Annual Sponsorship Packet

Transcription

1 Let s Partner

2 Annual Sponsorship Packet To Our Partners: We are excited for you to be a part of our upcoming year here at WCAR. We appreciate all the support you have given us and the Williamson County community through the years. Your involvement helps us provide the education and professional development that make our Real Estate community the best in the country. This packet was designed with you in mind. The goal is to help you plan your marketing budget for the year and to maximize your efforts. WCAR has many events throughout the year that will fit with the demographics you are trying to attract for your business. From this year s 30th Annual Golf Scramble, Young Professional Network events, or our newest awards Gala, Celebration of Excellence, we have you covered. WCAR wants lasting partnerships, and like last year, we want to reward our sponsors who invest $3500 or more with recognition and discounts. So, let s get started putting you marketing dollars to works. Reach out today and LET s PARTNER together. Contact WCAR: 1646 Westgate Circle, Suite 104 Brentwood, Tennessee By phone - (615) Online - Calendar of Events FEATURED EVENT Celebration of Excellence SPRING YPN Mixer Bling & Bowties WCAR Conference & Trade Show Mid-Year Membership Meeting SUMMER YPN Summer Networking Event Golf Scramble 30th Annual YPN Roundtable Event Annual Membership Meeting FALL / WINTER YPN Fall Networking Event Board of Directors Retreat Installation YPN Mixer

3 Corporate Sponsorship Opportunities This is a unique opportunity to work with over 2,500 members throughout the year and take advantage of networking, promotional and marketing opportunities for your company. Sponsorship levels are outlines below and may be tailored to your company s specific needs and goals. Please consider the level of sponsorship at which your company would like to participate and the benefits of that level. WCAR has enjoyed our on-going business relationship with our affiliate partners and would appreciate the opportunity to promote your business to our membership at one of these levels. Diamond Corporate Level ( $15,000) This level promises exclusivity for your company in marketing to our members and naming rights to a signature event. Signage within the WCAR offices. Customized package based on the sponsorship level. You choose how you spend the allocation. Sponsor recognition and logo branding on all WCAR Events brochures Four (4) Tickets to each event. Sponsor logo and link to appear on WCAR website for the year. Scrolling ad featured on our WCAR website once during the year... Choice of 20% discount on price or 20% increase on your allocation Platinum Corporate Level ($10,000) This level encourage partnership for your company in marketing to our members. Signage within the WCAR offices. Customized package based on the sponsorship level. You choose how you spend the allocation. Sponsor recognition and logo branding on all WCAR Events brochures Sponsor logo and link to appear on WCAR website for the year. Ad featured on our WCAR newsletter twice during the year. Two (2) tickets to each event. Choice of 15% discount on price or 15% increase on your allocation Silver Corporate Level ($5,000) Customized package based on the sponsorship level. You choose how you spend the allocation. Sponsor recognition and name on all WCAR Events brochures Sponsor logo and link to appear on WCAR website for the year. Name featured on our WCAR newsletter once during the year. Two (2) tickets to each event. Choice of 10% discount on price or 10% increase on your allocation Bronze Corporate Level ($3,500) Customized package based on the sponsorship level. You choose how you spend the allocation. Sponsor recognition and name on all WCAR Events brochures Sponsor logo and link to appear on WCAR website for the year. Name featured on our WCAR newsletter once during the year. Two (2) tickets to each event. Choice of 5% discount on price or 5% increase on your allocation For more information please contact the WCAR Sponsorship Committee at (615) Williamson County Association of Realtors is a 501 ( c)6 organization. WCAR has proudly served the real estate needs of Williamson County for 54 years.

