10,572* 2.3** 24,315. Editor-in-chief. CIM Magazine

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1 2017 MEDIA PLANNER

2 Best in Canadian Business Media CIM Magazine CIM Magazine is published by the Canadian Institute of Mining, Metallurgy and Petroleum (CIM), a highly regarded association of professionals in the international mining industry. Members of CIM are the foundation of our engaged and influential audience. Award winning CIM Magazine is proud to celebrate another year being recognized for excellence in editorial. Kenneth R. Wilson Memorial Awards Honourable Mention BEST PROFILE OF A COMPANY Excellent Recovery, March 2015 Trade Association Business Publications International Top 25 BEST FEATURE ARTICLE Muddy Waters, November 2015 Circulation Distribution 10,572* Readers per copy 2.3** Issues per year 8 Total audience 24, Kenneth R. Wilson Awards Finalist Source of statistics: *Publishers Sworn Statement, September 2016 **2016 Reader Survey conducted by MaCorr Research Editor-in-chief Authoritative and inquisitive, CIM Magazine is an indispensable voice in the international mining industry. It is the link between operators, head offices, laboratories, ideas and technology, no matter where in the world these connections take us. Ryan Bergen Editor-in-chief CIM Magazine Each issue presents editorial that marks where the industry stands and the direction it is heading. Whether it is resource reporting and community relations or process flow sheets and payload optimization, we reach out to the experts with insight on how emerging trends influence the broader industry. We detail not only in what is new to the market, but what has been proven at the mine site and the experiences of the people responsible for integrating new technologies and processes into daily operations. Our quality editorial is matched with eye-catching presentation to ensure each issue has the impact its readers and advertisers have come to expect.

3 Our audience CIM Magazine is read by decision-makers and industry leaders across the mining and metallurgy industries. This highly-engaged readership is an influential audience with purchasing responsibilities. 81% of readers are CIM members Highly educated Industry leaders 86% 76% 70% 69% have a university degree or higher plan on augmenting their education of readers are in a management position are involved in the purchasing process Avid consumers in their personal lives 73% 72% have an annual household income of $100k+ spend at least $1,000 on personal credit cards each month * Miners in Canada earn over $110,000 a year, or about $31,000 to $46,000 more than the average worker employed in the other four major sectors of the economy ** Areas of operation within the industry 14% 14% 27% Mining Company 23% Technical Consultant 20% Mining Services 18% Manufacturer/ Distributor 17% R&D Exploration Technology 39% Engineering Source of statistics: *2016 Reader Survey conducted by MaCorr Research ** CareerMine (

4 Connecting you to the mining community What readers are saying about CIM Magazine 98% agree the magazine provides valuable information 91% agree the magazine information is relevant to their profession 90% look forward to reading each issue * How our readers consume their mining news 74% Print magazines 55% Online news sites 53% Digital magazines * 65% find the advertisements in CIM Magazine useful * Our readers read CIM Magazine more than any other mining publication 100% 46% 43% 27% CIM Magazine The Northern Miner Canadian Mining Journal Mining Magazine Thanks to its rich geology, Canada is one of the largest mining nations in the world, producing more than 60 minerals and metals. ** 27% Engineering & Mining Journal 26% Mining Engineer (SME) Source: 2016 Reader Survey conducted by MaCorr Research, ** Facts and Figures 2015 Mining Association of Canada

5 Marketing options Further your marketing plan by engaging our influential audience across all platforms. Inserts/Outserts CIM Magazine Capture the attention of our readers with a creative marketing piece All photos Riccardo Cellere CONVENTION PROGRAM & EXPO GUIDE PROGRAMME DU CONGRÈS & GUIDE DE L EXPO CIM Magazine (print) 100% qualified audience of 24,315 Integrated Marketing Options May au 4 mai Vancouver, BC convention.cim.org CIM Convention Program & EXPO Guide 5,000 attendees and 500+ exhibitors Magazine.cim.org Top source for Canadian Mining news CIM.org Featuring enhanced content our website averages 31,000 visitors a month and continues to grow CIM Reporter Our opt-in newsletter is sent to 17,000+ mining professionals in both English and French. Click through rate (CTR) is 3.5x more than the average campaign** CIM Reporter (CIM Convention edition) Delivered to approximately 20,000 attendees during the convention Convention product opportunities Adding a convention product to your campaign puts your brand in front of more than 5,000 CIM Convention participants. Opportunities include: Hotel drop-offs Business lounge Pillar wraps Floor decal and much more Contact your account rep for a complete opportunity prospectus. Statistical source: * Google Analytics Jan.-Aug Comparative ** MailChimp Reports 2016, MailChimp Marketing Benchmarks.

6 Editorial calendar 2017 Issue Feature Technology Upfront Bonus Circulation FEBRUARY Ad Space: Jan. 12 Ad Material: Jan. 18 Project construction Shakers & screens Industrial minerals SME CONEXPO-CON/AGG MARCH/APRIL Ad Space: Feb. 16 Ad Material: Feb. 22 MAY CIM Convention issue Ad Space: March 28 Ad Material: April 3 Energy Milling & grinding Underground mining Global Petroleum Show Environment Underground equipment Genomics CIM Convention CIM CONVENTION PROGRAM & EXPO GUIDE Ad Space: March 17 Ad Material: March 23 Maximize your exposure JUNE/JULY Ad Space: May 19 Ad Material: May 25 Names to know Surface mining Metallurgy & materials science COM 2017 hosting World Gold & Nickel/Cobalt AUGUST Ad Space: July 6 Ad Material: July 11 Innovation Communications Heavy equipment Oil Sands Trade Show SEPTEMBER/OCTOBER Ad Space: Aug. 16 Ad Material: Aug. 25 Asset management Virtual reality IT MEMO NOVEMBER Ad Space: Sept. 28 Ad Material: Oct. 4 Mineral processing Water treatment Health & safety CMP 2018 Québec Mines XPLOR DECEMBER/JANUARY Ad Space: Nov. 17 Ad Material: Nov. 23 Exploration outlook Geoscience CSR engagement AME BC Roundup 2018 PDAC 2018 In every issue Tools of the Trade A showcase for the newest products the market has to offer News Concise and comprehensive coverage of developments in finance, regulation, exploration, project development and operations Columns Commentary that puts the headlines into perspective Note: Editorial calendar subject to change Upfront Focused editorial on leading practices, important trends, and influential and outspoken people Features In-depth coverage and expert voices on the critical issues of the moment Project Profile A close look at new mine developments Technology Today s advances that promise to be tomorrow s standards CIM Magazine editorial is independent from advertising and no special editorial consideration or commitment of any kind can form any part of the advertising agreement. All editorial inquiries must be directed toward the editorial staff.

