NETWORK. Media Kit 2013 CX PRINT, DIGITAL, IP TV & ROADSHOW NETWORK
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1 NETWORK Media Kit 2013 CX PRINT, DIGITAL, IP TV & ROADSHOW NETWORK
2 Fast Facts CX NETWORK IS: CX Magazine Quality print Magazine monthly Online version monthly Fully featured ipad APP version monthly Reproduction rights available CXTV 3 channels Multiple vehicles for promotion Significant views annually Our studio or your location Your own video feed, 24/7 CX Digital 3 big traffic websites newsletter EDM 500,000+ page views annually (growing) IMMEDIATE promotion option CX Roadshow Every Summer Every major city Popup tradeshow Convention Ultimate networking Fast Deals CX NETWORK OFFERS:* CX Magazine, Print Banner advert (1/8 page, includes artwork) Quarter page (includes artwork) Third page Half page Full page (also appears online and ipad) Reproduction rights for article or review CX Magazine, online ezine and ipad Full page CXTV 10 sec intro advert 30 second advert CXHOW bundle (not yet available) Gearbox product review Specialist segment in CXtra Sponsor CXTV News CX Digital IMMEDIATE OPTION +10% Leaderboard (728 x 90 pixels) Medium Rectangle (300 x 250 pixels) Banner (468 x 60 pixels) CX Roadshow Regular position Double sized position Seminar slot (1 hour, all cities) Demo room (all day, all cities) PRICE RANGE (ex gst) CX Magazine, Print $490 $550 $798 $926 $967 $1197 $1490 $1742 $2450 $2831 $1900 $3200 CX Magazine, online and ipad $2450 $2831 (also appears in Print) CXTV $1600 ea. $1100 $1400 ea $1,800 ea TBA TBA $2,500 $3,300 ea CX Digital $110 per CPM* (min 10 CPM) $95 per CPM* (min 10 CPM) $75 per CPM* (min 10 CPM) CX Roadshow $14,890 $16,379 $22,908 $25,199 $2113 $7900 Fast Contacts Publisher Julius Grafton e: juliusmedia@me.com m: Sales Director Steve James e: stevej@juliusmedia.com m: Melbourne Jason Allen e: jason@juliusmedia.com m: Art Director Lee Romer e: lee@juliusmedia.com m: *CX Network Offers Info Price ranges from 1 x (casual) to annual commitment. Reproduction rights depend on length and layout Price range in Roadshow: early or late booking CPM means 1,000 unique web page impressions
3 about CX READERS CX Network serves topline professionals down to field operators alike covering a huge spread of market sectors. The breakdown of CX Network is as follows: Production Companies Equipment Distributors Professional Audio, Lighting & AudioVisual Companies Professional Audio, Lighting, Staging & AudioVisual Technicians/ Designers/Engineers Places Of Worship Educational Facilities schools, colleges, universities, libraries etc Music/Pro Audio & Lighting Retailers Entertainment Facilities theatres, concert halls, venues, clubs, outdoor events Corporate Facilities convention centres, function centres, boardrooms etc Broadcasters System Integrators Entertainment Technicians & Managers Touring and Logistics Companies Event Managers Technical Directors Production & Project Managers READER SURVEY Here are some compelling insights about our readership and why you must advertise in CX: 64% purchased equipment after seeing it in CX 79% said their choice of who they do business with is influenced by CX 84% say CX has alerted them to an issue or a problem that affects the way they work 79% of readers say that CX is most likely to write the hard story about an industry issue 69% of all local magazines, CX is trusted by the highest number of people CX Magazine is Australia s most widely read entertainment technology magazine since Now more than ever, it s crucial that you maximise results for your product or client by working with Julius Media. CX MAGAZINE MONTHLY DISTRIBUTION 6,900 editions are distributed directly to Australian Subscribers 250 editions to NZ subscribers 150 editions to the rest of the world Subscriber surveys indicate 2.8 readers per edition circulated 19,880 readers Around 39% of all readers are employed fulltime in the industry. CX MAGAZINE NEWSSTAND FOR IPAD (includes ipad mini) Digitally enhanced Image Sequence Advanced viewing Panorama (subject to image size) Embedded audio & video Live external web content with visual scale & control opportunities Animation Hyperlinks to external web sites Pan & Zoom Bulk Image Slideshows Scrollable Frames Vertical & Horizontal layouts for links comfortable viewing CXEZINE Online E Reader version of magazine with all hyperlink and links enabled CXTV on demand 24/7 Three channels, massive audience Anyone can view CXTV, any time, anywhere. CX Roadshow The most talked about annual industry trade event touring Australia. CX Roadshow The POPUP TRADESHOW with extensive educational & promotional opportunities for firms in the sound, lighting, staging & vision markets. CX Digital The deepest reach for the Australian tech community Well over half a million page views per year cxtv.com juliusmedia.com cxmagblog.com CX News CXHow.com cxmag.com 3
