#2 & 3 Group Hosted for Sports Attendance BNCVB 20113

Transcription

1 1 #2 & 3 Group Hosted for Sports Attendance BNCVB 20113

2 ABOUT US About Bloomington, Illinois The Twin Cities consists of Bloomington and Normal, housing over 150,000 people in a 20 mile radius. It is the home of State Farm Insurance, Country Financial, Mitsubishi Motors, Illinois State University, and Illinois Wesleyan University. (Over 35,000 students in town) The City of Bloomington is located in the heart of Central Illinois, approximately 125 miles southwest of Chicago, 155 miles northeast of St. Louis, 133 miles southeast of the Quad Cities, and 64 miles northeast of Springfield, the State Capital. Bloomington is the County Seat of McLean County, the largest county in Illinois (approximately 762,240 acres). Interstates 39, 55 and 74 converge on Bloomington-Normal, as well as US Route 51 and State Route 9. McLean County is the fastest growing county in Illinois and has the lowest unemployment rate in the state. The Twin Cities are also serviced by four major railroad lines and Amtrak, as well as air transportation at the Central Illinois Regional Airport, one of the fastest growing airports in the country, that services commuter, corporate, and private aircraft. Bloomington is located in one of the most productive agricultural areas in the nation, but the economy is diverse and well-balanced. In addition to the major manufacturers and industries, there are two universities, two hospitals, one indoor mall, an outdoor outlet mall, and many banks and Savings & Loan Associations located in Bloomington-Normal. The U.S. Cellular Coliseum offers something for everyone About U.S. Cellular Coliseum The U.S. Cellular Coliseum, Your Entertainment Destination in Central Illinois is home to the Bloomington Blaze Central Hockey League team and the Bloomington Extreme Indoor Football League team. The U.S. Cellular Coliseum continually brings a variety of exciting events to Bloomington, IL. We have worked hard to make the U.S. Cellular Coliseum not only a premier sports and entertainment venue in Central Illinois, but also a facility that can be enjoyed by all ages. Since our opening in April 2006, the U.S. Cellular Coliseum has hosted an array of events, including concerts, family shows, ice shows, motor sports and trade shows. In addition, the U.S Cellular Coliseum has hosted local high school graduation ceremonies, Chicago Cubs and St. Louis Cardinals caravans, the Chamber of Commerce s Business Showcase, Illinois High School Association s regional and state tournaments, as well as a variety of private meetings and wedding receptions. 2

3 FACILITY INFORMANTION U.S. Cellular Coliseum Website: Market: Bloomington, Illinois and surrounding area Month / Year Opened: April 2006 Facility Management: Central Illinois Arena Management, Inc. Ticketing: Ticketmaster Capacity: 8,000 Premium Seating: 24 Luxury Suites 2 Party Suites Club Seats Annual Attendance: 400,000 Amenities: VIP Club U.S. Cellular Interactive Display The Bud Light Lounge Adjacent Public Ice Rink Pepsi Ice Center Tenants: Bloomington Thunder- United States Hockey League Team Bloomington Edge- Indoor Football League Team Central Illinois Flex- Premier Basketball League Team 3

4 COLLEGE STUDENT MAP 186,000 COLLEGE STUDENTS WITHIN A TWO-HOUR RADIUS 4

5 INTEGRATED MARKETING PLATFORM To maximize your investment, we recommend building an integrated marketing program with uniquely leveraged assets to drive brand and business objectives. BRANDING DIGITAL PRINT PROMOTIONS VIDEO BOARD EVENT OUTSIDE SIGNS IN VENUE SIGNS PUBLIC RELATIONS BUSINESS TO BUSINESS 5

6 YEAR-ROUND MARKETING U.S CELLULAR COLISEUM OFFERS YEAR-ROUND ACTIVATION Jan Feb Mar Apr May Jun Jul Aug Sept Oct Nov Dec Over 50 Concerts & Shows, Over 50 Sports Events, Many Corporate Events Football Baseball 6

7 NAMING RIGHTS OPPORTUNITIES Have your company s name and brand associated with the premier place to be if you are a VIP at the U.S. Cellular Coliseum, the Club. 7

8 NAMING RIGHTS OPPORTUNITIES Have your company s name and brand associated with our premier bar in the Bud Light Lounge, fully stocked with all the premium brands. 8

9 NAMING RIGHTS OPPORTUNITIES Have your company s name and brand associated with the first place fans go when they want to attend an event, The U.S. Cellular Coliseum Box Office. 9

10 SIGNAGE IN ARENA LED LED Ribbon Board The Ribbon Board is utilized for all sporting events, concerts, and shows at the Coliseum year round. (2) LED Boards Size: 2 10 x 80 10

11 SIGNAGE VIDEO BOARD Video board Commercials and digital graphic can be displayed for all sporting events at the U.S. Cellular Coliseum. The video board is the most visible signage location at the Coliseum. 11

12 SIGNAGE SCOREBOARD BACKLIT PANELS Scoreboard back lit panels These will be very visible during all sporting events at the Coliseum. Fixed back lit logo recognition 5 4 X

13 SIGNAGE FRONT STREET CORRIDOR Front Street Corridor Massive mural style prints that are displayed in the main concourse on the Front Street side of the building. Size: 4 x12 Full Color 13

14 SIGNAGE PILLAR WRAPS Pillar Wraps There are several large pillars located in the main concourse of the building. This is one of the first things that fans see when they enter the Coliseum. These pillars are a excellent place to promote your company and brand. 14

