule a time to meet to discuss the details. 3. Include a graphic image of a special occasion (birthday party, baby shower, graduation, etc.) 1. Include the following headline: Our Menu 2. Below the headline, create a subhead from the FIFTH category on your Project 15 Menu Planner. 3. Include a bulleted list of the names of the menu items within this category. 4. Include graphic images that best represent the content of your slide. 1. Include the following headline: The Restaurant Entrepreneur 2. Include an image of yourself, as well as a brief description of how you became the owner and manager of your own restaurant. Slide 11 Slide Include the following headline: Contact Us 2. Center align the following contact information: <Your Restaurant Name> <Your Restaurant Address> < Your Restaurant Phone> < Your Restaurant Fax> < Your Restaurant Website> 1. Include the following headline: Customer Testimonials 2. Below the headline, create a subhead: Here s what our customers are saying: 3. Include at least three positive quotations that customers have said about your restaurant. 4. Include a graphic image of patrons eating in a restaurant. 78

91 Wicked Kickn BBQ is going to be packed when it first opens. While customers wait for a table, they can check out some of the great menu items and fun times on the lobby TVs. Lobby Presentation The lobby presentation that Amanda created for Wicked Kickn BBQ is shown below. Welcome to Home of the Wicked Kickn Chicken! Our June 5th Grand Opening was a huge success! The doors opened at 11 a.m. and by 12:45 p.m. we had given away our 100th T-shirt. The rest of the day was just as busy. Customers loved the free drinks and half-priced desserts with their entrees. The winner of the BBQ rib-eating contest, Eduardo Sanchez (no relation to Amanda!), absolutely devoured the ribs and said he d be back for more! 1 The one that started it all! Our awardwinning sandwich is made with shredded chicken piled high with your choice of BBQ sauce, two sides, and a pickle. Rip Roarin Ribs The Lone Star State Sizzler Wicked Wing Platter Grande Grilled Shrimp Western Style Catfish Wicked Wings The Kickn Combo Slammin Jammin Chili Cheese Fries Wagon Wheel Onion Rings Don t Mess with Texas Nachos Wicked Kickn Chicken The Swimmin Pig The Cowboy Combo The Western Brisket The Texan THE TAURA ES NT R 11/3/2014 Project 25 In the Kitchen with Amanda Sanchez 79

92 Project 25 Lobby Presentation Coleslaw Chuckwagon Beans Corn on the Cob French Fries Sweet Potato Fries Loaded Baked Potato Applesauce Mac and Cheese Chili Vegetable of the Day Wicked Kickn BBQ provides expert catering for all of your special occasions. Just call us at to schedule a time to meet to discuss the details. Fresh Pie of the Day Texas Mud Cake Nana s Peach Cobbler Orchard Apple Crisp Ice Cream Sundae Amanda Sanchez was the winner of The Food Connection s contest earlier this year. Her restaurant proposal for Wicked Kickn BBQ along with its signature dish, Wicked Kickn Chicken, won the start-up money for her restaurant HWY 20 El Paso, TX Phone (915) Fax (915) That Wicked Kickn Chicken was fantabulous! Those sweet potato fries are so sweet and crunchy I could eat them all day! The service was wonderful the waitstaff was very friendly. Amanda Sanchez is a restaurant genius! Look at What Amanda s Cooked Up Use Amanda s lobby presentation as a guide for creating your own. Do not duplicate Amanda s work. 80

