Digital Strategy Innovation Summit

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1 Digital Strategy Innovation Summit October 19 & London Enhancing Engagement Through Digital

2 ABOUT THE EVENT Overview October 19 & 20, 2017 etc.venues 155 Bishopsgate, 155 Bishopsgate, London, EC2M 3YD #DigitalLdn Digital Strategy Innovation Summit The main themes for this year's discussion are: Increasing customer engagement through content Strategic disruption in Digital Leading your digital team to success Tracking digital behaviours The Digital Strategy Innovation Summit is a cross industry event that unites the world s most dynamic and senior executives operating in the areas of digital strategy & planning. This two day event consists of a variety of industry presentations, panel and share sessions with the aim to enhance engagement though digital.

3 SPEAKERS AT A GLANCE Speakers Confirmed Speakers Benjamin Lickfett, Head of Digital Innovation, Diageo Rebeca Tristan, Head of Customer Success (EMEA), Facebook Jonathan Longden, Head of Digital Optimisation, Sky Sebnem Altug, Digital Strategy Director, LG Electronics Robyn Eastlake, Head of Content, Aviva Martha Knight, Head of Digital Strategy & Insight, Virgin Media Sandra White, Head of Personalisation, Barclays Tao Baker, Interim Head of Digital Self-Service, The AA Sarah Ilieva, Head of Digital Strategy, British Council Manfred Orth, Director Content Partnerships, VEON Paolo Valenziano, Head of Digital, Bank of England Maurizio Pilu, ice President, Digital Innovation, Lloyd's Register Research Robert Hodges, Head of Audience Development and Commercial, Sky Dionne Lowndes, Head of Customer Service and Digital Leader, Staffordshire County Council

4 "Usually, I'm exhausted at the end of a presentation. This time, I'm energised!

5 SPEAKERS IN DETAIL Keynote Speakers VIEW ALL SPEAKERS Paolo Valenziano Head of Digital BANK OF ENGLAND Robyn Eastlake Head of Content AVIVA Benjamin Lickfett Head of Digital Innovation DIAGEO Paolo oversees the external digital communications for the Bank of England, the central bank of the United Kingdom. He is responsible for the web team, social media team and the in-house video production team. Projects currently underway include: full redesign of the new bankofengland.co.uk website and expansion of social media strategy. Currently the Head of Content at Aviva UK Digital responsible for strategy, creation and delivery of content across all UK platforms. Experienced digital content lead with 10+ years experience in the financial and professional services (Barclays, Thomson Reuters, Lexis Nexis). London-based Marketer and MBA with more than a decade experience in unlocking the brand potential of Fortune 500 firms and startups through innovation and technology. Worked as brand strategy consultant for industry leaders such as UBS, Hilton Hotels, Best Buy, ExxonMobil, Cartier, Rio Tinto and Tetra Pak. Combining strategic brand building skills with firsthand entrepreneurial and digital experience, having led the marketing efforts for Sweden s leading financial services comparison site as well as for the first user generated cause-marketing platform. Currently championing digital innovation for Diageo across Europe.

6 SPEAKERS IN DETAIL Keynote Speakers VIEW ALL SPEAKERS Sandra White Head of Personalisation BARCLAYS Robert Hodges Head of Audience Development and Commercial SKY Martha Knight Head of Digital Strategy & Insight VIRGIN MEDIA Sandra is currently the Head of Personalisation at Barclays, prior to this role she worked as a consultant at Sitecore and Head of Client Services at Maxymiser. As the lead for Audience Development and Commercial in the Sky Sports Digital space, I set our strategy across all third party platforms for our brand and content. In the past two years I have managed a team that has delivered an eight figure revenue number for Sky across third party platforms. I've also helped lead on the purchase of Diagonal View, a Social and branded video business. I hold all the key relationships across the tech giants as well as syndication partners around the world. But still continue to utilise those platforms to drive significant numbers back to owned and operated platforms. Insight and strategy expert - vision and rigour to develop customer-centric, future-proof strategies for big businesses, and pragmatism to develop the right roadmaps to get there. Specialisms in retail, digital and food.

