Touch Creative Highlights

Transcription

1 Touch Creative Highlights Agency life can get intense. We have all been there: shifting timelines, hectic pitches, unexpected client needs. Should you focus on resourcing, urgent project work, that proposal deadline, or everything together? If you shift your focus to Touch Creative one thing stands out...

2 HIGHLIGHTS Touch Creative supports scientific communications agencies by helping to improve the impact of services offered and add value for clients. In summary, here s what we can offer... Creative design Illustration Branding Project management Filming and animation Digital idetailaid CMS for ipad Live events Internal communications

3 CREATIVE DESIGN Creative design really counts. It is the gateway to inspirational content. By engaging people in learning and connecting with one another, great design has the power to change the way we think and behave. It s what our agency was founded on. Conceptual designs Advertising and communications campaigns Packaging and training kits Sales materials Event branding and materials Scientific posters Bespoke solutions

4 PROJECT MANAGEMENT Project management underpins everything we do. Without our dedicated project management department, we couldn t offer our timely, cost-efficient services. Our project managers give our clients confidence in our service delivery and ensure an optimal result every time. Project support Campaign strategy development Digital project consultation Congress activities Production management Live events and related activities Fully ABPI trained Zinc MAPS management

5 ILLUSTRATION If a picture paints a thousand words, what better way to effectively communicate your product benefits, a mode of action, or your system processes, or to simply create a stand-out sense of occasion at your event. 2D/3D Medical illustrations Packaging illustrations Infographics

6 FILMING AND ANIMATION Our dedicated film and animations unit allows us to add punch to our clients campaigns. Besides the sheer quality of our output, it s our team s ability to integrate blending beautiful, compelling films into social and online campaigns, internal comms, training and live meeting programmes that gives us our edge. The creative energy of the team has been celebrated with industry awards, new commissions, and exposure at the Cambridge Film Festival. Short films Storyboard development Full graphics and animations service 3D mode-of-action animations Patient films

7 BRANDING From a simple identity refresh to a full cross-media campaign, we are skilled in the development of brands. We understand what gives a brand its personality and are well versed in strategic brand development, consulting on brand positioning, brand behaviour and brand identity. Naming, positioning and messaging Logo development Art direction and copywriting Market research, insights and metrics Supporting brand elements Intellectual property Creation of brand guidelines consultation and registering of trade marks

8 DIGITAL Whether focused on project management, development, design or production, we are digital natives. We produce a range of digital products from simple event-specific applications to legacy assets websites, mobile applications, databases and content management systems in large organisations with complex IT and regulatory needs. Mobile apps Web apps Responsive websites Interactive screens Content management systems (CMS) (for both web and apps) Bespoke event attracts PowerPoint/Prezi/Keynote Augmented reality HTML campaigns Interactive PDFs Event portals

9 IDETAILAID CMS FOR IPAD Offering a best-in-class user experience and a uniquely simple approach to ipad app content creation, idetailaid is a Content Management System like no other available. Conceived by Touch and developed from the ground up within the Touch group of companies, idetailaid brings simplicity, flexibility and scalability to both agencies and pharma companies with a need to build and edit apps fast (i.e. for true CLM). System benefits include keeping app production costs low, and idetailaid even solves that developer resource problem no developers required! idetailaid offers Pharma clients: Simplicity. Integration with existing CRMs, including Veeva and irep Control. Zinc MAPS integration, CMS ensures compliance with brand guidelines Support for local markets. Territory-specific content uploaded via secure web interface Sharing content. Across territories for easy localisation Easy deployment alongside existing CRMs. e.g. Integration with Veeva/ irep Flexibility. Compatible with desktop and tablet use Information. Analytics suite provides detailed metrics to device-level Cost efficiency. One system can handle multiple products and territories; eliminates duplication of content IT approval. Choice of hosting and user authentication methods to suit your client s IT policy idetailaid offers agencies: Efficiency. Interactive content, video, animation and copy is shared widely and quickly Control. Role-based access control allows clients to give direct access to administrators, content creators, or publishers Operating autonomy. Agency maintains direct client relationships New business opportunities. Wide user base creates demand for fresh content in multiple formats idetailaid offers salespeople: Customer engagement. Beautiful, simple software with interactive HTML5 and video content alongside text and images Flexibility. Content is tailored in real time to support conversations with any customer Accuracy. More regular content updates Freedom. Intelligent caching allows offline use

10 LIVE EVENTS Touch offer a one-stop-shop for live events, using both our extensive in-house events expertise and our trusted supplier network in order to achieve the perfect mix of design, planning, flexibility and delivery for maximum impact and a successful event. Event project management (including central point-of-contact ownership) Bespoke exhibition stands Modular exhibition systems Symposia Internal sales conferences/team Stand-alone meetings and launch events motivating events Logistics Award ceremonies

11 INTERNAL COMMUNICATIONS It s called Internal Communications for a reason. We d love to be able to show you more examples of the work we ve done, but all we can say is that our clients are very happy, and our list of experience includes: Internal newsletters and e-shots (and other company news services) Intranet portal development Product launch meetings Presentation development Training days Sales meetings Team engagement concepts Office branding and decoration Change management solutions Awareness and engagement campaigns

12 CONTACT DETAILS We love design, technology and fresh thinking and we re dependable. We have been in business for over a decade, and we care so much about our client relationships that much of our best work isn t even published here. If you would like to discuss opportunities for working together, please get in touch. Vini Watson Creative Director vini@touchcreative.co.uk Simon Dempsey Studio Manager simon@touchcreative.co.uk Alex Watson Client Services Director alex@touchcreative.co.uk Amber Wilds Senior Account Manager amber@touchcreative.co.uk +44 (0) Touch Creative Design Ltd, Basbow House, Basbow Lane, Bishop s Stortford, CM23 2TW

13 Get in touch We d love to talk to you about your next creative project, so why not contact us now to get started? +44 (0) Touch Creative Design Ltd, Basbow House, Basbow Lane, Bishop s Stortford, CM23 2TW