FASHION BIBLE VOGUE. Launch August 1996 Print Readership 1) 196,000 Social Media Fans 2) 1,821,032

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1 2018 MEDIA KIT

2 FASHION BIBLE VOGUE The Fashion Bible, <VOGUE> is a global fashion brand with authority. <VOGUE Korea> has been leading Korea s fashion industry since its launch. It is demonstrating its presence as one powerful brand through various digital platforms including the web, mobile and social media as well as print magazine. Launch August 1996 Print Readership 1) 196,000 Social Media Fans 2) 1,821,032 1) HRC Media Index R 2) Total number of fans from Facebook, Instagram, Twitter, Kakao Story and Kakao Plus (Dec 2017)

3 POWERFUL PLATFORMS <Vogue Korea> has a strong influence across various platforms. PRINT MAGAZINE A symbol of high fashion magazine Editorial projects in collaboration with influential creators VOGUE.CO.KR Having unrivaled traffic and maintaining an upward tendency - Unique Visitors 2.5M (+23% yoy) - Page Views 48M (+10% yoy) SOCIAL REACH Total number of social media fans 182M (+23% yoy) Playing an important role in driving traffic to VOGUE website EVENTS Inspiring fashion industry & audience - Large-scale exhibition covering 100 years of Korean fashion(2016) - VOGUE X PEACEMINUSONE popup store(2017)

4 VOGUE AUDIENCE <VOGUE Korea> audience is mainly in their late 20s and early 30s, and the majority reside in the metropolitan area. According to the readership survey, the group of year old women with high spending power shows a higher preference for <Vogue Korea> than the competitors. Audience Profile Print Website Average Age Readership (25-34 year-old female, monthly household income of over 7 million KRW) 4.4% Gender - Female 80% 82% - Male 20% 18% Region of Residence - Seoul/Gyeonggi 60% 64% - Others 40% 36% 0% 2.5% VOGUE ELLE MARIE CLAIRE 2.0% COSMO * Source: HRC Media Index R, Google Analytics 2017

5 PRINT MAGAZINE VOGUE Korea s fine reputation among readers in their 20s and 30s comes from creative visual and unique contents. Also, VOGUE makes unparalleled quality supplements according to seasonal issues Editorial Calendar * Jan Mar Apr May Jun Aug Sep Nov Dec S/S Collection Book (Supplement) 2018 Spring Fashion Brand Special S/S Beauty Book-inbook Beauty & Health Special F/W Collection Book (Supplement) 22 nd Anniversary Issue 2018 Fall Fashion Brand Special Jewelry & Watch Special Holiday Special * This calendar is subject to change.

6 VOGUE.CO.KR VOGUE.CO.KR has unrivaled traffic among fashion magazines. Traffic continues to grow due to content creation and website operation optimized for digital platforms. Monthly Unique Visitors Monthly Page Views 2.5 Million 48 Million * Source: Google Analytics 2017

7 VOGUE SOCIAL REACH <VOGUE Korea> maintains its authority also on social media. VOGUE Korea s social media platforms maximize spreading contents and making trend issues based on powerful digital audience. Facebook Instagram Twitter Kakao @styledotcom Kakao Plus * Dec 2017

8 EVENTS <VOGUE Korea> shows its influence as a market leader through events which inspire the industry as well as its audience. Mode & Moments: 100 Years of Korean Fashion (2016) The first ever exhibition to archive the centurial history of the modern and contemporary Korean fashion Displayed 400 costumes of 60 top Korean designers through collaboration with Korean artists VOGUE X PEACEMINUSONE Pop-up Store (2017) VOGUE Korea and PEACEMINUSONE, a street brand led by G-Dragon held a pop-up store to show limited-edition collaboration products Provided a special experience merging art installations with consumer purchasing and attracted crowds of young people

