UNITED ADVERTISING MEDIA KIT

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Harvey Parks
5 years ago
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1 UNITED ADVERTISING MEDIA KIT

UNITED ADVERTISING United Indoor Advertising is a marketing company that specializes in targeting a captive audience and getting results. How do we do that?

We GUARANTEE a captive audience for 30 seconds to 4 minutes. Restroom advertising is proven to work.

experienced in other forms of advertising. These full-color ads are more affordable than almost any other advertising in the area.

Captive Audience Indoor Advertising strategically placed in restrooms are actually seen and read 95-100% of the time!

there when they return. 2. Unique and Eye Catching Talk about unconventional!

2 UNITED ADVERTISING United Indoor Advertising is a marketing company that specializes in targeting a captive audience and getting results. How do we do that? With indoor billboards strategically installed behind stall doors in women s washroom and above urinals in the men s washroom to achieve maximum visibility. That s right...the ads are in the washroom! We GUARANTEE a captive audience for 30 seconds to 4 minutes. Restroom advertising is proven to work. United Indoor Advertising ads are placed in front of people with disposable income and have their undivided attention for several minutes as opposed to a couple of fleeting seconds usually experienced in other forms of advertising. These full-color ads are more affordable than almost any other advertising in the area. You can even target your audience by gender, age, geographic location, income level, special interests, and venue type. TOP 10 REASONS to ADVERTISE with United Indoor Advertising 1. Captive Audience Indoor Advertising strategically placed in restrooms are actually seen and read % of the time! Compared to traditional media, indoor advertising cannot be skipped or overlooked by the consumer; it is in front of them as they go into the restroom, and the restroom advertising will still be there when they return. 2. Unique and Eye Catching Talk about unconventional! With the traditional media saturating the market, businesses in the Coastal Empire are looking for other ways to advertise that will attract attention to their products or services. Indoor Advertising does this by being placed in unconventional locations where consumers would expect it the least. Image courtesy of stockimages / FreeDigitalPhotos.net WHAT is it and WHY should I be interested? According to separate studies by Barbour and Monroe Marketing Research, Arizona State University and Rice University: 98% 84.4% 92.5% 88.5% Had a positive or neutral reaction Recalled seeing specific ads Of previous group name advertisers w/o prompting Recalled specific ads & named up to 4 selling points in them 3. Targets Specific Demographics Indoor advertising gives these businesses an edge against their competitors because of the vast amount of consumers that they reach. These ads have the ability to target specific groups such as age, lifestyle, zip code, income range, and gender.

4. Works for Many Businesses Image courtesy of marin / FreeDigitalPhotos.

United Indoor Advertising can be seen in over 30 locations in the Coastal Empire area alone with such varieties to really target a specific audience that the business needs. 6.

With large corporations spending tens of thousands to millions of dollars on traditional media, Indoor Advertising costs less than $2.50 per 1000 viewers. 7.

instilled in their minds. The next time they do have a need, they will automatically have that product or service s name in mind. 8.

Because of the visual nature of indoor advertising, people are more likely to remember what they see than a small blurb in the newspaper or the phonebook.

Increased Viewing Time Television and radio commercials on average are 30 seconds long, but there is also a possibility that their audience will switch the channels or stations

3 4. Works for Many Businesses Image courtesy of marin / FreeDigitalPhotos.net Establishments that have something to offer, may it be a product or a service, are constantly figuring out ways to further their demographic reach. Indoor Advertising does just that; it is a tool for such businesses to create and develop their brand image, expanding their reach to different consumers that have the need for their product or service. 5. Location Variety From marinas to golf courses, fitness centers and restaurants, these ads are taking over the Coastal Empire! United Indoor Advertising can be seen in over 30 locations in the Coastal Empire area alone with such varieties to really target a specific audience that the business needs. 6. Affordable and Effective This innovative approach to advertising is actually considered to be one of the most economical forms of media. With large corporations spending tens of thousands to millions of dollars on traditional media, Indoor Advertising costs less than $2.50 per 1000 viewers. 7. Increases Brand Recognition A consumer may not necessarily need that particular product or service seen on the ad at that moment, but they see the name of the business and it gets instilled in their minds. The next time they do have a need, they will automatically have that product or service s name in mind. 8. Attention Grabbing A picture is indeed worth a thousand words! Because of the visual nature of indoor advertising, people are more likely to remember what they see than a small blurb in the newspaper or the phonebook. The colors, pictures and catchy quotes come together as a whole to deliver an image that their viewers will not soon forget. 9. Increased Viewing Time Television and radio commercials on average are 30 seconds long, but there is also a possibility that their audience will switch the channels or stations and entirely miss the message. Newspaper, phone book and magazine advertisements can have the attention of the consumers but it is so easy to just turn the page and move on. Indoor Advertising, on the other hand, has the complete attention of their audience. and last but not least Indoor Advertising works! Of course, it does, and it will work for you. It is the new frontier of advertising, going where no advertising media has gone before. Indoor advertising is on point, on focus and will truly expand the audience of any business willing to try a medium that is unique and effective. Image courtesy of hin255 / FreeDigitalPhotos.net