7 2017 rate card PRINT: CIM MAGAZINE 4c gross rates 1x 3x 6x 8x OBC $8,655 $8,220 $7,810 $7,420 IFC/IBC $8,305 $7,890 $7,495 $7,120 Full page $6,920 $6,575 $6,245 $5,935 Dimensions (Width x Height) 2/3 page $6,230 $5,920 $5,625 $5, x 10 1/2 page island $5,885 $5,590 $5,310 $5, x 7.5 1/2 page vertical $5,190 $4,930 $4,685 $4, x 10 1/2 page horizontal $5,190 $4,930 $4,685 $4,450 7 x /3 page vertical $4,500 $4,275 $4,060 $3, x 10 1/3 page horizontal $4,500 $4,275 $4,060 $3,860 7 x /3 page square $4,500 $4,275 $4,060 $3, x 4.5 1/4 page vertical $3,810 $3,620 $3,440 $3, x /4 page horizontal $3,810 $3,620 $3,440 $3, x DPS $11,770 $11,180 $10,620 $10, x Product File 1x 3x 6x 8x Showcase your product or service 1/6 page $950 $900 $865 $ x Professional Directory 1x 3x 6x 8x Place your business card in our magazine directory 1/2 business card $295 $280 $270 $ x Business card $400 $380 $360 $ x 2.25 Marketplace The advertorial section of CIM Magazine. Detailed write-up (maximum 150 words) with logo. Layout by CIM. Inserts & Outserts Rates available upon request. ONLINE CIM & CIM Magazine Websites (net) 1x $1,495 Trim x Bleed x Live area 7 x 10 1/3-page, 7 x x 3x 6x 12x Dimensions (Pixels) Rectangle $775 $2,210 $4,185 $7, x 150 Hybrid rectangle $995 $2,835 $5,375 $10, x 300 Skyscraper $1,275 $3,630 $6,885 $13, x 600 CIM Convention Website Rectangle $2,500/month 200 x 260 Job Board (net) Single posting 5-posting package $325 (60-day term) $1,250 (60-day term each) Bonus: Also posted to the CIM LinkedIn Job Board and listed once in the CIM Reporter NOTES: Extra charges apply for: standard colour ($610), matched colour ($730), special positions (25% surcharge). DIGITAL: CIM REPORTER biweekly newsletter (net) ($) Dimensions (Pixels) Top $2, x 72 Bottom $1, x 72 Top & bottom exclusive $3, x 72 Skyscraper $1, x 600 Rectangle $ x 275 Small rectangle $ x 145 Sponsored content Rates available upon request. PRINT: CIM CONVENTION PROGRAM & EXPO GUIDE 4c rates (net) ($) Dimensions (Width x Height) Product file $1, x 3.75 Full page (trim) $3, x 8.5 Full page (bleed) $3, x sided bleed Full page (live) $3, x /2 page $2, x 3.5 IFC/IBC $4, x 8.5 OBC $4, x 8.5 Tabs $3,975 trim x 8.5 bleed x 8.57 **** Leave at least 0.5 on left and right hand sides clear of important text, logos, etc as this will be spiral bound **** CIM 2017 CONVENTION OPPORTUNITIES 2017 sponsorship and advertising opportunities available at every budget point: In Print On Site Online Contact an account rep for advertising opportunities. Mechanical Requirements Electronic material digital files only. PDF/X-1a files are preferred. Alternate acceptable formats include: Macintosh format, QuarkXPress 9, InDesign CS6, Illustrator CS6, Photoshop CS6 (or earlier). Include all fonts and high-resolution images (300 dpi files for best resolution) in TIFF or EPS format (CMYK only). To ensure the accuracy of all advertisements, a full-size colour proof must be provided. The publisher shall not be liable for any advertisements received without a colour proof. Contact Crystal Himes (chimes@dvtail.com); Tel.: Terms & Conditions Agency Commission: Fifteen per cent (15%) of gross to recognized agencies. Terms: Net 30 days. Two per cent (2%) per month interest on overdue accounts. Taxes: Our published rates do not include applicable taxes, which will be added to invoices and clearly identified. Advertising material is subject to approval by the publisher. If an advertiser s contract is not fulfilled as specified, the advertiser agrees to pay the resulting short rates back to the best earned space rate applicable. *Discount will apply to rate card.

8 ACCOUNT REPRESENTATIVES JANET JEFFERY NEAL YOUNG Send contracts/insertion orders/material to: Dovetail Communications Inc. 30 East Beaver Creek Road, Suite 202, Richmond Hill, ON L4B 1J2 Tel.: ; Fax: Published by: Canadian Institute of Mining, Metallurgy and Petroleum De Maisonneuve Blvd. West Westmount, PQ H3Z 3C1 Tel.: Fax: