Reach 40,000 top decision makers in healthcare management

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1 2018 MEDIA KIT Reach 40,000 top decision makers in healthcare manaement Healthcare Executive Maazine ACHe-news etoc Inside: CEO Audience Research Reader Profile Editorial Calendar Rates & Specifications

2 ABOUT ACHE The American Collee of Healthcare Executives (ACHE) is an international professional society of more than 40,000 healthcare executives who lead hospitals, healthcare systems and other healthcare oranizations. THREE WAYS TO REACH ACHE MEMBERS: Healthcare Executive (Print + Diital) Healthcare Executive is ACHE s official bimonthly member maazine and the publication of choice to taret loyal, hihlevel decision makers in healthcare manaement. Accordin to Kantar Media s 2017 Hospital Manaement Study, Healthcare Executive reaches 81% of the U.S. healthcare CEO market. See pae 3 to learn more about the CEO audience. ACHe-news (Diital) Published weekly, ACHenews is a membersonly e-newsletter ACHE sends to its more than 40,000 subscribers. Every issue contains important association news and healthcare industry newsbriefs. See pae 6 for advertisin options and rates. etoc (Diital) Published bi-monthly, etoc is a membersonly electronic table of contents sent to 40,000 plus ACHE subscribers. This newsletter delivers the diital edition of Healthcare Executive to members. See pae 7 for advertisin options and rates. 2 / 2018 Media Kit /

3 Healthcare Executive is in a unique position to put your products and services front and center with healthcare s key decision makers. #1 healthcare manaement maazine published by a professional association 1 Second most receivers, readers and exposure amon healthcare executives when compared to other publications measured by Kantar Media 1 Competitive advertisin rates so you et more return on your investment Professional associations reach 94% of healthcare CEOs and are an important source of information. 2 The most important sources of information for healthcare CEOs are their professional associations, print publications and enewsletters released by these associations. 2 1 Kantar Media Professional Health 2017 Hospital Manaement Study / 2 Kantar Media Sources & Interactions: Hospital Manaement Edition (Chief Executives Only) Twelve (12) publications measured by Kantar Media: Executive Insiht, Health Data Manaement, Health Manaement Technoloy, Healthcare Executive, Healthcare Finance News, Healthcare Informatics, Healthcare IT News, HealthLeaders, hfm Maazine, Hospital & Health Networks, Modern Healthcare, and Trustee READER PROFILE Healthcare Executive readers are loyal, enaed and in positions to purchase products and services for their oranizations. 1 Circulation: 41,106 88% of readers find Healthcare Executive useful to their daily practice 3 75,346 HEALTHCARE EXECUTIVE MAGAZINE READERSHIP 3 25,000+ HOLD A CEO, C-SUITE, VP OR DEPARTMENT HEAD POSITION 2 52 MINUTES AVERAGE TIME READERS SPEND READING EACH ISSUE 3 1 BPA January June 2017 / 2 ACHE Member Database, January 2016 / 3 Healthcare Executive Primary Readership Study, July 2014, Ruzinsky Research Contact AdBoom Advertisin to learn more about ACHE members and the CEO audience. Leslie Stockton / (404) / leslie@adboomadvertisin.com 2018 Media Kit / / 3