4 Sponsor the WCAR REALTOR Conference & Tradeshow The REALTOR Conference & Tradeshow is the largest annual event at WCAR. Last year, more than 350 REALTORS and vendors attended a day s worth of continuing education classes and an exhibit hall with over 60 vendors. This is an event you won t want to miss if your company depends on REALTORS or their clients. Premium Sponsorships Event Sponsor - $3,000 Naming rights to the event Highest / largest billing on marketing materials Inclusion on all event marketing materials and s Logo on welcome banner at registration Priority booth placement at Tradeshow Complimentary attendees: 4 Lunch Sponsor - $2,000 (2) Lunch sponsorship Recognition on food displays and signs Second highest billing on marketing materials Inclusion on all event marketing materials and s Priority booth placement at Tradeshow Complimentary attendees: 4 Mobile Coffee Barista - $1,500 Keynote Speaker Sponsor - $2,000 Lanyard Sponsor - $1,000 Provide lanyard with company name or logo to all attendees Bag Sponsor - $1,500 Logo on all attendee bags. Balloon Sponsor - $1,000 Logo on event balloons throughout the conference. Grand Prize Sponsor - $1,000 (or in kind) Named sponsor for grand prize giveaway Education Sponsor - $1,500 Signage in every education room Third highest billing on marketing materials Inclusion on all event marketing materials and s Premium booth placement at Tradeshow Complimentary attendees: 4 Happy Hour Sponsor - $1,500 (3) Sponsor for afternoon networking reception Recognition on food displays and dining tables Inclusion on all event marketing materials and s Second Prize Sponsor - $750 (or in kind) Named sponsor for second prize giveaway Third Prize Sponsor - $500 (or in kind) Named sponsor for third prize giveaway Logo Due Date - Sponsors will not be listed in pre-event marketing materials until a logo is received. Logos should be in.pdf,.eps,.jpg,.gif,.png or.tif format. Please these to Jason Bowles at Jason@wcartn.org to be included in printed materials. Company logos submitted after that time may not be included in final print materials.

5 Exhibit at the REALTOR Conference & Tradeshow Regular Booth - $600 Member $700 Non-member An 8 Table, two chairs and a black tablecloth Each exhibitor should provide a door prize and conduct the drawing. Booth Notes Booth registrations must be submitted to Tiffany Claxton. There will be no cancellations or refunds. We cannot hold a table without payment. Additionally, WCAR is not responsible for items left behind at any exhibitor table. Make sure you take everything with you when you tear down

6 WCAR Golf Scramble The annual golf scramble is a chance for REALTORS and industry partners to celebrate the important role housing plays in strong communities. One of the ways this tournament helps the community is through contributions to the REALTOR Good Works Foundation (RGWF). The RGWF uses the proceeds from this event to provide college scholarships to Williamson County seniors and support fine arts education in the public schools. Last year s tournament raised over $15,000 for this initiative. Event Sponsors (2) - $3,000 (One Sponsorship Available for Each Flight) Kick-off of event (shotgun) Customized branding of tee gifts Logo on Welcome Banner at registration Hole sponsorship w / representatives stationed near the tee Recognized Event Sponsor with individual 18 x20 sign on course. Exhibit space at registration, lunch and dinner Named in press releases prior to tournament Listed with all sponsors on Thank You banner Lunch-n-Go - $2,000 Branded totes Appetizer Sponsor - $750 (Three Sponsorships Available) Complimentary attendees: 1 Dessert Sponsor - $750 Recognized during appitizer hour in main tent Complimentary attendees: 1 Award Sponsors - $2,500 (Two Sponsorships Available) Logo on award sign at dinner Logo on Contest, Media and Multimedia Sponsor Banner Listed with all sponsors on Thank You Banner 19th Hole Sponsor - $1,500 Cocktail hour sponsor with signage at bar area Listed with all sponsors on Thank You Banner Beverage Sponsors - $1,500 (Two Sponsorships Available) Accompany a club driver on the beverage cart Company logo on the cart Listed with all sponsors on Thank You Banner Hole-in-One Sponsor - $1,500 Sponsor must also cover cost of insurance Recognized designated hole sponsor with individual Thank You sign Logo on Contest, Media and Multimedia Sponsor Banner Listed with all sponsors on Thank You Banner

