VOLUME 07 EDITION Media Kit INCOMPARABLE CONTENT UNSURPASSED REACH WORLD-CLASS BRANDS UNIQUELY GULFSTREAM

Transcription

1 VOLUME 07 EDITION FLYING THE G500 SPIRIT OF THE ATACAMA SPECIAL MISSIONS 2018 Media Kit INCOMPARABLE CONTENT UNSURPASSED REACH WORLD-CLASS BRANDS UNIQUELY GULFSTREAM

2 Contents 3 NONSTOP MAGAZINE 4 PREMIER READERSHIP 5 CIRCULATION 6 DISTRIBUTION 7 RATE INFORMATION 8 ADVERTISING SPECS 9 VALUE-ADDED DISTRIBUTION 10 CONTACT Nonstop Media Kit

3 Nequis am voloria delit eturem id ut modit, omnimin commoll oreribus apicid quamus, 40 gulfstream.com Nonstop 41 Nonstop Magazine The most compelling aspect of advertising in Nonstop magazine is undeniably the audience. We deliver Nonstop to the most affluent and private mailing list in the world, along with distributing each issue to the top FBOs, worldwide events and other venues that attract the ultrahigh-net-worth audience advertisers seek. Magazine Overview Introduced in 2011, Nonstop is a precision media vehicle, offering targeted circulation to Gulfstream aircraft owners and prospects who are among the wealthiest and most influential buyers in the world. Advertisers reach and influence this unparalleled audience with creative advertisements embedded in an award-winning magazine featuring a mixture of lifestyle and aviation content designed in an environment of exquisite photography and compelling editorial content. Unsurpassed Circulation Nonstop is distributed to the audience advertisers most want to reach. The 50,000-printed circulation covers 167 countries including Brazil, Russia, India, China and the Middle East, reflecting the changing world economy and the emergence of a powerful new class of millionaires and billionaires. Added value includes a Chinese language version. GERMANY S MOSEL RIVER VALLEY ENCHANTS WITH A MIX OF ROMAN AND MEDIEVAL INFLUENCES utem delique estiam. WRITTEN BY ADAM VAN BRIMMER PHOTOGRAPHY BY MATT STEPHAN Magazine Quality Advertisers want their ads printed in a magazine that is of the same quality as their products. Nonstop delivers. Each 96-page issue is perfect bound on a superior and heavy paper stock, with a cover that is matte laminate with foil accents. Contents include extensive usage of silver ink, adding to the luxe feel of the publication Nonstop Media Kit

4 Premier Readership The circulation of Nonstop represents the premier demographic of any magazine: leaders of the world s top companies and wealthy individuals whose net worth typically ranges from US$250 million to US$10 billion plus. The Nonstop audience represents extraordinary wealth and influence. Gulfstream Owners At A Glance Public Companies Ultrahigh-Net-Worth Individuals High-Worth Private Companies Government and Special Missions Fractional Shares and Charters 36% 30% 28% 4% 2% Demographics 70% MALE 30% FEMALE AVERAGE AGE 50 + The Circulation Of Nonstop Includes: Ultrahigh-Net-Worth Individuals Forbes Billionaires Forbes 400 Richest Americans 150 Rich Lists C-Level Executives At Top Companies Worldwide Fortune 500/Fortune 1,000 Global 1,000 Forbes 2,000 S&P Nonstop Media Kit

5 Circulation Reach And Influence The Wealthiest And Most Discerning Buyers Across The World Gulfstream views Nonstop as a critical communications vehicle with its exclusive worldwide club of Gulfstream aircraft owners and operators. The magazine allows Gulfstream to build upon the foundation of the purchase and ongoing maintenance of the world s leading private and corporate aircraft with its customers and key prospects. Advertisers have the unique opportunity to build upon that same foundation, reaching an audience not offered by or available through any other publication. NONSTOP CIRCULATION SPANS THE GLOBE TOTAL COPIES 50,000 10% EUROPE 62% US & CANADA 11% LATIN & SOUTH AMERICA 5% MIDDLE EAST & AFRICA 12% ASIA PACIFIC Nonstop Media Kit

6 Distribution Printed issues are delivered directly into the hands of individual owners and C-suite executives via a carefully selected and very discreet mailing list of Gulfstream customers and prospects, along with distribution at the most heavily traveled FBOs, air shows and other high-end venues. Gulfstream s Nonstop distribution list can only be accessed through Gulfstream and is not available via any other media. Additionally, printed copies of a Chinese language version of Nonstop are distributed to a select Asian market. 38% operators Mailed domestically to Gulfstream owners, and prospective owners 38% Worldwide FBOs, businesses and others 21% Mailed internationally to Gulfstream owners, operators and prospective owners 3% International air shows, featured in Gulfstream displays visited by prospective owners and corporate executives Bonus distribution at top air shows and industry events, including these 2018 major exhibitions: Singapore Airshow Singapore, February 6-11 Asian Business Aviation Conference & Exhibition (ABACE) Shanghai, April European Business Aviation Convention & Exhibition (EBACE) Geneva, May Canadian Business Aviation Association (CBAA) Waterloo, June NBAA s Business Aviation Convention & Exhibition (NBAA-BACE) October Nonstop Media Kit

