WindCheck. Advertising Information

Transcription

1 WindCheck 2018 Advertising Information IN PRINT: WindCheck reaches more Northeast sailors than any other publication. Every issue features destinations, cruising, racing, learning to sail and many other regional topics. WindCheck is published ten times per year, distributing over 30,000 issues through more than 1,000 area businesses including yacht clubs, marinas, marine stores, select restaurants, and other sailor havens from New York to Boston. In addition,windcheck is provided at numerous special events each month and sailors throughout the country subscribe. ON THE WEB: windcheckmagazine.com facebook.com/windcheck Allen Clark/PhotoBoat.com

2 2018 Seasonal Editorial Calendar WINTER Winter Projects Frostbiting Season Spring Planning SPRING Commissioning Cruising Destinations Spring Events Calendar Volvo Ocean Race Newport Stopover SUMMER Junior Activities Cruising Season Summer Racing Roundup In addition to our Distribution Outlets, 2018 Bonus Distribution will include: Connecticut Spring Boat Show Newport Boat Show Norwalk Boat Show Dealer Open Houses Block Island Race Week Safety-at-Sea Seminars Numerous Yacht Club and Organization Seminars/ Presentations FALL Boat Show Season Decommissioning Holiday Events Laurent Apollon Images

3 What our readers and advertisers say... Landfall has had the back page for WindCheck Magazine since inception. It has provided us with a great visibility for our customers in the greater Long Island Sound Area. In addition, we have found WindCheck to be a great partner for promoting specific events, as well as working with us on Industry efforts to promote boating. Captain Henry E. Marx, President, Landfall, Stamford, CT The Newport Bermuda Race is very pleased to work with WindCheck and its fine staff to reach the many sailors who follow and sail in our historic race through articles, ads, and promotions. John Rousmaniere, Author and Historian, New York, NY Each issue is better than the last. Thank you very much for the box of magazine s each month our customers love it. Chris Hale, Frank M.Weeks Yacht Yard, Patchogue, NY What a well-written exposé [Spring Off Soundings Marked by Light Air] of the excitement of sailing! I can hardly imagine the scintillating conversation during the calm moments. Golf may burn calories, but sailing bakes friendships. Schuyler Winter, via Intelligent, engaging and a wonderful journey through Long Island s maritime history narrated by a sailing pirate born too late...kudos Ed Brown, via WindCheck is great it s important! It helps create the community. We wouldn t get all of this information pulled together anywhere else. Alan Sugarman, New York, NY It is just the best magazine out there...period! Bob Oliveira, Hamden, CT Reader Statistics An independent survey reveals: over 70% of our readers contact advertisers. 40% utilize both the print and online magazine (our award-winning website receives more than 10,000 page views a month) 55% earn more than $150, % pick up every issue 88% own a boat 51% pickup WindCheck at a yacht club, 37% at a boating retail store Rod Harris/rodharrisphoto.com

4 Advertisement Requirements & Specifications Ad reservations are due by the 11th of the month prior to publication. Artwork is due by the 15th of the month. Ads will be accepted in InDesign, Illustrator or Photoshop formats. Please include all fonts, photos and graphics. EPS, TIF and press-ready PDF files also acceptable. Files should be CMYK, and a minimum of 200 dpi. If you cannot provide an ad, we can help. (Special charges may apply at a rate of $75 per hour) Net Ad Rates (per insertion) Includes full color Back cover IFC/IBC Full page 1/2 page 1/4 page 1/8 page 1 Issue $1,455 $1,268 $1,197 $780 $456 $319 3 Issues 1,268 1,152 1, Issues 1,185 1, Issues 1, Brokerage N/A Classified: $30 per inch Ad Specifications Trim x Back Cover live area 7 x 10 with bleed x Full page live area 7 x 10 with bleed x /2 page horizontal 7 x 4.75 with bleed x /2 page vertical 3.35 x 10 with bleed x /4 page no bleed 3.35 x /8 page no bleed 3.35 x 2.25 Trim Half Page Vertical 3.35 x 10 Quarter Page 3.35 x 4.75 Live Area bleed Half Page Horizontal 7 x 4.75 Eighth Page 3.35 x 2.25 Full Page Live Area 7 x 10

5 Advertising Insertion Order This agreement reserves advertising space in WindCheck Magazine on behalf of: Advertiser: Agency: For the following advertising insertions: Issue(s): Close Date: Ad Specifications: Size: Desired Section Rate: Tax: Total: We understand and agree that this insertion order is binding upon the advertiser. If this agreement is cancelled, WindCheck reserves the right to collect the unpaid balance. Net payment terms: 50% at contract signing and remaining due upon ad approval. WindCheck Magazine reserves the right to not run submitted advertisements and is not responsible for differences in advertisement content that does not substantially affect the advertisement. Confirmed by: Date: Signature Printed Name Company Send Invoice to: * A 1.5% monthly interest charge will apply to unpaid balances over 30 days. WindCheck accepts & WindCheck Magazine, 110 Chapel Street WindCheck Magazine, P.O. Box 195 Bridgeport, Connecticut Stratford, CT phone phone fax

6 WindCheck 2018 Online Advertising Media Kit Ad Positions Leaderboard 728 x 90 (top of site common to all pages) Medium Rectangle Right 300 X 250 (right, common to all pages) File Types: Files can be Flash or Images (GIF or JPEG). Ads click through to client s URL. On-line Advertising Rates Per Month On-line Opportunities 1 month 4 months 8 months 12 months Leaderboard Banner $150 $125 $110 $95 Medium Rectangle $100 $85 $75 $55 Monthly e-newsletter Sponsorship $500 blast reaches 6,000+ qualified boaters and industry professionals. Winner of the 2009 North American Marine Industry Website Award for Best Site - Editorial Content Integrated Marketing Programs WindCheck is a fully integrated print and online boating resource. Combining print and online advertising is very powerful. Think about the last time you saw an ad in a newspaper, television or heard it on the radio and went online to learn more about it. Magazines drive consumers to websites. A study commissioned by Google confirms companies greatly improve their presence on the internet through print advertising: 72% of people who responded to a print ad actually made the purchase and 64% pay more attention to print ads. Please call us to discuss an individualized campaign. All ads run on a pre-paid basis Web content subject to WindCheck approval For more information, please contact WindCheck at or contactus@windcheckmagazine.com.