4 United Indoor Advertising VS. Coventional Advertising Other UNITED ADVERTISING Is your ad in FULL COLOR?...? Does it have a captive audience?...? Does it have the viewer s undivided attention for 1-4 minutes at a time?...? Is your ad placed up close & personal (creating familiarity and trust in you and your business)?...? Will it be remembered for days or weeks later?...? Can you save money by only targeting the specific audience that you want to reach?...? Does your ad reach potential customers with a higher than average disposable income?...? Does your ad target people that are hard to reach using conventional advertising (ie. radio, newspapers, tv)?...? What s being said about it... NATIONALLY..LOCALLY......the ads reach the audience most coveted by advertisers: year olds who like to go out and spend money. Restroom ads also allow companies to target a gender with 100% accuracy. -Fortune Magazine My experience with UIA has been absolutely positive! From the creation of our ad and it s sharp graphics to the installation and upkeep/ maintenance of the billboards. UIA provides us with an opportunity to reach potential customers and showcase our brand at affordable prices. Win! Win! - Trina Brown, owner of The Rail Pub If you went to the restroom three times, you d read it again and again. Not only can indoor billboards reach a very discerning customer, but they ve got that customer s undivided attention. - Inc. Indoor advertising has been amazing. We choose to trade promotional space in our own venue and the response has been tremendous. It is a great way to directly reach out to the thousands of guests we have each weekend. - Brad Sellars, GM of Club 51 Degrees

5 FREQUENTLY ASKED QUESTIONS What makes United Indoor Advertising work? United Indoor Advertising gives you a captive audience. You have 1-4 minutes of your prospective audience s time while they are physically idle, yet mentally engaged without any interruptions or distractions. Compare that to a mere 3-5 seconds you will get from conventional printed advertising, not to mention they can t change the channel or turn the page. How can I advertise with United Indoor Advertising? Advertising with United Indoor Advertising is simple, easy and most importantly, affordable. The first step would be to fill out a Contact Form on our website or you can contact us at We will create an ad for you, or use an ad you already have. We will sit down with you, establish who your target market is and how we can most effectively reach that demographic. It s really simple. We do all the work for you and you will receive all the new business. Can United Indoor Advertising reach my target market? Absolutely. With United Indoor Advertising, you can narrow your focus to target by lifestyle, gender, zip code, age and income range. As a result, you will spend less of your advertising dollars and still reach a higher percentage of your target market. Can I choose where my ad is placed? Yes, assuming that there is an available spot in the location that you would like. All ad spots are available on a first come, first served basis. If you decide later that you want to relocate your ad to a different spot, then you can do that too! Just make sure you let us know before the 20th of the month prior of the change so we can take care of it. What are the dimensions of the ads? The dimensions are 8.5 x11 with no bleed. Our designs are full color, magazine quality ads. In what format do you need me to provide my ad? Well, you can go one or two ways. If you want to provide your artwork digitally, we prefer 300 dpi or 3 megapixel (minimum) jpeg or pdf files. If you re not so computer savvy, we can use quality printed photos or artwork. What if don t have a current ad? We will create an ad for a one time fee of $99. All we need is your logo, a graphic image, and the information that you would like to convey on your ad.

RATES & SPECS Our indoor restroom billboards are comprised of 4 Individual frames. Each frame holds a single 8.5 x11 Full Color Advertisement Each Full Color Ad (8.

Internet Presence: The name of your company will be listed with a link to your website. Payments: 1st payment is due in full at signing of contract. Invoices are sent out monthly.

6 RATES & SPECS Our indoor restroom billboards are comprised of 4 Individual frames. Each frame holds a single 8.5 x11 Full Color Advertisement Each Full Color Ad (8.5 x 11 ): $30 */ month Publication Deadline: All files should be received by 5pm on the 20th of the month prior to month of the requested ad placement. Internet Presence: The name of your company will be listed with a link to your website. Payments: 1st payment is due in full at signing of contract. Invoices are sent out monthly. All major credit cards accepted. NEED DESIGN HELP? We will design your ad for a one time fee of $99. But first we ll need some things from you: Clean copy of your logo. (Highest quality possible) Basic Info you want to convey including address, contact info, slogans, general info about your goods or services Photos and Artwork For more info... UnitedIndoorAdvertising.com

7 DESIGN SPECIFICATIONS Billboard Size Contains x 11 Frames Full Color Ad 8.5 x 11 $30/month Acceptable Digital Formats Ads must be submitted as: High Quality jpeg, Adobe Photoshop, vector or PDF formats. (.jpg,.eps,.pdf) 300 dpi or 3 megapixel preferred UnitedIndoorAdvertising.com

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PUBLIC RELATIONS Guide for RE/MAX Offices and Agents

PUBLIC RELATIONS Guide for RE/MAX Offices and Agents WHAT EXACTLY IS PUBLIC RELATIONS? PUB LIC RE LA TIONS The name sums it up. Simply put, Public Relations (PR) is the management of the communication