SPONSORSHIP PROSPECTUS ADOBE SUMMIT 2019

Transcription

1 SPONSORSHIP PROSPECTUS ADOBE SUMMIT 2019 MARCH LAS VEGAS THE VENETIAN THE PALAZZO 1

2 EVENT DETAILS WHO Digital Marketing Industry Summit is attended by digital marketing executives and professionals. Business & Marketing Executives Digital, Social & Cross Channel Marketers Content Managers Advertisers And Publishers Marketing Developers Analysts WHAT Adobe Summit The digital marketing conference. Summit is the premier digital marketing conference where attendees gain valuable insights and techniques for keeping customers engaged and driving brand loyalty and growth. Sponsor Summit and showcase your latest products or services. Educate attendees how to leverage your tools and technologies to deliver amazing customer experiences. WHEN March 26-28, 2019 Preconference: March 24-25, 2019 WHERE Las Vegas, NV The Venetian The Palazzo HOW Contact Us For information about sponsorship opportunities contact Elayne Recupero Corporate Sponsorship Director For information about Showcase sponsorship opportunities contact Julie Luster Showcase Sponsorship Manager

3 TABLE OF CONTENTS Why Sponsor Summit? Adobe Summit Community Attendee Demographics 2018 Attendee Companies 2018 Sponsors & Exhibitors Sponsorship Level Overview Sponsorship Level Benefits Marketing Promotional Opportunities Contact Us & Become a Sponsor 3

4 WHY SPONSOR SUMMIT? 13,000+ attendees from 50+ countries Outshine competitors and showcase solutions while building new, valuable connections with other sponsors who may become future collaborators. Summit sponsors see a strong ROI 90% of sponsors return year over year. 94% of attendees visit the Community Pavilion 90% of attendees have a direct role in purchasing decisions Showcase your products and services at Summit. It s a proven way to gain valuable exposure to the Adobe digital marketing community, and make an impression with influential industry leaders. 4 Summit is the perfect way to engage with influential industry leaders. Announce your new products and services, generate leads, and extend brand awareness at one of the fastest growing digital marketing conferences.

5 ADOBE SUMMIT COMMUNITY The Adobe Summit community is made up of more than 5,000 companies worldwide and is represented by leaders in every industry. These companies leverage the Adobe Experience Cloud to deliver consistent, continuous, and compelling experiences to their customers. TOP INDUSTRIES TOP COMPANIES 27% 14% 11% 8% 8% 6% 6% 5% 15% High Tech Advertising / Agency Financial Services Retail / ecommerce Telecom / Media / Entertainment Healthcare Manufacturing Travel & Hospitality Other 17 of the top 20 6 High Tech 6 of the top 10 7 Telecom 1 Internet Retailer Top Forbes: The World s Largest Media Companies of Top 10 Biggest Hotel Chains in the World 4 Forbes Global 2000: Biggest Auto Companies 5 Fortune 500 Commercial Banks - US 6 Fortune 500 Technology Companies 7 Brand Finance Telecoms of the top 10 5 Financial Services 7 of the top 9 4 Automotive 8 of the top 10 1 Retail 9 of the top 10 3 Travel & Hospitality 5

6 ATTENDEE DEMOGRAPHICS JOB LEVEL COMPANY SIZE GEOGRAPHY 10% 9% 24% 34% 24% C-Level Executive Vice President Senior Director / Director Senior Manager / Manager Individual Contributor 47% 9% 15% 12% 14% 10,000+ employees 5,000 9,999 employees 1,000 4,999 employees employees employees 31% 25% 17% 16% 11% US West US Northeast US Midwest US South International 6

7 2018 ATTENDEE COMPANIES FINANCIAL SERVICES HIGH TECH MEDIA/ENTERTAINMENT & TELECOM TRAVEL & HOSPITALITY RETAIL & ECOMMERCE OTHER 7