7 2018 Rate Information Full Color Display Rates Ad Position Rate Full Page $12,000 2-Page Spread $20,400 Preferred Positions Inside Front Cover Spread $23,460 Back Cover $18,600 Inside Back Cover $16,800 Opposite Table of Contents $15,000 Agency Commission 15% Closing Dates Volume 08 Edition 01 Volume 08 Edition Ad Closing: February 9 Ad Closing: July 13 Artwork Due: February 23 Artwork Due: July 27 Mails: April 13 Mails: October 12 Cancellation: Cancellation notices must be received in writing 60 days prior to publication, otherwise full payment for the space booked is due. Commissions And Billing Policies Agency Commission: Commissions are not allowed on billings over 90 days past due from date of invoice. Only space charges are commissionable. Payment terms: Payment in full is due 30 days after receipt of invoice. Invoice will be sent after publication. Base Changes: Gulfstream reserves the right to revise advertising rates by providing 60 days advance notice Nonstop Media Kit

8 Advertising Specs Ad Sizes (W X H) Space Bleed Size Trim Size Non-Bleed Full Page 9.25 x x x Page Spread x x x INSIDE GUTTER SAFETY x Magazine Trim Size: 9 x Safety: 0.25 from trim and from inside gutter. No text outside live area. Material Requirements: We accept high-resolution PDF files only. A color proof or print TRIM in actual size is preferred as a BLEED guide to the final appearance of the advertisement. Without color proof, we take no responsibility for color accuracy. General Information Copy Restrictions: Gulfstream reserves the right in its absolute discretion at any time, to reject advertising materials. Content Responsibility: Company is solely responsible for the content of their advertisements placed and printed. Gulfstream accepts no responsibility for typographical errors. Company hereby indemnifies Gulfstream against any claims relating to unauthorized use of content or art. Position Guarantees: Position is guaranteed for covers and opposite table of contents only. Artwork Requirements Create artwork at 100 percent of final print size. All files must be submitted as a press ready PDF. When distilling Postscript files, be sure all fonts are embedded and set your Distiller job options to the press setting. PDF files saved directly from Adobe InDesign should also use the press job option. All printer and screen fonts must be embedded. All graphics must be saved as CMYK. Otherwise, RGB will be converted to CMYK for printing, and the advertiser will be charged $50 for file conversion. Large areas of black must be composed of the following rich black formula: 40C/30M/20Y/100K. Image resolution must be a minimum of 300 dpi. Line art must be set to a minimum of 1,200 dpi. For proper trapping in the computer-to-plate process, all image backgrounds must be set to none. Unless special ordering an additional color, all spot and Pantone-specified colors should be converted to CMYK color. Ad Delivery Instructions Files smaller than 5 MB may be ed to: nonstop.ads@gulfstream.com. FTP: Larger files should be delivered via FTP. Server: ftp.gulfaero.com Username: mkt Password: gulf0814 Path: /to_gac/nonstop Please name the file with your company name and send a PDF proof to nonstop.ads@gulfstream.com. File Naming Convention [CompanyName].[pdf] Mailing Address: Color proof can be mailed to: 141 Knowlton Way, Savannah, GA, USA Attn: Kimberly Wilson Phone: Nonstop Media Kit

9 Value-Added Distribution Advertisers who choose Nonstop magazine for its international connection with Gulfstream owners and prospects receive the value-added benefit of being included in the Chinese edition of the magazine. Each Chinese edition is translated into simplified Chinese. A new foil-stamped matte laminate cover is created to highlight unique China-based lifestyle or cultural content within the edition. The Chinese edition is distributed to 2,000 ultrahigh-net-worth individuals on mainland China and Hong Kong. Many of the editions are hand-delivered, in accordance with local preference, which further ensures the magazine content is delivered directly to some of the most affluent consumers in the country. VOLUME 04 EDITION HIGH STYLE AT Sheshan CELEBRATING THE G450 DUESENBERG MOTORCARS FLY-FISHING IN PATAGONIA Nonstop Media Kit

10 Contact For Advertising Inquiries Contact: Scott Decker Advertising Sales Executive NOTE: Readership, circulation, distribution, and closing dates contained in this document are subject to change Nonstop Media Kit