4 2018 EDITORIAL CALENDAR Every issue of Healthcare Executive provides focused coverae of emerin trends and issues in healthcare manaement. Issue Editorial Focus Ad Close Ad Materials Mail Date January/ February Continuum of Care November 17 November 27 December 21 March/ April Quality / Patient Safety Advertisin Special Bonus distribution at ACHE Conress on Healthcare Leadership January 19 January 29 February 22 May/ June Finance March 30 April 9 May 3 July/ Auust September/ October Workforce Advertisin Special-Sinet AdImpact Study included with advertisin Technoloy Advertisin Special Bonus distribution at NAHSE Annual Education Conference May 18 May 25 June 21 July 20 July 27 Auust 23 November/ December Leadership September 21 September 28 October 25 Special Issues Bonus Exposure! MAR APR J U L AUG ACHE s Conress on Healthcare Leadership, the premier educational event for more than 4,000 healthcare executives, takes place March 26-29, 2018, in Chicao. March/April is the official Conress issue and is the only marketin opportunity to reach attendees. Reserve your space today in this important issue. Free for advertisers, the Sinet AdImpact study measures ad exposure, ad interest and ad impact, both quantitatively and throuh extensive verbatim comments. A free research summary report is also included. The AdImpact Study will be conducted in the July/Auust issue by Sinet Research, a leadin provider of Ad Measurement studies. As added value, your ad will be included in ACHE s interactive diital edition of Healthcare Executive, drivin more readers to your ad messae. Subscribers can conveniently view all of the same rich content riht from their computer, smartphone or tablet. Visit for more information. 4 / 2018 Media Kit /

5 2018 GROSS RATES & SPECIFICATIONS Ask about inserts, atefolds and other specialty ad units! Premium Positions 1x 3x 6x Cover 2 $10,900 $10,500 $10,175 Cover 3 $10,600 $10,000 $9,725 Cover 4 $11,000 $10,650 $10,300 Four Color 1x 3x 6x Full Pae $9,485 $9,120 $8,830 Two-Pae Spread $18,025 $17,315 $16,785 2/3 Pae $7,130 $6,850 $6,620 1/2 Pae $5,670 $5,485 $5,300 1/3 Pae $3,795 $3,685 $3,530 1/6 Pae $2,070 $2,000 $1,950 Black and White 1x 3x 6x Full Pae $7,220 $6,935 $6,700 Two-Pae Spread $13,700 $13,175 $12,780 2/3 Pae $6,375 $6,135 $5,930 1/2 Pae $4,350 $4,170 $4,035 1/3 Pae $2,895 $2,775 $2,665 1/6 Pae $1,580 $1,530 $1,495 Aency Commission Fifteen percent of ross billin is allowed to reconized aencies on space and color, provided account is paid within 30 days of invoice. Commissions are not allowed on reprints or ACHe-news. Publisher s Statement ACHE carefully reviews ads before publication. No advertisin contract is bindin upon the American Collee of Healthcare Executives, Healthcare Executive maazine, ACHe-news or any representatives thereof unless and until the content of the advertisement(s) is approved by the American Collee of Healthcare Executives. If, for any reason, a print and/or electronic advertisement is canceled after the closin date, the publisher reserves the riht to repeat a former ad at the full rate. If the advertiser has not previously run an ad, the advertiser will be chared for the cost of the space reserved. Neither the advertiser nor its aency may cancel an advertisement after the closin date. Special contract schedules will not be canceled. Ad Size Width Depth Full Pae (trim size) Two-Pae Spread (trim size) /3 Pae Vertical /2 Pae Horizontal /2 Pae Vertical /3 Pae Vertical /3 Pae Island /6 Pae Web offset, perfect bound. Please keep live copy 1/4 away from final trim size. Add 1/8 for bleed ads. Prepress Specifications All advertisin must be in a diital format. Preferred file type is PDF/x-1a. For quality assurance, please mail us a hard-copy color proof. Required format for black-and-white or four-color diital advertisement is press-quality, hih-resolution Adobe Acrobat PDF file format with all fonts and imaes embedded. Embedded imaes must be a minimum of 300 ppi (pixels per inch). Color imaes must be CMYK. Files containin RGB or LAB imaes will not be accepted. All screen and printer fonts must be embedded. These rules also apply to text used in artwork. Cropmarks should be provided in the creative to show exactly how the ad should be placed in the ad space. Spreads and full-pae ads must include a minimum of 1/8 bleed. For further instructions on how to prepare your diital advertisement, please contact us and we will you a stuffed (or zipped) file containin those options as well as specific instructions on how to prepare the file. Inserts, polybas and other specialty print options are available. For pricin and examples contact Leslie Stockton. ACHE Advertisin Sales Representative: AdBoom Advertisin Leslie Stockton (404) leslie@adboomadvertisin.com Production Contact: American Collee of Healthcare Executives Emma O Riley, Creative Director (312) ProductionManaer@ache.or 2017 Media Kit / / 5

