POST SHOW REPORT January 2012 MMRDA GROUNDS, Bandra Kurla Complex, Mumbai

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Kellie Miles
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1 India's Largest Professional B2B Annual Trade Show for The Food, Drink and Hospitality market POST SHOW REPORT January 2012 MMRDA GROUNDS, Bandra Kurla Complex, Mumbai

Food Hospitality World Mumbai DELIVERS Bigger, Better Business.

having delivered strong results for all its participants.

6127 qualified decision makers from India's food, drink and hospitality trade attended the trade show.

Visitors rated the show highly on the three Es - Entertain, Educate, Engage in addition to helping them generate new business

partners, end user buyers and specifiers from the HORECA (Hotel Restaurant Catering) and Multiple and Independent retailers,

2 Food Hospitality World Mumbai DELIVERS Bigger, Better Business. FHW Mumbai - India's leading B2B Professional Trade Show for the Food, Wine and Hospitality sectors in India closed on 21st January having delivered strong results for all its participants. The show hosted over 170 global exhibitors from India, Italy, France, Singapore and Sri Lanka qualified decision makers from India's food, drink and hospitality trade attended the trade show. FHW maintained a clear focus on business and knowledge exchange. Visitors rated the show highly on the three Es - Entertain, Educate, Engage in addition to helping them generate new business opportunities and developing trade networks. FHW is a global trade event, operated by Hannover Milano Fairs India Pvt. Ltd and the Indian Express Group. Held twice a year annually (January - Mumbai, June Bangalore), this trade focussed series of events connects suppliers to channel partners, end user buyers and specifiers from the HORECA (Hotel Restaurant Catering) and Multiple and Independent retailers, airlines, government institutions and associated segment key buyers. Food Hospitality World Mumbai proved to be a great platform for interaction, understanding, business generation and exchange of ideas. It was a huge success for international companies looking to enter the Indian market. They not only received information on Indian consumers taste and demands but also generated opinion from the audience. A BIGGER BETTER FUTURE for the FHW series is well established in India with the strong showing witnessed at the Mumbai January 12 edition.

FACTS & FIGURES: A total of 6,127 numbers of visitors attended the show over the span of three

of FHW Visitors were direct decision makers 72% of the FHW exhibitors will definitely

FEATURE HIGHLIGHTS Food Hospitality WorldMumbai was one of the biggest meeting grounds for the

The show featured important discussions and solutions to challenges for the industry.

Mumbai: 300 leading chefs from key hotels and restaurants in Mumbai participated at GICC

3 FACTS & FIGURES: A total of 6,127 numbers of visitors attended the show over the span of three days. A total of 315 pre-fixed meetings were set up for the International exhibitors and were successfully conducted. 95% of visitors that attended the show were completely satisfied with the exhibits at FHW 89% of FHW Visitors were direct decision makers 72% of the FHW exhibitors will definitely participate at FHW next year. FEATURE HIGHLIGHTS Food Hospitality WorldMumbai was one of the biggest meeting grounds for the food, beverage and hospitality industry. The show featured important discussions and solutions to challenges for the industry. It included seminars, discussions, conferences, wine tasting sessions and India's most important culinary challenge. India's largest culinary challenge - Great Indian Culinary Challenge (GICC), took place at FHW Mumbai: 300 leading chefs from key hotels and restaurants in Mumbai participated at GICC displaying a contest of skill, finesse and presentation. Wine World ALL THINGS NICE conducted wine tasting sessionsfor key delegates during the show, showing all the wine labels on display. Power of Purchase: A panel discussion featuring expert insights from the industry's leading Purchase Managers and Decision Makers was organized by the Hospitality Purchase Manager's Forum.

WHAT OUR EXHIBITORS HAVE TO SAY ABOUT FHW I am very satisfied of this first event.

A, Italy FHW it s the race to be if you want to develop your business Strapizzami E Non Solo, Italy The fair

Our interaction with the team has been awesome.

Tvasan Technologies, India The Exhibition is quite good in terms of hospitality & definitely will help us to

4 WHAT OUR EXHIBITORS HAVE TO SAY ABOUT FHW I am very satisfied of this first event. Thanks to GOOD QUALITY SERVICE & GOOD QUALITY BUYERS. I would recommend for sure. OMAS S.p.A, Italy FHW it s the race to be if you want to develop your business Strapizzami E Non Solo, Italy The fair was useful to increase knowledge of Indian Hotels, and to understand the relationship between the customer and the brand. F. Divella S.p.A, Italy Very Satisfied (Fiera Milano Excellent Organisation) Montebianco SpA, Italy FHW is a great platform to enhance our brand image and company perception as per interaction and business dialogue with fellow distributors, buyers, suppliers & industry traders CHIB s, India The overall experience has been great. Our interaction with the team has been awesome. Our expectation in terms of business conversation was higher than what was expected. Tvasan Technologies, India The Exhibition is quite good in terms of hospitality & definitely will help us to expand our business. Excellent International Business opportunities provided to Indian Manufacturers. Union Des Producers de lugon, France The exhibition has been an eye opener of FMCG (coffee / tea) business for me in India. The perspective I had has changed after participating in this show. Owl International, Singapore.

