Advertisement 2017 price list

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1 Advertisement 17 price list Advertisement price list No. 26 Prices effective from issue 1/17 Hülsebrockstraße 2 8 D Münster

2 Short profile: SUS is the trade magazine for specialised pig farmers. Articles by scientists and consultants deal with farm management, production technology and animal health in the sow keeping and pig fattening industry making SUS a respected source of advice and information. The magazine also covers the topics of marketing as well as German and European policies plus the latest developments both at home and abroad. SUS is the official magazine of ZDS, Germany s Central Association of pig producers and associated organisations. As such, SUS acts as a spokesman on behalf of German pig producers. Publisher: Hülsebrockstr. 2-8, D Münster P.O. Box: 4884 Münster Phone: /81- Fax: / E- : SUSservice@lv.de Chief managing directors: Hermann Bimberg (speaker), Werner Gehring Area director: Dr. Peter Wiggers Editor: Dr. Heinrich Niggemeyer (chief editor) Phone: / E- : SUSredaktion@lv.de Timetable 17 Short profile/ Timetable 17 Issue Publication date Closing date Advertisement (delivered by post) for advert orders copy deadline* 1/ / / / / / * Advertisement copies required in digital format. Placement and quality of the ad are subject to the timely submission of copy material. We assume no responsibility for claims resulting from late submission of the material. Product manager: Ludger Burholt Phone: / E- : ludger.burholt@lv.de Friedrich Deckert Phone: / E- : friedrich.deckert@lv.de Advertising enquiries: Nicolas Ruß Phone: / , fax: E- : nicolas.russ@lv.de Advertising marketing: Caroline Flothmann Phone: / E- : caroline.flothmann@lv.de LV-Media- Reminder-App! Download now! All deadlines available at your fingertips. Volume: 29th volume 17 Frequency of publication: 6 issues per year Size of page: 297 mm (h)/ 21 mm (w) Type area: 27 mm (h)/ 19 mm (w) Column width/ number: a) Advertisement pages: 46 mm/ 4 columns b) Editorial pages: 61 mm/3 columns

3 Advertisement prices, discounts, insertions Format No. of W x H Basic price b/w 2c/3c Euroscale 4c Euroscale columns in mm in Euro in Euro in Euro 1/1 page 4 19 x 27 3,1 4,259 5,643 3/4 page 4 19 x 2,764 3,461 4,586 2/3 page 4 19 x 178 2,457 3,78 4,76 1/2 page 4 19 x 133 2,163 2,79 3,589 Editorial page* 2 94 x 27 1/2 page 4 19 x 133 1,7 2,13 2, x 27 1/3 page 4 19 x 88 1,638 2,51 2,78 Editorial page* 1 61 x 27 1/3 page 4 19 x 88 1,134 1,419 1,881 1/4 page 4 19 x ,65 1, x x 27 1/6 page 4 19 x , x 88 1/8 page 4 19 x x x 133 1/16 page 2 94 x x 66 1/32 page 1 46 x * Single placement formats on editorial pages; all prices in excl. VAT Discounts are available for the following number of bookings within 12 months: By space 1/2 page 3 % 1/1 page 5 % 3 pages 1 % 6 pages 15 % By insertion 3 bookings 5 % 6 bookings 1 % 9 bookings 15 % Prices for stitched inserts 4-page insert 7,599 6-page insert 11,399 8-page insert 15,199