8 2018 SPONSORS DIAMOND PLATINUM GOLD SILVER BRONZE 8

9 2018 EXHIBITORS SHOWCASE A&E Solutions Accutics Affinio Agility Multichannel Ansira Partners Argil DX Avionos Azuqua BLUE Bodex Botify Branch Metrics Ceros Cision Cognetik Commercetools DataClay DataTrue Datorama Demandbase Digital Analytics Association FADEL FPX FreshAddress Hoodoo Digital iperceptions Liveclicker Movable Ink oneaudience PerimeterX Persado Resonate Sawyer Effect SearchBlox Software Search Discovery ShieldSquare Shift7 Digital SmartCommunications Stensul Stoke Survata Symphony commerce Thinfilm Tracking First V12Data Wrike Yext Yottaa Zappar Zoominfo ENGAGEMENT BrightEdge Defakto Deutsch EY Faronics HS2 icrossing MRM//McCann NetSupport Precision Dialogue Revel Consulting 9

10 LEVEL OVERVIEW PREMIUM BENEFITS PASSES PREMIUM BENEFITS 60-minute co-presented breakout session 2 invitations for executive experience DIAMOND Invitation only PLATINUM $225,000 GOLD $157,500 SILVER $68,000 BRONZE $35,000 EXHIBITOR $25,000 PREMIUM BENEFITS CONFERENCE PASSES 2 Sessions 1 Session 1 Session 1 exclusive hospitality suite 1 marketing promotional opportunity 1 onsite meeting room Access to dedicated area at bash Premium onsite signage placement Premium digital ad placement Premium PR package Pre-event promotion SPONSORSHIP LEVEL OVERVIEW Dedicated room Dedicated room Dedicated room Shared room SHOWCASE* $12,500 ENGAGEMENT $25,000 Full conference PASSES Booth staff Speaker full conference Additional full conference discount Additional booth staff Full conference client discount 10 *Showcase is available only to new Adobe Partners as a 1 year opportunity

11 LEVEL OVERVIEW EXPOSURE EXHIBIT DIAMOND Invitation only PLATINUM $225,000 GOLD $157,500 SILVER $68,000 BRONZE $35,000 EXHIBITOR $25,000 SHOWCASE* $12,500 ENGAGEMENT $25,000 Logo, link, & description on summit website sponsor page & mobile app 150 words 150 words 100 words 100 words 50 words 50 words 50 words 50 words Logo in onsite signage EXPOSURE Press release opportunity Co-branded marketing assets Unique registration code for distribution Inclusion in summit game Access to attending press list EXHIBIT Exhibit space Lead retrieval devices Best practices meetings & pre-event informational webinar 40 x x x x x x 10 Turnkey kiosk 4 Scanners 4 Scanners 3 scanners 2 scanners 1 scanner 1 scanner 1 scanner 11 *Showcase is available only to new Adobe Partners as a 1 year opportunity

12 DIAMOND Two 60-Minute Co-Presented Breakout Sessions Two 60-minute co-presented breakout sessions with joint customer and/or Adobe. Promoted via session catalog and event mobile app. Leads captured from session attendees. Sessions are recorded & hosted online for increased exposure post event. Session selection priority based on receipt date of signed contract & sponsor level. 2 Invites for Executive Experience 2 C-Level invites to attend the Summit Executive Experience. 1 Exclusive Hospitality Suite Access for the duration of the event to host reception, client meetings, etc. Marketing Promotional Opportunity Choose 1 from a list of top tier marketing promotional opportunities. Returning sponsor has first right of refusal to prior MPO. PREMIUM BENEFITS Dedicated Meeting Room Meeting rooms are located near the expo hall & open extended hours. Dedicated Area at Summit Bash Access to sponsor area at the Summit Bash. Premium Onsite Signage Package Prominent placement of logo on onsite signage in high traffic locations. Premium Digital Ad Package Sponsor ads placed on digital displays. Premium PR Package. Advance access to attending press list. Pre-Event Promotion Logo included on promotional s. PASSES EXHIBIT EXPOSURE Pass Type Full Conference Quantity x 40 Exhibit Space with WiFi Sponsor to provide booth property. Booth selection priority based on receipt date of signed contract and sponsor level. Booth Staff 15 No Breakout Sessions or Labs 4 Lead Retrieval Scanners Collect information including: Name, Speaker Full Conference 4 Company, Job Title, & . with 40% Discount 35 Best Practices Meetings & Pre-Event Informational Webinar Additional Booth Staff 15 Tips & tricks to help you make the most of your sponsorship experience. Unlimited for Clients with Discount 12 Summit Website Sponsor Page & Mobile App Promotion Logo, link & 150 word description on the Summit Sponsor page & in the Summit mobile app. Summit Game Inclusion in the Summit Game, a traffic generating promotion in the Summit mobile app. Press Release Opportunity Opportunity for sponsor to release Adobe approved press release related to Summit. Adobe approval required. Co-Branded Marketing Assets Customizable co-branded marketing assets available for promotional use. Unique Client Registration Code Unique code to distribute to clients.