7 Putting Contest Sponsor - $1,250 (One Sponsorship Available) Recognized designated hole sponsor with individual Thank You sign YETI Tub to be awarded to the winning player Logo on Contest, Media and Multimedia Sponsor Banner Listed with all sponsors on Thank You Banner Hole Sponsor - $600 Member $700 Non-Member (Eight Sponsorships Available) Recognized designated hole sponsor with individual Thank You sign Logo on Contest, Media and Multimedia Sponsor Banner Listed with all sponsors on Thank You Banner Photography Sponsor - $1,500 (One Sponsorship Available) Logo on Contest, Media and Multimedia Sponsor Banner Listed with all sponsors on Thank You Banner Branded photos printed at event Cigar Sponsor - $1,000 Branded signage at Cigar Tent Listed with all sponsors on Thank You Banner

8 Membership Luncheons General membership meetings are great opportunities for local businesses to get in front of 100 plus of our most active members. There are two meetings every year available for sponsorship: Mid-Year Member Meeting In the past, WCAR has invited local politicians, motivational speakers and industry experts to draw a crowd and provide dynamic entertainment to our members. This is the last opportunity before school lets out and the selling season reaches its peak to get your name in front of REALTORS. Annual Membership Meeting The annual meeting is important for WCAR. In addition to bringing in a high-profile speaker, this is the association s opportunity to vote on and elect new Board of Directors. Event Sponsor - $1,500 per event (Two Sponsorships Available) Opportunity to briefly present about company at lunch. Logo included on printed materials. Logo on welcome Power Point at event.

9 Board of Directors Retreat The Board Retreat is an annual overnight excursion providing the current and new Board members the opportunity to develop a strategic plan for the upcoming year. The sponsor of this event will have unfettered access to influential members of WCAR over a 36-hour period. Two Event Sponsors $3500 each

10 WCAR Board of Directors Installation This is the most prestigious event of the social calendar. The reception is a great chance to socialize and network with the industry leaders of Middle Tennessee. The event is a widely attended and celebrated affair. Premier Event Sponsor - $3,000 Top billing at the highest level of sponsorship Opportunity to briefly address the group Logo included on printed materials Logo displayed at registration table Logo displayed on the Power Point Complimentary attendees: 4 Champagne Sponsor - $2,000 Logo on champagne bottle at each table Logo included on printed materials Logo displayed at registration table Logo displayed on the Power Point Valet Sponsor - $1,000 Logo displayed at the valet station Opportunity to leave a mug, key chain, etc. in cup holder of all valeted vehicles Logo included on printed materials Logo displayed at registration table Food Sponsor - $1,500 (2) Signage at the food station Logo included on printed materials Logo displayed at the event Logo displayed on the Power Point Dessert Sponsor - $750 Logo displayed at the event on dessert bar Logo displayed on the Power Point Table Sponsors - $300 per table (17 Sponsorships Available) Logo displayed at the event Logo displayed on the Power Point Can display business cards / pamphlets on sponsored table Complimentary attendees: 1 Photography Sponsor - $1,000 Logo displayed at the event Logo displayed on the Power Point Photo op with branded pictures

11 Young Professionals Network WCR YPN is a core group of individuals whose careers are young in the profession of real estate (roughly within the last five years). We encourage networking and community involvement through fun philanthropic and educational events. Our mission statement below highlights the values and goals of YPN. Mission Statement: YPN helps new real estate professionals excel in their careers by giving them the tools and encouragement to become involved in four core areas: REALTOR associations. Attend REALTOR conferences and pursue leadership roles with their local, state, and national association. Real estate industry. Take an active role in policy discussions and advocacy issues; be informed about the latest industry news and trends. Peers. Network and learn from one another by attending events, participating in online communication, and seeking out mentoring opportunities. Community. Become exceptional members of their community by demonstrating a high level of REALTOR professionalism and volunteering for causes they feel passionate about. WCAR YPN has FIVE (5) events throughout the year which Include: Two (2) social/networking mixers Two (2) Educational sponsor driven roundtable events (i.e. Power Connection Brunch) One (1) year-end holiday event Please contact Tracie Hantle at tracie@wcartn.org for your company to have the opportunity to sponsor YPN events to start connecting with the next generation of Williamson County REALTOR leaders.