15 SIGNAGE BACKLIT CONCOURSE SIGNS Backlit Concourse Signs These signs are located in the main concourse of the building. These signs are some of the first things that people see when entering the building. Size: 4 x4 Full Color Back-Lit 15

16 SIGNAGE TELEVISION MONITOR SIGNS Television Monitor Signs Over 25 televisions in the building. Signage TBD depending upon mutually agreed upon artwork. LOGO HERE 16

17 SIGNAGE BLOCKADE BARRIER JACKETS Blockade Barrier Jackets These barriers are utilized at many of the concerts and events in order to direct traffic coming into the Coliseum which makes them highly visible to people coming into the building. Your Company Logo 17

18 SIGNAGE STAIR GRAPHICS Stair Graphics The stairs in the Coliseum are seen by all the fans at every event throughout the year making them a prime location for your company logo. 18

19 SIGNAGE OUTDOOR DIGITAL MARUEE Outdoor Digital Marquee Sponsors receive 5 ad spots per hour every day Located along U.S. Business Route 51 (Madison Street). These signs are visible to all patrons entering the Coliseum and to vehicles traveling this route year round. 19

20 SIGNAGE MAMMOTH PANELS Mammoth Panels 264" (22') Wide x 361" (30') Tall Located along U.S. Business Route 51 (Madison Street). These signs are visible to all patrons entering the Coliseum and to vehicles traveling this route year round. 20

21 SIGNAGE PARTNER PANELS Partner Panels Fixed logo recognition for our partners Located along U.S. Business Route 51 (Madison Street). These signs are visible to all patrons entering the Coliseum and to vehicles traveling this route year round. 21

22 DIGITAL MEDIA Official website of the U.S. Cellular Coliseum Partnership Opportunities Create unique promotions and advertising that highlights your brand with a link to your web site alongside information fans love to read. Inventory Available: Linkable Banner ads and/or Buttons Presenting Sponsor or Exclusive Content Sponsor Headlines All-Access Newsletter Special offers Event calendar Seating Charts Fan polls Traffic 111,482 unique visitors per year 187,924 visits per year 1 million page views per year Over 1.25 million hits on site per year 34% of fans spend 5 to 15 minutes on website per visit ROTATING BANNER AD 373PX by 115PX ROTATING BANNER AD 373PX by 115PX 22

23 PRINTED MEDIA- TICKET ENVELOPES Ticket Envelopes Position your logo or an ad on this must have envelope that holds your tickets to Coliseum events. Gain exposure every time someone buys a ticket. Inside Flap Outside 23

24 PRINTED MEDIA- PARKING PERMIT PROMOTION Parking Permit Promotion Have your company logo or brand put on all of the parking permits for parking at Coliseum events. Great for bounce back promoting! 24

25 PRINTED MEDIA- RESTROOM DISPLAYS Rest Room Displays These displays are put over every stall in every restroom at the Coliseum. They are seen by thousands of people who use the restrooms at various events at the Coliseum. There are over 200 toilets and stalls in the facility for signs to be displayed. 25

26 HOSPITALITY CLUB SEATS Come to the most exciting venue in town There is no place in town like U.S. Cellular Coliseum to motivate your employees, entertain your clients, close that important business deal, or just enjoy a game. Club Membership Benefits: Club Members Only Pre-sales gives you priority access to tickets prior to public sale for concerts, family shows, playoff tickets and other special events. No waiting in line Guaranteed premium seat location for all shows Special Ticket Discounts and offers when available from promoters Opportunity to purchase additional seats for every event (Up to three (3) additional tickets per membership) Exclusive ticket Concierge Service to help with ticket purchases $50 Food Credit per membership with purchase of full season ticket for hockey and football Pre-Game Hour before Sports Events Exclusive access to the Club featuring a full bar, upscale menu, restrooms, and free coat check (if ticket package is purchased for PrairieThunder Hockey or Extreme Football games) Ten (10) Free Guest passes for friends or family to experience the Club (Additional Passes available for $15, plus the price of a game ticket) Private VIP entrance Discounted parking with advanced purchase Let our U.S. Cellular Coliseum team entertain yours build your brand with ours. 26

27 HOSPITALITY / SUITES Come to the most exciting venue in town Luxury Suite Rentals Suite Rental and leases offer the perfect setting for special client outings, corporate/employee events, holiday parties and special gettogethers with friends and family. These finely-appointed Suites offer you and your guest the following: Single Event Suite Rentals: 14 Suite tickets per event, plus 4 Standing Room Only passes available to purchase Early access to the suite through the VIP entrance Comfortable seating in extra wide theater style seats Private Level with restrooms Coat Closet, wet bar and refrigerator Cable television and internet access Access to the exclusive Club Level and its private restaurant and bar Food and beverage package available separately via BMI Concessions, Inc. Annual Suite Lease: Most suites allow 14 guest to sit comfortably, an additional 4 Barstool Seats/Standing Room Only passes available to purchase 3 VIP Parking Passes for each event Suite Owners have the right to purchase tickets in the bowl before they go on sale to the general public. Access to your suite and private meeting rooms, available every business day, even when there are no scheduled events. You can book your next retreat, business meeting or presentation at U.S. Cellular Coliseum. Access to promotional opportunities including public address and scoreboard announcements, program advertising. Cable T.V. and internet access in the suite A variety of lease terms are available to fit your needs. Ask About our All Inclusive Suites and how to receive a $3000 food and beverage credit. Suite Owners have the right to purchase tickets in the bowl before they go on sale to the general public. Suite owners also have access to the private club lounge on the concourse level as well as all the benefits of being a club member. 27

28 28 INVESTMENT SUMMARY