ADVERTISING OPPORTUNITIES MARINE CORPS COMMUNITY SERVICES CAMP LEJEUNE NEW RIVER

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1 ADVERTISING OPPORTUNITIES MARINE CORPS COMMUNITY SERVICES CAMP LEJEUNE NEW RIVER

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3 DEMOGRAPHICS OPPORTUNITIES KNOW YOUR MILITARY MARKET MCB Camp Lejeune & MCAS New River Demographics MEET YOUR BUSINESS OBJECTIVES ADVERTISING -Digital -Marquee -Facility Slide -Bowling Centers -Website -Social Media Print -Facility -Outdoor -Mobile Billboards -Large Format MCCS ADVERTISING POLICIES MCCS ADVERTISING COMPONENTS SPECS CONNECT CONTACT US mccslejeune-newriver.com/sponsorship 18

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5 KNOW YOUR MILITARY MARKET OUR MISSION To invest in Marines for duty, home and self. The Marine Corps has a long history and proud tradition that has existed since We follow the Semper Fi spirit to create solutions that build enduring brand recognition and solid business partnerships. Delivering excellence is our mission as we explore and activate new strategies with our business partners. MCCS Advertising and Sponsorship can help integrate your brand s products or services within the Marine market through an array of platforms, promotions and events. Our team offers a myriad of customizable advertising and sponsorship packages aimed at ensuring a measurable return on investment for our partners. Military Community Has time for leisure: Marines earn 30 vacation days a year. Has money to spend: Marines typically earn more annually than the U.S. household median income. Is young: 43% of Active Duty Marines are between years of age Is smart: Marines are well educated, and G.I. Bill benefits support further education for many Marines and their Families. 68% of them finds brands more meaningful when they see their ads on-installation Our Active military personnel are 100% employed, with over $3 billion in total spending power Your Military Advertising Dollars Support Marines, Sailors, and Their Families 2 Installations; Marine Corps Base Camp Lejeune and Marine Corps Air Station New River Brand Recognition Support our nation s 911 Forces 149K Military Pop. Customer Loyalty 3 B Spending Power High Disposable Income *Sources: MCB FY 18 1st QTR POP STAT, MCI East Economic Impact 2015, The Marine Corps Demographic Update, Re:Fuel Agency 5

6 MCB CAMP LEJEUNE & MCAS NEW RIVER Demographics Active Duty 45,107 Active Duty Family 45,145 Reservist 8,317 Reservist Family 8,512 Retirees 37,592 DoD Civilian 5,913 Total 150,586 DoD Civilian 4% Retirees 25% Active Duty 30% Reservist Family 6% Reservist 5% Active Duty Family 30% We ll put you on the front lines for market segments that are primed to hear what you have to say.. 6 *Sources: MCB FY 18 1st QTR POP STAT, MCI East Economic Impact 2015, The Marine Corps Demographic Update, Re:Fuel Agency

7 Marquees DIGITAL ADVERTISING Locations: MCB Camp Lejeune & MCAS New River Rotation: Bi-weekly Advertiser provides artwork: JPEG, 300 ppi, RGB, Various sizes Details Plays 24 hours per a day 7 days a week 5-8 sign locations Average daily inbound traffic-60,000 Target All Patrons 3333px YOUR AD HERE 4665px 7

8 DIGITAL ADVERTISING Facility Slide Locations: MCB Camp Lejeune & MCAS New River Rotation: Monthly (option to switch bi-monthly) Advertiser provides artwork: 1920x1080 pixels, JPG, 300 ppi, RGB, Disclaimer* Details Seven (7) SMP Recreation Centers Wallace Creek Fitness Center TT Community Center and Camp Lejeune Base Library Twelve (12) Marine Marts Main Exchange(s) Main Target Active Duty Active Duty-All Ages Military Families Active Duty All Patrons Movie Theaters {(3) (30s Commercial or 1 Slide rotated 3x)} All Patrons 1080px YOUR AD HERE 1920px 8

9 Bowling Centers DIGITAL ADVERTISING Locations: MCB Camp Lejeune & MCAS New River Rotation: Monthly (option to switch bi-monthly) Advertiser provides artwork: two formats Details Bonnyman Bowling Center (Camp Lejeune) Target All Patrons Format 512x288 pixels, 16 or 24 bit, BMP, 72ppi, RGB YOUR AD HERE 288px 512px Details Target Format New River Bowling Center All Patrons 1920x1080 pixels, JPG, 300ppi, RGB 1080px YOUR AD HERE 1920px 9