13 PLATINUM $225,000 One 60-Minute Co-Presented Breakout Session One 60-Minute co-presented breakout session with joint customer and/or Adobe. Promoted via session catalog and event mobile app. Leads captured from session attendees. Sessions are recorded & hosted online for increased exposure post event. Session selection priority based on receipt date of signed contract & sponsor level. PASSES EXHIBIT EXPOSURE Pass Type Full Conference Quantity x 30 Exhibit Space with WiFi Sponsor to provide booth property. Booth selection priority based on receipt date of signed contract & sponsor level. Booth Staff 8 4 Lead Retrieval Scanners No Breakout Sessions or Labs Collect information including: Name, Speaker Full Conference 2 Company, Job Title & . Best Practices Meetings & Pre-Event 20 with 40% Discount Informational Webinar Tips & tricks to help you make the Additional Booth Staff 8 most of your sponsorship experience. for Clients with Discount Unlimited PREMIUM BENEFITS 1 Exclusive Hospitality Suite Access for the duration of the event to host receptions, client meetings, etc. Dedicated Meeting Room Meeting rooms are located near the expo hall & open extended hours. Dedicated Area at Summit Bash Access to sponsor area at the Summit Bash. Summit Website Sponsor Page & Mobile App Promotion Logo, link & 150 word description on the Summit Sponsor page & in the Summit mobile app. Summit Game Inclusion in the Summit Game, a traffic generating promotion in the Summit mobile app. Premium Onsite Signage Package Prominent placement of logo on onsite signage in high traffic locations. Premium Digital Ad Package Sponsor ads placed on digital displays. Premium PR Package Advance access to attending press list. Press Release Opportunity Opportunity for sponsor to release Adobe approved press release related to Summit. Adobe approval required. Co-Branded Marketing Assets Customizable co-branded marketing assets available for promotional use. Unique Client Registration Code Unique code to distribute to clients. 13

14 GOLD $157,500 One 60-Minute Co-Presented Breakout Session One 60-Minute co-presented breakout sessions with joint customer and/or Adobe. Promoted via session catalog and event mobile app. Leads captured from session attendees. Sessions are recorded & hosted online for increased exposure post event. Session selection priority based on receipt date of signed contract & sponsor level. PASSES EXHIBIT EXPOSURE Pass Type Full Conference Quantity x 20 Exhibit Space with WiFi Sponsor to provide booth property. Booth selection priority based on receipt date of signed contract & sponsor level. Booth Staff 6 3 Lead Retrieval Scanners No Breakout Sessions or Labs Collect information including: Name, Speaker Full Conference 2 Company, Job Title & . Best Practices Meetings & 10 with 40% Discount Pre-Event Informational Webinar Additional Booth Staff 6 Tips & tricks to help you make the most of your sponsorship experience. Unlimited for Clients with Discount PREMIUM BENEFITS Dedicated Meeting Room Meeting rooms are located near the expo hall & open extended hours. Premium Onsite Signage Package Prominent placement of logo on onsite signage in high traffic locations. Summit Website Sponsor Page & Mobile App Promotion Logo, link & 100 word description on the Summit Sponsor page & in the Summit mobile app. Summit Game Inclusion in the Summit Game, a traffic generating promotion in the Summit mobile app. Access to Press List Access to attending press list. Press Release Opportunity Opportunity for sponsor to release Adobe approved press release related to Summit. Adobe approval required. Co-Branded Marketing Assets Customizable co-branded marketing assets available for promotional use. Unique Client Registration Code Unique code to distribute to clients. 14