12 Education Class Sponsorships REALTOR Academy Classes Sponsorship Amount: $5,000 Availability: 1 Number of REALTOR Academy Classes in 2018: 12 (once/month) Target Class Audience: New Agents Sponsorship Perks: Company logo hyperlinked to your website on the REALTOR Academy website page Company logo hyperlinked to your website on each of the 12 REALTOR Academy class pages on the WCAR website Company logo on REALTOR Academy printed promotional materials which will be handed out to all new agents at WCAR throughout the year Company logo on class signs and class handouts at each of the 12 REALTOR Academy classes Company name hyperlinked to your website on s sent to class attendees Opportunity to greet class attendees at the sign-in table at each of the 12 REALTOR Academy classes and give them business card, handouts, etc. Opportunity to speak 2 to 3 minutes at the beginning of each of the 12 REALTOR Academy classes Class attendees contact information ed in Excel format after each of the 12 REALTOR Academy classes #TrendingNow Class Series Sponsorship Amount: $5,000 Availability: 1 Number of #TrendingNow Classes in 2018: 12 (once/month) Target Class Audience: #TrendingNow classes are free to all WCAR members and WCAR non-members Sponsorship Perks: Company logo hyperlinked to your website on each of the 12 #TrendingNow class pages on the WCAR website Company logo on #TrendingNow promotional pieces including printed flyers, social media posts, and on eblasts sent to over 5,000 real estate agents Company logo on class signs and class handouts at each of the 12 #TrendingNow classes Company name hyperlinked to your website on s sent to class attendees Opportunity to greet class attendees at the sign-in table at each of the 12 #TrendingNow classes and give them business card, handouts, etc. Opportunity to speak 2 to 3 minutes at the beginning of each of the 12 #TrendingNow classes Class attendees contact information ed in Excel format after each of the 12 #TrendingNow classes New Member Orientation Series Sponsorship Amount: $6,500 Availability: 2 non-competing industries Number of New Member Orientations in 2018: 12 (once/month) Target Class Audience: Orientation is required by all new agents for WCAR REALTOR membership Sponsorship Perks: Company logo hyperlinked to your website on each of the 12 NMO class pages on the WCAR website Company logo on class signs and class handouts at each of the 12 NMO classes Company name hyperlinked to your website on s sent to class attendees Opportunity to greet class attendees at the sign-in table at each of the 12 NMO classes and give them business card, handouts, etc. Opportunity to speak 2 to 3 minutes at the beginning of each of the 12 NMO classes Class attendees contact information ed in Excel format after each of the 12 NMO classes

