We present international business opportunities on a silver platter

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1 THE TRADE SHOW FOR THE MEAT INDUSTRY SEPTEMBER 2018 MADRID-SPAIN ORGANISED BY We present international business opportunities on a silver platter EXHIBITOR GUIDE SPECIFIC TRADE FAIR AND ASSEMBLY REGULATIONS

2 INDEX 1. - HOW CAN I BE AN EXHIBITOR AT MEAT ATTRACTION 2018? PAG ALLOCATION OF SPACES PAG PARTICIPATION RATES PAG PARTICIPATION FORMS PAG GENERAL SERVICES PAG EXHIBITOR BADGES AND INVITATIONS TO CLIENTS PAG CO-EXHIBITORS PAG ADDITIONAL SERVICES PAG OTHER IMPORTANT INFORMATION FOR THE EXHIBITOR PAG ANNOUNCE YOUR PARTICIPATION AT EXHIBITION PAG FAQ s MEAT ATTRACTION 2018 PAG EXHIBITION MAP PAG EXHIBITION CALENDAR PAG CONTACT US PAG.17 -

3 1. HOW CAN I BE AN EXHIBITOR AT MEAT ATTRACTION 2018? 1.1. To apply for participation at the Fair, please complete the online Application Form on the Trade Fair s website submitting it along with payment of the booking fee In order to formalise your participation once the application form has been sent, please submit to the event organizer proof of payment of the booking fee, or 50% of the total amount if space is booked after June 30th An essential requirement for taking part in the trade fair is that the company activity, public or private institution is among the sectors served by MEAT ATTRACTION. The Organizing Committee of Meat Attraction reserves the right to reject applications to participate as exhibitors as companies or as part of group or institutional participations, from third countries that have not entered into or that have breached valid trade agreements with the EU: MEATS: - Fresh meat - Frozen meat - Other products of animal origin MEAT PRODUCTS: - Cured ham and shoulder cuts, cold cut and cured meat - Cooked ham and shoulders. Cold cuts and pâtés - Air-dried, marinated, smoked and brine-soaked meat products - Canned meat - Meat-based products - Meat-based prepared meals - Meat-based culinary bases - Chilled and frozen meat-based products SUPPLIERS TO THE MEAT INDUSTRY AND DISTRIBUTION: - Construction and facilities - Machinery and equipment - Industrial and commercial heating and chilling - Logistics, warehousing and transportation - Additives and raw materials - Packing, packaging and labelling - Hygiene, cleaning and safety - Associations, institutions, media, marketing, other services MEATS AND MEAT PRODUCTS WITH ORGANIC CERTIFICATION MEATS AND MEAT PRODUCTS WITH HALAL AND KOSHER CERTIFICATION MEATS AND MEAT PRODUCTS WITH QUALITY STANDARDS: - Protected Designations of Origin (PDO) - Protected Geographical Indication (PGI) - Traditional specialities guaranteed (TSG) - Guarantee Marks (GM) 1.4. If the CONTRACTING COMPANY appoints another company as the INVOICING ONE, details of both companies must be stated in the on-line space application form, which also shall be signed by both firms PAYMENT DATES: May, 31th: deadline to submit the on-line space application form, together with the reservation fee, which is as follows: From 12 to 47.5 sq.m.: VAT (1) From 48 to sq.m.: VAT (1) From 200 sq.m. on: ,000 + VAT (1) June, 30th: deadline for the 10% discount on the floor space rate if 50% deposit paid. Applicable to the floor space or the proportional amount in the floor space plus modular stand option. July, 13th: deadline for payment of the 50% of the space booked, previously deducing the reservation fee. August, 13th: deadline for payment of the 100% of the corresponding contracted space and services The signature and submission of the application is an irrevocable undertaking by the applicant, and also involves the total acceptance of the general rules for participation established by IFEMA, and in general, of any stipulations set up by the MEAT ATTRACTION Organization Failure of attendance by an exhibitor entails loss of the reservation fee. If attendance is waived within 30 days prior to the Event, exhibitors may be liable for payment in full of their space, even if the space is subsequently used by another exhibitor. 1

4 2. ALLOCATION OF SPACES THURSDAY, MAY 31: deadline for taking part in the priority meeting for the choice of spaces. The on-line space application form must be sent along with a copy of the space reservation fee FIRST ALLOCATION OF SPACES THE PRIORITY MEETING FOR THE CHOICE OF SPACES WILL TAKE PLACE ON JUNE. CRITERIA FOR CHOICE OF SPACES: the criteria for choice of spaces at this meeting will be: first choice is given to the largest surface area requested and in equal conditions the order of choice will be decided by lots drawn in situ. The MEAT ATTRACTION management will inform exhibitors of the development and outcome of this meeting APPLICATION FORMS SUBMITTED AFTER JUNE, 19 Application forms submitted by exhibitors after June 19, will be handled by strict order of receipt of both the on-line space application form and the corresponding payment (this latter being mandatory and will determine the date of acceptance of the exhibitor s application). The best space available in MEAT ATTRACTION will be offered trying, as far as possible, to adapt this offer to the exhibitor's requirements CONFIRMATION OF THE REQUESTED SPACE In both cases, the MEAT ATTRACTION management will send the exhibitor an official allocation letter, with a plan showing the location and dimensions of the stand, the account statement, together with all the information on IFEMA s services, to get the very most out of the attendance to the trade show. The maximum surface area requested by individual companies cannot exceed 250 sq.m. Individual companies will not be allowed to group themselves. This is not applicable to grouped, associative or institutional applications. 2