4 advertise print and online editions including dedicated itunes Newsstand CX ADVERTISING RATES JANUARY 2013 JUNE 2014 Double Page (10% loading for preferred position) CASUAL RATE $5, ISSUE RATE $5, ISSUE RATE $5, ANNUAL (11 issues) $4, Full Page (10% loading for preferred position) $2, $2, $2, $2, Half Page $1, $1, $1, $1, Third Page $1, $1, $1, $ Quarter Page $ $ $ $ One Eighth Page $ $ $ $ Inside Cover DPS $6, $6, $5, $5, Back Cover $3, $3, $3, $2, Inside Front Cover $3, $3, $2, $2, Inside Back Cover $3, $2, $2, $2, Front Cover Strip Classifieds A, B,C, D MULTIMEDIA ALL ADVERTISER INCLUSIONS: CX Print Magazine, plus CXEZINE online magazine with all hyperlink & links enabled. DOUBLE PAGE & FULL PAGE ADVERTISERS EXTRA INCLUSIONS: Additional placement availability within CX Magazine s Monthly Newsstand ipad edition at no extra cost.* Subject to advertisment deadline schedule.* Artwork must be supplied for ipad Newsstand placement by advertiser to be part of this opportunity. Additional animation or design of additional elements/ effects/embedded video/video editing outside of hyperlinks & links of advertising artwork supplied are subject to further rates & are at the discretion of Juliusmedia Pty Ltd & CX Network. All possible additional rates for digital applications/effects are subject to agreement/consent from advertiser. The advertiser also agrees to the following: CX Network may use elements of Digital Media supplied by advertiser for ipad Newsstand to enhance the visual experience of the reader. CX Network will not exclude or add any additional content to advertisers approved provided art & its elements without consent. CX Network will at its discretion animate file using advertisers provided material & elements. By providing advertising for ipad the advertiser agrees CX Network may choose to animate elements without consent unless specified in writing by the advertiser to not do so. *Please refer to digital design specification requirements, pg.10 within CX Media Kit for further information. *All Double Page & Full Page Advertisers must submit all across platform advertising for CX Magazine Print & CX Magazine ipad together according to monthly deadline schedule & design specs for both mediums. 4
5 advertise CX ADVERTISING PRINT RUN DESIGN SPECIFICATIONS* TRIM BLEED TEXT AREA/IMAGE Double Page Spread 420mm x 297mm 430mm x 317mm 400mm x 277mm Full Page 210mm x 297mm 230mm x 317mm 190mm x 277mm Half Page Horizontal 180mm x 130mm 190mm x 140mm 170mm x 120mm Half Page Vertical 90mm x 270mm 100mm x 280mm 80mm x 290mm Third Page Horizontal 180mm x 90mm 190mm x 100mm 170mm x 80mm Third Page Vertical 60mm x 270mm 70mm x 280mm 50mm x 280mm Quarter Page 90mm x 130mm 100mm x 140mm Quarter Page Strip 180mm x 55mm 190mm x 65mm One Eighth Page 180mm x 38mm Classified A 60mm x 90mm Classified B 90mm x 60mm Classified C 50mm x 55mm Classified D 25mm x 55mm CX ADVERTISING PRINT RUN PROVISIONS ART may be provided in the following formats for CX Magazine Print Version. indesign CS5, CS6 font folders must be provided or all Text to outlines, actual size, crop marks, minimum 5mm bleed. illustrator CS5, CS6 font folders must be provided or all Text to outlines, actual size, crop marks, minimum 5mm bleed. PDF text to outlines, crop marks, minimum 5mm bleed, actual size. Photoshop CS5, CS6 fonts to outlines or vector format, high res, minimum jpeg output, 300dpi actual size (no web based resolution 72ppi), actual size, crop marks, minimum 5mm bleed. *PRINT MAGAZINE FORMULA Width mm x Height mm Supply ALL Art with Crop Marks & minimum 5mm bleed (Classifieds excluded) All ART must be provided separately in folder or folders eg. multiple advertisements do not provide art as bundled advertisments into single pdf. Advertisers providing across platform advertising for print & digital must use file extentions accordingly & approx guidelines for each medium. Double Page Spread & Full Page advertisers please refer to additional digital design specification requirements on pg.8 within CX 2013 Media Kit for further information. 5