6 ACHE-NEWS Advertise in ACHE s exclusive members-only e-newsletter. Limited space available! Circulation: 40,000 Frequency: Weekly (52x per year) ACHe-news is a weekly newsletter exclusively for members. It features the latest ACHE news and resources, as well as a spotliht on and calendar of upcomin educational prorammin. Advertisin space is offered only to oranizations that purchase a minimum 4x schedule. Space is limited to three advertisers per issue. Reserve yours today! Ad Unit 4x 8x 12x 26x 52x Medium Rectanle (300x250 px) $2,140 $1,930 $1,710 $1,280 $1024 Preferred file types are JPG, static GIF or PNG Maximum file size: 40k No scriptin or animation. Third-party ad servin is not accepted. ACHE stronly recommends usin URLs and addresses that are as short as possible. All rates are net. Space is limited to three advertisers per newsletter. For availability contact Leslie Stockton Reserve Your Space Today! AdBoom Advertisin Leslie Stockton (404) leslie@adboomadvertisin.com 6 / 2018 Media Kit /

7 etoc (ELECTRONIC TABLE OF CONTENTS) ACHE s Healthcare Executive e-toc an exclusive opportunity to reach our enaed audience. Circulation: 40,000 Frequency: Bimonthly (6x per year) An electronic table of contents is ed to all members when each issue of Healthcare Executive maazine is posted online. Alon with space for advertisin, every e-toc hihlihts the two main features and either another feature or column. Ad Unit 1x 3x 6x Medium Rectanle (300x250 px) $3,750 $3,100 $2,625 Leaderboard (728x90 px) $3,750 $3,100 $2,625 Preferred file types are JPG, static GIF or PNG Maximum file size: 40k No scriptin or animation. Third-party ad servin is not accepted. ACHE stronly recommends usin URLs and addresses that are as short as possible. All rates are net. Space is limited to three advertisers per newsletter. Exclusivity pricin is available for this newsletter. For availability contact Leslie Stockton Reserve Your Space Today! AdBoom Advertisin Leslie Stockton (404) leslie@adboomadvertisin.com Dates: Jan/Feb newsletter sent 12/19 March/April newsletter sent 2/27 May/June newsletter sent 5/8 July/Au newsletter sent 6/26 Sept/Oct newsletter sent 8/28 Nov/Dec newsletter sent 10/ Media Kit / / 7

8 Contact Us Advertisin Sales Representative AdBoom Advertisin 3340 Peachtree Road NE Suite 1050, Atlanta, GA, Tel: (404) Fax: (404) Submit Ad Materials to: American Collee of Healthcare Executives Emma O Riley, Creative Director 1 N. Franklin Street, Suite 1700 Chicao, IL Tel: (312) ProductionManaer@ache.or The American Collee of Healthcare Executives is an international professional society of 40,000 healthcare executives who lead hospitals, healthcare systems and other healthcare oranizations. ACHE s mission is to advance its members and healthcare manaement excellence. ACHE offers its prestiious FACHE credential, sinifyin board certification in healthcare manaement. ACHE s established network of 79 chapters provides access to networkin, education and career development at the local level. In addition, ACHE is known for its maazine, Healthcare Executive, and its career development and public policy prorams. Throuh such efforts, ACHE works toward its vision of bein the preeminent professional society for healthcare executives dedicated to improvin health. The Foundation of the American Collee of Healthcare Executives was established to further advance healthcare manaement excellence throuh education and research. The Foundation of ACHE is known for its educational prorams includin the annual Conress on Healthcare Leadership, which draws more than 4,000 participants and roundbreakin research. Its publishin division, Health Administration Press, is one of the larest publishers of books and journals on health services manaement, includin textbooks for collee and university courses.