15 SILVER $68,000 Shared Meeting Room Meeting rooms are located near the expo hall & open extended hours. Shared with up to 3 other sponsors. PASSES EXHIBIT EXPOSURE Pass Type Quantity 10 x 20 Exhibit Space with WiFi Sponsor to provide booth property. Full Conference 6 Booth selection priority based on receipt date of signed contract & sponsor level. 2 Lead Retrieval Scanners Booth Staff 6 Collect information including: No Breakout Sessions or Labs Name, Company, Job Title & . Best Practices Meetings & 5 with 40% Discount Pre-Event Informational Webinar Tips & tricks to help you make the Additional Booth Staff 6 most of your sponsorship experience. Unlimited for Clients with Discount PREMIUM BENEFITS Premium Onsite Signage Package Prominent placement of logo on onsite signage in high traffic locations. Summit Website Sponsor Page & Mobile App Promotion Logo, link & 100 word description on the Summit Sponsor page & in the Summit mobile app. Summit Game Inclusion in the Summit Game, a traffic generating promotion in the Summit mobile app. Access to Press List Access to attending press list. Press Release Opportunity Opportunity for sponsor to release Adobe approved press release related to Summit. Adobe approval required. Co-Branded Marketing Assets Customizable co-branded marketing assets available for promotional use. Unique Client Registration Code Unique code to distribute to clients. 15

16 BRONZE $35,000 Premium Onsite Signage Package Prominent placement of logo on onsite signage in high traffic locations. PASSES EXHIBIT EXPOSURE Pass Type Quantity 10 x 10 Exhibit Space with WiFi Sponsor to provide booth property. Full Conference 4 Booth selection priority based on receipt date of signed contract & sponsor level. 1 Lead Retrieval Scanner Booth Staff 4 Collect information including: No Breakout Sessions or Labs Name, Company, Job Title & . Best Practices Meetings & 5 with 40% Discount Pre-Event Informational Webinar Tips & tricks to help you make the Additional Booth Staff 4 most of your sponsorship experience. Unlimited for Clients with Discount PREMIUM BENEFITS Summit Website Sponsor Page & Mobile App Promotion Logo, link & 50 word description on the Summit Sponsor page & in the Summit mobile app. Summit Game Inclusion in the Summit Game, a traffic generating promotion in the Summit mobile app. Access to Press List Access to attending press list. Press Release Opportunity Opportunity for sponsor to release Adobe approved press release related to Summit. Adobe approval required. Co-Branded Marketing Assets Customizable co-branded marketing assets available for promotional use. Unique Client Registration Code Unique code to distribute to clients. 16

17 EXHIBITOR $25,000 PASSES EXHIBIT EXPOSURE Pass Type Quantity 10 x 10 Exhibit Space Full Conference 2 Booth Staff No Breakout Sessions or Labs with 40% Discount Additional Booth Staff 2 for Clients with Discount 1 5 Unlimited with WiFi Sponsor to provide booth property. Booth selection priority based on receipt date of signed contract and sponsor level. 1 Lead Retrieval Scanner Information collected includes: Full Name, Company, Job Title, , & Address. Sponsor Best Practices Meetings & Pre-Event Informational Webinar Tips & tricks to make the most of the event. Summit Website Sponsor Page & Mobile App Promotion Logo, link & 50 word description on the Summit Sponsor page & in the mobile app. Summit Game Inclusion in the Summit Game, a traffic generating promotion in the Summit mobile app. Logo in Onsite Signage Sponsor logo included in onsite signage. Press Release Opportunity Opportunity for sponsor to release Adobe approved press release related to Summit. Adobe approval required. Co-Branded Marketing Assets Customizable co-branded marketing assets available for promotional use. Unique Client Registration Code Unique code to distribute to clients. 17

18 SHOWCASE* $12,500 PASSES EXHIBIT EXPOSURE Pass Type Quantity 1 Turnkey Kiosk Full Conference 1 Booth Staff No Breakout Sessions or Labs with 40% Discount Additional Booth Staff 1 for Clients with Discount 1 5 Unlimited with WiFi Including: 1 Graphic Panel, 1 Monitor, 1 Electrical Drop, & 1 Stool 1 Lead Retrieval Scanner Information collected includes: Full Name, Company, Job Title, , and Address. Sponsor Best Practices Meetings & Pre-Event Informational Webinar Tips and tricks to make the most of the event. *Showcase level sponsorships are only available to new Adobe partners as a 1 year opportunity. Summit Website Sponsor Page & Mobile App Promotion Logo, link, and 50 word description on the Summit Sponsor page, and in the mobile app. Summit Sponsor Game Inclusion in the Sponsor Game, a traffic generating promotion in the Summit mobile app. Logo in Onsite Signage Sponsor logo included in onsite signage. Press Release Opportunity Opportunity for sponsor to release Adobe approved press release related to Summit. Adobe approval required. Co-Branded Marketing Assets Customizable co-branded marketing assets available for promotional use. Unique Client Registration Code Unique code to distribute to clients. 18

