JASON KENNEDY DIRECTOR, VIVIT WORLDWIDE. HP DISCOVER 2011, Copyright 2011 Hewlett-Packard Development Company, L.P.

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1 JASON KENNEDY DIRECTOR, VIVIT WORLDWIDE 1

and product Track Keynotes DISCOVER Zone Executive and Technical Roundtables Executive Briefing Center

2 HIGHLIGHTS LAS VEGAS General Session Keynotes: Leo Apotheker, Ann Livermore, Bill Veghte, Dave Donatelli, global sponsors (SAP, Microsoft, Intel), Dana Carvey, Jake Johannsen 600+ unique Track Sessions Solution and product Track Keynotes DISCOVER Zone Executive and Technical Roundtables Executive Briefing Center Training Certification Hands On Labs Confidential Disclosure sessions Partner Summit Paul McCartney live in concert! 2

3 WEEK AT A GLANCE 3

4 SOFTWARE BY THE NUMBERS 235 Track Sessions 113 Roundtable Sessions 60 Demos in the DISCOVER Zone 6 Demo Theater Presentations 3 CDA Sessions 1 Software Track Keynote 4 weeks left to HP DISCOVER 4

5 DISCOVER ZONE 5

6 HP DISCOVER TRACKS INDUSTRIES Financial Services Industry Communications, Media & Entertainment Public Sector Healthcare and Life Sciences Retail and CPG Energy High Tech and Electronics Automotive and Aerospace Transportation and Logistics PRODUCTS/SERVICE Servers Storage Networking Software Services SOLUTIONS Application Transformation Converged Infrastructure Information Optimization Hybrid Delivery/Cloud Enterprise Security Mobility SOFTWARE SUB-TRACKS Cross-IT Management Solutions 28 sessions Application Lifecycle Management 79 sessions Unified Operations 70 sessions Information Governance 17 sessions Security & Risk 14 sessions Business Intelligence & Analytics 27 sessions CDA SESSIONS Modernize Your Applications for the Cloud The Value of Information Management Cloud Services Automated Provisioning and Management 6

7 CROSS-IT AND IT OPERATIONS TRACKS Mike Shaw Director of Product Marketing, HP Software 7

8 CROSS-IT TRACK 32 sessions Software for Application Transformation release, run Software for Data Center Transformation Compliance across all of IT IT Performance Management across IT Governance and Planning across IT Future of application management under hybrid delivery Sprint, large bank, Emblem Health, IEEE, Deloitte, McKesson 8

9 IT OPERATIONS TRACK 82 sessions Cross BSM, BAC, Operations Center, NNM Automation ITSM CMS/CMDB Kellogg s, Volksvagen US, Colgate-Palmolive, Sasktel, Bank of NY/Mellon, Boeing, Mentor Graphics, T-Mobile, US Dept of Treasury, Seagate, InterContinental, CVS, Blue Cross/Blue Shield 9

10 DEMOS, ETC.. CDA sessions Roundtables Hands on experiences More demos than before Demos in cross-it areas DCT, App Trans 10

11 OPERATIONS CDA Ken Won Director, Cloud Software Product Marketing, HP Software 11

12 LEARN THE FUTURE OF CLOUD WITH HP Traditional Private Public Learn HP s perspective on the cloud Hear about HP s cloud direction Title: Cloud Services Automated Provisioning and Management Time: June 8, am Signed ND agreement is required to attend this session Attendees are highly encouraged to attend the following session prior to attending this session: 12 Are you cloud ready? What you need to know for a successful cloud strategy (session #4432), Tuesday, June 7, 2011 at 3pm

13 APPLICATION SOLUTIONS Mark Sarbiewski Vice President of Product Marketing, HP Software 13

What keeps Application Teams awake at night?