9 PRINT AD RATES Position Rate (KRW) Inside front cover double page spread 27,000,000 2nd Double page spread 26,000,000 3rd Double Page Spread 25,000,000 4th Double Page Spread 24,000,000 5th Double Page Spread 23,000,000 Single Page facing Editor's letter 11,000,000 Double Page Spread before Editor's letter 22,000,000 Double Page Spread before TOC 20,000,000 Single Page facing TOC 10,000,000 Double Page Spread after TOC 18,000,000 Single Page facing Masthead 8,500,000 Double Page Spread after Masthead 17,000,000 Single Page Facing Contributor 8,000,000 Double Page Spread after Contributor 16,000,000 Single Page facing Talking Back 7,000,000 Double Page Spread after Talking Back 14,000,000 Single Page facing " In vogue" 6,000,000 Double Page Spread after " In vogue" 12,000,000 Single Page facing Beauty 5,000,000 Single Page facing the View " View point" (My story) 5,000,000 Single page facing the Fashion section 4,700,000 DPS before Culture 9,000,000 Single page before the well 4,500,000 Inside Back Cover Spread 11,000,000 Outside back cover 28,000,000 Gatefold 38,000,000 Note Additional cost will be charged for special papers. Discount rate will be applied for annual contract. Schedule On Sale Date: 19th of previous month Material Deadline: 14th of previous month Material Specification Single Page - Trimmed 228 x 286mm - Bleed 234 x 292mm Double Page Spread - must be supplied as two single full pages

10 DIGITAL RATES Display Ad Device Area Product Size Format SOV Period Estimated Impression Estimated Unit Price CTR (KRW) main/sub Top banner 640*100 jpg/gif 300,000~500, % 5,000,000 main/sub Top banner (Video) 1600*900 mov/avi/mp4 300,000~500,000 8,000,000 main/sub Billboard banner 640*200 jpg/gif 300,000~500, % 5,000,000 main/sub Middle banner 600*500 jpg/gif 600,000~800, % 5,000,000 Mobile main/sub Middle banner (Video) - mov/avi/mp4 33% 1week 600,000~800,000 7,000,000 main/sub Half banner 750*500 Image 300,000~400, % 5,000,000 Desktop Desktop Mobile Mobile main/sub Full banner 640*910 Image 100,000~200, % 5,000,000 main/sub Full banner (Video) 640*910 mov/avi/mp4 100,000~200, % 6,000,000 main/sub Top banner 970*90 jpg/gif 80,000~100, % 2,000,000 main/sub Top banner 1600*900 mov/avi/mp4 80,000~100,000 5,000,000 main/sub Billboard banner 970*250 jpg/gif 100% 1 week 80,000~100, % 2,000,000 main/sub Middle banner 930*180 jpg/gif 100,000~120, % 3,000,000 main/sub Middle banner 1600*900 mov/avi/mp4 100,000~120,000 2,000,000 Top Banner 970*90/320*50 jpg/gif 0.20% Runway Sky banner 330*520 jpg/gif 0.30% 100% 1 month 1,000,000~1,500,000 Category M.footer Banner 320*50 jpg/gif 0.15% 10,000,000 M.full Banner 640*910 jpg/gif 1.00% * For more information on digital products, please refer to the Vogue Digital Advertising Proposal. * The above impressions are estimated and may vary depending on the situation. * Banner position & AD spec guide: * Various package configurations are available. Please contact for further suggestions.

11 DIGITAL RATES Social Media Ad Media Device Platform Product Format Period Estimated Impression Unit Price (KRW) Desktop, Mobile VOGUE Facebook Posting Image/Video 1 time fan 920,000 3,000,000 VOGUE Desktop, Mobile VOGUE Instagram Posting Image/Video 1 time fan 440,000 3,500,000 Desktop, Mobile VOGUE Kakao Story Posting Image/Video 1 time fan 300,000 3,000,000 Desktop, Mobile VOGUE Facebook,Instagram Sponsored AD Image/Video - TBD Content Ad Media Device Platform Product Period Estimated Impression Unit Price (KRW) Desktop, Mobile VOGUE Website Advertorial 1 time 3,000,000 VOGUE Desktop, Mobile VOGUE Website Article Thumbnail 1 week 3,000 Click 3,000,000 Desktop, Mobile VOGUE Website Related Article 1 week 50,000 View 4,000,000 * For more information on digital products, please refer to the Vogue Digital Advertising Proposal.

12 CONTACTS Advertising Manager 김영준 Young Joon Kim * Advertising Representatives 송영욱 Young Wook Song * 박상우 Sang Woo Park * 이경준 Kyung Jun Lee * Brand Manager 정자영 Ja Young Jung * 9/F, DOOSAN BLDG., 276, EONJU-RO, GANGNAM-GU, SEOUL, KOREA (06057)