6 advertise Performance area guides centred guide only TEXT AREA/IMAGE EMBEDDED VIDE0 AREA LINKS AREA BLEED CX ADVERTISING ipad DESIGN SPECIFICATIONS* TRIM Vertical (Portrait) 768px x 1024px Horizontal (Landscape) 1024px x 768px 710px x 984px 680px x 900px 680px x 900px no bleed 984px x 710px 900px x 680px 900px x 680px no bleed CX ADVERTISING ipad PROVISIONS ART may be provided in the following formats for CX Magazine ipad Newsstand Version. indesign CS5, CS6 font folders must be provided or all Text to outlines, actual size. illustrator CS5, CS6 font folders must be provided or all Text to outlines, actual size. PDF text to outlines, actual size. Photoshop CS5, CS6 fonts to outlines or vector format, high res, minimum jpeg output, 300dpi actual size, flattened (if preferred), layers for animation, actual size. jpeg or png can be provided for ipad Newsstand advertising, only hyperlinks & s will be active. If providing video with this format, please also use video provisions. ADVERTISERS EMBEDDED VIDEO PROVISIONS Advertiser must allocate space on provided art for video to be placed. Advertiser must provide inline video, compressed to mp4 with h.264 encoding for compatibilty with Apple itunes. (charges may be required for further editing of video format if incompatable). Advertiser must provide inline video to exact dimensions for placement, eg movie 400 x 300 pixels. For good balance between file size & quality, some publishers recommend MB per minute of film. Advertiser must provide mp4 by CX advertising deadline, submitting all elements filed together & named accordingly. Advertiser may ask for video presentation by CX Network (subject to deadlines & extra costing). *DIGITAL FORMULA ipad Width px x Height px Advertiser must provide Vertical (Portrait) & Horizontal (Landscape) art as separate files using CX Advertising ipad provisions above. Supply ART to exact size Vertical & Horizontal for each individual advertisement. All ART must be provided separately in folder or folders eg. multiple advertisements do not provide art as bundled advertisments into single pdf. Advertisers providing across platform advertising for print & digital must use file extentions accordingly & approx guidelines for each medium. Preferred file extension/name/truncated for digital art eg, imagead_company_v AND imagead_company_h ipad & ipad mini use compatable scaling with size requirements. 6
7 advertise CXTV* 10 second intro advert 30 second advert CX How bundle* Specialist segment in CXtra Sponsor CXTV News Production costs quoted CASUAL RATE (EA) $1600 $1,400 $1,800 $2580 TBA *CXTV Includes Advert embedded in show & online 4 INSERTIONS (EA) $1,300 $1,800 $2314 TBA 8 INSERTIONS (EA) $1,200 $1,800 $2047 TBA 11 INSERTIONS (EA) $1,100 $1,800 $1780 TBA CX ADVERTISING DEADLINES ISSUE # BOOKINGS CLOSE ARTWORK DUE ISSUE DATE CX 78 February 30/11/12 06/12/12 01/02/13 CX 79 March 31/01/13 08/02/13 01/03/13 CX 80 April 28/02/13 08/03/13 01/04/13 CX 81 May 31/03/13 12/04/13 01/05/13 CX 82 June 30/04/13 10/05/13 01/06/13 CX 83 July 31/05/13 07/06/13 01/07/13 CX 84 August 30/06/13 12/07/13 01/08/13 CX 85 September 31/07/13 09/08/13 01/09/13 CX 86 October CX 87 November CX 88 Dec/Jan CX 89 February CX 90 March CX 91 April CX 92 May CX 93 June 31/08/13 30/09/13 31/10/13 30/11/13 31/01/14 28/02/14 31/03/14 30/04/14 13/09/13 11/10/13 08/11/13 06/12/13 07/02/14 07/03/14 11/04/14 09/05/14 01/10/13 01/11/13 01/12/13 01/02/14 01/03/14 01/04/14 01/05/14 01/06/14 NOTES 7
