2016 Media Kit. You serve America's youth We serve you. Advertising Opportunities: Contact. Mitchell Charvin Advertising Manager
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1 2016 Media Kit You serve America's youth We serve you Youth Today is the only national print and digital publication for youth-service professionals. Online 24/7 and in print bi-monthly, Youth Today reports on the issues, challenges and state of youth in America. Our in-depth features and reports reflect the front-line concerns of youth-service leaders, examining what works - and sometimes more importantly, what doesn't. From the latest headlines in the news to the everyday challenges, our reporting offers real solutions and sheds light on ground-breaking research into topics such as after school programs, juvenile justice, adolescent health and nutrition, and job training initiatives. Contact Mitchell Charvin vertising Manager mcharvin@csjournalism. org Along with penetrating commentary from your peers to grants available to help you achieve your goals, Youth Today is commit- mcharvin@csjournalism.org vertising Opportunities: Print & Online Bundle Packages Online Marketplace Conference Announcements Native vertising Job Board Postings ditional Customizable Options
2 Readership Demographics How vertising With Youth Today Will Benefit You! After School Programs Youth Today averages over 40,000 pageviews online monthly Youth Camps Universities Foundations 84 % of our subscribers are involved in purchase selection for their organization Youth s/ Centers Religious Institutions Elementary/ Secondary Family service Agencies is viewed by Many more! Total readership of each Youth Today issue is roughly 17,000 nationwide, including pass-along and issues distributed at conferences annually 50% of our readership make final decisions regarding purchasing Government s Juvenile Corrections Facilities 52% work in organizations with annual budgets of $1 - $50 million Social Services 58% of Youth Today readers serve in an executive office or senior management position Products of interest to our readers include: Awards Athletic Products & Equipment Professional Development Capital Expenditures Executive/Staff Search Services Computer Hardware/Software Food Services Fundraising Products & Services Consulting Services Insurance Services Market Research & Services Furniture Legal Services Logo Merchandise & Memorabilia Art Supplies Testing Materials Youth Grants, Awards, & Scholarships Continuing Education Payroll Retirement Plans E-learning Curricula/Educational Services Common Care
3 User Satisfaction - Susan Hanna Assistant Director, Community School of the Arts Print Sizes Print vertising the newspaper on youth work Full Center Spread 21.25" W x 12.5" H Raise Fundraising To New Heights! CAMPBELL AWARD Cloud-Based Fundraising Software Made Easy! Trusted by Experts More Excellent ratings than any other donor management software A Consumers Guide to Low Cost Donor Management Systems - NTEN / Idealware Loved by Clients Campbell Award Winner for Exceptional Customer Satisfaction Respected by Leaders Certified QuickBooks Gold Developer Overall Product Rating: Excellent See how quickly DonorPerfect will raise your fundraising to new heights! Visit donorperfect.com/youthtoday or call (800) October-November-December 2013 ON A SCALE OF 1-10, DONORPERFECT IS TRULY AN 11! The product and people have exceeded all of my expectations. 3/4 Back Page 9.0" W x 10" H 1/2 Page Horizontal 9.0" W x 6.25" H Full Page 9.0" W x 12.5" H 3/4 Page Horizontal 9" W x 9.5" H 1/4 Page Square 4.5" W x 6.25" H 1/2 Page Vertical 4.5" W x 12.5" H 1/3 Page Horizontal 9.0" W x 5.75" H 1/4 Page Horizontal 9.0" W x 4.0" H 1/4 Page Vertical 2.25" W x 12.5" H
4 User Satisfaction - Susan Hanna Assistant Director, Community School of the Arts vertising Rates Print & Web Bundled vertising Rates the newspaper on youth work Raise Fundraising To New Heights! Cloud-Based Fundraising Software Made Easy! Trusted by Experts More Excellent ratings than any other donor management software ON A SCALE OF 1-10, A Consumers Guide to Low Cost Donor Management Systems DONORPERFECT IS - NTEN / Idealware TRULY AN 11! Loved by Clients The product and people have exceeded all of my expectations. Campbell Award Winner for Exceptional Customer Satisfaction CAMPBELL AWARD Respected by Leaders Certified QuickBooks Gold Developer Overall Product Rating: Excellent Think ahead See how quickly DonorPerfect will raise your fundraising to new heights! Visit donorperfect.com/youthtoday or call (800) October-November-December 2013 Print & Web Package Options Print Size: 2-Page Spread x1: $5,000 x3-4: $4,490 x5-6: $3,950 Included Web : Top Banner Full Page $2,335 $2,100 $1,865 Top Banner 3/4 Page $1,765 $1,588 $1,410 Top Banner 1/2 Page $1,440 $1,295 $1,150 Upper Side 1/3 Page $1,100 $990 $880 Upper Side Their scholarship wont mean much with an untreated concussion 1/4 Page $900 $810 $720 Lower Side Please note: All print ads must be press quality, meaning 300 dpi or higher. Please make sure all components of the ads are to this standard. An additional fee may be applied if we build your ad or assist you in providing an appropriate ad.