19 ENGAGEMENT SPONSORSHIP BENEFITS $25,000 PASSES Pass Type Quantity 8 Summit Website Sponsor Page & Mobile App Promotion Logo, link, and 50 word description on the Summit Sponsor page, and in the mobile app. Logo in Onsite Signage Sponsor logo included in onsite signage. 5 Unlimited Enhanced Digital Signage Package Placement of sponsor designed banner to be displayed for 8-seconds in a loop with other banners on multiple digital signage displays located in high traffic areas. Full Conference 4 passes for sponsor & 4 passes for clients with 40% Discount for Clients with Discount EXPOSURE Press Release Opportunity Opportunity for sponsor to release Adobe approved press release related to Summit. Adobe approval required. Co-Branded Marketing Assets Customizable co-branded marketing assets available for promotional use. Unique Client Registration Code Unique code to distribute to clients. 19

20 MARKETING PROMOTIONAL OPPORTUNITIES (MPOs) MPOs are developed to enhance the value of your sponsorship, extend your market reach, drive traffic, and boost engagement. MPOs can enable sponsors to interact with attendees, collect leads, and increase brand awareness. We have MPOs designed to suit every budget and sales strategy. Take advantage of the opportunity to increase visibility, with the industry s most influential audience. OPPORTUNITY AVAILABILITY BENEFITS FEE BRANDING TAKEAWAYS Digital Signage Ads 5 of 5 Remaining See page 21 for more details $7,500 Hotel Key Cards 1 of 1 Remaining See page 21 for more details $60,000 Hotel Room Drops 2 of 2 Remaining See page 21 for more details $10,000 Summit Hydration Stations 1 of 1 Remaining See page 21 for more details $20,000 AM Beverage Breaks 3 of 3 Remaining See page 22 for more details $20,000 PM Food & Beverage Breaks 2 of 2 Remaining See page 22 for more details $30,000 Gelato Station 2 of 2 Remaining See page 22 for more details $15,000 EXPERIENCES Onsite Meeting Room Unlimited See page 23 for more details $25,000 Onsite Phone Booths 1 of 1 Remaining See page 23 for more details Cost Upon Request Recharge Lounges 7 of 7 Remaining See page 23 for more details $25,000 Summit Mixer 1 of 1 Remaining See page 24 for more details $30,000 Unique Activation Unlimited Available See page 24 for more details Cost Upon Request Welcome Reception Bar 3 of 3 Remaining See page 24 for more details $10,000 Actual opportunities may vary from what appears in images. All artwork and materials subject to Adobe approval. Logos and artwork for branded materials must be submitted by deadline. 20

21 MARKETING PROMOTIONAL OPPORTUNITIES BRANDING Digital Signage Ads Get everyone's attention with digital signage ads. A banner you design will appear for 8 seconds in a rotation with other banners, on 14 digital signage units located throughout the Sands Expo, and Congress Center. Fee: $7,500 Availability: 5 of 5 Remaining Deliverables: Sponsor must to produce artwork for banner. Hotel Room Drops Make a big impression by sending a special gift to select Summit attendees. We ll deliver a small item or gift you provide to 100 attendee rooms, at The Venetian The Palazzo. Reach your target audience by sending gifts to specific attendees based on company and title. Fee: $10,000 Availability: 2 of 2 Remaining Deliverables: Sponsor must produce and ship items in time for fulfillment. Hotel Key Cards Put your brand directly into the hands of attendees from the moment they arrive by sponsoring hotel key cards. This opportunity includes 6,000 2-color key cards, that will be co-branded with Summit. Keys will be distributed to attendees at The Venetian The Palazzo (extra cost for 3+ colors). Fee: $60,000 Availability: 1 of 1 Remaining Summit Hydration Stations Planning to giveaway reusable water bottles at your booth? Make a splash with attendees, and ensure everyone knows your booth location by sponsoring the Summit Hydration Stations. Signage with your information will be placed at multiple stations. Fee: $20,000 Availability: 1 of 1 Remaining Deliverables: Sponsor must bring a minimum of 3,500 reusable water bottles to giveaway at the event. 21

