Permissions or Micro Stores? Managing Multiple Programs with One Store WEBINAR THURSDAY, MARCH 23 RD

Transcription

1 Permissions or Micro Stores? Managing Multiple Programs with One Store WEBINAR THURSDAY, MARCH 23 RD

2 Your Presenters Lucy Taylor Marketing Manager Tanya Ignacek Director of Sales & Operations

3 Why BrightStores? We Know Company Stores Our expert staff is on hand to assist you every step of the way to launch your Store. We re Your Technology Partner We ve been designing, building, and hosting Company Stores for over 15 years for the world s most recognized brands we are experts! We Know Promotional Products Our solution is built specifically for Promo Product Distributors with features unique to this industry.

4 Permissions or Micro Stores? Managing Multiple Programs with One Company Store Common Examples of Multiple Programs Permission Technology & Micro Stores Similarities & Differences Live Demo Comparison Permissions & Micro Stores Review

5 Survey Question Do you have more than one Company Store Program to manage for the same client?

6 Bright Sites Company Stores Clean and Professional Storefront Flexible & Advanced Payment Methods Unlimited Category & Product Options Store Management: Product Details, Order Statuses, Reporting Logo Management & Product Personalization Scalable & Robust Solution Intuitive Shopping Cart & Checkout Company Store Program Management

7 When would you need to run multiple programs with one store?

8 The Most Common Examples Corporate Departments Marketing Teams In-the-Field Employees Executive Teams General Public Reward & Recognition 5 Year Employees 25 Year Employees Sport Teams Football Team Basketball Team School Districts High School / Middle School School Uniforms Multiple Small Clients Do not require their own store. Hospital/Medical Organizations ICU Emergency Room Orthopedic Janitorial

9 Two Options for Managing Multiple Programs in One Store Permission Technology: After logging into the store, users will only see the settings assigned to them based on their group. Micro Store Technology: A custom store configuration which allows you to have multiple stores under one anchor Bright Sites store.

10 Permission Technology & Micro Stores What s the Same?

11 The Biggest Similarity Everything is managed in one store.

12 1) Control What the User Can See & Experience In both a Permissions and Micro Store, you are controlling what the user can see and experience: Categories and Products Logo Selection Payment Methods Shipping Methods Administrative Access

13 2) Group Management Group users together for various permissions and controls. Examples of groups: Corporate Department Years of Service Sport or Team Name School Name Permissions & Micro Stores are based on the group settings.

14 3) Store Management & Reporting Sales, Product, Inventory, Budget Reports Custom Report Builder: Over 60 Fields Sort reports by group, all groups are managed in one place.

15 Permission Technology & Micro Stores What s Different?

16 The Biggest Difference How Users Access their Program(s)

17 1) Permissions Technology Access Options Based on Log In Users arrive on the homepage, there are three options for allowing users to log in: Option 1: The store is public. Users are able to shop without an account. They may either self-register or guest checkout. Option 2: The store is private. Users are forced to log in upon arrival or before checking out. Option 3: The store is a hybrid. A public store with login access for certain group permissions.

18 (Login Page)

19 2) Permissions Store Design & Configuration Consistent Store Design All groups will experience the same design throughout the store. Custom Programing Not Required Design the store yourself or utilize our design team to help.

20 3) Micro Store Access Options Based on Code or Choice Users will arrive on a landing page first, you have three options for allowing them to access their program(s): Option 1: Users will see all Micro Stores and may enter without a passcode. Option 2: Users will see all Micro Stores but must enter a passcode to have access to their particular Micro Store. Option 3: All Micro Stores are kept private and a passcode is required on the landing page.

21 (Login Page)

22 3) Micro Store Design & Configuration Bright Sites Anchor Store All Micro Stores will maintain the overall branding of the anchor store, but each Micro Store can have its own identity. Micro Store Programming Our team will configure the Micro Stores and landing page for you.

23 Live Demo Comparison Permissions vs. Micro Stores

24 Permission Technology Micro Store Technology Store Access Based on Log In Based on Shared Code or Choice Store Branding One Store Design Maintain overall anchor store branding, each Micro Store can have its own identity and custom landing page. Group Permissions Categories/Products, Logos, Payment Methods, Shipping Methods Categories/Products, Logos, Payment Methods, Shipping Methods How will users shop? Users will shop in the same space every time. Users can shop in more than one area. Can I configure myself? Yes, it is easy to build. Requires Custom Configuration & Design Is it a standard feature? Yes, included in Bright Sites. No, Micro Store functionality is an Add-On.

25 The Most Common Examples Permission Technology Micro-Store Technology Use Permissions OR Micro Stores Corporate Departments Marketing Teams In-the-Field Employees Executive Teams General Public Reward & Recognition 5 Year Employees 25 Year Employees Sport Teams Football Team Basketball Team School Districts High School / Middle School School Uniforms Multiple Small Clients Do not require their own store. Hospital/Medical Organizations ICU Emergency Room Orthopedic Janitorial

26 Permissions or Micro Stores? How to find out what s best for your client. Both are capable of running multiple programs in one Company Store. Ask your client these questions to find out which to use: How will users access their program or privileges? Will the user always have the same shopping experience? Does the store need to be branded specifically for the organization?

27 What s Next?

28 Where do I go from here? Browse through various demo stores on our website for inspiration! Let s start with a consultation. Company Store Discovery: Learn more about what your client needs.

29 Company Store & Industry Experts Sales & Marketing Support We ll help you present and sell to your clients. Design Support Easily design your own or have our skilled design team help you create a store cohesive with the existing branding. Training & Support Receive as much or as little training as you need. Initial Training & Orientation 24/7 Video Training & Support Suite

30 Ready to Talk? Upcoming Webinar: Promo Company Stores: Your Guide to Getting Started Register at

31 Questions

32 BrightStores Webinar Handout Permissions or Micro Stores? Managing Multiple Programs with One Store Bright Sites Features All features included with a Bright Sites Company Store, including a breakdown of Permission technology. Micro Store Programs A detailed summary of Micro Store technology.

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