5 3. PARTICIPATION RATES 3.1. PARTICIPATION RATES FLOOR ONLY: From 32 to sq.m /sq.m. + VAT (1) From 128 to sq.m /sq.m. + VAT (1) Over 200 sq.m /sq.m. + VAT (1) FLOOR + BASIC CUSTOMIZED MODULAR STAND: 12 sq.m VAT (1) 16 sq.m VAT (1) From 16 to 47.5 sq.m /sq.m. + VAT (1) From 48 to sq.m /sq.m. + VAT (1) Over 200 sq.m /sq.m. + VAT (1) FLOOR + PREMIUM CUSTOMIZED MODULAR STAND: 12 sq.m VAT (1) 16 sq.m VAT (1) From 16 to 47.5 sq.m /sq.m. + VAT (1) From 48 to sq.m /sq.m. + VAT (1) Over 128 sq.m /sq.m. + VAT (1) 3.2. RATES FOR COMPULSORY SERVICES (*) Civil liability insurance (coverage up to 60,000) VAT (1) "Multiferia" insurance (coverage up to 30,000) VAT (1) Marketing Package: promotional elements and services (both for exhibitors and co-exhibitors) VAT (1) Minimum power consumption (0.13kW/sq.m.) included with the modular stands /sq.m. + VAT (1) ASSEMBLY RIGHTS (included with the Basic, Premium modular stands): Spaces without decoration, or occupied by carpeting or wood flooring... Rate TYPE A: 2.04/sq.m. + VAT (1) Basic modular stands of aluminum or similar... Rate TYPE B: 4.08/sq.m. + VAT (1) Modular stand in aluminum design, woodworking and other materials... Rate TYPE C: 6.42/sq.m. + VAT (1) 3.3. OPTIONAL SERVICE RATES BADGES AND ONLINE INVITATIONS: Additional exhibitor badges VAT (1)/PC Additional online invitations... 9,09+ VAT (1)/PC OTHER SERVICES: Cleaning type A (already included in the Basic, Premium, modular stands) (*) /sq.m. + VAT (1) Rigging (regulation and form)... Check rates at: Water drainage (without connection or tap) VAT (1) Compressed air VAT (1) Parking (1 place for the duration of the fair) VAT (1) (*) Included in the participation form floor + customized modular stand. 3

6 PARTICIPATION FORMS Participation at the exhibition can be done by choosing one of the following: MODULAR STANDS FLOOR + BASIC CUSTOMIZED MODULAR STAND FLOOR + PREMIUM CUSTOMIZED MODULAR STAND ONLY FLOOR - FREE DESIGN STANDS 4.1. MODULAR STANDS This applies to all contracts for customized modular stands: The participation as an exhibitor involves the compulsory contracting of the following items, included in the participation form floor + customized modular stand: Civil liability (coverage up to 60,000) and multifair insurances (coverage up to 30,000) of and respectively + VAT (1). Public liability insurance and multifair insurance coverage is charged for each stand assigned, for both individual and group participations. Marketing Package: inclusion in promotional and services material at the price of VAT (1). The maximum surface area requested by individual companies cannot exceed 250 sq.m.. Individual companies will not be allowed to group themselves. This is not applicable to grouped, associative or institutional applications. The finished modular stands will be delivered on September 16th from 8.30 a.m. All the modular stands involving an interior decoration with panels, sections, totems, platforms/floorings, trusses, etc., will be required to present their project to the IFEMA Technical Secretariat before Monday, August 13th. Kindly submit your DESIGN to the IFEMA Exhibition Services Management: fax number (+34) or address: stecnica@ifema.es. The distribution of all elements included in the stand, any extras requested, as well as the structural elements necessary for supporting the stand, will be adapted, as far as possible, to the exhibitor s requirements, provided that it is technically feasible and an assembly map detailing all the relevant instructions is received fifteen days prior to the beginning of the assembly. Once the stand has been assembled, any changes in the location of any elements not previously communicated within the required deadline will be invoiced. Withdrawal or replacement by the exhibitor of any components of the modular stand will not entail any reductions in costs. All structural and electrical materials used are under renting. Any damage on them will be invoiced according to the price in force. In addition, any exhibitor may hire items that appear in the IFEMA services catalogue, available in the Exhibitors Area. HEIGHT The maximum height on the perimeter of the stand must be 4.00 m. To raise or hang any decorative element to a maximum height of 6 m, these must be brought back 1 m over the entire perimeter. This possibility does not exist neither in stands located in connecting areas among halls. Construction, decoration and lighting elements may not stand out more than 50 cm from the allocated space and from a minimum height of 2.5 m. Blank outer walls: blank outer walls shall not exceed 50% of each façade facing aisle. To make bigger enclosures, these must be positioned a minimum of 3 m further back inside the stand and shall not exceed 80% of the length of the façade. 4

