Wi-Fi Sponsorship Proposals
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1 Request for Wi-Fi Sponsorship Proposals at the Spokane International Airport
2 EXCLUSIVE SPONSORSHIP OPPORTUNITY: Spokane Airport passengers access FREE Wi-Fi in the Airport. Position Your Business to reach these internet users and drive them to your company website, with the Spokane Airport Wi-Fi sponsorship! Connect your business with a unique, exclusive sponsorship opportunity in the Spokane Airport. With the custom Wi-Fi sponsorship, your business and your website will connect with over 30,000 internet users in the terminal per month.* The additional sponsorship components, including concourse backlits, digital network and sponsor signage, will create a lasting impression of your business to the 3.2 million airport passengers annually. Wi-Fi Sponsorship Detail What your company will receive: Your company logo branded on splash/terms page. Launch users of free Wi-Fi directly to your business website Three Large backlits (96 w X 48 h), one on each concourse Digital Network 1 x :10 spot per three minute loop 22 screens airport wide Wi-Fi Sponsor hanging banners throughout airport, 8 in total * Due to the large variety of wireless client device types, software levels, firmware, system patches, and internet browsers used, not all wireless clients may be fully compatible with the wireless system or have the same guest user experience.
3 Wi-Fi Splash Page & Company Website Over 30,000 and growing Wi-Fi users per month are first launched to a branded splash page featuring your company s logo, recognizing your business as the official provider of free Wi-Fi in the Spokane International Airport. Upon accepting terms, users are launched directly to your company website, increasing website traffic, engagement and branding awareness for your company.* * Due to the large variety of wireless client device types, software levels, firmware, system patches, and internet browsers used, not all wireless clients may be fully compatible with the wireless system or have the same guest user experience.
4 Sponsorship also includes: Large Concourse Backlits Three large backlits, one located on A Concourse, B Concourse and Upper C Concourse, allow additional exposure and branding to departing and arriving passengers. Each backlit can feature your customized advertising message.
5 Digital Network Receive one :10 digital advertising message per 3 minute loop, 24/7. Featured on 22 digital screens throughout the airport promoting your business. 316,800 digital advertising messages will air per month in the airport! Reach 100% of travelers arriving and departing at Spokane International Airport. Opportunity to change out, update and rotate multiple marketing messages about your business.
6 Two-Sided Hanging Banners Custom hanging banners recognizing your business as the official provider of free Wi-Fi to the passengers at the Spokane International Airport. Eight banners will be placed throughout the Airport terminal for maximum coverage.
7 INVESTMENT SUMMARY Branded Wi-Fi Splash Page Connect all Wi-Fi users to your Company website Three Concourse Large Backlits Digital Network 22 Screens; 1 x :10 spot per 3 min loop Eight Hanging Banners Total Annual Value of Wi-Fi Sponsorship $93,600 Total Annual Minimum Bid 13 4-Wk Periods (Year 1) $70, Wk Periods (Year 2) $140,000 Production, Install/Removal Costs $2,925
8 WI-FI SPONSORSHIP TERMS Term: Bid Deadline: Contract Dates: 1 OR 2 Year Contract Option November 17, 2017 at 12:00 noon PST January 5, January 3, 2019 (Yr-1) January 4, 2019 January 2, 2020 (Yr-2) All proposals must offer a minimum bid of $70,000 for a 1-year term OR $140,000 for a 2-year term. The bid will be awarded to the company with the greatest revenue total submitted per year. Submissions must include a cover letter and the Lamar Airport Advertising/ Spokane Airport Wi-Fi Sponsorship Bid Form, as.pdf document. Submissions will be accepted via only. .PDF forms to Sandy Clark, skclark@lamar.com by 12:00 pm PST, November 17, Submissions will not be accepted after this time. All proposers will receive an confirmation of receipt. The successful proposer and all other proposers will be notified via November 20, Production and Install/Removal Fees of $2,925 are additional fees and nonnegotiable. All creative will be due by December 15, In the event of a tie, the contract will be awarded by a game of chance. Representatives from each company will draw cards, and the award will go to the person who selects the highest value card. Lamar reserves the right to reject any or all bids, portion or parts thereof, and to waive all minor irregularities in bidding including the option to re-open the bid submission process. Lamar hereby notifies all bidders that no person or organization shall be discriminated against on the basis of race, religion, color, age, sex, sexual orientation or national origin in consideration for an award. Minority business enterprises are encouraged to submit bids in response to this invitation. Questions should be directed to Sandy Clark, GSM/Market Manager skclark@lamar.com (208)
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