WHAT OUR EXHIBITORS HAVE TO SAY ABOUT FHW The exhibition was interesting in knowing the market and

We hope that it will open the doors for future deals Union des Producteurs de Lugon, France From the

We received quality buyers and some of our expectations that were there were met.

Scea Du Grand Enclos De Cerons, France Good Decision makers came to FHW so we are happy with the buyers.

The Food & Wine has a synergy so exhibiting them together is a good decision.

5 WHAT OUR EXHIBITORS HAVE TO SAY ABOUT FHW The exhibition was interesting in knowing the market and understanding the Indian taste. We hope that it will open the doors for future deals Union des Producteurs de Lugon, France From the organizational point of view, we did not face any problems. We received quality buyers and some of our expectations that were there were met. The level of people that we were expecting was received. Our wines received a lot of interest too. Scea Du Grand Enclos De Cerons, France Good Decision makers came to FHW so we are happy with the buyers. I think the target group is well identified. The Food & Wine has a synergy so exhibiting them together is a good decision. VINAVOCE, France We met a lot of people now we need to do further talking. The show was good and we may participate again Union de Producteurs de Lugon, France The show was excellent. Everything was upto the mark. The visitors were mostly important people. We made very good contacts. Grand Enclos Du Chateau De Cerons Very good job, very interesting people. The show was good. Rubbani Wines

WHAT OUR IMPORTANT VISITORS HAVE TO SAY ABOUT FHW.

As a new hotel in India, we are looking forward to exploring everything.

Anthony Bureto, Materials Manager, Shangri-La Hotel, Mumbai.

The team also arranged our meeting with Ms.

The arrangement of the show, the placement of the stalls and the general arrangement were really good and not seen in other shows like Upper Crust

We definitely see potential business with the Italian exhibitors which we are in talks with Mukesh Anjaria, Head - Business Development - Food.

6 WHAT OUR IMPORTANT VISITORS HAVE TO SAY ABOUT FHW. These trade exhibitions are a great way to know what new products are entering the Indian market. As a new hotel in India, we are looking forward to exploring everything. We are happy to know more international food products and wines are entering India; this will help us keeping up with our hotel standards as well. Anthony Bureto, Materials Manager, Shangri-La Hotel, Mumbai. We are very thankful to Fiera Milano team who was very helpful from the time of pre-registration to entering the venue. The team also arranged our meeting with Ms.Claudia, who took us to various counters for Food and Wine, in which we are more interested to import into the Indian market. The arrangement of the show, the placement of the stalls and the general arrangement were really good and not seen in other shows like Upper Crust etc. We feel that the crowd who visited were of a different class who mean real business and not the 'just for fun' visitors. We definitely see potential business with the Italian exhibitors which we are in talks with Mukesh Anjaria, Head - Business Development - Food. It s been a great show for our business at Chenab Impex. Italian products cover majority of our imports. We are already speaking to few exhibitors from the show. Anil Chandok, Director, Chenab Impex. The FHW show was an excellent experience; it helped us meet lots of interesting exhibitors and helped us know about different products. All in all, it was a very productive visit. Thank you. Chetan Shah, Partner, Cadwish Vineyards Thanks a lot for the hospitality shown. I had a good time in the show and made some useful contacts as well. This has been a fruitful visit. Abhilash, Category Manager, Godrej Natures Basket

EXHIBITORS No. of exhibiting companies: 167 Exhibition Space in sq.

meters Participating Countries: Italy, France, Singapore KEY REASONS

the Indian market To establish a presence in the market To seek

clients and get their first hand view on their products To reinforce

new distributors for their products To establish joint ventures To

RECOMMEND THEIR COLLEAGUES/FRIENDS & ACQUAINTANCES TO EXHIBIT AT FHW

7 EXHIBITORS No. of exhibiting companies: 167 Exhibition Space in sq. meters: 9000 sq. meters Participating Countries: Italy, France, Singapore KEY REASONS FOR EXHIBITING To explore the Indian market To launch a new product in the Indian market To establish a presence in the market To seek business contacts and generate new businesses To meet prospective clients and get their first hand view on their products To reinforce their brand presence in a new market To push overseas sales To find new distributors for their products To establish joint ventures To gain a more comprehensive market understanding EXHIBITORS WHO WOULD RECOMMEND THEIR COLLEAGUES/FRIENDS & ACQUAINTANCES TO EXHIBIT AT FHW 0% SATISFACTION LEVELS OF THE EXHIBITOR WITH VISITORS & OVERALL EXPERIENCE AT FHW 1% 35% 65% Definitely Probably No Completely Satisfied Dissatisfied 99%