22 MARKETING PROMOTIONAL OPPORTUNITIES TAKEAWAYS AM Beverage Breaks Sponsor a morning beverage break and share a hot cup of coffee with Summit attendees. Your logo will be featured on area signage, branded napkins, and coffee cup sleeves (anticipated 7,000). Fee: $20,000 Availability: 3 of 3 Remaining Gelato Station Give attendees something to smile about by sponsoring a a gelato station. Area signage will be branded with your logo so everyone will know who to thank. Collect leads from attendees who show up to satisfy their sweet tooth. 1 lead retrieval device included with package. Fee: $15,000 Availability: 2 of 2 Remaining Deliverables: Sponsor must provide staff for lead retrieval. PM Food & Beverage Breaks Sponsor an afternoon food and beverage break and give attendees a treat to help them get through the long day. Your logo will be featured on area signage, branded napkins, and stickers placed on prepackaged food items (anticipated 8,500). Fee: $30,000 Availability: 2 of 2 Remaining 22

23 MARKETING PROMOTIONAL OPPORTUNITIES EXPERIENCES Onsite Meeting Room Looking to hold small meetings onsite at Summit? You can purchase a 13 x13 meeting room that includes carpet, monitor, electrical, table, seating for six, and a logo sign outside the room. Meeting rooms will be located adjacent to the Community Pavilion and available during extended hours. Fee: $25,000 Availability: Unlimited Available Deliverables: Sponsor must submit logo. by deadline. Onsite Phone Booths Phone booths are perfect for attendees who may need to take a quick call. Located in high traffic areas, each phone booth includes carpet, electrical outlets, and, furnishing for one. Branding options vary based on booth location, but may include your logo on area signage or furniture clings. Fee: Cost Upon Request Availability: 1 of 1 Available Deliverables: Sponsor must submit logo by deadline. Summit Community Mixer As exclusive sponsor of the Community Mixer, your logo will be included on signage at the Community Pavilion entrance. Other branding opportunities may include, colored linens matching your logo, and branded stickers on prepackaged food items. Make a bigger impact by providing t-shirts for event staff (optional). Fee: $30,000 Availability: 1 of 1 Available Deliverables: Sponsor must provide copy for shout out by deadline. Subject to Adobe approval. Sponsor can provide t-shirts for event staff (optional). 23

24 MARKETING PROMOTIONAL OPPORTUNITIES EXPERIENCES Welcome Reception Bar Gain popularity with attendees by sponsoring a bar at the Welcome Reception. Your branding will appear on area signage, and on 400, 8oz. cups (2- color). Make an even bigger impact by providing t- shirts for bartenders to wear, or by handing out your own branded bottle koozies to attendees (optional). Fee: $10,000 Availability: 2 of 3 Remaining Deliverables: Sponsor can provide t-shirts for bartenders, and/or koozies to giveaway (optional). Summit Recharge Lounges Give attendees a place to power up at one of seven Summit Recharge Lounges located in the Sands Expo and Congress Center. Branding options vary based on lounge size, but may include your logo on area signage, table clings, and charging stations. Fee: $25,000 Availability: 3 of 7 Remaining Unique Activation Delight Summit attendees when you sponsor a unique activation in the Community Pavilion. Contact us for more information. Fee: Cost Upon Request Availability: Unlimited 24

25 CONTACT US & BECOME A SPONSOR Select a sponsorship level that fits your budget and strategy. Contact Elayne Recupero recupero@adobe.com For Showcase sponsorship opportunities contact Julie Luster luster@adobe.com Once approved for sponsorship, a contract will be delivered by . Return all pages of signed contract to confirm your participation. An invoice will be delivered upon receipt of signed contract. Pay the invoice in full to be eligible for booth selection. Start planning for Summit 2019! 2017 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 25

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