7 FLOOR + BASIC CUSTOMIZED MODULAR STAND Minimum surface area: 12sq.m. RATES 12 sq.m VAT (1) 16 sq.m VAT (1) From 16 to 47.5 sq.m /sq.m. + VAT (1) From 48 to sq.m...230/sq.m. + VAT (1) Over 200 sq.m /sq.m. + VAT (1) FEATURES OF THE BASIC CUSTOMIZED MODULAR STAND: Area and stand opening onto aisles (see explanatory sketch) Painted chipboard walls in the colour selected by the exhibiting company from among the following (*): White Green (Pantone 575 U) Black (Pantone Black U) Pantone 207 U Pantone 440 U Gray Design for information purposes only important Exhibitors must specify the selected colour in the Exhibitors Area, before Friday, August 24. Grey aluminum profiles. Storeroom with door according to the following detail: - Stands up to 16 sq.m.: 1 sq.m. - Stands from 16.5 to 32 sq.m.: 2 sq.m. - Stands bigger than 32 sq.m.: 3 sq.m. Furniture: - Stands from 12 to 47.5 sq.m.: 1 round table (90x74 cm). Model DOM Reference ME01 4 chairs. Model Madrid Reference SI01 - Stands from 48 sq.m. onwards: 2 round black tables (90x74 cm). Model DOM Reference ME01 8 chairs. Model Madrid Reference SI01 Trade fair carpeting, 4 colors to choose: Black Jasper Gray Red Sahara important Exhibitors must specify the selected colour in the Exhibitors Area before Friday, August 24. Height: 3 m. Included Services: - Electricity: minimum compulsory electricity consumption (0.13 kw/sq.m.). Electrical switchboard equipped with a differential (prepared for up to a power of 130 W/sq.m.). Plug of 500 W. Lighting with rail-mounted 300 W halogen spots, at the rate of 1 spot. - Cleaning type A: a first initial cleaning and then a daily cleaning. - Assembly rights. - Fascia board with the exhibitor s name and stand number (maximum 20 characters). - Civil liability (coverage up to 60,000) and multifair insurances (coverage up to 30,000) of and respectively + VAT (1) important Important notice: The name shown on the fascia board, and on all promotional elements (press releases, on-line catalogue, visitor guide, newsletter, etc...), will be that provided in the Exhibitors Area. (lettering and data for catalogue). - It is possible to put vinyl all around the stand. Please contact decoraciongrafica@ifema.es, for further details. 5

8 FLOOR + PREMIUM CUSTOMIZED MODULAR STAND Minimum surface area: 12 sq.m. RATES 12 sq.m VAT (1) 16 sq.m VAT (1) From 16 to 47.5 sq.m /sq.m. + VAT (1) From 48 to sq.m /sq.m. + VAT (1) Over 200 sq.m /sq.m. + VAT (1) FEATURES OF THE BASIC CUSTOMIZED MODULAR STAND: Area and stand opening onto aisles (see explanatory sketch). Painted chipboard walls forming a 10 cm wall (Exhibitors must select from the five colours listed below): Design for information purposes only White Green (Pantone 575 U) Black (Pantone Black U) Pantone 207 U Pantone 440 U Gray important Exhibitors must specify the selected colour in the Exhibitors Area, before Friday, August 24. Storeroom with door according to the following detail: - Stands up to 16 sq.m.: 1 sq.m. - Stands from 16.5 to 32 sq.m.: 2 sq.m. - Stands bigger than 32 sq.m.: 3 sq.m. Furniture: - Stands from 12 to 47.5 sq.m.: 1 counter as per design 2 leaning shelves as per design 1 round table. DOM Model Reference ME03 (90x74cm) 3 chairs. Barcelona Model - Reference SI02 - Stands from 32 sq.m. onwards: 2 counters as per design 4 leaning shelves as per design 2 round white tables. DOM Model - Reference ME03 (90x74cm) 6 chairs. Barcelona Model - Reference SI02 Trade fair carpeting, 4 colors to choose: Black Red Jasper Gray Sahara important Exhibitors must specify the selected colour in the Exhibitors Area before Friday, August 24. Height: 3 m. Decorative ceiling on frame with 1.5x1.5 fabric. Included Services: - Electricity: lighting with 150 W metal halide lamps, at the rate of 1 spot each 5 sq.m. of stand. Minimum compulsory electricity consumption (0.13 kw/sq.m.). Electrical switchboard equipped with a differential (prepared for up to a power of 130 W/sq.m.). - Cleaning type A: a first initial cleaning and then a daily cleaning. - Assembly rights. - Fascia board: Signage in standard lettering on a banner measuring 50 cm x 40 cm bearing the name of the exhibiting company and the stand number. Maximum 20 characters. - Civil liability (coverage up to 60,000) and multifair insurances (coverage up to 30,000) of and respectively + VAT (1) important Important note: The name on the fascia board, and in all promotional elements (press releases, on-line catalogue, visitor guide, newsletter, etc...), will be that provided in the Exhibitors Area. (lettering and data for catalogue). - It is possible to put vinyl all around the stand. Please contact decoraciongrafica@ifema.es, for further details. 6