8 CX digital FAST AND EFFECTIVE WEB AND ADVERTISING CX Digital offers the deepest reach for the Australian tech community At December 2012 we measured 780,000 page views per year CXTV.COM Our internet TV site serves video on demand, with over 400,000 unique page views in Your Leaderboard, Medium Rectangle, or Banner advert is placed on one of these pages: Home page CXtra page CX TV News page Gearbox page juliusmedia.com Our traditional site serves over 10,000 views per month to readers accessing archive material, and seeking NEW JOBS. Your Leaderboard, Medium Rectangle, or Banner advert is placed on one page until you achieve the number of CPM committed. cxmagblog.com Our topical discussion Blog reaches 106,000+ page reads annually, and growing. CX NEWS In 2012 we delivered 26 editions to over 7,000 recipients, and growing. HOW CX DIGITAL WORKS: You design one size advert, in jpg, gif or swf (animated). You choose size and how many page impressions you want. We schedule your ad to appear on any or all of our platforms. The minimum buy is 10 x CPM (10 x 1,000 impressions, per advert). You set the Bandwidth and urgency (we have an IMMEDIATE option. We can deliver fast results. We report placement and impressions at the end of the campaign* BANDWIDTH: This is where you achieve the number of impressions as quickly as possible or spread over one month (you choose the bandwidth). For super fast campaigns, we offer an IMMEDIATE option where the advert is placed same working day, and accellerated to obtain your selected impressions as fast as possible. COST: This is the price per CPM Leaderboard (728 x 90 pixels) $110 per CPM** (min 10 CPM) Medium Rectangle (300 x 250 pixels) $95 per CPM** (min 10 CPM Banner (468 x 60 pixels) $75 per CPM** (min 10 CPM) IMMEDIATE OPTION: THE RUN IT NOW CAMPAIGN! Add 10% to regular rates. Availability limited. CX Digital IMMEDIATE OPTION +10% Leaderboard (728 x 90 pixels) Medium Rectangle (300 x 250 pixels) Banner (468 x 60 pixels) *Note there are four platforms, each has a different reporting matrix. We will consolidate the information for you. ** CPM means 1,000 unique web page impressions 8
9 roadshow 2014 CX Roadshow is a POPUP TRADESHOW with extensive educational and promotional opportunities for firms in the sound, lighting, staging and vision markets TOUR DATES: Sydney February 10 Brisbane February 12 Canberra February 14 Melbourne February 17 Adelaide February 19 Perth February 24 UNIQUE FEATURES Inclusive package, no extras One day per city, no setup delays Everything loaded to your stand Power supplied No hassles Highly targetted attendance Participation is restricted with one truck and ballroom sized trade show hall. First preference is given to 2013 participating firms, then in order of booking. EARLY RATE: Book and pay first invoice NOW Full place (6m x 3m space) $22,908 + gst Half place (3x x 3m space) $14,890 + gst Pay 10 monthly installments LATE RATE: Book now, pay more later Full place (6m x 3m space) $25,199 + gst Half place (3x x 3m space) $16,379 + gst Pay 7 monthly installments from July 2013 EXTRAS: Seminar slot, 1 hour, all cities $2,113 + gst Demo room, all day, all cities $7,900 + gst 9
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11 advertising order 2013 COMPANY NAME OF REPRESENTATIVE BILLING ADDRESS PHONE AGREED PLACEMENTS AGREED RATES INCLUDED NOT INCLUDED CONDITIONS OF ADVERTISING PLACEMENT 1.Publisher reserves the right to refuse to place or run any advert that may breach any Australian law or attract adverse action or any advert which does not meet the CX definition of industry common standard. All rights must be obtained by advertiser with copyright release for any third party images or vision or endorsement. Publisher not liable for action brought by third parties as a result of advertisements. 2.Company/entity (above) undertakes to place advertising as nominated on this agreement. 3.Where less advertising is placed, and where a lower rate per advert is charged based on advertising volume ordered here, a price adjustment upwards to the prevailing rate may be made. 4.If advertising artwork not received by deadline, publisher reserves right to repeat previous artwork or to charge the placement if run without artwork. 5.Company/entity agrees to pay for advertising within Julius Media Group Pty Ltd standard terms of account. Customer agrees to these Conditions of placement: Julius Media Group Pty Ltd ACN Studio: 61 Alleyne st Chatswood NSW Post: Locked Bag 30 Epping NSW 1710 phone: juliusmedia@me.com web: Signed OTHER (Digital Advertising, Bandwidth pg10: please nominate target time online, min 1 week, max 1 month) Date 11
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