Developing and Improving Employability Prospects of Successfully Linking Theory and Practice in Academic Study Programs

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1 Prospects of Successfully Linking Theory and Practice in Academic Study Programs EURASHE 26 th Annual Conference Belgrade 21 st April 2016 Prof. Dr. phil. Michael Nagel, MBA Baden-Wuerttemberg Cooperative State University

2 Improving Your Physical Fitness 2

3 Concept Of Physical Fitness Overload principle Doing more than normal is necessary for physical/health benefits Progression principle Sessions should become progressively more challenging over time Specifity principle Train specifically with regard to the desired benefits (strength training does little for cardiovascular fitness) Reversibility principle If you do not use it, you will lose it Individuality principle Individuals have unique characteristics 3

4 Principle Of Supercompensation And The FIT Formula FIT Formula: Frequency Intensity Time 4

5 Physical Fitness And Employability Commonalities? Physical Fitness Employability Performance Level Complying with norms (of specific tournaments) Performing as expected Getting a job Retaining a job Performing as expected Individual Level Ability to cope with all sport-related requirements Feeling good, fit, healthy in sport and everyday life Ability to cope with all job-related requirements Being confident, happy, etc. with the job Being healthy and able to perform aspects of sport Being capable of getting and keeping fulfilling work 5

6 Physical Fitness And Employability Determining Factors? Physical Fitness Employability You are not running a marathon in three hours just by attending a few seminars, but by exercising on a daily basis You are not improving employability just by attending a few lectures or by working in a company as an intern for a couple of weeks, but by being involved in job-related issues on a daily basis 6

7 Physical Fitness And Employability Determining Factors? Physical Fitness Employability Principles Overload principle Progression principle Specifity principle Overload principle Progression principle Specifity principle Training/Education Requirements Willingness, motivation Experienced coaches Willingness, motivation Experienced lecturers Experienced mentors Good Practice Examples? 7

8 The Shift Of Qualification Demand Within The Economy 8

9 The Shift Of Qualification Demand Within The Economy 9

10 DHBW: Based On The US State University System 10

11 The Success Story Of Dual Education At DHBW 11

12 DHBW: Allocation Of Students In Three Different Faculties 12

13 Theory And Practice Integrated 13

14 Organization Of The Study Process 14

15 Curriculum Of The Study Program International Business Semester 1 Semester 2 Semester 3 Semester 4 Semester 5 Semester 6 Business Administration Business Administration I Business Administration II Accounting and Finance Organisation and HR Corporate Management Leadership International Business Basics of IB Int. Operations and Logistics International Marketing Int. Finance and Accounting Case Studies in Int. Business I Case Studies in Int. Business II Intercultural Management Basics of IM International Locations Working across Cultures Intercultural Learning Economics Basics of Economics Macroeconomics Microeconomics Money and Banking Economic Policy I Economic Policy II Law Civil Law I Civil Law II Business Law Labour Law Mathematics and Statistics Mathematics for Economists Statistics for Economists Financial Accounting I Financial Accounting II Information Management Information Management I Information Management II Key Skills 15

16 Transferring Theory Into Practice And Back Again Semester 1 Semester 2 Semester 3 Semester 4 Semester 5 Semester 6 Business Administration Business Administration I Business Administration II Accounting and Finance Organisation and HR Corporate Management Leadership International Business Intercultural Management Practical Int. Operations PracticalInternational Practical Int. Finance and Practical Case Studies Practical in Case Studies Practical in Basics of IB Moduleand LogisticsModule Marketing Module Accounting ModuleInt. Business IModuleInt. Business II Module I II III IV V VI Basics of IM International Locations Working across Cultures Intercultural Learning Economics Basics of Economics Macroeconomics Microeconomics Money and Banking Economic Policy I Economic Policy II Law Mathematics and Statistics Information Management Operational Civil Law I Civil Law II Business Law Labour Law Management Human Finance Resour- Mathematics for and Statistics for Financial and Financial ces and EconomistsProcure-EconomistsMarketing Accounting IAccoun-Accounting IIOrgani- ment and Sales ting sation Information Management I Information Management II Profile Area I Profile Area II Key Skills 16

17 Examples Of Students Projects Web Usability: Evaluating Kärcher s German Web Site with the help of a Usability Test Creating a marketing strategy and possibilities for implementing this strategy for the label adidas Action Sports Transfer Pricing: Analysis of Internal Transfer Prices and Preparation of a Transfer Pricing Documentation of Karl Marbach GmbH Singapore as a new hub for Ritter Sport in Southeast Asia? Recommendations on strategic options based on a systematic analysis of locational factors and market potential 17

18 Indicators Of Success 18

19 Take Home Message EURASHE 26 th Annual Conference Motto: We will discuss modes of cooperation and engagement that support graduates employability. Employability is a lifelong issue and a continuous adaption to new environments and demands Employability can be developed and improved by considering the overload, the progression and the specifity principle Employability activities are and will be advantageous for universities and companies, since the future is open Who can predict precisely what kind of capabilities are necessary in 10, 20 or 30 years that s the real challenge 19

20 Prospects of Successfully Linking Theory and Practice in Academic Study Programs EURASHE 26 th Annual Conference Belgrade 21 st April 2016 Prof. Dr. phil. Michael Nagel, MBA Baden-Wuerttemberg Cooperative State University

21 Developing and improving employability Contact data Prof. Dr. Michael Nagel, MBA DHBW Stuttgart Rotebühlstraße Stuttgart / Germany T (+49) F (+49) michael.nagel@dhbw-stuttgart.de 21

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