9 4.2. ONLY FLOOR - FREE DESIGN STANDS ONLY FLOOR - FREE DESIGN STANDS Optional from 32 sq.m. onwards. PRICES From 32 to sq.m /sq.m. + VAT (1) From 128 to sq.m /sq.m. + VAT (1) Over 200 sq.m /sq.m. + VAT (1) IN ADDITION, THE PARTICIPATION AS AN EXHIBITOR INVOLVES THE COMPULSORY CONTRACTING OF THE FOLLOWING ITEMS: per sq.m. + VAT (1) per minimum compulsory electricity consumption (0.13 kw/sq.m.). Civil liability (coverage up to 60,000) and multifair Insurances (coverage up to 30,000) of and respectively + VAT (1). Public liability insurance and multifair insurance coverage is charged for each stand assigned, for both individual and group participations. Marketing Package: inclusion in promotional and services material at the price of VAT (1). Assembly rights (see info below). We remind you than stand cleaning Service is not included in this participation option. FEATURES OF FREE DESIGN STANDS: All companies are required to assemble their stands, which includes at least the dividing wall between that of the hall and the stand or between stands. Every exhibitor who chooses a free design stand shall submit the corresponding DESIGN for approval to IFEMA Exhibition Services Management (fax number (34) , address: stecnica@ifema.es) before August 13, The company responsible for assembly of free design stands shall be required to pay to IFEMA, before beginning its tasks, the assembly rights fees corresponding to services rendered during assembly and dismantling at the trade fair. With the goal of maintaining the concept of an open, accessible and of maximum visibility trade fair for each exhibitor, the specific assembly rules for free design stands are as follows: HEIGHT The maximum height on the perimeter of the stand must be 4.00 m. To raise or hang any decorative element to a maximum height of 6 m. these must be brought back 1 m over the entire perimeter. This possibility does not exist neither in stands located in connecting areas among halls. Construction, decoration and lighting elements may not protrude more than 50 cm from the allocated space and from a minimum height of 2.5 m. BLANK OUTER WALLS Blank outer walls shall not exceed 50% of each façade facing aisle.to make bigger enclosures, these must be positioned a minimum of 3 m further back inside the stand and shall not exceed 80% of the length of the façade. ASSEMBLY RIGHTS: The company responsible for assembly of free design stands shall be required to pay to IFEMA, before beginning its tasks, the assembly rights fees corresponding to services rendered during assembly and dismantling at the trade fair: health care service, reduced rates at the catering services, inspection of electricity wiring, electricity connections and supply during assembly and dismantling, use and maintenance of painting rooms, personalized attention to stand builders and individualized signing of spaces. Depending on the use of facilities and/or services, assembly rights fees to the full free design stand including second floors, will be as follows: Spaces without decoration or with carpeting or flooring/platforms:... Fee TYPE A: 2.04 per sq.m. + VAT (1) Basic modular stands in aluminum or similar material... Fee TYPE B: 4.08 per sq.m. + VAT (1) Design modular stands in aluminum, of carpentry and other materials... Fee TYPE C: 6.42 per sq.m. + VAT (1) 7

10 GENERAL SERVICES Participation as an exhibitor implies automatic purchase of: 5.1. INSURANCES (*) Public liability (coverage up to 60,000) and multifair liability (up to 30,000, consisting of insurance against fire, lightning and/or explosions in relation to the goods displayed and their own decorative features or hired features, the premiums for which are and respectively + VAT(1). Public liability insurance and multifair insurance coverage is charged for each stand assigned, for both individual and group participations ELECTRICITY (*) Minimum electricity consumption for general hook-up and supply of minimum power (0.13 W/sq.m.) during the celebration of the event and the merchandise delivery and dispatch periods is 3.849/sq.m. + VAT (1) MARKETING PACKAGE: PROMOTIONAL AND SERVICES MATERIAL priced at VAT (1) (*) PROMOTIONAL MATERIAL This includes the exhibitor's name and details in the following: Initial exhibitor listing: regularly updated list of exhibitors, available on the Trade Fair web ( Official on-line interactive exhibitor catalogue: an innovative format enabling you to prepare your visit to the trade fair (advanced search, notes etc.). Visitors' Guide: this includes a plan of each hall, the list of exhibitors and the full schedule of all Feria de Madrid activities and services. It is available free of charge at the trade fair. Interactive trade fair information points: these are located in a number of strategic locations at the trade fair. They are accessible to visitors, and have facilities to locate exhibitors and print out customized location plans. Map and list of exhibitors in hall. MEAT Attraction official APP. (*) Included in the participation form floor + customized modular stand. SERVICES EXHIBITORS AREA, accessible at allows you to carry out the following operations: Fill in and update your company s data in the official trade fair catalogue. Access the professional meeting point: database of professional visitors enabling you to contact them, send information, invite them to your stand, etc. Meetings manager: a program that can be used to offer and arrange meetings with exhibitors and visitors at the fair s professional meeting point. Account statement of on-line billing. On-line services booking. On-line budgeting system. Publication of your company s news and developments in the virtual press. Exhibitor badges (see section 6). Submit the online invitations to your clients (see section 6). Exhibitor s calendar. Personalization of modular stands (choice of the colour of the walls and carpet for the Basic and Premium stands, name on the fascia board, etc.). 8

