CAMPAIGN COMING SOON! AUGUST SEPTEMBER st Appointment Made

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Kristin Austin
5 years ago
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1 CAMPAIGN TOOL KIT BY JULY 2016 Deliver creative, compelling, and relevant marketing campaigns each month to your current customers and prospects through voice, text, , and mail. Leverage this turn-key, multi-channel seasonal Campaign Tool Kit to drive additional traffic and revenue to your dealership. Visit our online order form at 1st Appointment Made Christmas in July to get started today! COMING SOON! Grill Out July 4th (Fireworks) AUGUST Back to School New Drivers End of Summer Event Labor Day Pit Stop Did You Know? Towing SEPTEMBER July 4th (Hot Dog) Tire Maintenance Appointment Made Vehicle In Demand Grandparents Day Did You Know? Oktoberfest Alignment

PRODUCT SPOTLIGHT Target Current Customers Through Social Media! What is Social Roots 1-to-1?

automatically reach customers where they are spending the most time; in their Facebook and Instagram feeds.

media to effectively drive customers back to their dealership through a comprehensive marketing approach.

delivering consistent, professional, timely communications to their customers through a multichannel approach.

2 PRODUCT SPOTLIGHT Target Current Customers Through Social Media! What is Social Roots 1-to-1? Social Roots 1-to-1 leverages your dealership s DMS and Facebook ad platform to provide an increasingly effective opportunity to automatically reach customers where they are spending the most time; in their Facebook and Instagram feeds. OneCommand s data set includes sales and service transactions, which are used to trigger targeted, relevant one-to-one messaging to customers on Facebook and Instagram. With this enhancement, enrolled dealers are now able to deploy a multi-channel strategy through voice, text, , direct mail, and social media to effectively drive customers back to their dealership through a comprehensive marketing approach. By leveraging the new features enabled by the integration with Facebook, enrolled dealers are able to lower their marketing budget while delivering consistent, professional, timely communications to their customers through a multichannel approach. Enroll now and get started today! BENEFITS OF SOCIAL ROOTS 1-TO-1 ADS Extend the Reach of Your Campaign Increase Social Media ROI Utilize 5 Customer Marketing Channels Reach Customers Where They re Spending Their Time Dealers enrolled in OneCommand s Social Roots 1-to-1 solution are seeing an increase in visit frequency, revenue, traffic, and owner loyalty. Sign up for Social Roots 1-to-1 Ads today!

SEASONAL DIRECT Now is the perfect time to start planning your

Your dealership can drive additional sales and service traffic, and

messaging. Check out OneCommand s Seasonal Direct Mail.

3 SEASONAL DIRECT Now is the perfect time to start planning your direct mail marketing strategy. Your dealership can drive additional sales and service traffic, and increase revenue by delivering powerful and targeted Direct Mail messaging. Check out OneCommand s Seasonal Direct Mail. You can customize each piece with your own offers, incentives, and messaging. Plus, each piece is personalized with specifics about your dealership. So, what are you waiting for? Start planning your Direct Mail campaign today. To get started, please contact us at

1ST APPOINTMENT MADE Hi, this is [Name], the [Title] at [Dealership].

vehicle s first recommended scheduled maintenance.

maintenance schedule, which is specific for your vehicle and can be

If you have any questions regarding your vehicle s maintenance, our

4 1ST APPOINTMENT MADE Hi, this is [Name], the [Title] at [Dealership]. As part of our Customer Care Program, I would like to remind you of your vehicle s first recommended scheduled maintenance. [OEM] recommends having your vehicle serviced according to its routine maintenance schedule, which is specific for your vehicle and can be found in your owner s manual. If you have any questions regarding your vehicle s maintenance, our phone number is [Phone]. Have a great day TEXT Please contact our Client Support Team for a list of approved scripts. Top Reasons to Pick Us Today!