KEY REASONS FOR VISITING: To establish contacts with a new

industry To evaluate products offering from the industry To find

colleagues To obtain information / literature on product rates

THE VISITORS THAT ATTENDED FHW, MUMBAI 22% 15% 13% 6% 44% Owner

Sales Managers Purchase / F&B Manager / Chefs Others

8 KEY REASONS FOR VISITING: To establish contacts with a new business supplier To understand the current market trends in the industry To evaluate products offering from the industry To find / buy new products in the market To network with industry colleagues To obtain information / literature on product rates To shortlist buyers To attend features / challenge PROFILES OF THE VISITORS THAT ATTENDED FHW, MUMBAI 22% 15% 13% 6% 44% Owner / Business Partner/MD/ GM Agents / Representatives Marketing / Sales Managers Purchase / F&B Manager / Chefs Others SATISFACTION LEVELS OF THE VISITOR WITH EXHIBITS AT FHW 4% Completely Satisfied Dissatisfied 96%

9 THE DECISION MAKING POWER OF THE VISITORS THAT ATTENDED FHW MUMBAI 49% 4% 7% 40% Decision Makers Part Decision Makers Consultants / Advisory Don t Decide VISITOR RECEIVED FROM PARTICULAR OCCUPATION / THE SECTOR / ACTIVITY OF THE COMPANY 19% 42% 10% 29% Retailers Channel Partners HORECA Others

KEY VISITORS AT FHW Ÿ Godrej Natures Basket Ÿ Haiko

Shangri-La Ÿ Taj Group of Hotels Ÿ Four Seasons Ÿ Trident

Hotels Ÿ Royal Orchid Ÿ Holiday Inn Ÿ Azure Imports Ÿ

Cenmondos Ÿ Out of the Blue Ÿ Impressario Ÿ California

Finewinesnmore Ÿ US Consulate General Ÿ Consulate of

Commission Ÿ Australian Trade Commission Ÿ Cadwish

10 KEY VISITORS AT FHW Ÿ Godrej Natures Basket Ÿ Haiko Supermarket Ÿ Metro Cash & Carry Ÿ The intercontinental Ÿ Shangri-La Ÿ Taj Group of Hotels Ÿ Four Seasons Ÿ Trident Ÿ Chalet Hotels Ÿ Crowne Plaza Ÿ Ramada Plaza Ÿ Citrus Hotels Ÿ Royal Orchid Ÿ Holiday Inn Ÿ Azure Imports Ÿ Fortune Gourmet Specialitites Ÿ Chenab Impex Ÿ Excel Cenmondos Ÿ Out of the Blue Ÿ Impressario Ÿ California Pizza Kitchen Ÿ Riona Wines Ÿ Dawine Liquors Ÿ Finewinesnmore Ÿ US Consulate General Ÿ Consulate of Canada in Mumbai Ÿ Advantage Austria Ÿ Italian Trade Commission Ÿ Australian Trade Commission Ÿ Cadwish Vineyards THE PERCENTAGE OF VISITORS THAT WOULD RECOMMEND THE SHOW TO OTHERS 0% 24% 76% Definitely Probably No

11 PERCENTAGE OF COMPANIES WHO WOULD PARTICIPATE AS VISITOR IN THE NEXT EDITION OF FHW 9% 19% 72% Definitely Probably Probably Not Supporting Partners Powered by Organized by: (JV between Hannover Milano Fairs India Pvt. Ltd. & Indian Express Group) Global Fairs & Media Pvt. Ltd. 603/604, Samarpan Complex, New Link Road, Chakala, Andheri (East), Mumbai T: , , , E: fhw@fieramilano.in

WHERE DEMAND MEETS SUPPLY FOOD HOSPITALITY WORLD FHW MEANS BIGGER, BETTER & BUSINESS

www.fhwexpo.com Think Business. Think Fhw. MMRDA Grounds, Mumbai - India 10-12 January 2013 WHERE DEMAND MEETS SUPPLY FOOD HOSPITALITY WORLD We found this event to be extremely useful in reaching out to