11 6. EXHIBITOR BADGES AND ONLINE INVITATIONS TO CLIENTS 6.1. In order to ensure the professional nature of the trade fair, access controls will be in place to process and validate the badges when entering the trade fair. As per assigned space, each exhibitor will receive a number of exhibitor badges and online invitations to clients. Detail of this information is as follows, and is also available in the Exhibitors area: TITULAR EXHIBITOR ONLINE INVITATIONS BADGES TO CLIENTS From 12 to 32 sq.m From 32.5 to 47.5 sq.m From 48 to 199,5 sq.m Over 200 sq.m Each exhibitor will be able to request additional exhibitor badges at the price of VAT (1)/unit, as well as online invitations to clients at a price of VAT (1)/unit Every exhibitor will be able to send Trade Visitor Invitations electronically from the Exhibitors Area. The exhibitor s customers shall register on-line to get the direct entry badge valid for two consecutive days. If they wish to use the same badge for the third day, they may validate it at the registration desks. Subsequently and on request of each exhibitor, information detailing the number of registered visitors per their corresponding invitation could be sent. We ask all exhibitors to use these invitations in a responsible way in order to guarantee the professional objectives of the Trade Fair. Visitors under 16 years old and NON-PROFESSIONAL VISITORS may not attend the Event TRADE VISITOR REGISTRATION: We inform you that those trade visitors who do not have an online invitation, must log in to get a trade badge, as follows: 20 (VAT included) online registration until September (VAT included) online registration or at the Ticket Office from September 18 to CO-EXHIBITORS Companies may register as co-exhibitors (companies taking part in MEAT ATTRACTION in the space operated by the main exhibitor) submitting dully filled the Application Form with all the data of the co-exhibitor. Co-exhibitor status entails compulsory booking of the items in Marketing Package: promotional and services material, priced at VAT (1). Exhibitors are responsible for registering their co-exhibitor companies in the online Catalogue before Monday, 27 August. Co-exhibitors will not have access to the exhibitor s area for renting of services. However, they will get access to the exhibitor s area once they receive their access codes as long as the main holder of the stand registers them in the online Catalogue, before Monday, 11 September. From that moment on, co-exhibitors will be able to: Get their customized exhibitor badges (2 per each co-exhibitor). Access the meeting point. Access their data to appear in the catalogue, visitors guide, etc. Access the exhibitors calendar. 9

12 8. ADDITIONAL SERVICES 8.1. IFEMA SERVICES Once space has been assigned, exhibitors will be able to access the IFEMA services catalogue (Exhibitors Area), which includes all services that can complement their participation at the trade fair: hostesses, furniture Exhibitors will be able to contract these services until the day before the starting date of assembly through the Exhibitor s area available on If you book any service through the Exhibitor s area until 1 month before the beginning of setup, you will get a 15% discount on the price of each service (*). Remember that any booking carried out 7 days before the starting assembly date (August 3, 2018), will have a 25% surcharge. Book the services you may need as soon as possible We offer you a comprehensive stand design service with a full guarantee by IFEMA, built totally to your requirements. We take care of everything as soon as you book your space - design, assembly and dismantling. Request your adapted design totally free of charge and without commitment to infodesign@ifema.es You will find a range of advertising services that will allow you to enhance your participation at the show and get the maximum return on your investment: Outdoor advertising: a wide range of media strategically located to catch the eye of all visitors and exhibitors who come to the exhibition. Sponsorship of promotional items with your logo or brand image: accreditation pendants, other specific elements defined by your firm to be delivered to visitors. Banner on the trade fair webpage. See all these items on in the exhibitors area, advertising services and promotional items, send an to publicidadexterior@ifema.es, or call (34) / ADDITIONAL SERVICES You will find on a list of other services rules and documents that can be of interest to you: Communication for catering in stands. Labor risk prevention and co-ordination of business activities. Authorization request for hot works. Request on non-stop 24 hours electricity supply. Authorization request of private security in stands. Authorization request to install wifi. Authorization request to antenna wiring. Authorization request to hang structures/ rigging DAILY MERCHANDISE ENTRANCE An area to park refrigerated trucks has been enabled, with the possibility of electricity connection in order to facilitate the maintenance of the products and the refitting of MEATs and vegetables exhibited in the stands. In case you need this service you must request it to the Exhibition Services Management of IFEMA. Fax number (34) or address: stecnica@ifema.es. The service will be invoiced at the current price Receipt of goods at Feria de Madrid. The following details shall always be indicated in the delivery address: MEAT ATTRACTION, your company name, hall and stand number Exhibitors will be able to access their stands from 8:00 am daily, and leave them from fair closure until 8:00 pm. Important Note: IFEMA - Feria de Madrid staff is not authorized to receive any merchandise to be delivered to your stand. Therefore, make sure that there is always someone at your stand. If it is not possible, we recommend you to contact the collaborating company in charge of cargo management: call (34) / 5241 / 5334 /

