NEFA 2013 Partner Program
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- Rosalind Houston
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1 NEFA 2013 Partner Program The National Equipment Finance Association (NEFA) Partner Program was created to give participating members additional marketing exposure to our association and industry and to give them high profile recognition for their dedicated support. Partner Program participants invest pre-agreed upon sponsorship amounts to have their names put on various conference and other association events and items. That helps NEFA, as a non-profit association, plan and budget for the whole year. In return, NEFA leverages those participant s investments by providing additional, free, NEFA- Bucks. NEFA bucks are added to the Partner Program accounts giving participants far more buying power for advertising, sponsorship or other promotions. NEFA Bucks can increase total account value by as much as 66%! Being a NEFA Partner helps you leverage your dedication to the NEFA community by providing new and enhanced ways of delivering your message to the membership continually throughout the year while spending less of your own money to do it. NEFA has created four different levels of partnership. The higher the level of partnership, the higher the level of recognition for your company, and the higher the level of NEFA Bucks rewards. The benefits of each NEFA Partner level are described on the following pages
2 Thanks! November, 2012 On behalf of all the members of NEFA, we thank you for your interest in partnering with us for 2013, a year which promises some exciting opportunities for all of us in the commercial equipment finance and related businesses. Your support shows your dedication to the industry, to your own customers and suppliers, and to the highest standards of professionalism. That s what NEFA stands for. If you find that the NEFA Partner Program does not fit your current business needs, a-la-carte opportunities, including exhibiting, advertising, and sponsorships for all of the 2013 activities are also available. We thank you in advance for your participation and support, and look forward to an exciting year of delivering outstanding, exclusive and rewarding benefits to your organization. Please do not hesitate to contact Kim King, NEFA Senior Association Coordinator, by at: KKing@NEFAssociation.org; or by phone at: ; if you have any questions regarding the program. We look forward to partnering with you in 2013! Regards, John Rosenlund, CLP Gerry Egan 2013 NEFA President NEFA Executive Director
3 Here s How It Works Partner Program The provides an avenue to get and keep your name in front of your best prospects while being recognized and rewarded for you support of of the association. The higher the level of sponsorship, the more NEFA-Bucks rewards you ll receive. While members may continue to sponsor and advertise on an a-lacarte basis, those who become a part of the Partner Program will reap program benefits. NEFA will add NEFA Bucks to your financial commitment giving you, in effect, up to 66% more advertising purchasing power. As a Partner, you ll also receive: A year-long listing on the NEFA Web site identifying them as partner of the organization; More opportunities to promote their organization and receive recognition from the association members and conference attendees. Program Mechanics There are four distinct partnership levels: Bronze, Silver, Gold and Platinum. Partners will select a partnership level and pay that amount to NEFA upon signup. They will then have on account both the money they ve invested plus additional, free NEFA-Bucks to spend throughout the year. Signing up is Easy Pick a partner level, sign your contract and send in your payment. NEFA will then add NEFA-Bucks to your Partner Account for you to use, giving you up to 66% more than you put in; now that s leverage! Start selecting advertising and sponsorship opportunities paid for out of your account. NEFA staff will confirm the items you select throughout the year and help you craft a marketing program to fit your budget and your prospects. NEFA staff will track the balance of your investment and your NEFA-Bucks to help you ensure you get the most out of the program. All advertising and sponsorship items are assigned on a firstcome first-served basis and are subject to availability, so we encourage you to make your selections as early as possible. Partner funds and NEFA-Bucks are non-refundable and must be utilized in the 2013 program year, so don t delay!
4 Bronze Partner Your Investment: $2,500 Free NEFA-Bucks + $835 Your Total Buying Power $3,335 Partner Program Tiers Silver Partner Your Investment $4,000 Free NEFA-Bucks +$1,720 Your Total Buying Power $5,720 Gold Partner Your Investment $6,000 Free NEFA-Bucks +$3,230 Your Total Buying Power $9,230 Platinum Partner Your Investment $8,000 Free NEFA-Bucks +$5,335 Your Total Buying Power $13,335 Platinum Partner Program can be custom sized up to any larger amount.