IT is way too slow to deliver new business capability We spend

Richer functionality Quicker release cycles Lower TCO for Apps

We need a better way to deliver software.

are too risky and fail far too often 14 App teams cannot adapt

14 What keeps Application Teams awake at night? Business: What you re doing isn t working. IT is way too slow to deliver new business capability We spend way too much for what we get Lower global cost structures Richer functionality Quicker release cycles Lower TCO for Apps Streamlined business processes Reduced maintenance Apps Teams: We need a better way to deliver software. We spend all our time on documentation and admin Huge projects are too risky and fail far too often 14 App teams cannot adapt to changing business priorities 2010 Hewlett Packard Co. Quality Increased agility All requirements cannot be fully known up front

15 WHY DISCOVER FOR APPS PROFESSIONALS? 1 Sessions, sessions, sessions!!! Over 75 apps-related track sessions 15

16 WHY DISCOVER FOR APPS PROFESSIONALS? ALM Service Virtualization (Session #6800) 1 Sessions, sessions, sessions!!! Over 75 app-related track sessions 2 The absolute latest from the HP team! Killer technical and roadmap sessions Quality Performance Security Agile App Governance 16

17 WHY DISCOVER FOR APPS PROFESSIONALS? 1 Sessions, sessions, sessions!!! Over 75 app-related track sessions 2 The absolute latest from the HP team! Killer technical and roadmap sessions 3 Roundtables led by HP R&D Talk technology and best practices with R&D 17

WHY DISCOVER FOR APPS PROFESSIONALS? 1 Sessions, sessions, sessions!!! Over 75 app-related track sessions 2 3 4 The absolute latest from the HP team!

18 WHY DISCOVER FOR APPS PROFESSIONALS? 1 Sessions, sessions, sessions!!! Over 75 app-related track sessions The absolute latest from the HP team! Killer technical and roadmap sessions Roundtables led by HP R&D Talk technology and best practices with R&D 1:1 Customer briefings with Product leadership Talk specifics with the HP product experts 18

19 WHY DISCOVER FOR APPS PROFESSIONALS? 1 Sessions, sessions, sessions!!! Over 75 app-related track sessions The absolute latest from the HP team! Killer technical and roadmap sessions Roundtables led by HP R&D Talk technology and best practices with R&D 1:1 Customer briefings with Product leadership Talk specifics with the HP product experts 5 Demos, demos, demos!!! Drill down at over 25 apps demos stations 19

They are tackling the tough questions: Which applications belong in the cloud? What changes must we make to the apps themselves? What about performance, resiliency, elasticity, and security?

20 SHHHHHHHHHHHHHHH Modernize Your Applications for the Cloud Cloud. It s the word on everyone s lips. But while most cloud conversations begin and end with infrastructure, the smartest enterprises have already figured out that cloud is a game changer for applications, as well as infrastructure. They are tackling the tough questions: Which applications belong in the cloud? What changes must we make to the apps themselves? What about performance, resiliency, elasticity, and security? Our Product and R&D teams have been hard at work on the next generation of solutions to help you take your applications to the cloud. This session will give you a look ahead, direct from our top product managers and developers. If there are clouds ahead for your enterprise, don t miss this invite-only session at HP Discover. 6 HP Apps Test Drive The Sequel! An invite-only, NDA session showing you the latest and greatest straight from the R&D Labs - Jonathan Rende, VP and GM - Noam Sharon, VP R&D 20

21 IN CLOSING Jason Kennedy Director, Vivit Worldwide 21

22 JUSTIFY YOUR ATTENDANCE Register Now! Navigate through the details of the agenda Download justification letters Session Catalog 22

23 GENERAL RESOURCES Conference Website Session Catalog Social Media Facebook: LinkedIn: Twitter: Questions? Contact us directly! ATTEND FOR LESS! USE THE CODE DSCVRSW AND REGISTER FOR $1495. Lowest price possible! 23

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Pre-Event Programme. Visit jda.com/focusconnect. November 13-15, 2017 The InterContinental London - O2

Pre-Event Programme. Visit jda.com/focusconnect. November 13-15, 2017 The InterContinental London - O2 November 13-15, 2017 The InterContinental London - O2 Pre-Event Programme FocusConnect is returning to London in November 2017 for three days of valuable insight from industry leaders, educational workshops