Jay Frizzell JCREATIVE LLC SUMMARY

Transcription

1 SUMMARY Jay Frizzell CONTACT 1213 Duncan Ct. Longwood, FL t: e: EDUCATION Bachelor of Arts Graphic Design University of Central Florida Orlando, FL Associate of Arts Design University of Florida Gainesville, FL Creative professional accomplished in art and creative direction and the development of design solutions from concept to completion. Multi-disciplined experience relating to the methods and techniques required to translate client objectives into creative strategies and products. Guides through a results-driven collaborative solution building approach utilizing seasoned executive staff and client interaction skills. Provides proven experience in media production, vendor management, and meeting strict deadlines. Work model emphasizes the promotion and elevation of clients brand through innovative thinking and design. AREAS OF EXPERTISE Graphic Design Digital / Print Infographics Brand Identity Marketing Collateral Presentations Web Design Conceptualization PROFESSIONAL EXPERIENCE JCREATIVE LLC OWNER, CREATIVE DIRECTOR, 2008-PRESENT Award Submittals Team Leadership Project Management Client Relations Problem Solving Talent Development Needs Assessment Strategic Planning Manages daily business operations: budgeting, scheduling, marketing, client relations, design management, and project management. Communicates regularly with clients to assess needs, develop creative strategies, and create solutions that translate objectives into effective creative media products. Leads vendors/consultants during production of creative projects assuring visual communication standards of quality are met across various media. KEY PROJECTS: Design and Creative Direction of the Land where it Matters 24-page marketing booklet project for the Greater Orlando Aviation Authority. Crafted the Director of Planning s vision and served as client liaison during approval process; all while delivering the finished product ahead of schedule and under budget. Produced a full-spectrum brand identity and marketing collateral package for Solute, Inc. in collaboration with Solute s President. Showcased their proprietary decision-making system SoluteSys through infographic illustrations, collateral material, work session booklets and a corporate website, all completed ahead of schedule. Directed creative team and provided layout and design during the development of numerous large-scale proposal submittal projects over a six year period which resulted in the award of over $3 billion in new contracts for National Airlines, Inc. Developed marketing communications collateral, strategy session training booklets, and a multi-platform corporate website as creative direction consultant to the Proposal Network, LLC. Led design teams during numerous complex, commercial and governmental multi-company proposal offerings. Provided creative direction of print layout, graphics, and production management for EnergySolutions, Corporation streamlining the graphics development

2 process, leading to a 75% increase in graphic production during the delivery of two concurrent 300+ page DOE submittals under accelerated schedules. Jay Frizzell SOFTWARE EXPERTISE Adobe Creative Suite CC** InDesign, InCopy, Illustrator, Photoshop, Acrobat Pro, Muse, Keynote Microsoft Office Suite** Word, Excel, Powerpoint ** Proficient with Mac and PC based platforms PROFESSIONAL AFFILIATIONS National Association of Photoshop Professionals AWARDS 15th Annual Florida Print Awards Best of Category MindLeap Brochure American Planning Association Outstanding Collaborative Planning Project Award Cape Canaveral Spaceport Masterplan Directed creative layout, design, and managed production for the 24-page Patrick Air Force Base Master Plan Executive Summary booklet, completing the full-color document ahead of schedule and under budget. ZHA INCORPORATED VP/CREATIVE DIRECTOR, Progressive creative experience from Sr. Graphic Designer (1994) to VP/Creative Director (1999). Created 8-person in-house studio in Oversaw all creative projects and was responsible for the scheduling, design management, production management, and overall quality of work produced by the in-house studio. Worked corroboratively with senior executives and creative staff in the planning, strategizing, and creation of visual solutions for ZHA marketing and clients communications goals. Connected creative concepts with business objectives and identified relevant concepts and designs to include in proposals, presentations and other content. Engaged clients and senior management, presenting campaign/project strategies and solutions. KEY PROJECTS: Creative direction of the NASA/Kennedy Space Center s first comprehensive 200+ page Master Plan document in agency s history. Collaborated with NASA technical staff in the creation of the Spaceport brand identity; and numerous print, multimedia, and custom packaging products. Concept direction and development management of the US Army s Yuma Proving Ground Strategic Plan multimedia presentation, in addition to the design and production of a supporting 24-page full color booklet. Designed brand identity campaign and website in promotion of MindLeap, LLC. Directed the conceptualization, content development, layout, and packaging design for the You are a Genius educational multimedia CDrom project. Oversaw product production and delivered on-time and under budget. Developed the Orange County Convention Center North/South Opening Ceremony print graphics, marketing collateral, and led design direction for the custom site plan illustration, all were delivered ahead of schedule and under budget. GREATER ORLANDO AVIATION AUTHORITY (GOAA) GRAPHIC DESIGNER, Maintained all wayfinding system components campus-wide. Developed special request graphic design projects for the GOAA Community Relations Department. KEY ACCOMPLISHMENTS: Design of the Orlando International Airport interior and roadway wayfinding signage system in collaboration with OIA general consulting engineers.

3 Jay Frizzell Land where it matters Marketing Booklet Twenty-four page full color marketing brochure for an the Greater Orlando Aviation Authority. PAREA Marketing Brochure Four page full color marketing brochure for real-estate development company. Also used as trade magazine advertisement. Sodexo Executive Summary Booklet Full color, twenty-four page booklet developed in support of a food services proposal.

4 Jay Frizzell Infusion Cafe Marketing Campaign Marketing collateral campaign for a local co-op. National Airlines Magazine Advertisements Publication Ad campaign for a global cargo transportation airline. Winter Park Blue Direct Mail Campaign Marketing collateral and sell sheet for a direct mail campaign.

5 Jay Frizzell Technology Research Consulting, Inc. Marketing Booklet Four page, full color marketing booklet for IT services company. USAF Executive Summary Booklet Twenty-four page, full color executive summary booklet for promotion of the Patrick Air Base Master Plan. Mygolfvacation.com Tradeshow Exhibit Freestanding exhibit graphics, signage, and event materials for the PGA Merchandising show.

6 Jay Frizzell CONCEPT OF OPERATIONS ILLUSTRATION INFOGRAPHIC ILLUSTRATIONS

7 Jay Frizzell WEBSITE DESIGN

8 Jay Frizzell BRANDING