7 SPEAKERS IN DETAIL Keynote Speakers VIEW ALL SPEAKERS Jonathan Longden Head of Digital Optimisation SKY Dionne Lowndes Head of Customer Service and Digital Leader STAFFORDSHIRE COUNTY COUNCIL Manfred Orth Director Content Partnerships VEON Jonny is currently Head of Digital Optimisation at Sky in the UK and leads a team of 13, skilled in conversion optimisation and digital analytics, and driving KPI improvement across Sky's digital properties including Sky.com, Sky Sports, Sky News and all associated digital apps. He has over 10 years' experience in digital analytics and conversion optimisation and 15+ years in marketing analytics, and has helped numerous high-profile companies improve their results in these areas, including Nike, Nokia, Visa, Google, O2, Orange, MVideo.ru and many more. Progressive Customer Service & Digital Leader - Successfully delivering strategic priorities and accessible customer services in a technological age. Seeking innovation to improve resident experience. Working in partnership to create a One Staffordshire Approach to Public Sector. Strategic lead for customer service across Staffordshire County Council. Delivered a successful transformation agenda focusing on cost reduction and improved access to 830,000 residents. Passionate about creating an environment where service delivery is led and informed by the voice of its residents. Leading on Mobile Technology and setting the Digital Agenda for the future by bridging the gap between technology and people within Staffordshire. International New Media & Business Development Professional: Specialities: International Business Development, Deal Negotiations & Deal Structuring, Partnership & Relationship Management.

8 SPONSORS AND PARTNERS Sponsors Previous Sponsor Media Partner Media Partner Media Partner Previous Chairperson Previous Sponsor For sponsorship & partnership opportunities contact me REQUEST TO SPONSOR

9 SPONSORS AND PARTNERS Sponsors Media Partner Previous Sponsor Media Partner Media Partner Media Partner Silver Sponsor For sponsorship & partnership opportunities contact me REQUEST TO SPONSOR

10 WHO ATTENDS OUR EVENTS Who Attends

11 TICKETS AND PRICING OPTIONS Tickets Buy a group of at least 3 passes to receive up to 25% off Interested in attending? Register online or contact Iain Kennedy GROUP PASSES REGISTER ONLINE ikennedy@theiegroup.com PURCHASE AN ON DEMAND PASS HERE* *Recordings and presentations available subject to speakers consent. Innovation Enterprise reserves the right to add and remove video content

12 2017 Digital Calendar March Location Expected Attendees Dates Digital Marketing Innovation Summit New York 150+ March 21 & 22 Digital Strategy Innovation Summit New York 150+ March 21 & 22 Mobile Innovation Summit New York 150+ March 21 & 22 April Mobile Innovation Summit London 100+ April 27 & 28 Chief Digital Officer Forum London 100+ April 27 & 28 May ecommerce Innovation Summit San Francisco 100+ May 24 & 25 Chief Marketing Officer Summit San Francisco 100+ May 24 & 25 Digital Marketing Innovation Summit Melbourne 150+ May 31 & June 1 June Digital Publishing Innovation Summit London 100+ June 12 & 13 UX & UI Innovation Summit London 100+ June 12 & 13 July Digital Publishing Innovation Summit New York 250+ July 17 & 18 September Digital Marketing & Strategy Innovation Summit Shanghai 100+ September 6 & 7 Digital Strategy Innovation Summit San Francisco 100+ September 11 & 12 Digital Marketing Innovation Summit San Francisco 150+ September 11 & 12 Content Strategy Innovation Summit San Francisco 100+ September 11 & 12 Digital Strategy Innovation Summit Sydney 100+ September 14 & 15 October Digital Marketing Innovation Summit London 150+ October 19 & 20 November Digital Marketing Innovation Summit Sydney 100+ November 23 & 24 December Digital Publishing Innovation Summit San Francisco 100+ December 4 & 5 Mobile Innovation Summit 2017 San Francisco 100+ December 4 & 5 Content Marketing Summit New York 100+ December 11 & 12 Delegate Invitations Sam Cole scole@theiegroup.com

13 The leading global voice in enterprise innovation Through our key channels - Big Data, Analytics, Strategy, Innovation, Digital, Sports, Finance, & Supply Chain - we connect industry leaders across the business spectrum, from leading Fortune 500 companies to disruptive and exciting new startups, facilitating the sharing of ideas through webinars, articles, white papers, and on-demand video content. VISIT CHANNELS Ideas for a new generation of leaders The leading global academy for enterprise innovation Gain access to our extensive business education library on topics that are important to you. Our summits are recorded and given to you on this unique platform, allowing you to gain actionable ideas, delivered by your peers. Our content is available 24 hours a day, 7 days a week. Learn on the train, at your desk or on your sofa. Business Education On Demand. A leadership and management training provider, providing practical training courses. Understanding the challenges of keeping pace in a constantly changing world, our courses are specially crafted to help you succeed in business. We offer workshops, immersive onsite programs & online educational programming delivered by industry experts. VIEW LIBRARY VISIT ACADEMY

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