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94 26 Employee Orientation Presentation Promoting Teamwork to Your Staff Overview Instructions Presenting company policies and job expectations to new employees needs to be clear and straightforward. Most companies use a printed employee handbook to communicate company policies and procedures, but using a slideshow to highlight key points with your staff can be very helpful, too. A well thoughtout presentation will convey a professional tone about working at your restaurant. In this project, you will prepare an employee orientation presentation that all new hires will view on their first day of employment at your restaurant. 1 Strategies 82 Refer to Amanda s sample for guidance. Do not copy the content or design of this sample. 2. Create a new presentation and save it as Project Using the information from your completed Project 26 Planning Forms, create your 10-slide presentation. Note: Be sure the different blocks of information are placed in separate text boxes. You should enter all of the text first and then go back to enhance the look of the presentation. This presentation will prepare you to put your best foot forward in your new position and to maximize your work experience at Wicked Kickn BBQ. 11/4/ Open and print the Project 26 Planning Form file. Follow the template provided in Figure 26 to complete the Planning Form and draft your 10-slide presentation. 4. Add additional text and/or graphic images that you feel will help illustrate and enhance the content and appearance of each slide. 5. Apply the following features to your presentation: Apply a background to each slide that best matches the color scheme of your restaurant. Using the talking points on the slide template provided in Figure 26, research each to develop a clear message to your employees. Include your restaurant logo on each slide. Be sure to use consistent design and typestyle elements throughout your presentation. Apply custom animation in the slideshow. Each slide in your presentation should contain a consistent headline style. Use graphic images that are consistent in style and help illustrate the text on each slide. Keep the slide transition the same so as not to distract your audience. 7. Print a copy of your presentation as handouts using 3 to 6 slides per page if required by your instructor. Limit the use of animation and sound effects to minimize distraction. 8. If required, present your presentation to your instructor and/or your class. Apply identical slide transitions to all slides. 6. Run the slideshow and carefully proofread your work for accuracy, format, spelling, grammar, and design. Be sure you have included all of the required information and features, then resave.

95 Figure 26 Slide 1 Slide 2 1. Include the following headline: <Your Restaurant Name> Employee Orientation 2. Below the headline, include the following subheading: Welcome to the <Your Restaurant Name> Family! 3. Below the subheading, include the following text: This presentation will prepare you to put your best foot forward in your new position and to maximize your work experience at <Your Restaurant Name>. 4. Include a graphic image of a speaker and a group of seated people. Slide 3 Slide 4 1. Include the following headline: Dress Code/ Appearance 2. Include the following text in the subheading: First impressions are always important! 3. Below the subheading, include a brief description of the dress code for the employees of your restaurant. 4. Include a graphic image (or images) that will enhance the appearance of your slide. Slide 5 Slide 6 1. Include the following headline: Staff Training Sessions 2. Below the headline, include the following text: Be sure to attend one of our staff training sessions. Lunch will be provided, so you can look forward to tasting our delicious menu items. The dates and times of the sessions are as follows: 3. Include a bulleted list of the staff training dates and times from the Project 6 Employee Memo. 4. Include a graphic image (or images) that will enhance the appearance of your slide. 1. Include the following headline: Know Your Menu! 2. Below the headline, include the following text: All employees at <Your Restaurant Name> must be familiar with the menu items we offer. You will be allowed time to study the menu. During your training session, you will be shown a picture of what each plated menu item looks like. Note which sides go with which entrée or sandwich. 3. Include graphic images of several menu items. Project 26 Employee Orientation Presentation 1. Include the following headline: Restaurant Layout 2. Below the headline, include the following subheading: Floor Plan 3. Below the subheading, include the following text: It is very important to know the layout of the restaurant. You will be given a tour of the kitchen, food prep area, dining area, waiting area, cashier station, entrances and exits, storage area, and the item most requested by patrons the location of the restrooms. 4. Include graphic images of a restaurant dining area, kitchen, cashier station, or the Project 22 Floor Plan. 1. Include the following headline: Sanitation 2. Below the headline, include the following subheading: Keep it Clean! 3. Below the subheading, include the following text: A restaurant s cleanliness and sanitation prove to be important in attracting new customers and keeping old ones, so we require the following from our employees: (Instructions for this slide continued on next page) THE RESTAURANT 83