5 Web Specifications vertising Rates Titan Sports Gear Titan Sports Gear Safety first. Think ahead. Upper & Lower Side Banner Web Size: Top Banner Upper Side Lower Side Rotating Web vertisements Price per Month: Size Specifications $ W x 90H $ W x 400H $ W x 400H Please note: Our web ads are measured in pixels.
6 Sponsored Web Article Information The Sponsored Web Article will come along with a ¼ page full color print advertisement at no additional cost. If the current print issue is already out, and the sponsored content is to go live in the same month as the current print issue, then the ¼ page print space will default to the next issue. Ex: April 5 th is the deadline for the May/June print issue. Client would like Sponsored Web Article to go live in May but has missed deadline for the current print issue. The ¼ page print advertising space will go into the July/August issue. The Sponsored Web Article will click through to an internal landing page within youthtoday.org. The article should range from 300 to 600 words. A title ranging from 5-10 words will be provided for the article. Along with the text file for the article, the client will include a high resolution SQUARE image in 300dpi. To be sure the size is large enough; a 500x500 pixel picture is recommended. The cost is the same exact price as our full page print pricing. $2, for 1 bi-monthly period which breaks down to $1, per month. Upon reserving the space for a 6-8 month period, which equals 3-4 bi-monthly issues, clients receive the same multiple issue discount per the media kit of 10% off each bimonthly issue - $2, per issue which breaks down to $1, per month. If reserved for months, equaling 5-6 bi-monthly issues, then the 20% multi issue discount applies - $1, per bi-monthly issue, which breaks down to $ per month.
7 User Satisfaction - Susan Hanna Assistant Director, Community School of the Arts Native vertising Options vertising Options 1/2 Page Sponsored Article $1,440 per placement Contact our vertising Associates for more information and customization options A maximum of roughly 200 words to share what you feel needs to be shared about your organization, company, product, or person of choice. Displayed with your name and logo 3/4 Back Page vertisement the newspaper on youth work Raise Fundraising To New Heights! Cloud-Based Fundraising Software Made Easy! Trusted by Experts More Excellent ratings than any other donor management software ON A SCALE OF 1-10, A Consumers Guide to Low Cost Donor Management Systems DONORPERFECT IS - NTEN / Idealware TRULY AN 11! Loved by Clients The product and people have exceeded all of my expectations. Campbell Award Winner for Exceptional Customer Satisfaction CAMPBELL AWARD Respected by Leaders Certified QuickBooks Gold Developer Overall Product Rating: Excellent Think ahead See how quickly DonorPerfect will raise your fundraising to new heights! Visit donorperfect.com/youthtoday or call (800) October-November-December 2013 $1,900 per issue Limited availability Contact our vertising Associates for more information and customization options Youth Today is mailed out unwrapped, the back page will be the first thing everyone sees. With a back page advertisement, everyone will see you first. 1/4 Page Sponsored Article $900 per placement Contact our vertising Associates for size specifications and additional details. A maximum of roughly 100 words to share what you feel needs to be shared about your organization, company, product, or person of choice. Displayed with your name and logo
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