10 DIGITAL ADVERTISING Website Location: Online Rotation: Monthly (option to switch bi-monthly) Advertiser provides artwork: two sizes, 72ppi, JPG, RGB Details Target Annual Views Main Page Military Community 326,019 Fitness, Group X, Hard Corps Series, Grand Prix Series Health & Fitness 337,732 Marine Corps Family Team Building, Children Youth & Teens, Library, School Liaison, Community Center TTCC Residents, Military Families, and Children 155,244 Single Marine Program, Adult Sports Single Marines & Sailors 96,785 TRS, Jobs, and FMEAP Transitioning Marines, Sailors, and family members 165,185 Education Centers Military Community interested in school 103,711 Movie Theaters Military Community 271,414 Onslow Beach Retirees, Families 175,500 YOUR AD HERE (Rotator) 550px 1400px 450px YOUR AD HERE (Web Ad) 750px 10

11 Social Media DIGITAL ADVERTISING Location: Facebook page for MCCS Lejeune-New River Advertiser provides artwork Details 45K Followers Target Military Community Format 472x394 pixels, 72 ppi, PNG RGB 11

12 PRINT ADVERTISING Facility Print Locations: Fitness Centers (12), SMP Rec Centers (7), Bowling Centers, Libraries, Lodging Target: All Patrons, Active Duty, Families Advertiser provides artwork, print material(s) Type Banners Posters Flyers Brochures Customized Size 3x5 feet 22x28 inches 8.5x11 inches Bi-fold, Tri-Fold Cling, Table Tent, ETC. 12

13 Outdoor PRINT ADVERTISING Locations: MCB Camp Lejeune & MCAS New River Options: Banners Advertiser provides artwork, print material(s), 3 x5 (feet) Details Youth Sports Fields Intramural (Adult) Sports Onslow Beach Paradise Point Golf Course Target Military Children, Families Active Duty Military Community All Patrons Your AD Here Your AD Here Your AD Here Your Ad Here Your Ad Here 13

14 PRINT ADVERTISING Mobile Billboard Locations: MCB Camp Lejeune & MCAS New River Option: Decal Advertiser provides artwork, print & installation Details MCCS Vending Van Target Military Community, Highway Travelers YOUR AD HERE YOUR AD HERE YOUR AD HERE 14

15 Large Format PRINT ADVERTISING Locations: MCB Camp Lejeune & MCAS New River Options: Banners, Wallscapes, Windows, Counters, Column, and more Advertiser provides artwork, print & installation Details Maximum awareness and impact. Custom designed. Target Military Community or Target Specific 15

16 MCCS ADVERTISING POLICIES 1. MCCS reserves the right to review and approve all advertising prior to activation 2. MCCS requires the following disclaimer statement to be included in all advertising: MCCS Sponsor. No Federal or DoD endorsement implied. 3. MCCS can accept any of the following file types when submitting artwork: Adobe Photoshop (.psd) Adobe Illustrator (.eps and.ai) Adobe Acrobat (.pdf) JPEG (.jpg) PNG 4. Artwork resolution requirements vary based on area of advertisement. Refer to MCCS Components Dimensions 5. Advertiser supplies artwork, print materials, and where applicable installation costs. 16

17 MCCS ADVERTISING COMPONENTS Website Rotator-1400x550 pixels, 72 ppi, JPG, RGB Web Ad- 750x450 pixels, 72 ppi, JPG, RGB Digital Marquees. Recommended to include the letters in parenthesis or noting the dimensions in file name. (HB) Holcomb 4665x3333 pixels, 300 ppi, JPG, RGB (MP) Marston/Youth Sports 4665x2667 pixels, 300 ppi, JPG, RGB (NR) New River Youth Sports, Campbell Street 1600x480 pixels, 300 ppi, JPG, RGB (NRFC) New River Fitness Center 1000x418 pixels, 300 ppi, JPG, RGB (NRW) New River Wendy s 3000x1000 pixels, 300 ppi, JPG, RGB Digital Facility Slide, NR Bowling, Theater 1920x1080 pixles, 300 ppi, JPG, RGB Bonnyman Bowling Center (Camp Lejeune) 512x288 pixels, 16 or 24 bit, BMP, 72 ppi, RGB Poster 22x28 inches Banners 3x5 or 3x6 feet dependent on facility location Printed/Electronic Flyer Max size 8.5x11 in, 300 ppi, PDF 17

18 CONNECT CONTACT US TODAY MARINE CORPS COMMUNITY SERVICES MARINE CORPS BASE, CAMP LEJEUNE MARINE CORPS AIR STATION, NEW RIVER Phone: (910) Visit: Terri Campbell Commercial Sponsorship & Advertising Specialist Stephanie Houston Commercial Sponsorship Technician 18

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