We believe in you and your projects

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2 INDEX 1 Et Voilà! Our team What does define us? Our offer Marketing Market research Training Other services... 19

3 1 We believe in you and your projects 2

4 Et Voilà! is a marketing and market research agency born to help other business, institutions and entrepreneurs to accomplish their goals, through marketing tools and market research studies. We support our clients and their projects and we attend them at any moment to give our help in the achievement of their objectives. In Et Voilà! we believe that the key to success is loving your clients instead of your products. Therefore, we understand the importance of market knowledge, vital to discover the needs of the clients in order to satisfy them. 3

5 2 OUR TEAM _ Always by your side We want to be your guide and travel partner, and so our team of professionals works every day to offer our clients everything they deserve. Our team is specialist and has wide experience in the areas of marketing and market research. In Et Voilà! we count with the collaboration of acknowledged professionals in different fields, such as graphic design or audio-visual creations. 4

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7 3 WE MAKE A DIFFERENCE _ We define ourselves by what we do and the reason for doing it 6

8 INTERNATIONALITY We speak 8 languages and we have experience worldwide. We can help you to expand your business internationally. TECHNOLOGIC INNOVATION We are experts in new technologies and digital solutions. EXCELLENCE We work hard to give you the highest quality and professionalism. TRANSPARENCY The trust is fundamental in business and therefore our service is transparent and approachable. FLEXIBILITY Our services are customized and flexible. They are adapted to each circumstance because each client is unique. PROFESSIONALISM Our highly qualified and experienced team provides the maximum professionalism in our services. 7

9 4 OUR OFFER _ What we are passionate about Et Voilà! provides complete solutions to meet the challenges of the changing markets and the digital world. (Fotos amb el títol dels apartats o el títol dels apartats de la nostra oferta: MARKETING INVESTIGACIÓ DE MERCATS FORMACIÓ ALTRES). 8

10 Our customized offer is adapted to your needs. We are specialized in what inspires us: helping our clients to achieve their goals and meet their challenges. 9

11 5 MARKETING _ Create, experience, share, explain, connect 5.1 MARKETING PLAN Basic marketing plan Establish the marketing s goals and strategies strategies. It also specifies the marketing tools and actions needed to achieve your business pruposes and objectives. External and internal analysis and FODA Marketing objectives Marketing strategies Budget and calendar Implementation Quarterly reports (1 year) Professional marketing plan Document composed of a comprehensive external and internal analysis, the marketing goals and the business objectives, the marketing strategies and the marketing mix and the budget and timing. 10 Comprehensive analysis (ASIANA COBRA, FODA and PESTEL) Business objectives Marketing goals Marketing strategies Marketing mix strategies Budget and calendar Complete implementation of the actions Monthly reports (1 year)

12 Premium marketing plan It includes all the parts of the professional marketing plan plus digital marketing strategies. Comprehensive analysis (ASIANA COBRA, FODA and PESTEL) Anaylsis of the online situation Keyword analysis Business objectives Marketing goals Marketing strategies Marketing mix strategies Online strategy Online branding Budget and calendar Implementation Monthly reports (1 year) 11

13 5.2 ONLINE MARKETING Online marketing plan It sets the scence of the digital marketing strategies of the company. Online communication plan Document that establishes the goals and the online communication strategy s principles. Analysis of the online situation Keyword analysis Online marketing strategy Online branding Budget and calendar Implementation Monthly reports (1 year) Anaylsis of the online situation Online communication goals Targets Message Communication strategies Budget and calendar Implementation Informes mensuals durant 1 any SEO strategy 12 Website development Customized structure and design Integration with other platforms, webs, Apps and blogs Introduction of plugins and buttons Multi-language Secure payment gateaway Security controls and certificates (SSL Install) Technical and web maintenance Registration in the main browsers Continued content s optimization Navigation and search data collection Reports Other Webstore development (e-commerce) Content marketing Web Anaylitics

14 5.3 SOCIAL MEDIA MARKETING Social media strategy Content strategy Community Management: administration of the social media Advertising in social media 5.4 COMMUNICATION PLAN Professional communication plan Guide that establishes the goals and strategies of communication. Analysis of the situation Situation diagnosis Communication goals Target groups Message Communication strategies Communication mix Budget and calendar Control Premium communication plan Document that sets the objectives and basis of corporative communication. Analysis of the situation Situation diagnosis Communication goals Communication strategies Communication mix Online strategy Crisis management Budget and calendar Implementation and control 13

15 5.5 OUTSOURCING We come to our clients in their companies to offer them everything they need. Marketing services Market research services Trade services Communication and promotion services 5.6 BUSINESS PLAN Guide for enterpreneurs, a baseline for new companies that gives key information to discover the opportunities and chance of business success. Executive summary Macro-environment analysis Micro-environment analysis Business goals Marketing goals Competitive strategy Portfolio strategy Strategies of segmentation and brand position Marketing mix strategies Action plan Expected profit and loss account Budget and calendar Conclusions Audit and control Pack for startups Business plans that include other brand and image strategies, such as communication and marketing plans. 14

16 5.7 INTERNATIONAL MANAGEMENT Plans, strategies and actions for companies interested in expand internationally. Brand internationalization Marketing and international markets advice. Translation services in German, English, Catalan, Spanish, French, Italian, Portuguese and Chinese. Making contact with international partners and leads. 5.8 CUSTOMER RELATIONSHIP MANAGEMENT Design and implementation of CRM strategies. Installation of CRM softwares and other CRM IT solutions. Training in CRM Salesforce and Suite CRM. 15

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18 6 MARKET RESEARCH _ The key factor that helps your dreams come true Qualitative studies Focus groups Creative projection s groups A/B Testing (online) In-depth interviews Field observation Studies of quality and satisfaction New products acceptance studies Quantitative studies One-on-one interviews Phone interviews Online surveys Mystery Shopping CATI Interviews Institutional studies Studies of satisfaction Desk Research National and international external databases Customer s databases Studies of product launch Behavioural studies and consumption habits Trends monitoring Environment and competitors analysis Web Analytics A/B Testing Keywords analysis External KPIs monitoring Online brand awareness and reputation Analysis of the search engine ranking On-site Analytics (analysis of the internal website KPIs) 17

19 7 TRAINING _ Knowledge is differentation Continued training in the client s facilities Occassional training sessions Speeches and conferences Individual classes Fundamentals of marketing Fundamentals of market research CRM Online marketing Office technology and softwares Languages for business 18

20 8 COMPLETE SOLUTIONS _ We are always by by your side Continued mentoring in marketing and communication Brand management Brand development Corporative identity Brand positioning strategy Brand extension strategy Brand internationalization Online branding Graphic design Logotype Corporate stationery Social media Website and webstore Audio-visual services Advertising spots Corporate videos Corporate photo shoots Public relations services 19

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22 We believe in you, we want to stay by your side.