Welcome. - WSJ Custom Studios. - QQ.com
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- Merilyn Floyd
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1 Venue Advertising
2 Welcome The GSMA offered us an action packed fairground for our crew to roam and experience the most disruptive and cutting edge technologies on display by some of the world s most innovative companies - WSJ Custom Studios GSMA Mobile World Congress Shanghai 2017 is a fast growing, global industry Choose exhibition Your that features Pick Your cutting-edge Pick product, Your technology and start-ups. It is quickly gaining Venuean reputation Auditorium as a thought-leadership Package mobile conference that provides outstanding networking opportunities and brings together leading products, services, and technologies from the global mobile ecosystem - Tech for Korea MWCS presents the most innovative and cutting-edge scientific and technological achievements in the field of mobile communications and intelligent devices - QQ.com 2
3 Venue Advertising Event Opportunities The SNIEC offers an array of advertising in and around the venue allowing your company to maximise your brand presence and message outreach to drive prospective customers to your stand. Venue Advertising includes opportunities for: Free Standing Billboards Flag Posts Stanchion Wrapping Hanging Banners and more Choose Your Venue 4,100 total conference attendees Pick Your Auditorium 32% of conference attendees from mobile network operators Exhibitors and Sponsors Pick Your Package , Conference Speakers 840 Press/Industry Analysts Attendees visited from 104 countries/regions 3
4 Demographics Who Will You See? 15% Mobile Network Operator 6% Manufacturing Network Infrastructure App/Software Development Advertising/Marketing/PR 79% China inc. HK Regional APAC Rest of World Geography Industry Press & Media Gold & VIP Pass 21% 5% All Exhibition Pass 74% Attendee Type Press & Media Job Level
5 Venue Map Choose Your Venue Pick Your Auditorium Pick Your Package 5
6 Hall Banner [A] Draped from the exhibition ceiling, these double-sided hanging banners are visible to all exhibition attendees and clearly convey your message during the event. 3mW x 4mH (double-sided) PVC banner According to hanging points and available on a first come, first served basis Choose Your Venue Pick Your Auditorium Pick Your Package Hanging Point 6
7 Corridor Billboard [B] These large billboards are prominently displayed between covered corridors (Gate 6 & Gate 1) connecting below N Halls & W Halls. Advertising on these billboards ensure your message is received by attendees. 8mW x 3mH x 0.5mD (single-sided) Wooden backdrop with PVC banner & system supporting structure Four (4) billboards Pick Your Auditorium 7
8 Corridor Ceiling Banner [C] These banners align the inside covered corridors connecting W halls & N Halls (Gate 6 & Gate 1). 5mW x 0.7mH (double-sided) PVC banner Four (4) sets Ten (10) pieces per set Pick Your Auditorium C1 C2 C3 C4 C5 C6 C7 C8 C9 C10 Gate 6 Gate 1 8
9 Triple-sided Free Standing Billboards [D] These large three-sided billboards are positioned outside each of the SNIEC exhibition halls viewable to all attendees and the broader public. 3.5mL x 5mH (triple-sided) Artwork: 3mL x 4.5mH Metal truss tight with PVC banner Twenty-eight (28) billboards Triple sided Pick Your Auditorium 9
10 Corridor Panel Advertising [E] These banners align the inside corridor connecting covered corridors connecting W halls & N Halls (Gate 6 & Gate 1). 1.1mW x 2.5mH (single-sided) Artwork: 1.07mW x 2.33mH Inkjet printing graphics Sixteen (16) panels 10
11 Digital Carpet [F] The Digital Carpet will be located at the entrance of each hall. 4mW x 2.8mH (single-sided) with company logo on flag post base Carpet Fourteen (14) carpets 11
12 Digital Screen [G] Prominently displayed in Entrance Hall 2 (North Registration Hall), the digital screen provides a tremendous opportunity to expose your brand to Mobile World Congress attendees. 3474mm x 1920mm Format: DPF, MP4, JPG One (1) screen Extra location to be determined later 12
13 Outdoor Flag Post [H] Flag Post advertising attracts the attention of attendees walking between the Entrance Hall 2 and Exhibition Hall N1. Advertisers can have branding exposure on the double-sided flags and on four sides of the base stands. 0.4mW x 2.8mH Flag (single-sided) Logo on base (triple-sided) Fabric printing One (1) set of ten (10) flag posts 13
14 Entrance Pillar Wrap [J] Located at the entrance of Each Hall, the Entrance Pillar Wrap ensure your brand is exposed to all attendees as they enter and exit. Dimensions TBC Wooden pillar with emulsion paint Seven (7) pieces 14