13 9. OTHER IMPORTANT INFORMATION FOR THE EXHIBITOR 9.1. No exhibitors or assembly workers will have access to the stands outside the timetables stated in the Exhibitor Calendar, nor may any assembly or other work be carried out on stands outside these periods Exhibitors who have not made full payment for the space and services hired will not be allowed to take up the space, nor will any modular stands be allocated to them Exhibitors must manage their stands and remain at their stands with their products displayed there for the entire duration of the trade fair; Tuesday, September 18th and Wednesday, September 19th from 9.30 a.m. to 7 p.m.; Thursday, September 20th from 9.30 a.m. to 4 p.m. Failure to comply with this regulation may entail loss of entitlement to preferential renewal of the space allocated Exhibitors will have access to their stands as of 8 a.m., and must leave them between closure of the event and 8 p.m Direct sales of any item on display at the event is strictly forbidden IFEMA's Convention and Congress Centre enables exhibitors at the event to hire rooms for receptions, conferences, press conferences, etc. or any other professional events at the trade fair. To request a quote convenciones@ifema.es Noisy demonstrations which may molest other exhibitors may not be carried out, demonstrations cannot exceed 60 decibels Exhibitors grant authorization for total or partial reproduction of any products on display which IFEMA may need and/or reproduce in its promotional material Exhibitors undertake to observe environmental regulations. They must therefore comply with environmental directives Any water used for cooking or processing food or for cleaning items in direct contact with foodstuffs must be obtained from fully hygienic taps. Water from lavatories may not be used Any exhibitors who wish to do so may take their leftover produce at the event's collection point for delivery to charities. 10. ANNOUNCE YOUR PARTICIPATION AT EXHIBITION Make arrangements for promotional activities in connection with participation in the event; presentations targeting customers, the sector, the media etc Inform the media you will be at the event Promotional material: use the trade fair's promotional items; banners, advertising in the exhibitor catalogue; external publicity in the grounds etc Tell the media, other exhibitors and professional visitors about novelty products - your news will be published free of charge IFEMA services catalogue: preparation of the material you need to take part in the fair, free-design stand or customization of your modular stand, preparation of materials and brochures to be displayed, staffing, services, catering, decor etc International buyers program: notify us of any major buyers and MEAT ATTRACTION will make arrangements for travel and/or accommodation Personal invitations: submit the personal invitations with your company name and stand number, that we will send you in digital format. We will subsequently notify you of all those invited by your company Visas: if staff at your company or co-exhibitor staff need an official visa to attend the event, you can request a letter of invitation through the Exhibitors area of MEAT ATTRACTION confirming their attendance Professional meeting point: send information on your products and services to all professional visitors registered for the professional meeting point Meetings services: arrange meetings with visitors and other exhibitors registered for the professional meeting point Conferences, presentations, press conferences: if you wish to arrange an event or a product presentation at MEAT ATTRACTION which will require a special room at Feria de Madrid, you must book this well in advance. 11

14 11. FAQ s MEAT ATTRACTION 2018 TOPIC QUESTION RESPONSE What activities can be performed at the trade fair? Ask to the Trade Fair Management MEAT ATTRACTION ACTIVITIES ANNOUNCE MY PRESENCE AT THE EXHIBITION CATALOGUE AND PROMOTIONAL ITEMS How can I advertise my participation at the trade fair? Is the hiring of promotional elements mandatory? Where can I find the catalogue form? What is the deadline to complete my details to the Trade Fair Catalogue and Visitors guide? Use the banners that we send to you Submit online invitations to your customers Yes. You will find more details in the Exhibitor Guide (point 5.3.) In the Exhibitors area The deadline for completing the information for publication in both the visitor's guide and in the online catalogue is August 27. REFRIGERATORS TRUCKS CATERING AT THE STANDS TRADE FAIR DAYS CO-EXHIBITORS CONTRACTING OF SERVICES S Can refrigerated trucks be leaved near the hall in order to replace products during the celebration of the fair? Can I make a catering in my stand? What is the timetable for MEAT ATTRACTION? What are the opening hours? Which hall does MEAT ATTRACTION take up? Can I replace merchandise daily during the trade fair? Can I register co-exhibitors? Can the co-exhibitors access the Exhititors area? Where can I see and contract services? Discounts Additional charges What is the deadline to contract services? How do I know if an comes from IFEMA in direct reference of MEAT ATTRACTION and is not a spam? Yes. Get in touch with stecnica@ifema.es for further details Yes. Consult the regulations and approved catering companies in: From 18th to 20th September th and 19th September, from 9.30 am to 7 pm. September 20th: from 9.30 am to 4 pm It occupies hall 4 Yes; from 8 am, by the exhibitor entrance of each hall Yes, submitting dully filled the online Application Form with all the data of the co-exhibitor. It involves compulsory booking of the ítems included in the Marketing Package: promotional items and services, which costs VAT (1) Yes. As long as the main holderhave registered them before August 27th, they will have access to: 2 Custom badges Meeting point Agenda Catalogue They have restricted access to invoicing and services booking At the Exhibitors area Contracting services until 1 month before the beginning of setup through the Exhibitor area will get you a 15% discount on the price of each service (mandatory minimum service, outdoor advertising, meeting rooms and fair payment terminal and specific services of the trade fair as exhibitor badges are not included). Services booked from 7 days before the beginning of the assembly of the exhibition have an additional charge of 25%. The exhibitor area will be enabled until day prior to the beginning of the assembly (Wednesday, August 11, 2018). From that date, the contractings must be carried out by fax or through Servifema ( ; servifema@ifema.es) All s and communications you receive from MEAT ATTRACTION or the concerned departments have 12