5 Sponsorship Items *Partners are not responsible for paying for, nor are they purchasing, the specific items they sponsor. Partners are buying the right to have their name put on or associated with those items. All decisions regarding the actual sponsored items remain with the Association. Individual Retail Amounts Check to Select Available Throughout the Year Website Advertising 1 Month Run $ 125 [ ] Website Advertising 3 Month Run $ 300 [ ] Website Advertising 6 Month Run $ 500 [ ] Website Advertising 12 Month Run $ 900 [ ] Sponsor 2 Day ILP Course Day 1 $ 1,250 [ ] Sponsor 2 Day ILP Course Day 2 $ 1,250 [ ] Sponsor Webinar $ 750 [ ] Conference Registrations at applicable member level and registration date timeframe rates 2013 National Equipment Finance Summit March 14-16, Albuquerque, NM Table-Top Exhibit Booth (includes 1 attendee) $ 1,400 [ ] Conference Gift $ 3,000 [ ] Mobile Application & Pocket Schedule $ 2,500 [ ] Hotel Room Keys* $ 2,500 [ ] Name Badges $ 1,000 [ ] Reception Desk $ 600 [ ] Printed Attendee List* $ 500 [ ] Keynote Speaker* $ 3,000 [ ] Individual Breakout Session $ 300 [ ] Add-on Special Event* $ 3,000 [ ] Ambassadors Reception $ 1,500 [ ] Welcome Reception $ 3,000 [ ] Prize Giveaway #1 $ 400 [ ] Prize Giveaway #2 $ 400 [ ] Drink Tickets $ 2,500 [ ] Friday Networking Breakfast $ 2,000 [ ] Friday Networking Breaks $ 1,000 [ ] Friday Networking Lunch $ 2,500 [ ] President's Reception $ 1,500 [ ] CLP Breakfast $ 2,000 [ ] Saturday Networking Breakfast $ 2,000 [ ] Saturday Networking Breaks $ 1,000 [ ] Saturday Networking Lunch $ 2,500 [ ] Continued on next page
6 Sponsorship Items *Partners are not responsible for paying for, nor are they purchasing, the specific items they sponsor. Partners are buying the right to have their name put on or associated with those items. All decisions regarding the actual sponsored items remain with the Association. Individual Retail Amounts Check to Select 2013 Funding Symposium Sept 12-14, Nashville, TN Table-Top Exhibit Booth (includes on attendee) $ 1,400 [ ] Conference Gift $ 3,000 [ ] Mobile Application & Pocket Schedule $ 2,500 [ ] Hotel Room Keys* $ 2,500 [ ] Name Badges $ 1,000 [ ] Reception Desk $ 600 [ ] Printed Attendee List* $ 500 [ ] Keynote Speaker* $ 3,000 [ ] Individual Breakout Session $ 300 [ ] Add-on Special Event* $ 3,000 [ ] Ambassadors Reception $ 1,500 [ ] Welcome Reception $ 3,000 [ ] Prize Giveaway #1 $ 400 [ ] Prize Giveaway #2 $ 400 [ ] Drink Tickets $ 2,500 [ ] Friday Networking Breakfast $ 2,000 [ ] Friday Networking Breaks $ 1,000 [ ] Friday Networking Lunch $ 2,500 [ ] President's Reception $ 1,500 [ ] CLP Breakfast $ 2,000 [ ] Saturday Networking Breakfast $ 2,000 [ ] Saturday Networking Breaks $ 1,000 [ ] Saturday Networking Lunch $ 2,500 [ ] 2013 Expo Super Regional (Date TBA), Northern New Jersey Table-Top Exhibit Space (includes one attendee) $ 495 [ ] Drink Tickets $ 800 [ ] Name Badges $ 1,000 [ ] Keynote Speaker* $ 2,000 [ ] Reception Desk $ 500 [ ] Prize Giveaway #1 $ 400 [ ] Prize Giveaway #2 $ 400 [ ] Printed Attendee List* $ 500 [ ] Individual Breakout Session $ 250 [ ] Welcome Reception $ 2,500 [ ] Networking Continental Breakfast $ 1,000 [ ] Networking Lunch $ 2,000 [ ] *Items marked with an asterisk, may be subject to availability. All Prices Subject to Change
7 Website Advertising Specs: 180 pixels wide x 180 pixels tall Under 50KB; JPEG, JIF or PNG
8 If you have any questions, or would like assistance in any way, please contact us. Kim King Direct Phone: Gerry Egan Direct Phone: NEFA PO Box 69 Northbrook, IL Main Phone: Fax:
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