15 Stanchion Wrapping [K] Located in front of the registration count at Entrance Hall 2 (North Registration Hall). 0.3mW x 0.7mH (triple sided) Digital printing on PVC expansion sheet One (1) set of fifty (50) pieces 15
16 Glass Panel Advertising [L] Glass Panel Advertising is located in the inner circle of N1-N5 & W4 & W5. 45mW x 7.2mH (single sided) Glass Sticker Seven (7) panels 16
17 Outdoor Advertising Boards [M] With locations at both North Square and East Square, the Outdoor Advertising Board is great way to drive brand awareness. 8mW x 5mH (single-sided) PVC Banner North Square: Four (4) boards East Square: Four (4) boards North Square East Square 17
18 Shuttle Bus Stop [N] The Shuttle Bus Stops are located in front of N1, N3, N5 & W5. 3mW x 1mH (single sided) Four (4) stops 18
19 Shuttle Bus [P] The Shuttle Bus gives you the opportunity to advertise on the top and back or the bus moving around the halls. Top 2.4mL x 0.7mH Back 1.30mL x 0.9mH One (1) shuttle bus 19
20 Walkway Hanging Banner [Q] These Walkway Hanging Banners are located at the North registration entrance to the N1 Walkway. 5.6mL x 0.7mH (double-sided) Co-branding with MWC Shanghai PVC Banner Three (3) banners MWC Shanghai Branding 20
21 Walkway Glass Panel Banner [R1] These Walkway Hanging Banners are located at the North registration entrance to the N1 Walkway (Outer Glass). 8.46mW x 2.39mH (single-sided) Glass Sticker One (1) banner 21
22 Walkway Glass Panel Banner [R2] This Walkway Glass Panel Banner is located at the North registration entrance to the N1 walkway (Inner Glass). 10.3mW x 2.48mH (single-sided) PVC Banner Two (2) banners 22
23 North Square Flag Post [S] Locate at the connecting area between Entrance Hall 2 and W5 from North Square. 0.4mW x 2.8mH Flag (single-sided) Logo on base (triple-sided) Fabric Printing One (1) set of ten (10) posts 23
24 Entrance Hall 2 Glass Stickers [T1] New to MWC Shanghai 2018, the Entrance Hall 2 Glass Wall (North) location provides a prime opportunity to extend your brand and capture the attention of attendees as they enter the event. Spec Per Location 9mW x 8mH (single sided) Co-branding with MWC Shanghai Glass Sticker Left GSMA Right Entrance Hall 2: Two (2) stickers, left & right *Visual representation of Entrance Hall 2 Glass Sticker 24
25 Entrance Hall 3 Glass Stickers [T2] New to MWC Shanghai 2018, the Entrance Hall 3 Glass Wall (East) is another prime location to extend your brand and capture the attention of attendees as they enter the event. Spec Per Location 20mW x 7.23mH (single sided) Co-branding with MWC Shanghai Glass Sticker Left GSMA Right Entrance Hall 3: Two (2) stickers, left & right *Visual representation of Entrance Hall 2 Glass Sticker 25
26 Lamp Post Banner [U] Located in North Square, Lamp Post Banners provide a great opportunity to generate broad awareness an engage foot traffic around MWC Shanghai. 0.6mW x 1.6mH (Double-sided) Outdoor Hi-Def Canvas Outdoor weather resistant ink Twelve (12) sets; twenty-four (24) pieces 26
27 Curtain Wall (SNIEC Bridge) [V] Located on the Kerry parkside wall connecting to the SNIEC bridge. Perforated vinyl One (1) curtain wall 27
28 Curtain Wall (Metro Entrance) [W] Located on the Metro Entrance curtain wall (SNIEC Plaza). Perforated vinyl One (1) set (left and right) 28
29 Display Screen at Metro Passage [X] Located at the Metro Passage, the Display Screen offers a tremendous opportunity to drive awareness and engagement for your brand. Perforated vinyl High resolution in 300dpi; JPEG, Electronic Graphic, Video One (1) screen 29
30 Contact Us Contact Us Contact us for more details on sponsoring, exhibiting, advertising, or partnering, including custom-made options that fit your company s objectives and budget. Greater China Regions: Asia-Pacific Region: Europe, Middle East & Africa: United States: Sales@mwcshanghai.com
31 About The GSMA The GSMA represents the interests of mobile operators worldwide, uniting nearly 800 operators with more than 300 companies in the broader mobile ecosystem, including handset and device makers, software companies, equipment providers and internet companies, as well as organisations in adjacent industry sectors. The GSMA also produces industry-leading events such as Mobile World Congress, Mobile World Congress Shanghai, Mobile World Congress Americas and the Mobile 360 Series of conferences. For more information, please visit the GSMA corporate website at Follow the GSMA on
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