15 TOPIC QUESTION RESPONSE INVOICING INVITATIONS Quantities and payments deadlines What bank accounts can I use? Where can I view my account statement and my invoices? Whom should I contact if I need an invoice instead of an account statement? Where can I find the invitations for my clients? How many invitations am I entitled to? Together with the space application form the booking fee is requested as follows: From 12 to 47.5 sq.m VAT (1) From 48 to sq.m VAT (1) 200 sq.m. onwards... 1,000 + VAT (1) June 30th, deadline for the discount of 10% of the payment of the 50% rental amount. July, 13th: deadline for payment of the 50% of the space booked, previously deducing the reservation fee. August 13th: 100% fo the total space and services contracted. In the space application form, you will find the bank accounts and numbers to which transfer the corresponding payments. In the Exhibitors Area. Also when MEAT Attraction is finished. Send an to servifema@ifema.es In the Exhibitor s Area, tab Badge and Invitations. Acording to the allocated surface: From 12 to 32 sq.m From 32.5 to 47.5 sq.m From 48 to 199,5 sq.m Over 200 sq.m ASSEMBLY AND DISMANTLING EXHIBITOR BADGES When is the assembly period? When are the modular stands delivered? When does the ENTRY of merchandise and decoration materials take place? When is the WITHDRAWAL of goods and decoration material? When is the dismantling? Can I get my car to my stand? How can I get my exhibitor badges? How many exhibitors badges am I entitled to? From September 12th to 17th. From 8.30 am to 9.30 pm September 16th at 8.30 am September 16th and 17th. From 8.30 am to 9.30 pm On September 20th from 4.30 pm to midnight On September 21st from 8.30 am to 9.30 pm It is allowed during assembly and dismantling. But keep in mind that the máximum time of stay without cost is limited from 1 to 3 hours according the maximum authorized load of the vehicles. From that moment on, the stay will be invoiced. Check rates in During the exhibition, parking in the surrounding of the halls is strictly forbidden. Exhibitor badges can be issued from the Exhibitors area From 12 to 32 sq.m... 6 From 32.5 to 47.5 sq.m From 48 to 199,5 sq.m Over 200 sq.m BADGES FOR THE ASSEMBLY PERIOD PARKING BADGES HALLS LAYOUT Do I need special badges for the assembly period? No. The only requirement to enter the grounds is to have paid 100% of the participation. I have booked parking spaces. How and where do I collect them? Where can I find the halls layout? You can pick up the distinctives of parking since two days before the start of the exhibition at the exhibitors service desk located at the Central Area Between halls 6 and 8. In the mail with the exhibition contract you have links to the layout of the halls and its distribution. Keep this link. We update it promptly. Who are my neighbours? Where I can find the map of my space? How do I access the fairground? Access an Interactive Floor Plan at the Exhibitors Catalogue on our web You will find a partial plan of your location in the exhibition contract letter and in the Exhibitors' Area. Check the venue layout of access to the exhibition at 13

16 TOPIC QUESTION RESPONSE BUDGETS Can I make a budget without any compromise? Yes. You can make a budget of participation to evaluate your possible participation in the fair without any commitment in ROOMS RESERVATION STANDS EXHIBITORS AREA Who should I contact? MODULAR STANDS Where can I see a picture of the stand? Can I customize my stand? Can I redecorate my stand? Can I cover the walls of my stand with vinyl? What are the exact dimensions of my stand? Who can advise me to improve my stand? What furniture does the stand include? FREE DESIGN STANDS What is the maximum permitted height of construction? Do I have to pay an assembly fee? Where do I find a document with the assembly rules? GENERAL Do I have to submit a project of my stand assembly? In which date do I have to send the assembly project? Can I hang structures or contract rigging? At the Exhibitors area, you can: Where do I get my access codes? If you need to reserve a room, contact the Convention Center: convenciones@ifema.es. In In the description of the Basic modular stand In the description of the Premium modular Yes; you can choose the colour of the walls and carpet of basic and premium stands in the Exhibitors' Area. Yes, as long as the specific assembly rules of the fair, described in the exhibitor guide, are respected. Yes, check with Technical Secretariat the exact measurements for the walls: stecnica@ifema.es Check with Technical Secretariat the exact measurements for your stand: stecnica@ifema.es You can contact the stand design services or graphic decoration stands: decoraciongrafica@ifema.es In the document corresponding to the stand you have contracted, you can see the furniture included with the stand. Check the specific rules of assembly in the exhibitor guide (point 4.2) Yes; see the current rates on point 4.2 of the exhibitor guide In the description of the free design stands. Yes, for its approval, to the Technical Secretariat: stecnica@ifema.es Before Monday, August 13, 2018 Yes; check service standards for rigging/hang points in: Check your account status Correct or modify your data Update your catalogue data See the exhibitor calendar Manage your exhibitor badges Publish your news Submitt the online invitations to your clients Access the professional meeting point Manage your meeting agenda Confirm or correct your information for the catalogue, visitors guide, etc. Choose the colour of the carpeting and walls of your Basic or Premium modular stand Make your own budget Rent services See the layout of the stand We will send you or you have already received an with your exhibitor login codes. If you do not find them or they have expired, contact the Call Center: (1) For companies established in the Spanish territory (excluding Canaries, Ceuta and Melilla): 10% VAT not included. For the rest of companies this operation is not subject to Spanish VAT. For European Union companies, the exhibitor will be responsible for paying the applicable VAT in the country of incorporation. 14

17 12. MEAT ATTRACTION 2018 HALL LAY OUT R V AE Trade Visitor Registration Exhibitor Service Visitors Access Exhibitors Access MEAT ATTRACTION 2018 PLAN OPENING HOURS: 18 and 19 September, from 9:30 a.m. to 7 p.m. 20 September, from 9:30 a.m. to 4 p.m. North Entrance Airport AE R V AE South Entrance GEOGRAPHIC COORDINATES: 40º 27' 53.95" N / 3º 37' 0.00" W 15