CHRISTMAS IN JULY LIVE CALL TRY SOMETHING NEW THIS MONTH

Send a customized live call campaign to your customers using

Our professional, highly trained BDC representatives can send out

5 CHRISTMAS IN JULY LIVE CALL TRY SOMETHING NEW THIS MONTH Interested in sending live calls? Send a customized live call campaign to your customers using OneCommand s mybdc! Our professional, highly trained BDC representatives can send out calls for appointment setting, lead generation, equity mining, special event invitations, and much more. Sign up for mybdc today! Celebrate Christmas in July!

This fun fact was brought to you by [Dealership]. Have a wonderful day!

6 GRILL OUT Hello. This is [Name], the [Title] at [Dealership], with a fun fact to consider while grilling out this summer. Did you know that hot dogs are purported to have originated in Frankfurt-am-Main, Germany around 1484? This fun fact was brought to you by [Dealership]. Have a wonderful day! TEXT* *Please check with compliance for restrictions on using the text script below. Fun fact brought to you by [Insert Dealership Name]: Hot dogs originated in Germany in 1484.?s [Insert Phone Number] STOP to Cancel, Msg&Data Rates May Apply. Character Count: 159 Don t Miss Our Grill Out!

Thank you for choosing [Dealership] for your vehicle needs. Our phone number is [Phone]. Have a safe and Happy July 4th!

7 JULY 4TH (FIREWORKS) ORDERS DUE BY JUNE 27TH. Hello, this is [Name], the [Title] from [Dealership]. The entire team at [Dealership] would like to wish you a Happy July 4th. Our hours of operation are [Hours] on [Date. Thank you for choosing [Dealership] for your vehicle needs. Our phone number is [Phone]. Have a safe and Happy July 4th! TEXT* *Please check with compliance for restrictions on using the text script below. Happy July 4th! [Insert Dealership Name] hours of operation are [Insert Hours] on [Insert Date].?s [Insert Phone Number]. STOP to Cancel, Msg&Data Rates May Apply. Character Count: 164 Happy 4th of July!

JULY 4TH (HOT DOG) ORDERS DUE BY JUNE 27TH. Hello, this is [Name], the [Title] from [Dealership].

To observe this national holiday, we will be closed on [Date] and will reopen on [Date] at [Time].

8 JULY 4TH (HOT DOG) ORDERS DUE BY JUNE 27TH. Hello, this is [Name], the [Title] from [Dealership]. The entire team at [Dealership] would like to wish you a Happy July 4th. To observe this national holiday, we will be closed on [Date] and will reopen on [Date] at [Time]. Thank you for choosing [Dealership] for your vehicle needs. Our phone number is [Phone]. Have a safe and Happy July 4th! TEXT* *Please check with compliance for restrictions on using the text script below. [Insert Dealership Name] wishes u a Happy July 4th. We will be closed on [Insert Date].?s [Insert Phone Number]. STOP to Cancel, Msg&Data Rates May Apply. Character Count: 155 Happy Birthday America!

DID YOU KNOW? TIRE MAINTENANCE Hello. This is [Name], the [Title] at [Dealership].

the life of your tires. This tire maintenance tip was brought to you by [Dealership].

TEXT* *Please check with compliance for restrictions on using the text script below.

9 DID YOU KNOW? TIRE MAINTENANCE Hello. This is [Name], the [Title] at [Dealership]. According to AAA, properly maintained tires improve your vehicle s traction and gas mileage, while extending the life of your tires. This tire maintenance tip was brought to you by [Dealership]. If you have any questions, our phone number is [Phone]. Thank you and have a great day. TEXT* *Please check with compliance for restrictions on using the text script below. [Insert Dealership Name] Tire Tip: AAA recommends checking tire pressure once a month.?s [Insert Phone Number]. STOP to Cancel, Msg&Data Rates May Apply. Character Count: 154 Don t Miss These Vehicle Tips

CAMPAIGN T O O L K I T

CAMPAIGN T O O L K I T CAMPAIGN TOOL KIT BY NOVEMBER 2016 Black Friday Election Deliver creative, compelling, and relevant marketing campaigns each month to your current customers and prospects through voice, text, email, and