13 TREC Core Classes Sponsorship Amount: $6,500 Availability: 2 non-competing industries Number of TREC Core classes in 2018: 12 (once/month) Target Class Audience: TREC Core is a requirement by the state for license renewal for all agents Sponsorship Perks: Company logo hyperlinked to your website on each of the 12 TREC Core class pages on the WCAR website Company logo on class signs and class handouts at each of the 12 TREC Core classes Company name hyperlinked to your website on s sent to class attendees Opportunity to greet class attendees at the sign-in table at each of the 12 TREC Core classes and give them business card, handouts, etc. Opportunity to speak 2 to 3 minutes at the beginning of each of the 12 TREC Core classes Class attendees contact information ed in Excel format after each of the 12 TREC Core classes Code of Ethics Classes Sponsorship Amount: $7,500 Availability: 1 Number of TREC Core classes: 18 (once/month January June and twice/month July - December) Target Class Audience: Code of Ethics is an NAR requirement and the current cycle deadline is December 31, 2018 Sponsorship Perks: Company logo hyperlinked to your website on the Code of Ethics page on the WCAR website Company logo hyperlinked to your website on each of the 18 Code of Ethics class pages on the WCAR website Company logo on Code of Ethics promotional pieces including printed flyers, social media posts, and on eblasts sent to over 5,000 real estate agents Company logo on class signs and class handouts at each of the 18 Code of Ethics classes Company name hyperlinked to your website on s sent to class attendees Opportunity to greet class attendees at the sign-in table at each of the 18 Code of Ethics classes and give them business card, handouts, etc. Opportunity to speak 2 to 3 minutes at the beginning of each of the 18 Code of Ethics classes Class attendees contact information ed in Excel format after each of the 18 Code of Ethics classes A La Carte Classes Additional class sponsorships are available at $300 each.

14 Additional Opportunities The following represent just some of the ways companies have partnered with us in the past to get their message out: Digital Sponsorship/Advertising Would you like to sponsor key communication s and/or text messages to our membership? How about sponsor key areas of our website at wcartn.org? Donor Wall of Partners - $2,000 Want your business name permanently on WCAR s walls? There are spaces available on the Donor Wall of Partners, a glass wall with plaques commemorating our key partners.

15 An Evening with the Arts to benefit the Williamson County Association of REALTORS Good Works Foundation Support Williamson County Schools

16 Diamond Sponsor - $10,000 Level (Limited to 1) 10 Tickets to event with VIP privileges Extra Large Logo on Event Collateral Signage Recognition as Sponsor in Event Advertisement in Local Media Multiple recognition opportunities by event beverage cups Extra Large Logo printed on event step and repeat banner Round Trip Uber Transpiration for 10 guests Ruby Sponsors - $5,000 Level (Limited to 3 from non-competing industries) 6 Tickets to event with VIP privileges Large Logo on Event Collateral Signage Recognition as Sponsor in Event Advertisement in Local Media Multiple recognition opportunities by event Emcee throughout evening Your company name printed on even beverage cups Large Logo printed on event step and repeat banner Emerald Sponsors - $2,500 Level (Limited to 6 from non-competing industries) 4 Tickets to event Medium Logo on Event Collateral Signage Multiple recognition opportunities by event Emcee throughout evening Medium Logo printed on event step and repeat banner $2,500 Student Artist Event Sponsor (Limited to 1) Exclusive Logo on Signage at Student Reception All benefits of Emerald Sponsor above at Bling and Bowtie Event Sapphire Sponsors - $1,500 Level 2 Tickets to event Small Logo on Event Collateral Signage Multiple recognition opportunities by event Emcee throughout evening Valet Sponsors - $1,500 Level (Limited to 2) 2 Tickets to event Small Logo on Event Collateral Signage Multiple recognition opportunities by event Emcee throughout evening Opportunity to provide your branded collateral to be left in vehicle for each valet guest $500 Level 2 Tickets to event Recognition on Event Collateral Multiple recognition opportunities by event Emcee throughout evening $250 Broker Block of 10 Tickets (Limited to 15) $40 Individual Ticket Silent Auction Donor 1 Ticket to Event Recognition on Auction Card The REALTOR Good Works Foundation is a 501c(3) non profit organization and donations are tax deductible as allowed by law.