96 Employee Orientation Presentation Project 26 Slide 6 (cont.) Slide 7 4. Include the following text in a bulleted list format: Dining tables must be sanitized after each use Items on dining tables (salt/pepper shakers, etc.) must be sanitized daily Kitchen and maintenance staff must keep kitchen utensils and floors clean Restrooms must be cleaned hourly 5. Include a graphic image (or images) that will enhance the appearance of your slide. Slide 8 Slide 9 1. Include the following headline: Contests and Incentives 2. Below the headline, include the following text: We will occasionally offer special incentives to our employees for selling certain quantities of specified menu items or other incentives and contests that we dream up. Prizes will be monetary do we have your attention yet? 3. Include additional text including two other incentives a restaurant might offer to its employees, such as free dinner-for-two for employee and a guest. 4. Include a graphic image (or images) that will enhance the appearance of your slide. 1. Include the following headline: Help is Here When You Need It! 2. Below the headline, include the following subheading: We re a team! 3. Below the subheading, include the following text: We re here if you need us! Problems, questions you can t answer, don t know what to do with that thingamajig, need help keeping up with your work assignment, please ask either Owner/Manager <Name from Employee Roster> or Assistant Manager <Name from Employee Roster>, or any other employee you feel could help you. 4. Include a graphic image (or images) that will enhance the appearance of your slide. 1. Include the following headline: Communication and Behavior 2. Below the headline, include the following text: We must ask that you be courteous and respectful when communicating with our customers, vendors, and the community, especially when wearing the restaurant T-shirt. <Your Restaurant Name> requires appropriate, professional behavior from all of its employees. Our goal is to provide a positive and inviting atmosphere for our employees, as well as our customers. Slide Include the following headline: To Wrap It Up 2. Below the headline, include the following text: Again, we welcome you to the <Your Restaurant Name> restaurant staff and hope you will enjoy working here as much as we do. REMEMBER, the Customer is King! 3. Include a graphic image of a king. 84

97 Amanda knows that a well-trained employee will be a good employee. With that in mind, she developed the presentation for employee orientation. Be sure to attend one of our staff training sessions. Lunch will be provided, so you can look forward to tasting our delicious menu items. The dates and times of the sessions are as follows: This presentation will prepare you to put your best foot forward in your new position and to maximize your work experience at Wicked Kickn BBQ. Tuesday: 10:30 a.m. - 3:15 p.m. Wednesday: 10:30 a.m. - 3:15 p.m. Thursday: 10:30 a.m. - 3:15 p.m. 1 Our dress code is pretty basic a Wicked Kickn BBQ T-shirt with black pants, shorts, or a skirt. Each employee will receive two T-shirts. We supply a small-pocketed waste apron to hold your work things. Please wear comfortable shoes and tie your hair back, if possible. It is very important to know the layout of the restaurant. You will be given a tour of the kitchen, food prep area, dining area, waiting area, cashier station, entrances and exits, storage area, and the item most requested by patrons the location of the restrooms. All employees at Wicked Kickn BBQ must be familiar with the menu items we offer. You will be allowed time to study the menu. During your training session, you will be shown a picture of what each plated menu item looks like. Note which sides go with which entrée or sandwich. A restaurant s cleanliness and sanitation prove to be important in attracting new customers and keeping old ones, so we require the following from our employees: Dining tables must be sanitized after each use Items on dining tables (salt/pepper shakers, etc.) must be sanitized daily Kitchen and maintenance staff must keep kitchen utensils and floors clean Restrooms must be cleaned hourly THE TAURA ES NT R 11/4/2014 Employee Orientation Presentation The employee orientation presentation that Amanda created for Wicked Kickn BBQ is shown below. Project 26 In the Kitchen with Amanda Sanchez 85

98 Employee Orientation Presentation Project 26 We re here if you need us! Problems, questions you can t answer, don t know what to do with that thingamajig, need help keeping up with your work assignment, please ask either Owner/Manager Amanda or Assistant Manager Bethany, or any other employee you feel could help you. We must ask that you be courteous and respectful when communicating with our customers, vendors, and the community, especially when wearing the restaurant T-shirt. Wicked Kickn BBQ requires appropriate, professional behavior from all of its employees. Our goal is to provide a positive and inviting atmosphere for our employees, as well as our customers. Look at What Amanda s Cooked Up Use Amanda s employee orientation presentation as a guide for creating your own. Do not duplicate Amanda s work. We will occasionally offer special incentives to our employees for selling certain quantities of specified menu items or other incentives and contests that we dream up. Prizes will be MONETARY! Do we have your attention yet? This Month s Contest: The employee who invents the best sandwich wins $25 and has the sandwich named after them! This Month s Incentive: The first employee to receive 10 customer approval cards wins $50! Again, we welcome you to the Wicked Kickn BBQ restaurant staff and hope you will enjoy working here as much as we do. REMEMBER, the CUSTOMER is KING! 86

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