4 Technical data, insertions, classified ads Size of page: 21 mm (w) x 297 mm (h) Printing method: Rotary offset (175 lpi) Binding: Adhesive binding Supply of data: By CD-ROM, by e- : nicolas.russ@lv.de ( 3 MB), via FTP server on request. File name: Advertiser s name/ magazine title/ issue (e.g.: Meier/SUS 2/16) Make sure to advice Mr. Russ by phone as you dispatch the data: / No liability is accepted for the quality of file transmission. Data formats: Print optimised PDF to PDF/X-4:1_CMYK. Please ensure EPSfonts are converted into paths! Files that are notencapsulated are accepted only on request and in the following formats: InDesign, Illustrator, Photoshop. Submit 4 colour prints in 3 dpi resolution and Composite mode (CMYK). Advertisement copies/ proofs: The submission of proofs to ISO Coated_v2_standard is absolutely necessary. Unless advertisement copies are provided, we accept no responsibility for the accuracy of your motif and its printing quality. Proofs and the advertiser s point of contact have to be supplied to the publisher before the ad goes to print. No responsibility will be accepted if such material and information is missing. Expenses for the layout work and processing of the final artwork will be charged extra.. Colour advertisements: All colours are generated from Euroscale standards. We cannot generate HKS and Pantone colours. Colours not in CMYK mode are automatically converted to ISO Coated_v2 colours. This may result in minor colour deviations. No responsibility is accepted for such deviations. The printing process is to the Fogra Media standard. Colour deviations within tolerance are attributed to the technical process yet are still in line with the Fogra-ISO standard. Formats across the gutter: Please allow an extra 3mm bleed in addition to trim size. Loose inserts: The publisher will accept an advertisement order only after it is provided with a reliable sample. Advertisement formats may not exceed 5 mm by 29 mm. Price for inserts of up to 25 g per 219 excl. handling/shipping cost. Please contact us for prices on higher weights or different formats. Stitched inserts: Stitched inserts are accepted only in specific locations in the issue. The publisher will accept an advertisement order only after it has been provided with a definite sample. Technical specifications on request. Glued inserts: Glued inserts (also CD-ROMs) are accepted if combined with an advertisement. Glued postcards per 153; envelopes with content and brochures up to 25 g per 2. All prices excl. VAT. Please ensure to enquire about the address the inserts will be sent to: Phone: / Bank details: Volksbank Münster eg IBAN DE BIC GENODEM1MSC Terms of payment: Advanced payment and direct debiting: 3% cash discount, 14 days after receipt of invoice: 2% cash discount, 3 days after receipt of invoice: net Cash discount on loose insertion prices are granted only on the insertion price itself. VAT Ident No. DE SUS advertisement price list: /Mediadaten Member of the Information Society for assessing the distribution of advertising media e.v.

Analysis of distribution, volume and circulation Herd sizes in pig fattening / sow keeping farms Medium-term development of pig farms 1, 1, 1, 1,349 agrima 13 2 7 2 215 6 18 169 5 16 total pig

9 constrict production/ give up maintaining position 33.3 growing forcefully The average fattening pig herd among SUS readers is nearly twice as large as the herds of average pig farmers.

5 %) of SUS readers are focused on consistently expanding their business. Distribution among pig fattening farmers 55 5 45 35 3 25 33.8 51.

8 agrima 13 Volume analysis 15 Total number of pages: 8 = 1 % Editorial pages: 3 = 74 % Advertising pages: 18 = 26 % 15 1 1 Circulation analysis (IVW, 2nd quarter 16) % 5 Livestock: 1.

5 Analysis of distribution, volume and circulation Herd sizes in pig fattening / sow keeping farms Medium-term development of pig farms 1, 1, 1, 1,349 agrima total pig holders 51.5 SUS readers agrima 13 Number of fattened pigs all fattened pig holders SUS readers Number of sows all sow holders SUS readers % constrict production/ give up maintaining position 33.3 growing forcefully The average fattening pig herd among SUS readers is nearly twice as large as the herds of average pig farmers. On average, SUS readers farm a 215-head sow herd whereas average sow farmers farm 169-head herds. SUS readers are more forward-looking than their colleagues. More than half (51.5 %) of SUS readers are focused on consistently expanding their business. Distribution among pig fattening farmers agrima 13 Distribution among sow keeping farmers agrima 13 Volume analysis 15 Total number of pages: 8 = 1 % Editorial pages: 3 = 74 % Advertising pages: 18 = 26 % Circulation analysis (IVW, 2nd quarter 16) % 5 Livestock: 1. and more dlz/primus SUS SUS reaches 51.5 % of all farmers keeping 1,+ fattening pigs. This compares with 33.8 % of pig fattening farmers in this class reading dlz (primus Schwein). % Livestock: and more dlz/primus SUS SUS readers are mostly large-scale sow farmers % of farmers who farm and more head of sow herds are SUS readers. This compares with 32 % of sow farmers of this scale reading dlz (primus Schwein). Distribution: 12,846 Other sales: 1,858 Copies sold: 11,276

Prices effective from 17-1-1 SUS-Website The SUS website on pig breeding and fattening offers an extremely cost-effective advertising platform. Drive your product to your target group - online!

Display Ads Type of ad Leaderboard Skyscraper + Hockey Stick HalfPage-AD Medium Rectangle Medium Rectangle 3:1 Billboard Video Wallpaper FloorAd Format (pixels) 728 x 9 1 x 6 or 16 x 6 728 x 9 & 16 x

Please contact us for an individual offer! Contact: Sibylle Sander E- : sibylle.sander@lv.