17 Event Sponsor ($7000) One (1) table included at the Celebration of Excellence Gala seating for ten (10). Event sponsor s name/logo to be included in CoE social media posts; sponsor s name and logo to be conspicuously included on the event s poster, event signage, and presentation. It will be the sole name and logo on the event invitation and on the cover of the program. Company will have the opportunity to give a toast at the gala (to be submitted to WCAR for approval no later than one week {7 days} before event). Titanium Award Sponsor ($3000) Four (4) tickets to the gala; sponsor s name/logo to be included in CoE social media posts sponsor s medium-sized company logo on event s poster, event signage, program, and presentation. Company will receive mention at time of distribution of Titanium Awards. Platinum Award Sponsor ($2500) Four (4) tickets to the gala; medium-sized company logo on event s poster, event signage, program, and PowerPoint presentation. Company will receive mention at time of distribution of Platinum Awards. Gold Award Sponsor ($2000) Four (4) tickets to the gala; company name and logo on event signage, program, and PowerPoint presentation. Company will receive mention at time of announcement of Gold Awards recipients. Silver Award Sponsor ($1500) Three (3) tickets to the gala; company name and logo on program and presentation. Company will receive mention at time of announcement of Silver Awards recipients. Bronze Award Sponsor ($1000) Two (2) tickets to the gala; company name and logo on program and presentation. Company will receive mention at time of announcement of Bronze Awards recipients. Champagne Sponsor ($2500) Four (4) tickets to the gala; company logo will be imprinted on the champagne flutes, and the company will be mentioned in the champagne toast announcement. Logo will also be on event signage and presentation.

18 Wine Sponsor ($1500) (2 sponsors) Two (2) tickets to the gala; company name and logo on all wine bottles as well as on program and presentation. Cocktail Hour Sponsor ($1500) (3 sponsors) Two (2) tickets to the gala; in addition to the presentation, company logo will be at both bars; each sponsoring company has the option to bring between 100 and 200 napkins with a printed logo. Valet Sponsor ($750) (2 sponsors) One (1) ticket to the gala; company name and logo on signage at valet stand; company has the option of leaving giveaways in cars. Entertainment/Music Sponsor ($2000) (2 sponsors) Four (4) tickets to the gala; company logo on stage background as well as on event signage and presentation. Red Carpet Sponsor ($2500) Four (4 tickets) to the gala; company signage at the red carpet area, event signage, and PowerPoint; logo on photo prints.

19 WCAR Sponsorship Planning Guide Event Name Sponsorship Type Cost Choose One Bling & Bowties Event Sponsor Food Sponsor Dessert Spinsor Table Sponsor Other $1,000 $750 $500 $250 $100 Board of Directors Retreat Event Sponsor - Day 1 Event Sponsor - Day 2 $ 3,500 $ 3,500 WCAR/YPN Events (5 Various) Presenting Sponsor Event Sponsor Tier 1 Event Sponsor Tier 2 Event Sponsor Tier 3 $ 1,000 $ 750 $ 500 $ 250 Conference & Trade Show Event Sponsor Lunch Sponsor (2) Happy Hour Sponsor (3) Bag Sponsor Balloon Sponsor Premium Booth Regular Booth Layard Sponsor Mobile Coffee Barista Keynote Speaker Sponsor Education Sponsor $ 3,000 $ 2,000 $ 1,500 $ 1,500 $ 1,000 $ 750 $ 400 $ 1,000 $1,500 $ 2,000 $1,500 Golf Scramble Presenting Sponsor (2) Awards Sponsor 19th Hole Sponsor Lunch Sponsor Beverage Cart Sponsor (2) Hole Sponsor Team of 4 Sponsor Appitizer Sponsor (3) Dessert Sponsor $ 3,000 $ 2,500 $ 2,000 $ 1,500 $ 1,500 $ 600 $700 $ 700 $ 750 $ 750 Mid-Year Membership Luncheon Event Sponsor Food Sponsor Dessert Sponsor $ 1,500 $ 750 $ 500 Member Luncheon Event Sponsor Food Sponsor Dessert Sponsor $ 1,500 $ 750 $ 750 Total Sponsorship Amount **Less Discount **Increased Allocation Enter Total Amount Here $ $ Choose One **Discount applicable if paid within 30 days Diamond 20% Platinum 15% Silver 10% Bronze 5%

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