Digital Media pack 2018

Transcription

1 Digital Media pack 2018

2 5 reasons to advertise with us! 1 We produce highly targeted campaigns to reach your desired audience 2 We are able to attain high reach, leveraged through partners and content marketing 3 Tailor-made content solutions which are aligned with your brand strategy 4 Multi-platform solutions/touch points 5 Strong, niche and trusted brands

3 Digital Page impressions Unique users Newsletter subscribers Mobile users 69% Gender: Female 82% Gauteng readership 56% Ages % Ages % LSM :34 min Average time spent on site 2.1 Average pages viewed per visit

4 Social Media costs Total following of BOOST COST COST TO CLIENT 1 x Image 1 x GIF 1 x Video R3 500 R4 000 R4 600 R5 100 R5 500 R x Image 1 x Video /GIF R3 500 R4 000 R4 600 R x Image 1 x GIF 1 x Video R1 800 R2 300 R2 800 R3 300 R3 700 R4 200 **Social posts are created at editorial discretion. Posts are boosted for higher reach, however the social platform's algorithm will determine their outcome.

5 Display advertising SIZE CPM Online Banners Mobile Banners Rich Media HP takeover Section takeover 728x90 px 300x600 px 300x250 px 468x60 px 320x50 px Videos, expanding ads, animations etc. 728x90 px 300x600 px 300x250 px 468x60 px 180x600 px (x2) 728x90 px 300x600 px 300x250 px 468x60 px 180x600 px (x2) R250 R250 R250 R250 R200 R360 R3 000 per day R2 000 per day Required specifications Material deadline: 14 working days before live date Click through URL: Max size 100KB per ad. Format gif/jpeg Ads are placed at editorial discretion

6 Overlay / Interstitial ad Rate R550 CPM URL:

7 Interactive survey 2 Rate on request 1 # LOVEISON CONGRATULATIONS! You have been chosen as one of the lucky winners of the #loveison survey which you entered on GLAMOUR.co.za earlier this year! You have won a REVLON Ultra HD Lipstick and Lacquer valued a R290! 2015 Revlon IS NOT A KISS THE VERY AUTOGRAPH OF? HENRY FINCK, WRITER Please visit GLAMOUR.co.za on the link below before 11th September to claim your prize. CLICK HERE *SHOULD YOU HAVE ANY QUERIES PLEASE PRIZES@CONDENAST.CO.ZA

8 It s time to get your winning on with GLAMOUR! Hair Survey INCLUDES BOOSTING COST COST TO CLIENT 10 x Questions Survey 1 x Form 8 x FB posts R2 000 R x Tweets 1 x Form Competition 4 x FB posts R x Tweets Requirements Minimum prize value of R words / copy 1x image (635 x 580 px) Full prize description and value breakdown Click through URL

9 Interactive and customised digital solutions Rate on request *Final cost of the campaign will be submitted with a proposal once a comprehensive brief is received

10 Native content solutions INCLUDES BOOSTING COST COST TO CLIENT 1 x Native article Option 1 2 x FB image R x Tweets 1 x Native article Option 2 2 x FB image 2 x Tweets R2 000 R x mentions within GLAM specific Option 3 editorials R1 200 R x FB image 2 x Tweets

11 Style Diary Rate from R CONCEPT - Our fashion team will go in-store and select their items to make up 10 different looks from your collection. These items will then be styled up to reflect/create different looks, worn by a model. A Style Diary will be published over 10 days on GLAMOUR.co.za showcasing 10 different looks. The Style Diary will be exclusive to your brand and GLAMOUR will promote the Style Diary across social media platforms as well as on our weekly newsletter. *Included (boosting R4 000) 12 x FB posts 12 x tweets 2 x instastories

12 Weekly newsletter Dedicated mailer Cost per subscriber: Click to client site: 60c Click to GLAMOUR.co.za: 45c What s hot this week! Cost per subscriber: Click to client site: 25c Click to GLAMOUR.co.za: 15c How to create marble-effect nails Article mention/ Brand specific post Why being single is actually the best Win Cabo. GetSmarter Nem ut velvit as short resto courses dolesse cepressed worth explacc R13 aborrunt. 000! Melody Molale shares her Sun Met fashion tips! Follow Elsie Mutsaka s style diary! How to get the most out of your gym contract Should you ever work for exposure? Banner Cost per subscriber: 25c Follow us SUBSCRIBE CLICK HERE

13 Contact details Advertising sales director Faith Thomas Cell Cape Town office Condé Nast Independent Magazines 220 ON LOOP 2nd Floor, Loop Street Cape Town, 8001 Tel Fax Stacey Calitz Business Account Manager Cell Charlotte Nutman Business Account Manager Cell Nadia Pereira Business Account Manager Cell Johannesburg office Conde Nast Cherry Junction 1 Autum Road Rivonia Tel Lorraine Bradley Business Account Manager Cell lorraine.bradley@inl.co.za Nokwanda Mhlambo Business Account Manager Cell nokwanda@condenast.co.za Jacqui Erasmus Business Account Manager Cell jacqui.erasmus@inl.co.za WendyRobinson Business Account Manager Cell wendy@condenast.co.za

14 Live the life. Fill it with