6 Prices effective from SUS-Website The SUS website on pig breeding and fattening offers an extremely cost-effective advertising platform. Drive your product to your target group - online! Full banners and standard banners on our home page and on the category pages will attract your audience at competitive prices. Do not hesitate to contact us for further information. Display Ads Type of ad Leaderboard Skyscraper + Hockey Stick HalfPage-AD Medium Rectangle Medium Rectangle 3:1 Billboard Video Wallpaper FloorAd Format (pixels) 728 x 9 1 x 6 or 16 x x 9 & 16 x 6 3 x 6 3 x 25 3 x 1 97 x 25 6 x 465 (max.) 5 min./ MB 97 x 9 & 3 x 6 (max.) 1. x CPM SUS newsletter Every month susonline.de mails a newsletter that offers up-to-date information on pig farming to subscribers and interested readers of SUS magazine. This newsletter is mailed to approx. 22, addresses. A banner or a text ad places your product in an exclusive editorial environment. SUS newsletter Display Ads Type of ad Format (pixels)/ textsize Fixed price per mailing Medium Rectangle 3 x Text 3 characters 5 Image and text 1 x 1 / 3 characters 595 PolePosition 1st banner in newsletter 1 surcharge NativeAd Online Advertorial Special display ads/ targeting options You intend to publish a special advertising format? Your banner is only to be displayed on mondays? Please contact us for an individual offer! Contact: Sibylle Sander E- : sibylle.sander@lv.de Phone: / Fax: Discounts* Closing date for ad orders and copy deadline Please send us the finalised files 3 days before the publication date: sibylle.sander@lv.de Please note the technical specifications and our terms of business on online advertising: /Mediadaten By volume 17, AdImpressions 25, AdImpressions 32, AdImpressions 6, AdImpressions Discount 5 % 1 % 15 % % By insertion 3 bookings 6 bookings 9 bookings 15 bookings * applies within one insertion year We grant a 15 % AE brokerage. Minimum order volume: Discount 5 % 1 % 15 % %

7 Advertising enquiries North Central South Agrar office Matthias Woort Hülsebrockstraße 2 8 D Münster Phone: / Fax: / matthias.woort@lv.de Ulrich Sprenger Laubornstraße 1 D Miehlen Phone: / Fax: / Mobile: / sprenger@vb-sprenger.de Erwin Bücherl Erich-Stegmann-Weg 7 D-841 Oberhaching Phone: / Fax: / Erwin.Buecherl@gmx.de Advertising enquiries Henri Schwabe Windscheidstraße 26a D-4277 Leipzig Phone: / Fax: / henri.schwabe@lv.de Yvonne Stein Hülsebrockstraße 2 8 D Münster Phone: / Fax: / yvonne.stein@lv.de Hartmut Wendt Branch manager Office Bavaria Kesselschmiedstr. 2 D Freising Phone: / Fax: / hartmut.wendt@lv.de Alice Satzinger Office Bavaria Kesselschmiedstr. 2 D Freising Phone: / Fax: / alice.satzinger@lv.de Product manager Ludger Burholt Phone: / E- : ludger.burholt@lv.de Friedrich Deckert Phone: / E- : friedrich.deckert@lv.de Ad order processing Nicolas Ruß Phone: / Fax -317 E- : nicolas.russ@lv.de Advertising marketing Caroline Flothmann Phone: / E- : caroline.flothmann@lv.de Austria The Netherlands France, Spain other countries Ing. René Nöhrer Sales manager Austria Phone: / Mobile: / noehrer@lv-topagrar.at Christian Tassler Phone: / Mobile: / christian.tassler@lv-topagrar.at Office Austria Südstadtzentrum 4/1OG/1 A 2344 Maria Enzersdorf Dick Wolsink Bruggenweg 7 NL 74 JH Doetinchem Phone: / Mobile: / dick.wolsink@lv.de Eugen Bruder Am Ziegelacker 18 D Untergruppenbach Phone: /86 18 Fax: /93 81 Mobile: / eugen.bruder@t-online.de Scandinavia Matthias Woort Schwitzerland, Italy Erwin Bücherl/ Eugen Bruder Head of advertising sales Gabriele Wittkowski Phone: / E- : gabriele.wittkowski@lv.de

Media-Data Hülsebrockstraße 2 8 D Münster Circulation copy numbers are reviewed by IVW on a regular basis.

Media-Data Hülsebrockstraße 2 8 D Münster Circulation copy numbers are reviewed by IVW on a regular basis. Media-Data 2016 Hülsebrockstraße 2 8 D-48165 Münster www.reiterrevue.de Circulation copy numbers are reviewed by IVW on a regular basis. Advertising price list no. 54 valid from issue 1/2016 Closer to