18 13. EXHIBITOR CALENDAR DATE SUBJECT DESCRIPTION CONTACT Until Thursday May 31 Space application form Date to participate in the priority meeting of choice of space, submitting the on-line space application form and copy of the booking fee. Management: Thursday May 31 Payments Date to participate in the priority meeting of choice of space, submitting the on-line space application form and copy of the booking fee. Management: Servifema: June Allocation of Spaces Meeting for the allocation of spaces. Management: Friday June 30 Friday July 13 Payments Payments Discount 10% of the payment of the 50% rental amount before June 30, (*) Applicable only to Space rate. Deadline for payment of the 50% of the space booked, previously deducing the reservation fee. Management: Servifema: Friday July 27 Buyers program Deadline to comfirm the guests of the buyers program for direct exhibitors. Management: Monday August 13 Projects Deadline to submit custom modular stands interior decoration projects. Deadline to submission and approval of free design projects. Technical Secretariat: Monday August 13 Payments Deadline for the payment of the 100% of the space and the services contracted. Management: Servifema: Until Monday August 13 Booking services Remember to book your services through the exhibitor area. Booking services through the exhibitor área will get you 15% discount on the price of each service (the mandatory minimum services, outdoor advertising, meeting rooms and fair payment terminal and specific services of the exhibition such as exhibitor badges are not included, etc.) Exhibitor area Friday August 24 Projects Deadline to communicate the colours of the carpet and walls (Basic and Premium stands) Deadline to communicate the lettering of the stand. Exhibitor area Monday August 27 Catalogue Deadline for completion of data for the catalogue, visitor guide, etc. Exhibitor area Wednesday September 5 Booking services Services booked from 7 days before the beginning of the assembly of the fair will have and additional charge of 25%. Exhibitor area From September 12 to 17 Assembly Assembly of free design stands from 8.30 am to 9.30 pm September 16 Modular stands Delivery of modular stands. From 8.30 am onwards September 16 and 17 From September 18 to 20 September 20 Entry of goods Trade fair Withdrawal of goods Entry of goods and decoration material. From 8.30 am to 9.30 pm October 18 and 19: from 9.30 am to 7 pm. October 20: from 9.30 am to 4 pm Withdrawal of goods and decoration material. From 4.30 pm to midnight September 21 Dismantling Dismantling of free design stands. From 8.30 am to 9.30 pm 16

19 14. CONTACT US MANAGEMENT MEAT ATTRACTION Call Center- Exhibitor Area Director: Carlos González García de la Barga Commercial Manager: Almudena de Castro (+34) Secretariat: Ruth García (+34) Sylvia Moyano (+34) Calls from Spain: International calls: (+34) address for exhibitors: address for visitors: General Fax: (34) MEAT ATRACTION FOREIGN REPRESENTATIVES EUROPE Germany, Austrie and Switzerland: José Antonio Rodriguez Priego (+49) Benelux: Ton Willemse (+31) France: Erik Catalá (+33) (0) Italy and San Marino: Giorgio La Ferla (+39) (+39) Portugal: Nuno Almeida (+351) /8 United Kingdom and Ireland: Louisa Criscenti-Brown (+44) louisa@elsieb.co.uk LATIN AMERICA Brazil: Mercedes Blázquez (+55) braziloffice@madridinternational.com Chile: Osvaldo Cabrera (+56) ifemachile@portocs.cl Colombia: Ignacio Bartolomé (+57) , en España (+34) ifemacolombia@h2gconsulting.com Mexico: Eric Rios Sánchez (+52) ifema@futuver.com.mx ASIA China, Hong Kong, Singapore and Taiwan: Susana Fernández Pérez (+86) /5 ifema.china@madridinternational.cn MENA Egyt, Tunisia, Algeria, Saudi Arabia, United Arab Emirates and Iran: Dalia Kabeel (+20) / 88 dalia.kabeel@konzept-egypt.com Technical Secretariat (Management of exhibition services) Servifema Calls from Spain: International calls: (+34) Fax: (+34) stecnica@ifema.es Calls from Spain: International calls: (+34) Fax: (+34) servifema@ifema.es IFEMA Call Line Exhibitors From Spain Internacional calls (34) Press Office Director: Raúl Díez Chief Press Officer & Media Relations: Marta Cacho Head of Press: Jesús González International Press: Helena Valera Press Secretariat: Pilar Serrano Media relations Press information on trade fairs and exhibitions organized by IFEMA Institutional press information Press passes for trade fairs and exhibitions Tel.: (34) prensa@ifema.es Convention Centre Space rental for meetings and conventions in the exhibition centre, during the exhibitions and at other times Coordination of non-exhibition related activities Tel.: (34) Fax: (34) convenciones@ifema.es External Relations (Protocol) Institutional visits Guided visits Protocol for all events Institutional relations Tel.: (34) Fax: (34) infoifema@ifema.es Outdoor Advertising Booking outdoor advertising space at the venue Tel.: (34) /08 Fax: (34) publicidadexterior@ifema.es IFEMA Feria de Madrid (34) meatattraction@ifema.es 17